[시장보고서]자동차 충돌 수리 서비스 시장 : 세계 산업 분석, 규모, 점유율, 성장, 동향 및 예측(2025-2032년)

자동차 충돌 수리 서비스 시장 : 세계 산업 분석, 규모, 점유율, 성장, 동향 및 예측(2025-2032년)

Automotive Collision Repair Services Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2025 - 2032

상품코드 : 1838376

리서치사 : Persistence Market Research

발행일 : 2025년 10월

페이지 정보 : 영문 255 Pages

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한글목차

샘플 요청 목록에 추가

Persistence Market Research는 최근 자동차 충돌 수리 서비스 세계 시장에 대한 종합적인 보고서를 발표했습니다. 이 보고서는 시장 성장 촉진요인, 동향, 기회, 과제 등 중요한 시장 역학을 철저히 평가하고 시장 구조에 대한 상세한 인사이트를 제공합니다. 이 조사 보고서는 2025년부터 2032년까지 세계 자동차 충돌 수리 서비스 시장 예측 성장 궤적을 개괄하는 독점적인 데이터와 통계를 제공합니다.

주요 인사이트

자동차 충돌 수리 서비스 시장 규모(2025년) : 2억 1,420만 달러
예측 시장 가치(2032년) : 2억 5,810만 달러
세계 시장 성장률(CAGR 2025-2032) : 2.70%(CAGR 2025-2032)

자동차 충돌 수리 서비스 시장 - 조사 범위:

자동차 충돌 수리 서비스에는 사고, 충돌, 외부 충격으로 인해 손상된 자동차를 위한 다양한 수리 및 복구 솔루션이 포함됩니다. 이러한 서비스에는 찌그러짐 제거, 도장 재도장, 구조 수리, 유리 교체, 기계 수리 등이 포함됩니다. 이 시장은 승용차, 소형 상용차, 대형 트럭 등 다양한 차종에 대응하며, 개인 자동차 소유자, 차량 운영사, 보험사, 상업용 서비스 제공업체에 서비스를 제공합니다. 시장 성장의 원동력은 자동차 보유대수 증가, 교통사고 증가, 충돌 수리비용을 보장하는 자동차 보험의 확대입니다.

시장 성장 촉진요인:

세계 자동차 충돌 수리 서비스 시장은 전 세계적인 교통 사고 및 차량 충돌 증가와 같은 몇 가지 주요 요인에 의해 주도되고 있습니다. 자동차 보유대수 증가는 도시화 및 교통체증 증가와 함께 사고율 상승으로 이어져 충돌 수리 서비스 수요를 촉진하고 있습니다. 또한, AI를 활용한 진단, 부품 제조를 위한 3D 프린팅, 자동 도장 매칭 시스템 도입 등 자동차 수리 기술의 발전으로 서비스의 효율성과 품질이 향상되고 있습니다. 현금 없는 청구 결제와 공인 수리센터와의 제휴를 통해 충돌 수리를 촉진하는 보험사의 역할이 확대되고 있는 것도 시장 성장을 더욱 촉진하고 있습니다.

시장 성장 억제요인:

유망한 성장이 예상되는 자동차 충돌 수리 서비스 시장은 수리 비용 상승, 차량 설계의 진화, 첨단운전자보조시스템(ADAS)의 채택 증가 등의 문제에 직면해 있습니다. 최근 자동차에는 복잡한 전자 부품, 경량 소재, 특수 코팅이 내장되어 있어 수리의 복잡성과 비용이 증가하고 있습니다. 또한, 전기자동차(EV)로의 전환은 고전압 배터리 시스템과 특수 수리 기술로 인한 새로운 수리 문제를 야기합니다. 고급 자동차 시스템 수리 교육을 받은 숙련된 기술자 부족도 걸림돌이 되고 있으며, 인력 교육 및 인증 프로그램에 대한 투자가 필요합니다.

