세계 스포츠 식품 시장 규모는 2024년 483억 달러에 달했습니다. 이 시장은 2032년에는 868억 달러에 달할 것으로 예상되며, 연평균 7.7%의 성장률을 보일 것으로 예상됩니다. 이러한 성장의 원동력은 건강과 피트니스에 대한 소비자의 인식 증가, 비만율 증가, 스포츠 산업의 확대에 기인합니다. 에너지 바, 단백질 바, 스포츠 음료, 영양 보충제와 같은 스포츠 식품은 운동선수와 피트니스 애호가들이 경기력 향상과 피로 회복을 위해 점점 더 많이 소비하고 있습니다.
또한 바쁜 소비자에게 편리한 솔루션을 제공하는 이동 중 간식에 대한 선호도가 높아짐에 따라 시장에 영향을 미치고 있습니다. 또한 도시화, 가처분 소득의 증가, 체육관 회원 수의 급격한 증가는 전 세계적으로 스포츠 식품에 대한 수요를 증가시키고 있습니다. 피트니스 활동의 인기가 지속적으로 증가함에 따라 활동적인 개인을 위한 영양적으로 최적화된 식품에 대한 수요가 크게 증가할 것으로 예상됩니다.
피트니스와 건강에 대한 관심이 높아지는 것은 스포츠 식품 시장을 이끄는 주요 요인 중 하나입니다. 소비자들은 체력 유지에 적극적으로 나서며, 운동 능력, 체력, 회복력을 향상시키는 제품을 찾게 되었습니다. 그 결과, 에너지 바, 단백질 쉐이크, 보충제 등 스포츠 영양 제품은 프로 운동선수뿐만 아니라 피트니스에 관심이 많은 일반 소비자들 사이에서도 인기가 높아지고 있습니다.
혁신과 제품 개발은 시장의 주요 트렌드입니다. 기업들은 더 좋은 원료를 사용하고 더 건강한 성분을 함유한 제품을 만들기 위해 점점 더 많은 노력을 기울이고 있습니다. 인공 성분을 포함하지 않는 유기농 및 클린 라벨 제품으로의 전환이 진행되고 있습니다. 또한, 식물성 식단과 지속가능한 식품을 찾는 광범위한 소비자 트렌드를 반영하여 식물성 스포츠 식품에 대한 수요가 증가하고 있습니다.
또 다른 큰 트렌드는 스포츠 음료의 인기 상승입니다. 이러한 음료는 운동 전, 운동 중, 운동 후 운동선수들의 수분 보충과 운동 전, 운동 중, 운동 후의 퍼포먼스 향상을 위해 인기를 끌고 있습니다. 스포츠 음료에 대한 수요가 특히 강한 이유는 피트니스 활동에 대한 관심이 높아지고 운동 능력 향상에 대한 수분 보충의 이점에 대한 인식이 높아졌기 때문입니다.
또한, 도시화의 진전, 가처분 소득의 증가, 피트니스 및 웰빙에 대한 관심 증가로 인해 스포츠 식품 시장은 신흥 경제권, 특히 아시아태평양에서 빠르게 성장하고 있습니다. 중국이나 인도와 같은 국가에서는 건강 지향적인 소비자의 급증과 피트니스 활동 참여 증가로 인해 스포츠 식품 소비가 크게 증가하고 있습니다.
그러나 이 시장은 특히 화학 성분에 대한 소비자의 우려와 관련된 도전에 직면해 있습니다. 많은 소비자들이 스포츠 식품에 사용되는 원재료에 대한 인식이 높아지고 있습니다. 분리 대두 단백질, 고과당 옥수수 시럽, 인공 감미료와 같은 원료는 소화불량, 체중 증가 등 건강에 미치는 영향에 대한 우려가 있습니다. 이에 따라 제조업체들은 더 건강하고 자연적인 원료를 찾는 소비자의 요구에 부응하기 위해 제품 개선에 힘쓰고 있습니다.
세계의 스포츠 식품 시장에 대해 조사했으며, 시장 개요와 함께 제품 유형별, 영양소별, 유통 채널별, 지역별 동향, 시장 진출 기업 프로파일 등의 정보를 전해드립니다.
