세계의 직접 메일 자동화 소프트웨어 : 시장 점유율과 순위, 전체 판매량 및 수요 예측(2025-2031년)
Direct Mail Automation Software - Global Market Share and Ranking, Overall Sales and Demand Forecast 2025-2031
상품코드:1862182
리서치사:QYResearch
발행일:2025년 10월
페이지 정보:영문
라이선스 & 가격 (부가세 별도)
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한글목차
세계의 직접 메일 자동화 소프트웨어 시장 규모는 2024년에 7억 2,500만 달러로 추정되며, 2025-2031년의 예측 기간에 CAGR 33.4%로 성장하여 2031년까지 53억 1,100만 달러에 이를 것으로 예측됩니다.
직접 메일 자동화 소프트웨어는 편지, 엽서 및 모든 형태의 물리적 우편물 발송 프로세스를 자동화하는 데 사용됩니다.
직접 메일 자동화 소프트웨어는 크게 클라우드 기반과 웹 기반으로 분류됩니다. 클라우드 기반 제품이 가장 널리 사용되고 있으며, 세계 시장의 약 86%를 차지하고 있습니다. 직접 메일 자동화 소프트웨어는 대기업(직원 300명 이상)과 중소기업 등 다양한 분야에서 활용되고 있습니다. 특히 대기업 부문이 가장 널리 사용되고 있으며, 전 세계 전체의 약 57%를 차지하고 있습니다. 현재 미국, EU 등이 직접 메일 자동화 소프트웨어의 주요 공급 지역이 되고 있습니다. 지난 몇 년 동안 북미는 세계 최대의 DM 자동화 소프트웨어 시장이었으며, 향후 몇 년 동안 계속 성장할 것으로 예측됩니다. 북미 시장은 세계 시장의 약 61%, 유럽과 일본은 각각 약 21%, 2%를 차지했습니다. Lob, PFL, Direct Response Media Group, Sendoso, Alyce 등이 세계 DM 자동화 소프트웨어 시장의 주요 공급업체입니다. 상위 5개 기업이 세계 시장의 70% 이상을 점유하고 있습니다.
이 보고서는 전 세계 직접 메일 자동화 소프트웨어 시장에 대해 총 매출액, 주요 기업의 시장 점유율 및 순위를 중심으로 지역별, 국가별, 유형별, 용도별 분석을 종합적으로 제시하는 것을 목적으로 합니다.
직접 메일 자동화 소프트웨어 시장 규모, 추정 및 예측은 2024년을 기준 연도로 하여 2020년에서 2031년까지의 기간의 과거 데이터와 예측 데이터를 포함하는 매출액으로 제시되었습니다. 정량적 분석과 정성적 분석을 통해 독자들이 비즈니스/성장 전략을 수립하고, 시장 경쟁 구도를 평가하고, 현재 시장에서의 위치를 분석하고, DM 자동화 소프트웨어에 대한 정보에 입각한 비즈니스 의사결정을 내릴 수 있도록 돕습니다.
시장 세분화
목차
기업별
Sendoso(Alyce, Postal.io)
PFL
Lob
Oppizi
Melissa
Direct Response Media Group
Reachdesk
optilyz
PostcardMania
Postie
Inkit
AmazingMail
Click2Mail
Postalytics+Boingnet
유형별 부문
클라우드 기반
웹 기반
용도별 부문
대기업
중소기업
지역별
북미
미국
캐나다
아시아태평양
중국
일본
한국
동남아시아
인도
호주
기타 아시아태평양
유럽
독일
프랑스
영국
이탈리아
네덜란드
북유럽 국가
기타 유럽
라틴아메리카
멕시코
브라질
기타 라틴아메리카
중동 및 아프리카
튀르키예
사우디아라비아
아랍에미리트(UAE)
기타 중동 및 아프리카
LSH
영문 목차
영문목차
The global market for Direct Mail Automation Software was estimated to be worth US$ 725 million in 2024 and is forecast to a readjusted size of US$ 5311 million by 2031 with a CAGR of 33.4% during the forecast period 2025-2031.
Direct mail automation software is used to automate the process of sending letters, postcards, and any form of physical mail.