시장 기회:

자동차 충돌 수리 서비스 시장은 기술 발전, 스마트 수리 기술 도입 확대, 정액제 자동차 유지보수 서비스의 부상으로 큰 성장 기회를 맞이하고 있습니다. 수리 과정에서 AI, 증강현실(AR), 로봇 자동화를 통합하여 효율성을 높이고 수리 시간과 인건비를 절감할 수 있습니다. 또한, 모바일 및 주문형 수리 서비스의 출현으로 고객의 편의성이 향상되고 서비스 접근성이 확대됩니다. 수리 서비스 제공업체, 자동차 OEM, 보험사 간의 협업은 수리 워크플로우를 간소화하고 고객 만족도를 향상시켜 새로운 비즈니스 기회를 창출합니다.

본 보고서에서 다룬 주요 질문

자동차 충돌 수리 서비스 시장의 세계 성장을 가속하는 주요 요인은?
교통사고 증가는 자동차 충돌 수리 서비스 수요에 어떤 영향을 미쳤을까?
보험사는 시장 성장과 서비스 편의성 형성에 어떤 역할을 하고 있는가?
어떤 수리 기술과 기술이 업계에 혁명을 일으키고 있는가?
자동차 충돌 수리 서비스 세계 시장의 주요 기업은 누구이며, 시장 관련성을 유지하기 위해 어떤 전략을 채택하고 있는가?

영문목차

Persistence Market Research has recently released a comprehensive report on the worldwide market for automotive collision repair services. The report offers a thorough assessment of crucial market dynamics, including drivers, trends, opportunities, and challenges, providing detailed insights into the market structure. This research publication presents exclusive data and statistics outlining the anticipated growth trajectory of the global automotive collision repair services market from 2025 to 2032.

Key Insights:

Automotive Collision Repair Services Market Size (2025E): USD 214.2 Million
Projected Market Value (2032F): USD 258.1 Million
Global Market Growth Rate (CAGR 2025 to 2032): 2.70%

Automotive Collision Repair Services Market - Report Scope:

Automotive collision repair services encompass a wide range of repair and restoration solutions for vehicles damaged due to accidents, collisions, or external impacts. These services include dent removal, paint refinishing, structural repairs, glass replacement, and mechanical repairs. The market serves individual car owners, fleet operators, insurance companies, and commercial service providers, catering to a diverse range of vehicle types, including passenger cars, light commercial vehicles, and heavy-duty trucks. Market growth is driven by rising vehicle ownership, increasing road accidents, and the expansion of auto insurance policies that cover collision repair costs.

Market Growth Drivers:

The global automotive collision repair services market is propelled by several key factors, including the growing number of road accidents and vehicle collisions worldwide. Increasing vehicle ownership, coupled with rising urbanization and congestion, contributes to higher accident rates, thereby driving demand for collision repair services. Additionally, advancements in automotive repair technologies, such as the adoption of AI-powered diagnostics, 3D printing for parts manufacturing, and automated paint-matching systems, enhance service efficiency and quality. The expanding role of insurance companies in facilitating collision repairs through cashless claim settlements and partnerships with certified repair centers further stimulates market growth.

Market Restraints:

Despite promising growth prospects, the automotive collision repair services market faces challenges related to high repair costs, evolving vehicle designs, and the increasing adoption of advanced driver-assistance systems (ADAS). Modern vehicles incorporate complex electronic components, lightweight materials, and specialized coatings, which increase repair complexity and costs. Additionally, the shift towards electric vehicles (EVs) introduces new repair challenges due to high-voltage battery systems and specialized repair techniques. The shortage of skilled technicians trained in repairing advanced automotive systems also poses a restraint, requiring investment in workforce training and certification programs.

Market Opportunities:

The automotive collision repair services market presents significant growth opportunities driven by technological advancements, increasing adoption of smart repair techniques, and the rise of subscription-based vehicle maintenance services. The integration of AI, augmented reality (AR), and robotic automation in repair processes enhances efficiency, reducing repair times and labor costs. Additionally, the emergence of mobile and on-demand repair services enables greater customer convenience, expanding service accessibility. Collaborations between repair service providers, automotive OEMs, and insurance companies create new business opportunities by streamlining repair workflows and improving customer satisfaction.

Key Questions Answered in the Report:

What are the primary factors driving the growth of the automotive collision repair services market globally?
How is the rise in road accidents impacting demand for automotive collision repair services?
What role do insurance companies play in shaping market growth and service accessibility?
Which repair technologies and techniques are revolutionizing the industry?
Who are the key players in the global automotive collision repair services market, and what strategies are they employing to maintain market relevance?

