미드(Mead) 음료 시장 : 시장 규모, 점유율, 성장 분석 - 제품 유형별, 포장 유형별, 알코올 도수별, 유통 채널별, 지역별 산업 예측(2025-2032년)
Mead Beverages Market Size, Share, and Growth Analysis, By Product type (Traditional Mead, Spiced Mead), By Packaging type (Bottles, Cans), By Alcohol content, By Distribution channel, By Region - Industry Forecast 2025-2032
상품코드:1819767
리서치사:SkyQuest
발행일:2025년 09월
페이지 정보:영문 181 Pages
라이선스 & 가격 (부가세 별도)
한글목차
세계의 미드 음료 시장 규모는 2023년에 5,355억 달러로 평가되었고, 2024년 5,992억 2,000만 달러에서 2032년에 1조 4,730억 9,000만 달러로 성장할 전망이며, 예측 기간(2025-2032년) CAGR 11.9%로 성장할 것으로 예측됩니다.
세계의 미드 음료 시장은 내츄럴하고 글루텐 프리 선택을 요구하는 소비자의 기호 고조, 전통적인 장인 기술이 빛나는 알코올 음료에 대한 관심 증가에 추진되어, 강력한 성장을 이루고 있습니다. 이 확장은 미드 생산을 도입하는 중소 규모의 크래프트 맥주 양조장의 급증에 의해 더욱 지원되고 있습니다. 음주 습관의 변화와 미드의 기능적 건강 효과에 대한 의식의 고조가 이 동향을 뒷받침하고 있습니다. 미국, 영국, 북유럽 국가와 같은 지역에서는 시장이 크게 확대되고 있습니다. 건조한 것에서 과일, 탄산, 향신료 등, 미드의 다양성은 눈이 부는 소비자에게 매력적인 선택입니다. 양조장은 미드를 포함한 포트폴리오를 다양화함으로써 새로운 소비자를 유치하고 주류 알코올 음료에 대한 의존에서 벗어나 시장에서 독특한 존재감을 확립 할 수 있습니다.
목차
서문
조사 목적
조사 범위
정의
조사 방법
정보 조달
2차 및 1차 데이터의 방법
시장 규모 예측
시장의 전제조건 및 제한
주요 요약
세계 시장 전망
공급 및 수요 동향 분석
부문별 기회 분석
시장 역학 및 전망
시장 개요
시장 규모
시장 역학
성장 촉진요인 및 기회
성장 억제요인 및 과제
Porter's Five Forces 분석
주요 시장 인사이트
중요 성공 요인
경쟁도
주요 투자 기회
시장 생태계
시장의 매력 지수(2024년)
PESTEL 분석
거시경제지표
밸류체인 분석
가격 분석
규제 상황
원재료 분석
미드 음료 시장 규모 : 제품 유형별 CAGR(2025-2032년)
시장 개요
전통적인 미드
향신료 미드
과일 미드
허브 미드
스파클링 미드
기타 미드
미드 음료 시장 규모 : 포장 유형별 CAGR(2025-2032년)
시장 개요
병
캔
배럴
미드 음료 시장 규모 : 알코올 도수별 CAGR(2025-2032년)
시장 개요
저알코올
표준 알코올
고알코올
미드 음료 시장 규모 : 유통 채널별 CAGR(2025-2032년)
시장 개요
온 트레이드
오프 트레이드
미드 음료 시장 규모 : 지역별 CAGR(2025-2032년)
북미
미국
캐나다
유럽
독일
스페인
프랑스
영국
이탈리아
기타 유럽
아시아태평양
중국
인도
일본
한국
기타 아시아태평양
라틴아메리카
브라질
기타 라틴아메리카
중동 및 아프리카
GCC 국가
남아프리카
기타 중동 및 아프리카
경쟁 정보
상위 5개사 비교
주요 기업의 시장 포지셔닝(2024년)
주요 시장 기업이 채용한 전략
최근 시장 동향
기업의 시장 점유율 분석(2024년)
주요 기업의 기업 프로파일
기업의 상세
제품 포트폴리오 분석
기업의 부문별 점유율 분석
수익의 전년대비 비교(2022-2024년)
주요 기업 프로파일
B. Nektar Meadery(USA)
Moonlight Meadery(USA)
Pasieka Jaros(Poland)
Schramm's Mead(USA)
Superstition Meadery(USA)
Dansk Mjod(Denmark)
Redstone Meadery(USA)
Chaucer's Mead(USA)
Nectar Creek(USA)
Wild Blossom Meadery & Winery(USA)
Moonlight Meadery(USA)
Charm City Meadworks(USA)
Kuhnhenn Brewing Co.(USA)
Medovina Meadery(USA)
Oliver Winery(USA)
The Colony Meadery(USA)
Kinsale Mead Co.(Ireland)
Pips Meadery(USA)
Moonshine Meadery(India)
Pasieka Jaros(Poland)
결론 및 권고
AJY
영문 목차
영문목차
Global Mead Beverages Market size was valued at USD 535.5 billion in 2023 and is poised to grow from USD 599.22 billion in 2024 to USD 1473.09 billion by 2032, growing at a CAGR of 11.9% during the forecast period (2025-2032).