목차
제1장 조사 범위
제2장 조사 방법
제3장 주요 요약
제4장 시장 지표
제5장 업계 전망
업계 배경
시장 역학
COVID-19의 영향
사회 정치적 영향
Porter's Five Forces 분석
수명주기 분석
혁신과 테크놀러지 동향
공급망과 밸류체인 인사이트
경제와 규제에 대한 영향
제6장 경쟁 구도
시장 진입 기업과 그 제공 제품 리스트
주요 진출 기업 경쟁 벤치마킹
주요 진출 기업 제품 벤치마크
주요 진출 기업에 의한 최근의 전략적 전개
제7장 세계 시장
개요
시장 매출, 제품 유형별(2019-2032년)
시장 매출, 영양소별(2019-2032년)
시장 매출, 유통 채널별(2019-2032년)
시장 매출, 지역별(2019-2032년)
제8장 북미 시장
제9장 유럽 시장
제10장 아시아태평양 시장
제11장 라틴아메리카 시장
제12장 중동 및 아프리카 시장
제13장 미국 시장
제14장 캐나다 시장
제15장 독일 시장
제16장 영국 시장
제17장 프랑스 시장
제18장 이탈리아 시장
제19장 스페인 시장
제20장 일본 시장
제21장 중국 시장
제22장 인도 시장
제23장 한국 시장
제24장 호주 시장
제25장 브라질 시장
제26장 멕시코 시장
제27장 사우디아라비아 시장
제28장 남아프리카공화국 시장
제29장 UAE 시장
제30장 기업 개요
제31장 부록
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영문 목차
영문목차
The global sports food market was valued at USD 48.3 billion in 2024 and is projected to reach USD 86.8 billion by 2032, growing at a compound annual growth rate (CAGR) of 7.7%. This growth is driven by increasing consumer awareness regarding health and fitness, a rise in obesity rates, and the expansion of the sports industry. Sports food products such as energy bars, protein bars, sports drinks, and dietary supplements are increasingly being consumed by athletes and fitness enthusiasts seeking to boost performance and recovery.
The market is also influenced by a growing preference for on-the-go snacks, which provides a convenient solution for busy consumers. Moreover, urbanization, higher disposable income, and a surge in gym memberships are boosting demand for sports food products globally. As the popularity of fitness activities continues to rise, the demand for nutritionally optimized foods tailored to active individuals is expected to increase significantly.
Key Insights
The growing emphasis on fitness and health is one of the primary factors driving the sports food market. Consumers are becoming more proactive about maintaining physical fitness and seeking products that enhance performance, stamina, and recovery. As a result, sports nutrition products such as energy bars, protein shakes, and supplements are becoming increasingly popular, not only among professional athletes but also among fitness-conscious consumers.
Innovation and product development are key trends in the market. Companies are increasingly focusing on creating products with better ingredients and healthier formulations. There is a growing shift toward organic, clean-label products that are free from artificial ingredients. In addition, the demand for plant-based sports food products is rising, reflecting broader consumer trends toward plant-based diets and sustainable food options.
Another major trend is the increasing popularity of sports drinks. These beverages are gaining traction for their ability to hydrate athletes and enhance performance before, during, and after exercise. The demand for sports drinks is particularly strong due to the rising inclination toward fitness activities and a growing awareness of the benefits of hydration in enhancing athletic performance.
Furthermore, the sports food market is expanding rapidly in emerging economies, especially in the Asia-Pacific region, due to rising urbanization, higher disposable incomes, and a growing interest in fitness and wellness. Countries like China and India are seeing significant growth in the consumption of sports food products, driven by a surge in health-conscious consumers and increased participation in fitness activities.
However, the market faces challenges, particularly related to consumer concerns about chemical-based ingredients. Many consumers are becoming more conscious about the ingredients used in sports food products. Ingredients such as soy protein isolate, high-fructose corn syrup, and artificial sweeteners have raised concerns due to their potential health effects, including digestive issues and weight gain. As a result, manufacturers are focusing on reformulating products to meet consumer demand for healthier and more natural ingredients.