Competitive Intelligence and Business Strategy:

Leading players in the global automotive collision repair services market, including Caliber Collision, Service King Collision Repair Centers, and Gerber Collision & Glass, focus on service innovation, strategic acquisitions, and partnerships to gain a competitive edge. These companies invest in state-of-the-art repair facilities, employ certified technicians, and leverage digital platforms for customer engagement and service tracking. Collaborations with auto insurers, automakers, and spare parts suppliers enable efficient service delivery and enhance customer trust. Additionally, expansion into emerging markets and franchise-based service models contribute to the growth and scalability of key industry players.

Key Companies Profiled

3M
Service King
BASF
Robert Bosch
Gerber Collision & Glass
Continental AG
AMM Collision
Abra Auto Body & Glass
Honeywell International Inc.
Denso Corporation

Key Segments Covered in Automotive Collision Repair Services Industry

By Vehicle Type

Passenger Vehicles
Light Commercial Vehicles
Heavy Commercial Vehicles

By Service Provider

Independent Repair Shops
Franchised Repair Shops
Authorized Repair Shops

By Product Type

Parts and Components
Paints and Coatings

By Region

North America
Latin America
Europe
East Asia
South Asia & Pacific
Middle East & Africa

1. Executive Summary

1.1. Global Market Outlook
1.2. Demand Side Trends
1.3. Supply Side Trends
1.4. Technology Roadmap
1.5. Analysis and Recommendations

2. Market Overview

2.1. Market Coverage / Taxonomy
2.2. Market Definition / Scope / Limitations

3. Key Market Trends

3.1. Key Trends Impacting the Market
3.2. Product Innovation / Development Trends

4. Key Success Factors

5. Global Market Demand Analysis 2019-2032

5.1. Historical Market Volume (Units) Analysis, 2019-2024
5.2. Current and Future Market Volume (Units) Projections, 2025-2032
5.3. Y-o-Y Growth Trend Analysis

6. Global Market - Pricing Analysis

7. Global Market Demand (in Value or Size in US$ Mn) Analysis 2019-2032

7.1. Historical Market Value (US$ Mn) Analysis, 2019-2024
7.2. Current and Future Market Value (US$ Mn) Projections, 2025-2032
- 7.2.1. Y-o-Y Growth Trend Analysis
- 7.2.2. Absolute $ Opportunity Analysis

8. Market Background

8.1. Macro-Economic Factors
- 8.1.1. Global GDP Growth Overview
- 8.1.2. Global Automotive Sales Outlook
- 8.1.3. Global Automotive M.R.O. Overview
- 8.1.4. Global Automotive Paints & Coatings Market Overview
8.2. Forecast Factors - Relevance & Impact
8.3. Cost Tear Down Analysis
8.4. Value Chain Analysis
8.5. COVID-19 Crisis - Impact Assessment
- 8.5.1. Current Statistics
- 8.5.2. COVID-19 Impact On Pressure Relief Valves Market
- 8.5.3. COVID-19 Impact By Region
- 8.5.4. COVID - 19: Rebound Scenario - FMI Perspective
- 8.5.5. Key Factors for the Market Participants to Over Come COVID-19 Impact
8.6. Market Dynamics
- 8.6.1. Drivers
- 8.6.2. Restraints
- 8.6.3. Opportunity Analysis

9. Global Market Analysis 2019-2032, By Product Type

9.1. Introduction / Key Findings
9.2. Historical Market Size (US$ Mn) By Product Type, 2019-2024
9.3. Current and Future Market Size (US$ Mn) and Forecast By Product Type, 2025-2032
- 9.3.1. Parts and Components
- 9.3.2. Paints and Coatings
9.4. Market Attractiveness Analysis By Product Type

10. Global Market Analysis 2019-2032, by Vehicle Type

10.1. Introduction / Key Findings
10.2. Historical Market Size (US$ Mn) By Product Type, 2019-2024
10.3. Current and Future Market Size (US$ Mn) and Forecast By Vehicle Type, 2025-2032
- 10.3.1. Passenger Vehicles
- 10.3.2. Light Commercial Vehicles
- 10.3.3. Heavy Commercial Vehicles
10.4. Market Attractiveness Analysis By Vehicle Type

