The active grille shutter market was USD 1,950.0 million in 2023, which will increase to USD 3,413.2 million, with more than 8% CAGR, by 2030.
The increasing need for fuel-efficient automobiles is a major factor boosting the industry. Most vehicles have the shutter situated in the front grille to control the vent through which air flows over the radiator and into the engine compartment.
The main purpose of this component is to control the flow of air that enters the engine compartment, therefore boosting the complete aerodynamics of the vehicle. In new vehicles, the system is fitted to decrease CO2 emission, by altering the aerodynamics and improving fuel efficiency.
In addition, governments' strict emission control rules force manufacturers to employ technologies that can decrease drag as well as reduce emissions.
A key trend being observed in this industry is the increasing need for hybrid and electric vehicles. HEVs and EVs, for best performance, primarily depend on effective thermal management.
The active grille shutter oversees the flow of air to different batteries as well as motor components while reducing drag. This assists in cooling the electric motors, batteries, and various other important components, which can only run at a suitable temperature.
Market Analysis
The passenger car category accounted for the largest share of the industry in 2023, of approximately 70%. Moreover, the category will advance at an 8.6% CAGR during this decade. This is because of the increasing production of and requirement for passenger cars in emerging economies.
The non-visible category was the largest contributor to the industry in 2023, with approximately 75% share, and it will further advance at an 8.5% CAGR during this decade. This can be because non-visible AGS can effectively manage the airflow, which assists in reducing the noise, therefore, improving the vehicle operator comfort.
The horizontal category accounted for the leading share in 2023, of approximately 65% share. The horizontal AGS system is extensively employed as it can be easily installed. This is because it is placed directly below the grille in any automobile.
The OEM category led the industry in 2023, with approximately 80% share. OEMs offer active grill shutters with luxury vehicles to improve their performance and decrease maintenance expenditures for users.
North America was the largest contributor to the industry in 2023, with approximately 45% share. This will be ascribed to the implementation of stringent emission rules by governments, rising customer spending, high expenses on R&D, and rapid acceptance of the latest technology.
APAC will advance at the fastest compound annual growth rate, of 8.8%, in the years to come. This is because of the exponentially increasing manufacturing of automobiles. Since the COVID-19 pandemic, there has been a rising need for vehicles, which drives vehicle production, and, in line, the need for safety parts, such as active grille shutters.
The industry is moderately competitive, with various manufacturers competing to improve market share. The industry, over the last few years, has witnessed various growth strategies employed by the major players, such as partnerships, acquisitions, and mergers.
Table of Contents
Chapter 1. Research Scope
1.1. Research Objectives
1.2. Market Definition
1.3. Analysis Period
1.4. Market Size Breakdown by Segments
1.4.1. Market size breakdown, by vehicle type
1.4.2. Market size breakdown, by shutter type
1.4.3. Market size breakdown, by vane type
1.4.4. Market size breakdown, by sales channel
1.4.5. Market size breakdown, by region
1.4.6. Market size breakdown, by country
1.5. Market Data Reporting Unit
1.5.1. Value
1.6. Key Stakeholders
Chapter 2. Research Methodology
2.1. Secondary Research
2.1.1. Paid
2.1.2. Unpaid
2.1.3. P&S Intelligence database
2.2. Primary Research
2.3. Market Size Estimation
2.4. Data Triangulation
2.5. Currency Conversion Rates
2.6. Assumptions for the Study
2.7. Notes and Caveats
Chapter 3. Executive Summary
Chapter 4. Market Indicators
Chapter 5. Industry Outlook
5.1. Market Dynamics
5.1.1. Trends
5.1.2. Drivers
5.1.3. Restraints/challenges
5.1.4. Impact analysis of drivers/restraints
5.2. Impact of COVID-19
5.3. Porter's Five Forces Analysis
5.3.1. Bargaining power of buyers
5.3.2. Bargaining power of suppliers
5.3.3. Threat of new entrants
5.3.4. Intensity of rivalry
5.3.5. Threat of substitutes
Chapter 6. Global Market
6.1. Overview
6.2. Market Revenue, by Vehicle Type (2017-2030)
6.3. Market Revenue, by Shutter Type (2017-2030)
6.4. Market Revenue, by Vane Type (2017-2030)
6.5. Market Revenue, by Sales Channel (2017-2030)
6.6. Market Revenue, by Region (2017-2030)
Chapter 7. North America Market
7.1. Overview
7.2. Market Revenue, by Vehicle Type (2017-2030)
7.3. Market Revenue, by Shutter Type (2017-2030)
7.4. Market Revenue, by Vane Type (2017-2030)
7.5. Market Revenue, by Sales Channel (2017-2030)
7.6. Market Revenue, by Country (2017-2030)
Chapter 8. Europe Market
8.1. Overview
8.2. Market Revenue, by Vehicle Type (2017-2030)
