와사비 시장 규모, 점유율, 성장 분석 : 제품 유형별, 유통 채널별, 최종사용자별, 형상별, 용도별, 지역별 - 산업 예측(2025-2032년)
Wasabi Market Size, Share, and Growth Analysis, By Product Type (Fresh Wasabi, Wasabi Paste), By Distribution Channel (Online Retail, Supermarkets and Hypermarkets), By End User, By Form, By Application, By Region - Industry Forecast 2025-2032
상품코드:1734479
리서치사:SkyQuest
발행일:2025년 05월
페이지 정보:영문 165 Pages
라이선스 & 가격 (부가세 별도)
한글목차
와사비 세계 시장 규모는 2023년에 4억 5,530만 달러로 평가되었으며, 2024년 4억 9,901만 달러에서 2032년까지 10억 3,895만 달러로 성장하고, 예측 기간(2025-2032년) 동안 CAGR 9.6%로 성장할 전망입니다.
시장 인사이트에 따르면, 급성장하는 미식가 식품 부문과 함께 일본 요리의 세계적 매력이 눈에 띄게 증가하고 있습니다. 소비자의 건강 지향성을 반영하여 식물성 조미료에 대한 수요가 크게 증가하고 있습니다. 또한 퓨전 요리에 대한 관심이 높아지면서 와사비와 같은 전통 식재료의 활용도가 더욱 높아지고 있습니다. 기본적인 영양을 넘어 건강상의 이점을 제공하는 기능성 식품에 대한 관심이 높아진 것도 와사비를 다양한 요리에 활용할 수 있는 기회를 제공하고 있습니다. 이러한 트렌드를 종합해 볼 때, 소비자들이 식탁에서 대담한 맛과 혁신적인 음식 경험을 추구함에 따라 전 세계적으로 와사비 소비가 증가할 것으로 예상됩니다.
목차
소개
조사 목적
조사 범위
정의
조사 방법
정보 조달
2차와 1차 데이터 방법
시장 규모 예측
시장 가정과 제한
주요 요약
세계 시장 전망
공급과 수요 동향 분석
부문별 기회 분석
시장 역학과 전망
시장 개요
시장 규모
시장 역학
성장 촉진요인과 기회
성장 억제요인과 과제
Porters 분석
주요 시장 인사이트
주요 성공요인
경쟁 정도
주요 투자 기회
시장 생태계
시장 매력 지수(2024년)
PESTEL 분석
거시경제 지표
밸류체인 분석
가격 분석
와사비 시장 규모 : 제품 유형별·CAGR(2025-2032년)
시장 개요
신선 와사비
와사비 페이스트
와사비 파우더
와사비 스낵
와사비 조미료
와사비 시장 규모 : 유통 채널별·CAGR(2025-2032년)
시장 개요
온라인 소매
슈퍼마켓·하이퍼마켓
전문점
푸드서비스
직접 판매
와사비 시장 규모 : 최종사용자별·CAGR(2025-2032년)
시장 개요
가정
레스토랑·카페
식품 제조업체
케이터링 서비스
식품 소매업체
와사비 시장 규모 : 형상별·CAGR(2025-2032년)
시장 개요
액체
분말
페이스트
고체 조각
냉동
와사비 시장 규모 : 용도별·CAGR(2025-2032년)
시장 개요
요리 용도
음식 장식
가공식품
딥·소스
구운 음식 조미료
와사비 시장 규모·CAGR(2025-2032년)
북미
미국
캐나다
유럽
독일
스페인
프랑스
영국
이탈리아
기타 유럽
아시아태평양
중국
인도
일본
한국
기타 아시아태평양
라틴아메리카
브라질
기타 라틴아메리카
중동 및 아프리카
GCC 국가
남아프리카공화국
기타 중동 및 아프리카
경쟁 정보
상위 5개사의 비교
주요 기업의 시장 포지셔닝(2024년)
주요 시장 기업이 채용한 전략
최근의 시장 동향
기업의 시장 점유율 분석(2024년)
주요 기업 개요
기업 상세
제품 포트폴리오 분석
기업 부문별 점유율 분석
매출 전년비 비교(2022-2024년)
주요 기업 개요
S&B Foods Inc.(Japan)
KINJIRUSHI Co., Ltd.(Japan)
Kikkoman Corporation(Japan)
Yamasa Corporation(Japan)
Eden Foods(USA)
Beaverton Foods Inc.(USA)
Silver Spring Foods Inc.(USA)
Wingreens Farms(India)
Oregon Coast Wasabi(USA)
Real Wasabi LLC(USA)
Wasabi Essentials Ltd.(UK)
World Wasabi Inc.(USA)
MUSO Co., Ltd.(Japan)
Clearspring Ltd.(UK)
Pacific Coast Wasabi Ltd.(Canada)
McCormick & Company, Inc.(USA)
TasFoods Ltd.(Australia)
The Wasabi Co.(UK)
결론과 제안
ksm
영문 목차
영문목차
Global Wasabi Market size was valued at USD 455.3 million in 2023 and is poised to grow from USD 499.01 million in 2024 to USD 1038.95 million by 2032, growing at a CAGR of 9.6% during the forecast period (2025-2032).