11. Global Market Analysis 2019-2032, By Service Provider

11.1. Introduction / Key Findings
11.2. Historical Market Size (US$ Mn) By Service Provider, 2019-2024
11.3. Current and Future Market Size (US$ Mn) and Forecast By Service Provider, 2025-2032
- 11.3.1. Independent Repair Shops
- 11.3.2. Franchised Repair Shops
- 11.3.3. Authorized Repair Shops
11.4. Market Attractiveness Analysis By Service Provider

12. Global Market Analysis 2019-2032, by Region

12.1. Introduction
12.2. Historical Market Size (US$ Mn) By Region, 2019-2024
12.3. Current Market Size (US$ Mn) and Forecast By Region, 2025-2032
- 12.3.1. North America
- 12.3.2. Latin America
- 12.3.3. Europe
- 12.3.4. East Asia
- 12.3.5. South Asia & Pacific
- 12.3.6. Middle East & Africa
12.4. Market Attractiveness Analysis By Region

13. North America Market Analysis 2019-2032

13.1. Introduction
13.2. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2024
13.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2025-2032
- 13.3.1. By Country
  - 13.3.1.1. U.S.
  - 13.3.1.2. Canada
- 13.3.2. By Product Type
- 13.3.3. By Vehicle Type
- 13.3.4. By Service Provider
13.4. Market Attractiveness Analysis
- 13.4.1. By Country
- 13.4.2. By Product Type
- 13.4.3. By Vehicle Type
- 13.4.4. By Service Provider

14. Latin America Market Analysis 2019-2032

14.1. Introduction
14.2. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2024
14.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2025-2032
- 14.3.1. By Country
  - 14.3.1.1. Brazil
  - 14.3.1.2. Mexico
  - 14.3.1.3. Rest of Latin America
- 14.3.2. By Product Type
- 14.3.3. By Vehicle Type
- 14.3.4. By Service Provider
14.4. Market Attractiveness Analysis
- 14.4.1. By Country
- 14.4.2. By Product Type
- 14.4.3. By Vehicle Type
- 14.4.4. By Service Provider

15. Europe Market Analysis 2019-2032

15.1. Introduction
15.2. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2024
15.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2025-2032
- 15.3.1. By Country
  - 15.3.1.1. Germany
  - 15.3.1.2. Italy
  - 15.3.1.3. France
  - 15.3.1.4. U.K.
  - 15.3.1.5. Spain
  - 15.3.1.6. BENELUX
  - 15.3.1.7. Russia
  - 15.3.1.8. Rest of Europe
- 15.3.2. By Product Type
- 15.3.3. By Vehicle Type
- 15.3.4. By Service Provider
15.4. Market Attractiveness Analysis
- 15.4.1. By Country
- 15.4.2. By Product Type
- 15.4.3. By Vehicle Type
- 15.4.4. By Service Provider

16. East Asia Market Analysis 2019-2032

16.1. Introduction
16.2. Pricing Analysis
16.3. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2024
16.4. Market Size (US$ Mn) Forecast By Market Taxonomy, 2025-2032
- 16.4.1. By Country
  - 16.4.1.1. China
  - 16.4.1.2. Japan
  - 16.4.1.3. South Korea
- 16.4.2. By Product Type
- 16.4.3. By Vehicle Type
- 16.4.4. By Service Provider
16.5. Market Attractiveness Analysis
- 16.5.1. By Country
- 16.5.2. By Product Type
- 16.5.3. By Vehicle Type
- 16.5.4. By Service Provider

17. South Asia and Pacific Market Analysis 2019-2032

17.1. Introduction
17.2. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2024
17.3. Market Size (US$ Mn) Forecast By Market Taxonomy, 2025-2032
- 17.3.1. By Country
  - 17.3.1.1. India
  - 17.3.1.2. ASEAN
  - 17.3.1.3. Oceania
  - 17.3.1.4. Rest of South Asia and Pacific
- 17.3.2. By Product Type
- 17.3.3. By Vehicle Type
- 17.3.4. By Service Provider
17.4. Market Attractiveness Analysis
- 17.4.1. By Country
- 17.4.2. By Product Type
- 17.4.3. By Vehicle Type
- 17.4.4. By Service Provider

