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세계의 티포드 시장 리포트(2024년)
Tea Pods Global Market Report 2024
상품코드 : 1388007
리서치사 : The Business Research Company
발행일 : On Demand Report
페이지 정보 : 영문 175 Pages
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한글목차

티포드 시장 규모는 최근 강력하게 성장하고 있습니다. 2023년 61억 7,000만 달러에서 2024년에는 65억 달러로, CAGR 5.3%로 확대합니다. 과거 기간에 보인 성장은 티포드가 제공하는 편리성, 소비자 건강 의식의 향상, 친환경 포장으로 연결되는 환경에 대한 관심의 증가, 티포드 제조업체가 채택하는 효과적인 마케팅과 브랜드 전략 등의 요인에 기인하고 있습니다.

티포드 시장은 주로 세계 홍차 소비 증가로 인해 성장할 것으로 예상됩니다. 미국 차 협회(Tea Association of the USA Inc.)의 통계에 따르면 1억 5,900만 명 이상의 미국인이 하루에 차를 즐기고 있으며, 2022년 7월 미국인들은 840억 식분의 차를 소비할 것으로 예상되며, 이는 38억 갤런 이상에 해당합니다.에 해당합니다. 소비된 차의 대부분인 약 84%는 홍차, 15%는 녹차, 나머지는 우롱차, 백차, 진한 차입니다. 예측에 따르면 홍차 생산량은 향후 10년간 매년 2.2%씩 증가하여 2027년 말에는 440만 톤에 달할 것으로 보입니다. 이러한 홍차 생산량의 급증은 홍차 수요를 촉진하고 결과적으로 티포드 시장의 성장에 도움이 될 것으로 예상됩니다.

2023년 티포드 시장에서 최대 지역은 아시아태평양이었습니다. 서유럽은 티포드 시장에서 두 번째로 큰 지역입니다. 티포드 시장 리포트의 대상 지역은 아시아태평양, 서유럽, 동유럽, 북미, 남미, 중동, 아프리카입니다.

목차

제1장 주요 요약

제2장 티포드 시장의 특징

제3장 티포드 시장의 동향과 전략

제4장 티포드 시장 - 거시경제 시나리오

제5장 세계의 티포드 시장 규모와 성장

제6장 티포드 시장 세분화

제7장 티포드 시장 지역과 국가 분석

제8장 아시아태평양티포드 시장

제9장 중국의 티포드 시장

제10장 인도의 티포드 시장

제11장 일본의 티포드 시장

제12장 호주의 티포드 시장

제13장 인도네시아의 티포드 시장

제14장 한국의 티포드 시장

제15장 서유럽의 티포드 시장

제16장 영국의 티포드 시장

제17장 독일의 티포드 시장

제18장 프랑스의 티포드 시장

제19장 이탈리아의 티포드 시장

제20장 스페인의 티포드 시장

제21장 동유럽의 티포드 시장

제22장 러시아의 티포드 시장

제23장 북미의 티포드 시장

제24장 미국의 티포드 시장

제25장 캐나다의 티포드 시장

제26장 남미의 티포드 시장

제27장 브라질의 티포드 시장

제28장 중동의 티포드 시장

제29장 아프리카의 티포드 시장

제30장 티포드 시장의 경쟁 구도와 기업 개요

제31장 세계의 티포드 시장의 경쟁 벤치마킹

제32장 세계의 티포드 시장의 경쟁 대시보드

제33장 티포드 시장의 주요 합병과 인수

제34장 티포드 시장 전망과 가능성 분석

제35장 부록

KSA
영문 목차

영문목차

“Tea Pods Global Market Report 2024 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on tea pods market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

Where is the largest and fastest growing market for tea pods? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The tea pods market global report ” from The Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

Scope

Markets Covered:

Executive Summary

A tea pod is a type of tea that is enclosed within filter paper and is intended to be brewed using specially designed pod brewers. These pods come in a variety of flavors, including options like Lemon Zinger, Mandarin Orange Spice, and Snapple Diet Peach Iced Tea. Some of the popular tea pods available in the market include K-Cups, gourmet tea pods, and paper tea pods.

The primary types of tea pods can be categorized as soft tea pods and hard tea pods. A soft pod typically refers to a teabag that is enclosed within filter paper, characterized by its round, flat shape, which is usually soft and flexible. These tea pods are distributed through various channels, including supermarkets, hypermarkets, independent retailers, convenience stores, and specialty tea retailers. The different types of tea found in these pods include green tea, black tea, herbal tea, and other varieties.

The tea pods research report is one of a series of new reports from The Business Research Company that provides tea pods statistics, including tea pods industry global market size, regional shares, competitors with tea pods share, detailed tea pods segments, market trends and opportunities, and any further data you may need to thrive in the tea pods industry. This tea pods research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The tea pods market size has grown strongly in recent years. It will grow from $6.17 billion in 2023 to $6.5 billion in 2024 at a compound annual growth rate (CAGR) of 5.3%. The growth observed during the historical period can be attributed to factors such as the convenience offered by tea pods, increasing health awareness among consumers, growing environmental concerns leading to eco-friendly packaging, and effective marketing and branding strategies employed by tea pod manufacturers.

The tea pods market size is expected to see steady growth in the next few years. It will grow to $7.73 billion in 2028 at a compound annual growth rate (CAGR) of 4.4%. The anticipated growth in the forecast period can be linked to the increasing emphasis on sustainability, the growing focus on health and wellness, and the expanding markets for tea pods, particularly in emerging regions. Notable trends expected during the forecast period encompass a wide variety of flavors, customization options for consumers, the integration of smart technology in tea pod brewing, and the emergence of wellness and functional teas within this market.

