미국의 음료 시장 전망
U.S. Beverage Market Outlook 2019
상품코드 : 608802
리서치사 : Packaged Facts
발행일 : 2019년 03월
페이지 정보 : 영문 364 Pages
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한글목차

미국의 음료(Beverage) 시장에 대해 조사 분석했으며, 주요 카테고리별 동향과 향후 성장 기회 등의 정보를 정리하여 전해드립니다.

제1장 주요 요약

제2장 생수, 강화 워터

제3장 탄산음료

제4장 에너지 음료, 스포츠 음료

제5장 주스

제6장 커피, RTD 커피

제7장 티, RTD 티

제8장 유음료, 유제품 대체 음료

LSH 18.03.14

이 페이지에 게재되어 있는 내용은 최신판과 약간 차이가 있을 수 있으므로 영문목차를 함께 참조하여 주시기 바랍니다. 기타 자세한 사항은 문의 바랍니다.

영문 목차

영문목차

Packaged beverage marketers and retailers are challenged in that most large categories are mature with limited overall organic growth, yet opportunities abound.

Among these opportunities are beverages that are evolving into product mashups that are hard to define and categorize, but nonetheless satisfy consumer desires. These new beverages take the most liked attributes of products in different categories to create new drinking experiences-fruit juice-infused sparkling waters, coffee sodas, nitro cold brew coffee, plant-based "clean" energy drinks, kombucha.

Convenience has also driven growth in the market, with product forms that cater to evolving consumer behavior and consumption patterns performing best. Single-serve coffee pods have been a godsend for people who don't want or don't have time to make a pot of coffee. And single-serve RTD beverages cater to the growing number of consumers who drink and snack on-the-go throughout a day. Many of these consumers aren't sitting down for a lot of meals at home, particularly breakfast, which has hurt sales of traditional jugs and cartons of orange juice and milk.

These are just a few of the trends and opportunities examined in Packaged Facts' U.S. Beverage Market Outlook, 2019. The report provides a single, fully up-to-date resource on the top 7 beverage categories, presenting comprehensive insights on where the market growth will be and why. The following beverage market categories are covered:

Scope of Report

This report focuses on the market for selected beverage products sold to consumers in the United States through retail channels. All retail channels of distribution are covered in market sizing and discussion, including supermarkets and grocery stores, mass merchandisers and supercenters, warehouse clubs, natural food stores, convenience stores, drugstores, dollar stores, vending machines, and direct-sales channels including online. Market size data and projections are provided at the retail sales level for 2013-2018 and 2018-2023, with channel and marketer shares figures for 2018.

Table of Contents

Executive Summary

Bottled and Enhanced Waters

Carbonated Beverages

Energy & Sports Drinks

Juices

Coffee and Ready-to-Drink Coffee

Tea and Ready-to-Drink Tea

Dairy & Dairy Alternative Beverages

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