18. Middle East and Africa Market Analysis 2019-2032

18.1. Introduction
18.2. Pricing Analysis
18.3. Historical Market Size (US$ Mn) and Volume Trend Analysis By Market Taxonomy, 2019-2024
18.4. Market Size (US$ Mn) Forecast By Market Taxonomy, 2025-2032
- 18.4.1. By Country
  - 18.4.1.1. GCC Countries
  - 18.4.1.2. Turkey
  - 18.4.1.3. South Africa
  - 18.4.1.4. Rest of Middle East and Africa
- 18.4.2. By Product Type
- 18.4.3. By Vehicle Type
- 18.4.4. By Service Provider
18.5. Market Attractiveness Analysis
- 18.5.1. By Country
- 18.5.2. By Product Type
- 18.5.3. By Vehicle Type
- 18.5.4. By Service Provider

19. Country Wise Market Analysis

19.1. U.S. Pressure Relief Valves Market Analysis
- 19.1.1. By Product Type
- 19.1.2. By Vehicle Type
- 19.1.3. By Service Provider
19.2. Canada Pressure Relief Valves Market Analysis
- 19.2.1. By Product Type
- 19.2.2. By Vehicle Type
- 19.2.3. By Service Provider
19.3. Mexico Pressure Relief Valves Market Analysis
- 19.3.1. By Product Type
- 19.3.2. By Vehicle Type
- 19.3.3. By Service Provider
19.4. Brazil Pressure Relief Valves Market Analysis
- 19.4.1. By Product Type
- 19.4.2. By Vehicle Type
- 19.4.3. By Service Provider
19.5. Germany Pressure Relief Valves Market Analysis
- 19.5.1. By Product Type
- 19.5.2. By Vehicle Type
- 19.5.3. By Service Provider
19.6. Italy Pressure Relief Valves Market Analysis
- 19.6.1. By Product Type
- 19.6.2. By Vehicle Type
- 19.6.3. By Service Provider
19.7. France Pressure Relief Valves Market Analysis
- 19.7.1. By Product Type
- 19.7.2. By Vehicle Type
- 19.7.3. By Service Provider
19.8. U.K. Pressure Relief Valves Market Analysis
- 19.8.1. By Product Type
- 19.8.2. By Vehicle Type
- 19.8.3. By Service Provider
19.9. Spain Pressure Relief Valves Market Analysis
- 19.9.1. By Product Type
- 19.9.2. By Vehicle Type
- 19.9.3. By Service Provider
19.10. Russia Pressure Relief Valves Market Analysis
- 19.10.1. By Product Type
- 19.10.2. By Vehicle Type
- 19.10.3. By Service Provider
19.11. China Pressure Relief Valves Market Analysis
- 19.11.1. By Product Type
- 19.11.2. By Vehicle Type
- 19.11.3. By Service Provider
19.12. Japan Pressure Relief Valves Market Analysis
- 19.12.1. By Product Type
- 19.12.2. By Vehicle Type
- 19.12.3. By Service Provider
19.13. S. Korea Pressure Relief Valves Market Analysis
- 19.13.1. By Product Type
- 19.13.2. By Vehicle Type
- 19.13.3. By Service Provider
19.14. India Pressure Relief Valves Market Analysis
- 19.14.1. By Product Type
- 19.14.2. By Vehicle Type
- 19.14.3. By Service Provider
19.15. ASEAN Pressure Relief Valves Market Analysis
- 19.15.1. By Product Type
- 19.15.2. By Vehicle Type
- 19.15.3. By Service Provider
19.16. Oceania Pressure Relief Valves Market Analysis
- 19.16.1. By Product Type
- 19.16.2. By Vehicle Type
- 19.16.3. By Service Provider
19.17. GCC Pressure Relief Valves Market Analysis
- 19.17.1. By Product Type
- 19.17.2. By Vehicle Type
- 19.17.3. By Service Provider
19.18. Turkey Pressure Relief Valves Market Analysis
- 19.18.1. By Product Type
- 19.18.2. By Vehicle Type
- 19.18.3. By Service Provider
19.19. South Africa Pressure Relief Valves Market Analysis
- 19.19.1. By Product Type
- 19.19.2. By Vehicle Type
- 19.19.3. By Service Provider