Table of Contents
Chapter 1. Research Scope
1.1. Research Objectives
1.2. Market Definition
1.3. Analysis Period
1.4. Market Size Breakdown by Segments
1.4.1. Market Size Breakdown, by Product Type
1.4.2. Market Size Breakdown, by Nutrient
1.4.3. Market Size Breakdown, by Distribution Channel
1.4.4. Market Size Breakdown, by Region
1.4.5. Market Size Breakdown, by Country
1.5. Market Data Reporting Unit
1.5.1. Revenue
1.6. Key Stakeholders
Chapter 2. Research Methodology
2.1. Secondary Research
2.1.1. Paid
2.1.2. Unpaid
2.1.3. P&S Intelligence Database
2.2. Primary Research
2.3. Market Size Estimation
2.4. Data Triangulation
2.5. Currency Conversion Rates
2.6. Assumptions for the Study
2.7. Notes and Caveats
Chapter 3. Executive Summary
Chapter 4. Market Indicators
Chapter 5. Industry Outlook
5.1. Industry Background
5.2. Market Dynamics
5.2.1. Trends
5.2.2. Drivers
5.2.3. Restraints/Challenges
5.2.4. Emerging Economies and Key Opportunities
5.2.5. Impact Analysis of Drivers/Restraints
5.3. Impact of COVID-19
5.4. Sociopolitical Impact
5.5. Porter's Five Forces Analysis
5.5.1. Bargaining Power of Buyers
5.5.2. Bargaining Power of Suppliers
5.5.3. Threat of New Entrants
5.5.4. Intensity of Rivalry
5.5.5. Threat of Substitutes
5.6. Lifecycle Analysis
5.7. Innovation and Technology Trends
5.8. Supply Chain and Value Chain Insights
5.9. Economic and Regulatory Impact
Chapter 6. Competitive Landscape
6.1. List of Market Players and their Offerings
6.2. Competitive Benchmarking of Key Players
6.3. Product Benchmarking of Key Players
6.4. Recent Strategic Developments by Key Players
Chapter 7. Global Market
7.1. Overview
7.2. Market Revenue, by Product Type (2019-2032)
7.3. Market Revenue, by Nutrient (2019-2032)
7.4. Market Revenue, by Distribution Channel (2019-2032)
7.5. Market Revenue, by Region (2019-2032)
Chapter 8. North America Market
8.1. Overview
8.2. Market Revenue, by Product Type (2019-2032)
8.3. Market Revenue, by Nutrient (2019-2032)
8.4. Market Revenue, by Distribution Channel (2019-2032)
8.5. Market Revenue, by Country (2019-2032)
Chapter 9. Europe Market
9.1. Overview
9.2. Market Revenue, by Product Type (2019-2032)
9.3. Market Revenue, by Nutrient (2019-2032)
9.4. Market Revenue, by Distribution Channel (2019-2032)
9.5. Market Revenue, by Country (2019-2032)
Chapter 10. Asia-Pacific Market
10.1. Overview
10.2. Market Revenue, by Product Type (2019-2032)
10.3. Market Revenue, by Nutrient (2019-2032)
10.4. Market Revenue, by Distribution Channel (2019-2032)
10.5. Market Revenue, by Country (2019-2032)
Chapter 11. Latin America Market
11.1. Overview
11.2. Market Revenue, by Product Type (2019-2032)
11.3. Market Revenue, by Nutrient (2019-2032)
11.4. Market Revenue, by Distribution Channel (2019-2032)
11.5. Market Revenue, by Country (2019-2032)
Chapter 12. Middle East and Africa Market
12.1. Overview
12.2. Market Revenue, by Product Type (2019-2032)
12.3. Market Revenue, by Nutrient (2019-2032)
12.4. Market Revenue, by Distribution Channel (2019-2032)
12.5. Market Revenue, by Country (2019-2032)
Chapter 13. U.S. Market
13.1. Overview
13.2. Economic Indicators
13.3. Regional Hotspots
13.4. Growth Drivers
13.5. Challenges and Barriers
13.6. Competitive Strategies
13.7. Emerging Players
13.8. Import/Export Policies
13.9. Compliance Requirements
13.10. Emerging Investment Areas
13.11. Major Ongoing Projects
13.12. Market Size and Forecast
13.12.1. Market Revenue, by Product Type (2019-2032)
13.12.2. Market Revenue, by Nutrient (2019-2032)
13.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 14. Canada Market
14.1. Overview
14.2. Economic Indicators
14.3. Regional Hotspots
14.4. Growth Drivers
14.5. Challenges and Barriers
14.6. Competitive Strategies
14.7. Emerging Players
14.8. Import/Export Policies
14.9. Compliance Requirements
14.10. Emerging Investment Areas
14.11. Major Ongoing Projects
14.12. Market Size and Forecast