Direct mail automation software is mainly classified into cloud based and web based. Cloud based product is the most widely used type which takes up about 86% of the global market. Direct mail automation software has wide range of applications, such as large enterprises (>300 employees) and SMEs, etc. And large enterprises sector was the most widely used area which took up about 57% of the global total. USA, EU etc. are now the key providers of direct mail automation software. North America is the largest region of direct mail automation software in the world in the past few years and it will keep increasing in the next few years. North America market took up about 61% the global market, while Europe and Japan were about 21%, 2%. Lob, PFL, Direct Response Media Group, Sendoso, Alyce, etc. are the key suppliers in the global direct mail automation software market. Top 5 took up above 70% of the global market.
This report aims to provide a comprehensive presentation of the global market for Direct Mail Automation Software, focusing on the total sales revenue, key companies market share and ranking, together with an analysis of Direct Mail Automation Software by region & country, by Type, and by Application.
The Direct Mail Automation Software market size, estimations, and forecasts are provided in terms of sales revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. With both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Direct Mail Automation Software.
Market Segmentation
By Company
Sendoso (Alyce, Postal.io)
PFL
Lob
Oppizi
Melissa
Direct Response Media Group
Reachdesk
optilyz
PostcardMania
Postie
Inkit
AmazingMail
Click2Mail
Postalytics + Boingnet
Segment by Type
Cloud Based
Web Based
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia-Pacific
Europe
Germany
France
U.K.
Italy
Netherlands
Nordic Countries
Rest of Europe
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, global total market size. This chapter also provides the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 2: Detailed analysis of Direct Mail Automation Software company competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 4: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 5: Revenue of Direct Mail Automation Software in regional level. It provides a quantitative analysis of the market size and development potential of each region and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 6: Revenue of Direct Mail Automation Software in country level. It provides sigmate data by Type, and by Application for each country/region.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product revenue, gross margin, product introduction, recent development, etc.
Chapter 8: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 9: Conclusion.
Table of Contents
1 Market Overview
1.1 Direct Mail Automation Software Product Introduction
1.2 Global Direct Mail Automation Software Market Size Forecast (2020-2031)
1.3 Direct Mail Automation Software Market Trends & Drivers
1.3.1 Direct Mail Automation Software Industry Trends
1.3.2 Direct Mail Automation Software Market Drivers & Opportunity
1.3.3 Direct Mail Automation Software Market Challenges
1.3.4 Direct Mail Automation Software Market Restraints
1.4 Assumptions and Limitations
1.5 Study Objectives
1.6 Years Considered
2 Competitive Analysis by Company
2.1 Global Direct Mail Automation Software Players Revenue Ranking (2024)
2.2 Global Direct Mail Automation Software Revenue by Company (2020-2025)
2.3 Key Companies Direct Mail Automation Software Manufacturing Base Distribution and Headquarters
2.4 Key Companies Direct Mail Automation Software Product Offered
2.5 Key Companies Time to Begin Mass Production of Direct Mail Automation Software
2.6 Direct Mail Automation Software Market Competitive Analysis
2.6.1 Direct Mail Automation Software Market Concentration Rate (2020-2025)
2.6.2 Global 5 and 10 Largest Companies by Direct Mail Automation Software Revenue in 2024
2.6.3 Global Top Companies by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Direct Mail Automation Software as of 2024)
2.7 Mergers & Acquisitions, Expansion
3 Segmentation by Type
3.1 Introduction by Type
3.1.1 Cloud Based
3.1.2 Web Based
3.2 Global Direct Mail Automation Software Sales Value by Type
3.2.1 Global Direct Mail Automation Software Sales Value by Type (2020 VS 2024 VS 2031)