20. Market Structure Analysis

20.1. Key Players - Market Positioning
20.2. Market Concentration by Leading Players
20.3. Market Tier Structure Analysis
20.4. Market Share Analysis of Top Players
20.5. Market Presence Analysis
- 20.5.1. By Regional Footprint
- 20.5.2. By Product Footprint

21. Competition Analysis

21.1. Competition Dashboard
21.2. Competition Deep Dive
- 21.2.1. 3M
  - 21.2.1.1. Overview
  - 21.2.1.2. Product Portfolio
  - 21.2.1.3. Sales Footprint
  - 21.2.1.4. Strategy Overview
- 21.2.2. Service King
  - 21.2.2.1. Overview
  - 21.2.2.2. Product Portfolio
  - 21.2.2.3. Sales Footprint
  - 21.2.2.4. Strategy Overview
- 21.2.3. BASF
  - 21.2.3.1. Overview
  - 21.2.3.2. Product Portfolio
  - 21.2.3.3. Sales Footprint
  - 21.2.3.4. Strategy Overview
- 21.2.4. Robert Bosch
  - 21.2.4.1. Overview
  - 21.2.4.2. Product Portfolio
  - 21.2.4.3. Sales Footprint
  - 21.2.4.4. Strategy Overview
- 21.2.5. Gerber Collision & Glass
  - 21.2.5.1. Overview
  - 21.2.5.2. Product Portfolio
  - 21.2.5.3. Sales Footprint
  - 21.2.5.4. Strategy Overview
- 21.2.6. Continental AG
  - 21.2.6.1. Overview
  - 21.2.6.2. Product Portfolio
  - 21.2.6.3. Sales Footprint
  - 21.2.6.4. Strategy Overview
- 21.2.7. AMM Collision
  - 21.2.7.1. Overview
  - 21.2.7.2. Product Portfolio
  - 21.2.7.3. Sales Footprint
  - 21.2.7.4. Strategy Overview
- 21.2.8. Abra Auto Body & Glass
  - 21.2.8.1. Overview
  - 21.2.8.2. Product Portfolio
  - 21.2.8.3. Sales Footprint
  - 21.2.8.4. Strategy Overview
- 21.2.9. Honeywell International Inc.
  - 21.2.9.1. Overview
  - 21.2.9.2. Product Portfolio
  - 21.2.9.3. Sales Footprint
  - 21.2.9.4. Strategy Overview
- 21.2.10. Denso Corporation.
  - 21.2.10.1. Overview
  - 21.2.10.2. Product Portfolio
  - 21.2.10.3. Sales Footprint
  - 21.2.10.4. Strategy Overview
- 21.2.11. Other Prominent Players
  - 21.2.11.1. Overview
  - 21.2.11.2. Product Portfolio
  - 21.2.11.3. Sales Footprint
  - 21.2.11.4. Strategy Overview

한글목차

목차

제1장 주요 요약

제2장 시장 개요

제3장 주요 시장 동향

제4장 중요 성공 요인

제5장 세계 시장 수요 분석, 2019년-2032년

제6장 세계 시장 - 가격 분석

제7장 세계 시장 수요 분석, 2019년-2032년

제8장 시장 배경

제9장 세계 시장 분석 2019-2032년, 제품 유형별

제10장 세계 시장 분석 2019-2032년, 자동차 유형별

제11장 세계 시장 분석 2019-2032년, 서비스 제공업체별

제12장 세계 시장 분석 2019-2032년, 지역별

제13장 북미의 시장 분석 2019-2032년

제14장 라틴아메리카의 시장 분석 2019-2032년

제15장 유럽의 시장 분석 2019-2032년

제16장 동아시아의 시장 분석 2019-2032년

제17장 남아시아·태평양의 시장 분석 2019-2032년

제18장 중동 및 아프리카의 시장 분석 2019-2032년

제19장 국가별 시장 분석

제20장 시장 구조 분석

제21장 경쟁 분석

제22장 전제와 사용된 두자어

제23장 조사 방법