8.3. Market Revenue, by Shutter Type (2017-2030)
8.4. Market Revenue, by Vane Type (2017-2030)
8.5. Market Revenue, by Sales Channel (2017-2030)
8.6. Market Revenue, by Country (2017-2030)
Chapter 9. APAC Market
9.1. Overview
9.2. Market Revenue, by Vehicle Type (2017-2030)
9.3. Market Revenue, by Shutter Type (2017-2030)
9.4. Market Revenue, by Vane Type (2017-2030)
9.5. Market Revenue, by Sales Channel (2017-2030)
9.6. Market Revenue, by Country (2017-2030)
Chapter 10. LATAM Market
10.1. Overview
10.2. Market Revenue, by Vehicle Type (2017-2030)
10.3. Market Revenue, by Shutter Type (2017-2030)
10.4. Market Revenue, by Vane Type (2017-2030)
10.5. Market Revenue, by Sales Channel (2017-2030)
10.6. Market Revenue, by Country (2017-2030)
Chapter 11. MEA Market
11.1. Overview
11.2. Market Revenue, by Vehicle Type (2017-2030)
11.3. Market Revenue, by Shutter Type (2017-2030)
11.4. Market Revenue, by Vane Type (2017-2030)
11.5. Market Revenue, by Sales Channel (2017-2030)
11.6. Market Revenue, by Country (2017-2030)
Chapter 12. U.S. Market
12.1. Overview
12.2. Market Revenue, by Vehicle Type (2017-2030)
12.3. Market Revenue, by Shutter Type (2017-2030)
12.4. Market Revenue, by Vane Type (2017-2030)
12.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 13. Canada Market
13.1. Overview
13.2. Market Revenue, by Vehicle Type (2017-2030)
13.3. Market Revenue, by Shutter Type (2017-2030)
13.4. Market Revenue, by Vane Type (2017-2030)
13.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 14. Germany Market
14.1. Overview
14.2. Market Revenue, by Vehicle Type (2017-2030)
14.3. Market Revenue, by Shutter Type (2017-2030)
14.4. Market Revenue, by Vane Type (2017-2030)
14.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 15. France Market
15.1. Overview
15.2. Market Revenue, by Vehicle Type (2017-2030)
15.3. Market Revenue, by Shutter Type (2017-2030)
15.4. Market Revenue, by Vane Type (2017-2030)
15.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 16. U.K. Market
16.1. Overview
16.2. Market Revenue, by Vehicle Type (2017-2030)
16.3. Market Revenue, by Shutter Type (2017-2030)
16.4. Market Revenue, by Vane Type (2017-2030)
16.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 17. Italy Market
17.1. Overview
17.2. Market Revenue, by Vehicle Type (2017-2030)
17.3. Market Revenue, by Shutter Type (2017-2030)
17.4. Market Revenue, by Vane Type (2017-2030)
17.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 18. Spain Market
18.1. Overview
18.2. Market Revenue, by Vehicle Type (2017-2030)
18.3. Market Revenue, by Shutter Type (2017-2030)
18.4. Market Revenue, by Vane Type (2017-2030)
18.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 19. Japan Market
19.1. Overview
19.2. Market Revenue, by Vehicle Type (2017-2030)
19.3. Market Revenue, by Shutter Type (2017-2030)
19.4. Market Revenue, by Vane Type (2017-2030)
19.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 20. China Market
20.1. Overview
20.2. Market Revenue, by Vehicle Type (2017-2030)
20.3. Market Revenue, by Shutter Type (2017-2030)
20.4. Market Revenue, by Vane Type (2017-2030)
20.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 21. India Market
21.1. Overview
21.2. Market Revenue, by Vehicle Type (2017-2030)
21.3. Market Revenue, by Shutter Type (2017-2030)
21.4. Market Revenue, by Vane Type (2017-2030)
21.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 22. Australia Market
22.1. Overview
22.2. Market Revenue, by Vehicle Type (2017-2030)
22.3. Market Revenue, by Shutter Type (2017-2030)
22.4. Market Revenue, by Vane Type (2017-2030)
22.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 23. South Korea Market
23.1. Overview
23.2. Market Revenue, by Vehicle Type (2017-2030)
23.3. Market Revenue, by Shutter Type (2017-2030)
23.4. Market Revenue, by Vane Type (2017-2030)
23.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 24. Brazil Market
24.1. Overview
24.2. Market Revenue, by Vehicle Type (2017-2030)
24.3. Market Revenue, by Shutter Type (2017-2030)
24.4. Market Revenue, by Vane Type (2017-2030)
24.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 25. Mexico Market
25.1. Overview
25.2. Market Revenue, by Vehicle Type (2017-2030)
25.3. Market Revenue, by Shutter Type (2017-2030)
25.4. Market Revenue, by Vane Type (2017-2030)
25.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 26. Saudi Arabia Market
26.1. Overview
26.2. Market Revenue, by Vehicle Type (2017-2030)
26.3. Market Revenue, by Shutter Type (2017-2030)
26.4. Market Revenue, by Vane Type (2017-2030)
26.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 27. South Africa Market
27.1. Overview
27.2. Market Revenue, by Vehicle Type (2017-2030)
27.3. Market Revenue, by Shutter Type (2017-2030)
27.4. Market Revenue, by Vane Type (2017-2030)
27.5. Market Revenue, by Sales Channel (2017-2030)
Chapter 28. U.A.E. Market
28.1. Overview
28.2. Market Revenue, by Vehicle Type (2017-2030)
28.3. Market Revenue, by Shutter Type (2017-2030)
28.4. Market Revenue, by Vane Type (2017-2030)
28.5. Market Revenue, by Sales Channel (2017-2030)