3.2.2 Global Direct Mail Automation Software Sales Value, by Type (2020-2031)
3.2.3 Global Direct Mail Automation Software Sales Value, by Type (%) (2020-2031)
4 Segmentation by Application
4.1 Introduction by Application
4.1.1 Large Enterprises
4.1.2 SMEs
4.2 Global Direct Mail Automation Software Sales Value by Application
4.2.1 Global Direct Mail Automation Software Sales Value by Application (2020 VS 2024 VS 2031)
4.2.2 Global Direct Mail Automation Software Sales Value, by Application (2020-2031)
4.2.3 Global Direct Mail Automation Software Sales Value, by Application (%) (2020-2031)
5 Segmentation by Region
5.1 Global Direct Mail Automation Software Sales Value by Region
5.1.1 Global Direct Mail Automation Software Sales Value by Region: 2020 VS 2024 VS 2031
5.1.2 Global Direct Mail Automation Software Sales Value by Region (2020-2025)
5.1.3 Global Direct Mail Automation Software Sales Value by Region (2026-2031)
5.1.4 Global Direct Mail Automation Software Sales Value by Region (%), (2020-2031)
5.2 North America
5.2.1 North America Direct Mail Automation Software Sales Value, 2020-2031
5.2.2 North America Direct Mail Automation Software Sales Value by Country (%), 2024 VS 2031
5.3 Europe
5.3.1 Europe Direct Mail Automation Software Sales Value, 2020-2031
5.3.2 Europe Direct Mail Automation Software Sales Value by Country (%), 2024 VS 2031
5.4 Asia Pacific
5.4.1 Asia Pacific Direct Mail Automation Software Sales Value, 2020-2031
5.4.2 Asia Pacific Direct Mail Automation Software Sales Value by Region (%), 2024 VS 2031
5.5 South America
5.5.1 South America Direct Mail Automation Software Sales Value, 2020-2031
5.5.2 South America Direct Mail Automation Software Sales Value by Country (%), 2024 VS 2031
5.6 Middle East & Africa
5.6.1 Middle East & Africa Direct Mail Automation Software Sales Value, 2020-2031
5.6.2 Middle East & Africa Direct Mail Automation Software Sales Value by Country (%), 2024 VS 2031
6 Segmentation by Key Countries/Regions
6.1 Key Countries/Regions Direct Mail Automation Software Sales Value Growth Trends, 2020 VS 2024 VS 2031
6.2 Key Countries/Regions Direct Mail Automation Software Sales Value, 2020-2031
6.3 United States
6.3.1 United States Direct Mail Automation Software Sales Value, 2020-2031
6.3.2 United States Direct Mail Automation Software Sales Value by Type (%), 2024 VS 2031
6.3.3 United States Direct Mail Automation Software Sales Value by Application, 2024 VS 2031
6.4 Europe
6.4.1 Europe Direct Mail Automation Software Sales Value, 2020-2031
6.4.2 Europe Direct Mail Automation Software Sales Value by Type (%), 2024 VS 2031
6.4.3 Europe Direct Mail Automation Software Sales Value by Application, 2024 VS 2031
6.5 China
6.5.1 China Direct Mail Automation Software Sales Value, 2020-2031
6.5.2 China Direct Mail Automation Software Sales Value by Type (%), 2024 VS 2031
6.5.3 China Direct Mail Automation Software Sales Value by Application, 2024 VS 2031
6.6 Japan
6.6.1 Japan Direct Mail Automation Software Sales Value, 2020-2031
6.6.2 Japan Direct Mail Automation Software Sales Value by Type (%), 2024 VS 2031
6.6.3 Japan Direct Mail Automation Software Sales Value by Application, 2024 VS 2031
6.7 South Korea
6.7.1 South Korea Direct Mail Automation Software Sales Value, 2020-2031
6.7.2 South Korea Direct Mail Automation Software Sales Value by Type (%), 2024 VS 2031
6.7.3 South Korea Direct Mail Automation Software Sales Value by Application, 2024 VS 2031
6.8 Southeast Asia
6.8.1 Southeast Asia Direct Mail Automation Software Sales Value, 2020-2031
6.8.2 Southeast Asia Direct Mail Automation Software Sales Value by Type (%), 2024 VS 2031
6.8.3 Southeast Asia Direct Mail Automation Software Sales Value by Application, 2024 VS 2031
6.9 India
6.9.1 India Direct Mail Automation Software Sales Value, 2020-2031
6.9.2 India Direct Mail Automation Software Sales Value by Type (%), 2024 VS 2031
6.9.3 India Direct Mail Automation Software Sales Value by Application, 2024 VS 2031
7 Company Profiles
7.1 Sendoso (Alyce, Postal.io)
7.1.1 Sendoso (Alyce, Postal.io) Profile
7.1.2 Sendoso (Alyce, Postal.io) Main Business
7.1.3 Sendoso (Alyce, Postal.io) Direct Mail Automation Software Products, Services and Solutions
7.1.4 Sendoso (Alyce, Postal.io) Direct Mail Automation Software Revenue (US$ Million) & (2020-2025)