The global mead beverages market is experiencing robust growth, fueled by increasing consumer preferences for natural, gluten-free options and a rising interest in traditional, artisanal alcoholic drinks. This expansion is further supported by a surge in small and mid-sized craft breweries embracing mead production. Shifting drinking habits and heightened awareness of mead's functional health benefits are encouraging this trend. Regions like the U.S., the UK, and the Nordic countries are witnessing significant market expansion. Mead's versatility, ranging from dry to fruity, carbonated, and spiced varieties, makes it an appealing choice for discerning consumers. By diversifying their portfolios to include mead, breweries can attract new audiences and establish a unique market presence, moving away from reliance on mainstream alcoholic beverages.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Mead Beverages market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Mead Beverages Market Segments Analysis
Global Mead Beverages Market is segmented by Product type, Packaging type, Alcohol content, Distribution channel and region. Based on Product type, the market is segmented into Traditional Mead, Spiced Mead, Fruit Mead, Herb Mead, Sparkling Mead and Other Meads. Based on Packaging type, the market is segmented into Bottles, Cans and Kegs. Based on Alcohol content, the market is segmented into Low Alcohol, Standard Alcohol and High Alcohol. Based on Distribution channel, the market is segmented into On-Trade and Off-Trade. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Mead Beverages Market
The Global Mead Beverages market is experiencing significant growth as consumers increasingly seek out beverages that offer unique identities, locally sourced ingredients, and genuine narratives. Mead's rich historical background, alongside its customizable formulations and environmentally conscious branding, positions it well within this trend. Its artisanal character resonates particularly with younger generations, such as millennials and Gen Z, who are eager to discover distinctive flavors and champion independent artisans. This burgeoning interest fuels demand for small batch meaderies and innovative brews, allowing for creative experimentation with modern elements like spices, fruits, and hops, further enhancing mead's appeal in the global market.
Restraints in the Global Mead Beverages Market
Despite its rich history, the global mead beverages market faces significant challenges due to its niche status and limited consumer awareness compared to mainstream alcoholic drinks like wine, beer, and spirits. Many potential consumers, even those knowledgeable about alcoholic beverages, often lack understanding of what mead is and how it sets itself apart from other fermented products. This low level of awareness poses a substantial barrier for producers aiming to scale up operations and penetrate the broader market. Additionally, it complicates efforts to secure shelf space in retail stores and attract attention in pubs and bars, further hindering growth opportunities.
Market Trends of the Global Mead Beverages Market
The global mead beverages market is witnessing a notable trend towards hybrid offerings and cross-fermentations, as producers innovate by blending mead with other alcoholic styles such as cider, beer, and sparkling wine. This trend caters to the adventurous palate of consumers who are eager to explore diverse flavor profiles and unique tasting experiences. By creating these hybrid beverages, producers not only expand their product range but also tap into multiple beverage categories, enhancing their market presence. This dynamic approach fosters creativity within the industry and appeals to a growing demographic eager for novel and intriguing drink options.
Table of Contents
Introduction
Objectives of the Study
Scope of the Report
Definitions
Research Methodology
Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations
Executive Summary
Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis
Market Dynamics & Outlook
Market Overview
Market Size
Market Dynamics
Drivers & Opportunities
Restraints & Challenges
Porters Analysis
Competitive rivalry
Threat of substitute
Bargaining power of buyers
Threat of new entrants
Bargaining power of suppliers
Key Market Insights
Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Landscape
Raw Material Analysis
Global Mead Beverages Market Size by Product type & CAGR (2025-2032)
Market Overview
Traditional Mead
Spiced Mead
Fruit Mead
Herb Mead
Sparkling Mead
Other Meads
Global Mead Beverages Market Size by Packaging type & CAGR (2025-2032)
Market Overview
Bottles
Cans
Kegs
Global Mead Beverages Market Size by Alcohol content & CAGR (2025-2032)
Market Overview
Low Alcohol
Standard Alcohol
High Alcohol
Global Mead Beverages Market Size by Distribution channel & CAGR (2025-2032)
Market Overview
On-Trade
Off-Trade
Global Mead Beverages Market Size & CAGR (2025-2032)
North America (Product type, Packaging type, Alcohol content, Distribution channel)
US
Canada
Europe (Product type, Packaging type, Alcohol content, Distribution channel)
Germany
Spain
France
UK
Italy
Rest of Europe
Asia Pacific (Product type, Packaging type, Alcohol content, Distribution channel)
China
India
Japan
South Korea
Rest of Asia-Pacific
Latin America (Product type, Packaging type, Alcohol content, Distribution channel)
Brazil
Rest of Latin America
Middle East & Africa (Product type, Packaging type, Alcohol content, Distribution channel)
