이 조사 리포트는 '스마트 미러 세계 시장 : 오퍼링별(하드웨어, 소프트웨어, 서비스), 설치 유형별(벽걸이, 프리 스타일), 용도별(자동차, 헬스케어, 주택, 소매, 미디어·엔터테인먼트, 기업), 지역별 - 세계 예측(-2030년)'이라는 제목으로 주요 5 지역의 스마트 미러 시장을 상세하게 분석하고, 현재 시장 동향, 시장 규모, 시장 점유율, 최근 동향, 2030년까지의 예측 등에 중점을 두고 해설하고 있습니다.
세계의 스마트 미러 시장은 2024-2030년 CAGR이 16.4%로, 2030년까지 88억 5,000만 달러에 달할 것으로 예측됩니다.
이 시장의 성장은 스마트 미러가 자동차 분야의 안전 기능 강화를 위한 볼록 거울의 대체품이라는 점, 홈보안에 대한 수요가 증가하고 있다는 점, 소매 업계가 기존 방식에서 디지털 방식으로 전환하고 있다는 점 등에 기인합니다. 그러나 기밀 및 개인 데이터 보안 침해가 시장 성장을 저해하는 요인으로 작용하고 있습니다. 아시아태평양에서는 유리한 기회와 미개척 가능성을 제공하는 인더스트리 4.0의 채택이 확대되고 있으며, 이는 이 시장에 큰 기회를 창출할 것으로 예상됩니다. 그러나 스마트 미러에 대한 인식 부족과 일반 미러에 비해 높은 비용이 시장 성장의 걸림돌로 작용하고 있습니다.
(주 : 상위 5사의 SWOT 분석을 제공)
Global Smart Mirrors Market by Offering (Hardware, Software, Services), Installation Type (Wall Mounted, Free-Styled), Application (Automotive, Healthcare, Residential, Retail, Media & Entertainment, Corporate) and Geography-Global Forecast to 2030.
The research report titled, 'Global Smart Mirrors Market by Offering (Hardware, Software, Services), Installation Type (Wall Mounted, Free-Styled), Application (Automotive, Healthcare, Residential, Retail, Media & Entertainment, Corporate) and Geography-Global Forecast to 2030', provides an in-depth analysis of the smart mirrors market across five major geographies and emphasizes on the current market trends, market sizes, market shares, recent developments, and forecasts till 2030.
The global smart mirrors market is projected to reach $8.85 billion by 2030, at a CAGR of 16.4% from 2024 to 2030.
The growth of this market is attributed to smart mirrors being an alternative to convex mirrors for enhanced safety features in the automobile sector, the rising need for home security, and the shift of the retail industry from traditional to digital. However, security breach of confidential and personal data restrains market growth. The growing Industry 4.0 adoption to offer lucrative opportunities and untapped potential in the Asia-Pacific region is expected to create significant opportunities for this market. However, a lack of awareness about smart mirrors and higher cost than ordinary mirrors pose challenges to market growth.
The smart mirrors market is segmented by offering (hardware {display, camera, network connectivity, sensors, and other hardware type}, software, and services), installation type (wall mounted and free-styled), application (automotive, healthcare, residential, hospitality, retail, media & entertainment, corporate, and other applications), and geography. The study also evaluates industry competitors and analyses the regional and country-level.
Based on offering, the smart mirrors market is segmented into hardware, software, and services. In 2024, the hardware segment is expected to account for the largest share of above 68.0% of the global smart mirrors market. The hardware segment includes displays, cameras, and sensors, along with connectivity and audio components, which form a major share of the cost of the complete smart mirror system. The smart mirror offers a platform for shoppers to try on new clothes, check the sizes or varieties of clothes in a store, and share information related to the tried clothes on social media platforms. Smart rear-view mirrors are being increasingly utilized to enhance safety in cars and reduce complications of camera systems. Smart rear-view mirrors for automotive applications can work normally even in the event of poor weather conditions with minimum obstructions to drivers. Unlike conventional mirrors, electric mirrors utilized in vehicles have the features of auto-adjusting their displays under different light intensities and thus provide better assistance to drivers under all weather conditions. These features make mirror technology irreplaceable. As automotive and retail continue to grow, this will create lucrative opportunities for smart mirror hardware in the coming years.
Based on installation type, the smart mirrors market is segmented into wall-mounted and free-styled. In 2024, the wall-mounted segment is expected to account for the larger share of above 66.0% of the global smart mirrors market. The growing consumer preference for wall-mounted smart mirrors over free-standing mirrors is influencing the growth of the segment. Free-standing mirrors are more likely to fall or topple over, whereas wall-mounted mirrors are significantly less likely to do so. Furthermore, as smart mirrors are more expensive than regular mirrors, buyers are more cautious about choosing wall-mounted smart mirrors. These are installed on the wall, saving space by freeing up the floor area and improving the overall appearance of a room. Such mirrors are space-saving alternatives, thereby, demand for wall-mounted smart mirrors is gaining traction.
Based on application, the smart mirrors market is segmented into automotive, healthcare, residential, hospitality, retail, media & entertainment, corporate, and other applications. In 2024, the retail segment is expected to account for the largest share of above 32.0% of the smart mirrors market. The large share of the segment is attributed to their ability to enhance customer experiences, improve engagement, and provide valuable data for businesses. These devices offer various functionalities that cater to different industries, transforming the way businesses interact with customers. In the retail sector, smart mirrors are used in stores to create interactive and immersive shopping experiences, enabling customers to virtually try on clothing, accessories, and makeup. This technology enhances customer convenience, reduces return rates, and boosts sales. Thereby, the potential growth of the retail sector is likely to create lucrative opportunities for the segment in the coming years.
Based on geography, the smart mirrors market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. In 2024, North America is expected to account for the largest share of above 46.0% of the smart mirrors market. The large share of this market is attributed to the customers' awareness of AI developments and its application in smart mirrors. As of present, integrating smart speakers such as Alexa into these mirrors increases their popularity at residencies across North America. Moreover, growing investments, strategic developments, and increasing new entrants in the market space are driving the market growth. As technology advances, smart mirrors are likely to offer even more novel capabilities and become more widespread in people's daily lives.
The key players operating in the smart mirrors market include Japan Display Inc. (Japan), Gentex Corporation (U.S.), Magna International Inc. (Canada), Harman International Industries, Incorporated (U.S.), Murakami Corporation (Japan), Ficosa Internacional SA (Spain), Mirrocool, Inc. (U.S.), Electric Mirror, Inc. (U.S.), ad notam AG (Germany), Dirror (Germany), Seymour Powell Limited (U.K.), Alke (Italy), HILO Solutions, Inc. (Canada), Evervue USA Inc. (U.S.) and Seura (U.S.).
Smart Mirrors Market, by Offering
Smart Mirrors Market, by Installation Type
Smart Mirrors Market, by Application
Smart Mirrors Market, by Geography
(Note: SWOT Analysis of Top 5 Companies Will Be Provided)