The tea pods market is expected to experience growth, primarily driven by the increasing global consumption of tea. Statistics from the Tea Association of the USA Inc. reveal that over 159 million Americans enjoy tea on any given day. In July 2022, Americans consumed a remarkable 84 billion servings of tea, equivalent to more than 3.8 billion gallons. The majority, about 84%, of tea consumed was black tea, with 15% as green tea, and the remaining small portion consisting of oolong, white, and dark tea. Projections indicate a 2.2% annual increase in black tea production over the next decade, reaching 4.4 million tons by the end of 2027. This surge in tea production is expected to drive demand for tea, consequently benefiting the growth of the tea pods market.

The tea pod market is poised for growth due to the increasing demand for herbal tea. Herbal tea, made from dried herbs and spices, is typically caffeine-free and is associated with health, wellness, variety, and convenience. The appeal of offering caffeine-free alternatives, eco-friendly packaging, and unique flavor profiles has fueled the demand for herbal tea pods. Data from Euromonitor International in 2022, published by Canada Statistics, forecasts that retail sales of fruit/herbal tea will reach $286.1 million in 2026, up from $144.1 million in 2022. Hence, the rising popularity of herbal tea contributes to the growth of the tea pod market.

The increasing cost of tea presents a challenge to the growth of the tea pods market. As tea serves as the raw material for tea pods, any rise in tea prices directly impacts the cost of finished tea pod products. For instance, in a commodity market outlook report by the World Bank in April 2021, the average tea price per kilogram increased from $2.57/kg in Q2 2020 to $3.09/kg in Q3 2020. The combined effect of escalating tea prices and higher tea pod costs is expected to constrain market growth during the forecast period.

An emerging trend in the tea pods market is the availability of a wide range of flavored teas. Major players in the market are focusing on introducing new flavors and products tailored to consumers' preferences. For example, Teavana Corporation, a U.S.-based tea company, introduced white chocolate peppermint tea sachets in June 2021, expanding its existing selection of premium tea sachets. These sachets are expertly crafted with real fruit, botanicals, and full pieces of tea, creating a layered blend of flavors. The new herbal blend features delightful notes of creamy white chocolate, cocoa, and smooth rooibos, complemented by refreshing peppermint. This trend of introducing a variety of flavored teas is anticipated to shape the tea pods market.

Major companies in the tea pods market are embracing advanced technology, such as customization technology platforms, to offer customers tailored options. A customization technology platform is a digital framework or software that empowers individuals and businesses to create personalized products or services according to their specific preferences, needs, or design choices. In July 2021, Keurig Dr Pepper Inc., a U.S.-based beverage brewing system manufacturer, unveiled a next-generation technology platform that enables consumers to customize their tea experience. The K-Supreme Plus SMART brewer with BrewID is the first to feature this technology, and it is compatible with iOS 13 and higher and Android 8 and higher. This technology empowers users to adjust settings like strength, temperature, and cup size while conveniently storing their preferences via their smartphones.

Major companies operating in the tea pods market include Unilever PLC, Bigelow Tea Co, Nestle SA, Keurig Dr Pepper Inc., Cornish Tea & Cornish Coffee Ltd., Tata Global Beverages Ltd., Red Diamond Inc., TEEKANNE GMBH & CO. KG, The Republic of Tea Inc., Jacobs Douwe Egberts, Mother Parkers Tea & Coffee Inc., Starbucks Corporation, Reily Foods Company (RFC), Sidsam Group, VitaCup Inc., Celestial Seasonings Inc., R Twining and Company Limited, Tazo Tea Co, Lipton Teas and Infusions, Harney & Sons Fine Teas, Mighty Leaf Tea, Numi Inc., Yogi Tea, Stash Tea Co, Traditional Medicinals & WorldPantry.com LLC, Rishi Tea & Botanicals, Zhena's Gypsy Tea, The Tea Spot Inc., Two Leaves and a Bud, Davidson's Organic Tea

Asia-Pacific was the largest region in the tea pods market in 2023. Western Europe was the second-largest region in the tea pods market. The regions covered in the tea pods market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the tea pods market report are: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Spain, Canada

The tea pods market consists of sales of soft tea pods and hard tea pods. Values in this market are factory gate values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Table of Contents

1. Executive Summary

2. Tea Pods Market Characteristics

3. Tea Pods Market Trends And Strategies

4. Tea Pods Market - Macro Economic Scenario

5. Global Tea Pods Market Size and Growth

6. Tea Pods Market Segmentation

7. Tea Pods Market Regional And Country Analysis

8. Asia-Pacific Tea Pods Market

9. China Tea Pods Market

10. India Tea Pods Market

11. Japan Tea Pods Market

12. Australia Tea Pods Market

13. Indonesia Tea Pods Market

14. South Korea Tea Pods Market

15. Western Europe Tea Pods Market

16. UK Tea Pods Market

17. Germany Tea Pods Market

18. France Tea Pods Market

19. Italy Tea Pods Market

20. Spain Tea Pods Market

21. Eastern Europe Tea Pods Market

22. Russia Tea Pods Market

23. North America Tea Pods Market

24. USA Tea Pods Market

25. Canada Tea Pods Market

26. South America Tea Pods Market

27. Brazil Tea Pods Market

28. Middle East Tea Pods Market

29. Africa Tea Pods Market

30. Tea Pods Market Competitive Landscape And Company Profiles

31. Global Tea Pods Market Competitive Benchmarking

32. Global Tea Pods Market Competitive Dashboard

33. Key Mergers And Acquisitions In The Tea Pods Market

34. Tea Pods Market Future Outlook and Potential Analysis

35. Appendix

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