14.12.1. Market Revenue, by Product Type (2019-2032)
14.12.2. Market Revenue, by Nutrient (2019-2032)
14.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 15. Germany Market
15.1. Overview
15.2. Economic Indicators
15.3. Regional Hotspots
15.4. Growth Drivers
15.5. Challenges and Barriers
15.6. Competitive Strategies
15.7. Emerging Players
15.8. Import/Export Policies
15.9. Compliance Requirements
15.10. Emerging Investment Areas
15.11. Major Ongoing Projects
15.12. Market Size and Forecast
15.12.1. Market Revenue, by Product Type (2019-2032)
15.12.2. Market Revenue, by Nutrient (2019-2032)
15.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 16. U.K. Market
16.1. Overview
16.2. Economic Indicators
16.3. Regional Hotspots
16.4. Growth Drivers
16.5. Challenges and Barriers
16.6. Competitive Strategies
16.7. Emerging Players
16.8. Import/Export Policies
16.9. Compliance Requirements
16.10. Emerging Investment Areas
16.11. Major Ongoing Projects
16.12. Market Size and Forecast
16.12.1. Market Revenue, by Product Type (2019-2032)
16.12.2. Market Revenue, by Nutrient (2019-2032)
16.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 17. France Market
17.1. Overview
17.2. Economic Indicators
17.3. Regional Hotspots
17.4. Growth Drivers
17.5. Challenges and Barriers
17.6. Competitive Strategies
17.7. Emerging Players
17.8. Import/Export Policies
17.9. Compliance Requirements
17.10. Emerging Investment Areas
17.11. Major Ongoing Projects
17.12. Market Size and Forecast
17.12.1. Market Revenue, by Product Type (2019-2032)
17.12.2. Market Revenue, by Nutrient (2019-2032)
17.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 18. Italy Market
18.1. Overview
18.2. Economic Indicators
18.3. Regional Hotspots
18.4. Growth Drivers
18.5. Challenges and Barriers
18.6. Competitive Strategies
18.7. Emerging Players
18.8. Import/Export Policies
18.9. Compliance Requirements
18.10. Emerging Investment Areas
18.11. Major Ongoing Projects
18.12. Market Size and Forecast
18.12.1. Market Revenue, by Product Type (2019-2032)
18.12.2. Market Revenue, by Nutrient (2019-2032)
18.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 19. Spain Market
19.1. Overview
19.2. Economic Indicators
19.3. Regional Hotspots
19.4. Growth Drivers
19.5. Challenges and Barriers
19.6. Competitive Strategies
19.7. Emerging Players
19.8. Import/Export Policies
19.9. Compliance Requirements
19.10. Emerging Investment Areas
19.11. Major Ongoing Projects
19.12. Market Size and Forecast
19.12.1. Market Revenue, by Product Type (2019-2032)
19.12.2. Market Revenue, by Nutrient (2019-2032)
19.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 20. Japan Market
20.1. Overview
20.2. Economic Indicators
20.3. Regional Hotspots
20.4. Growth Drivers
20.5. Challenges and Barriers
20.6. Competitive Strategies
20.7. Emerging Players
20.8. Import/Export Policies
20.9. Compliance Requirements
20.10. Emerging Investment Areas
20.11. Major Ongoing Projects
20.12. Market Size and Forecast
20.12.1. Market Revenue, by Product Type (2019-2032)
20.12.2. Market Revenue, by Nutrient (2019-2032)
20.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 21. China Market
21.1. Overview
21.2. Economic Indicators
21.3. Regional Hotspots
21.4. Growth Drivers
21.5. Challenges and Barriers
21.6. Competitive Strategies
21.7. Emerging Players
21.8. Import/Export Policies
21.9. Compliance Requirements
21.10. Emerging Investment Areas
21.11. Major Ongoing Projects
21.12. Market Size and Forecast
21.12.1. Market Revenue, by Product Type (2019-2032)
21.12.2. Market Revenue, by Nutrient (2019-2032)
21.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 22. India Market
22.1. Overview
22.2. Economic Indicators
22.3. Regional Hotspots
22.4. Growth Drivers
22.5. Challenges and Barriers
22.6. Competitive Strategies
22.7. Emerging Players
22.8. Import/Export Policies
22.9. Compliance Requirements
22.10. Emerging Investment Areas