Market insights indicate a notable rise in the global appeal of Japanese cuisine, alongside the burgeoning gourmet food sector. There is a significant uptick in the demand for plant-based condiments, reflecting consumer preferences toward healthier options. Additionally, the growing interest in fusion cuisine is set to further enhance the versatility and utilization of traditional ingredients like wasabi. The emphasis on functional foods, which offer health benefits beyond basic nutrition, also positions wasabi favorably in various culinary applications. Collectively, these trends contribute to an anticipated increase in wasabi consumption worldwide, as consumers seek bold flavors and innovative food experiences in their dining choices.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Wasabi market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Wasabi Market Segments Analysis
Global Wasabi Market is segmented by Product Type, Distribution Channel, End User, Form, Application and region. Based on Product Type, the market is segmented into Fresh Wasabi, Wasabi Paste, Wasabi Powder, Wasabi Snacks and Wasabi Condiments. Based on Distribution Channel, the market is segmented into Online Retail, Supermarkets and Hypermarkets, Specialty Stores, Food Service and Direct Sales. Based on End User, the market is segmented into Households, Restaurants and Cafes, Food Manufacturers, Catering Services and Food Retailers. Based on Form, the market is segmented into Liquid, Powder, Paste, Solid Pieces and Frozen. Based on Application, the market is segmented into Culinary Uses, Food Decoration, Processed Food Products, Dips and Sauces and Condiment for Grilled Foods. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Wasabi Market
The global wasabi market is experiencing growth as this unique ingredient is increasingly recognized as a premium addition in culinary arts, attracting chefs and food lovers beyond its traditional roots in Japanese cuisine. High-end establishments are opting for authentic wasabi root (Wasabia japonica) because of its fresh, clean heat and distinctive flavor that sets it apart from common horseradish substitutes. Additionally, the rise in disposable income, coupled with a growing interest in artisanal and global flavors, is driving demand for gourmet food, further enhancing the consumption of wasabi in a variety of culinary applications.
Restraints in the Global Wasabi Market
The global wasabi market faces significant challenges due to consumer confusion between authentic wasabi and horseradish-based alternatives. Many people are unable to recognize the difference, leading to widespread mislabeling of products marketed as "wasabi" even when they contain minimal or no real Wasabia japonica. This situation not only threatens the market for true wasabi but also erodes consumer trust. Additionally, inconsistent regulatory oversight across different regions hinders genuine producers from enforcing proper labeling standards. As a consequence, the confusion surrounding wasabi diminishes consumer willingness to pay higher prices for authentic products, further affecting the market's potential for growth.
Market Trends of the Global Wasabi Market
The Global Wasabi market is experiencing a significant trend towards health-focused positioning and the incorporation of functional ingredients, as consumers increasingly seek out foods that offer health benefits. Wasabi's antibacterial and anti-inflammatory properties, along with its potential in promoting digestive health, are elevating its status beyond a mere condiment to a key player in the wellness and functional foods segments. This trend is particularly notable in markets such as Japan, South Korea, and the United States, where brands are emphasizing these health benefits in their marketing strategies. As a result, wasabi is being embraced for its holistic contributions to health, thus driving market growth.
Table of Contents
Introduction
Objectives of the Study
Scope of the Report
Definitions
Research Methodology
Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations
Executive Summary
Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis
Market Dynamics & Outlook
Market Overview
Market Size
Market Dynamics
Drivers & Opportunities
Restraints & Challenges
Porters Analysis
Competitive rivalry
Threat of substitute
Bargaining power of buyers
Threat of new entrants
Bargaining power of suppliers
Key Market Insights
Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Global Wasabi Market Size by Product Type & CAGR (2025-2032)
Market Overview
Fresh Wasabi
Wasabi Paste
Wasabi Powder
Wasabi Snacks
Wasabi Condiments
Global Wasabi Market Size by Distribution Channel & CAGR (2025-2032)
Market Overview
Online Retail
Supermarkets and Hypermarkets
Specialty Stores
Food Service
Direct Sales
Global Wasabi Market Size by End User & CAGR (2025-2032)
Market Overview
Households
Restaurants and Cafes
Food Manufacturers
Catering Services
Food Retailers
Global Wasabi Market Size by Form & CAGR (2025-2032)
Market Overview
Liquid
Powder
Paste
Solid Pieces
Frozen
Global Wasabi Market Size by Application & CAGR (2025-2032)
Market Overview
Culinary Uses
Food Decoration
Processed Food Products
Dips and Sauces
Condiment for Grilled Foods
Global Wasabi Market Size & CAGR (2025-2032)
North America (Product Type, Distribution Channel, End User, Form, Application)
US
Canada
Europe (Product Type, Distribution Channel, End User, Form, Application)
Germany
Spain
France
UK
Italy
Rest of Europe
Asia Pacific (Product Type, Distribution Channel, End User, Form, Application)
China
India
Japan
South Korea
Rest of Asia-Pacific
Latin America (Product Type, Distribution Channel, End User, Form, Application)
Brazil
Rest of Latin America
Middle East & Africa (Product Type, Distribution Channel, End User, Form, Application)