22.11. Major Ongoing Projects
22.12. Market Size and Forecast
22.12.1. Market Revenue, by Product Type (2019-2032)
22.12.2. Market Revenue, by Nutrient (2019-2032)
22.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 23. South Korea Market
23.1. Overview
23.2. Economic Indicators
23.3. Regional Hotspots
23.4. Growth Drivers
23.5. Challenges and Barriers
23.6. Competitive Strategies
23.7. Emerging Players
23.8. Import/Export Policies
23.9. Compliance Requirements
23.10. Emerging Investment Areas
23.11. Major Ongoing Projects
23.12. Market Size and Forecast
23.12.1. Market Revenue, by Product Type (2019-2032)
23.12.2. Market Revenue, by Nutrient (2019-2032)
23.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 24. Australia Market
24.1. Overview
24.2. Economic Indicators
24.3. Regional Hotspots
24.4. Growth Drivers
24.5. Challenges and Barriers
24.6. Competitive Strategies
24.7. Emerging Players
24.8. Import/Export Policies
24.9. Compliance Requirements
24.10. Emerging Investment Areas
24.11. Major Ongoing Projects
24.12. Market Size and Forecast
24.12.1. Market Revenue, by Product Type (2019-2032)
24.12.2. Market Revenue, by Nutrient (2019-2032)
24.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 25. Brazil Market
25.1. Overview
25.2. Economic Indicators
25.3. Regional Hotspots
25.4. Growth Drivers
25.5. Challenges and Barriers
25.6. Competitive Strategies
25.7. Emerging Players
25.8. Import/Export Policies
25.9. Compliance Requirements
25.10. Emerging Investment Areas
25.11. Major Ongoing Projects
25.12. Market Size and Forecast
25.12.1. Market Revenue, by Product Type (2019-2032)
25.12.2. Market Revenue, by Nutrient (2019-2032)
25.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 26. Mexico Market
26.1. Overview
26.2. Economic Indicators
26.3. Regional Hotspots
26.4. Growth Drivers
26.5. Challenges and Barriers
26.6. Competitive Strategies
26.7. Emerging Players
26.8. Import/Export Policies
26.9. Compliance Requirements
26.10. Emerging Investment Areas
26.11. Major Ongoing Projects
26.12. Market Size and Forecast
26.12.1. Market Revenue, by Product Type (2019-2032)
26.12.2. Market Revenue, by Nutrient (2019-2032)
26.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 27. Saudi Arabia Market
27.1. Overview
27.2. Economic Indicators
27.3. Regional Hotspots
27.4. Growth Drivers
27.5. Challenges and Barriers
27.6. Competitive Strategies
27.7. Emerging Players
27.8. Import/Export Policies
27.9. Compliance Requirements
27.10. Emerging Investment Areas
27.11. Major Ongoing Projects
27.12. Market Size and Forecast
27.12.1. Market Revenue, by Product Type (2019-2032)
27.12.2. Market Revenue, by Nutrient (2019-2032)
27.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 28. South Africa Market
28.1. Overview
28.2. Economic Indicators
28.3. Regional Hotspots
28.4. Growth Drivers
28.5. Challenges and Barriers
28.6. Competitive Strategies
28.7. Emerging Players
28.8. Import/Export Policies
28.9. Compliance Requirements
28.10. Emerging Investment Areas
28.11. Major Ongoing Projects
28.12. Market Size and Forecast
28.12.1. Market Revenue, by Product Type (2019-2032)
28.12.2. Market Revenue, by Nutrient (2019-2032)
28.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 29. U.A.E. Market
29.1. Overview
29.2. Economic Indicators
29.3. Regional Hotspots
29.4. Growth Drivers
29.5. Challenges and Barriers
29.6. Competitive Strategies
29.7. Emerging Players
29.8. Import/Export Policies
29.9. Compliance Requirements
29.10. Emerging Investment Areas
29.11. Major Ongoing Projects
29.12. Market Size and Forecast
29.12.1. Market Revenue, by Product Type (2019-2032)
29.12.2. Market Revenue, by Nutrient (2019-2032)
29.12.3. Market Revenue, by Distribution Channel (2019-2032)
Chapter 30. Company Profiles
Chapter 31. Appendix
31.1. Sources and References
31.2. Related Reports
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