Kraft Paper Market by Grade (Unbleached Kraft, Bleached Kraft, Unbleached Sack), Packaging Form (Industrial Bags, Wraps), End-use Industry (Food & Beverage, Building & Construction), & Region - Global Forecast to 2030
The global kraft paper market is projected to reach USD 14.24 billion by 2030 from USD 12.50 billion in 2025, at a CAGR of 2.6% during the forecast period.
Scope of the Report
Years Considered for the Study
2021-2030
Base Year
2024
Forecast Period
2025-2030
Units Considered
Value (USD Million), Volume (Kiloton)
Segments
Grade, Packaging Form, End-use Industry, and Region
Regions covered
North America, Asia Pacific, Europe, the Middle East & Africa, and South America
This growth is driven by a global shift toward sustainable packaging materials, increased environmental awareness, and rising regulations against plastic use. The sustainability and cost-effectiveness of kraft paper have made it a popular choice in various industries, including food & beverages, e-commerce, retail, and industrial goods.
By grade, unbleached kraft is projected to register the fastest growth during the forecast period
The unbleached kraft segment is expected to experience the fastest growth in the kraft paper market. This growth is due to its strong, economical, and environmentally friendly properties. Unbleached kraft paper is also more appealing to environmentally conscious consumers and companies because it is not processed with additional chemicals, allowing it to retain its natural brown color. It is commonly used for producing industrial bags, grocery bags, and protective wrapping, where strength and high tensile strength are essential.
By packaging form, the pouches/sachets segment is projected to register the fastest growth during the forecast period
The pouches/sachets segment is expected to be the fastest-growing packaging form in the kraft paper market over the forecast period. This growth is attributed to their versatility, convenience, and sustainability. Pouches/sachets are gaining popularity for packaging food, beverages, personal care products, and pharmaceuticals because they are lightweight, compact, easy to store, and cost-effective. Additionally, the rising demand for on-the-go and single-serve packaging, particularly in urban areas, has further contributed to their increased usage.
By end-use industry, the food & beverage segment is projected to register the highest CAGR during the forecast period
The food & beverage segment is projected to register the highest CAGR in the kraft paper market over the forecast period due to the rising demand for safe, sustainable, and economical packaging. There is an increasing demand for kraft paper bags, wraps, and pouches as consumer preferences shift toward packaged and ready-to-eat foods that help maintain food security and freshness. Quick-service restaurants, cafes, and takeaways are also adopting kraft paper packaging. Additionally, the rise of e-commerce grocery delivery and online food delivery services is a significant factor, as kraft paper offers a flexible and durable packaging solution for various food items.
By region, the Asia Pacific is projected to register the highest CAGR during the forecast period
The Asia Pacific region is projected to register the fastest growth in the kraft paper market during the forecast period, driven by the development of industrial bases, the rapid expansion of e-commerce, and increasing consumer awareness of sustainable packaging solutions. Emerging economies, particularly China, India, and Southeast Asian countries, are witnessing a rise in retail and online shopping, which in turn boosts the demand for durable and eco-friendly packaging materials. Additionally, the food and beverage industry is expanding, along with the popularity of fast-food restaurants and the growing demand for takeout products. As a result, the need for kraft paper bags, pouches, and wrapping products continues to increase.
Profile break-up of primary participants for the report:
By Company Type: Tier 1: 25%, Tier 2: 42%, and Tier 3: 33%
By Designation: C Level: 20%, Director Level: 30%, and Others: 50%
By Region: North America: 20%, Europe: 10%, Asia Pacific: 40%, Middle East & Africa: 20%, and South America: 10%.
Companies Covered:
Mondi (UK), International Paper (US), Smurfit Westrock (Ireland), Stora Enso (Finland), Billerud (Sweden), Segezha Group (Russia), Oji Holdings Corporation (Japan), and APP Group (Indonesia) are some of the key players in the kraft paper market.
Research Coverage
The market study covers the kraft paper market across various segments. It aims to estimate the market size and the growth potential of this market across different segments based on grade, packaging form, end-use industry, and region. The study also includes an in-depth competitive analysis of key players in the market, their company profiles, key observations related to their products and business offerings, recent developments undertaken by them, and key growth strategies adopted by them to improve their position in the kraft paper market.
Key Benefits of Buying the Report
The report is expected to help the market leaders/new entrants in this market share the closest approximations of the revenue numbers of the overall kraft paper market and its segments and subsegments. This report is projected to help stakeholders understand the competitive landscape of the market, gain insights to improve the position of their businesses, and plan suitable go-to-market strategies. The report also aims to help stakeholders understand the pulse of the market and provide them with information on the key market drivers, restraints, challenges, and opportunities.
The report provides insights into the following pointers:
Analysis of key drivers (rising demand for sustainable packaging), restraints (raw material price fluctuations), opportunities (premium and luxury packaging trends), and challenges (intense competition and price pressure) influencing the growth of the kraft paper market.
Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product & service launches in the kraft paper market
Market Development: Comprehensive information about profitable markets - the report analyses the kraft paper market across varied regions
Market Diversification: Exhaustive information about new products & services, untapped geographies, recent developments, and investments in the kraft paper market
Competitive Assessment: In-depth assessment of market shares, growth strategies, and service offerings of leading players like Mondi (UK), International Paper (US), Stora Enso (Finland), Billerud (Sweden), and APP Group (Indonesia) in the kraft paper market. The report also helps stakeholders understand the pulse of the kraft paper market and provides them with information on key market drivers, restraints, challenges, and opportunities.
TABLE OF CONTENTS
1 INTRODUCTION
1.1 STUDY OBJECTIVES
1.2 MARKET DEFINITION
1.3 STUDY SCOPE
1.3.1 MARKETS COVERED AND REGIONAL SCOPE
1.3.2 INCLUSIONS AND EXCLUSIONS
1.3.3 YEARS CONSIDERED
1.3.4 CURRENCY CONSIDERED
1.3.5 UNIT CONSIDERED
1.4 STAKEHOLDERS
1.5 RESEARCH LIMITATIONS
1.6 SUMMARY OF CHANGES
2 RESEARCH METHODOLOGY
2.1 RESEARCH DATA
2.1.1 SECONDARY DATA
2.1.1.1 Key data from secondary sources
2.1.1.2 List of secondary sources
2.1.2 PRIMARY DATA
2.1.2.1 Key primary participants
2.1.2.2 Key data from primary sources
2.1.2.3 Breakdown of interviews with experts
2.1.2.4 Key industry insights
2.2 MARKET SIZE ESTIMATION
2.2.1 TOP-DOWN APPROACH
2.2.2 BOTTOM-UP APPROACH
2.3 BASE NUMBER CALCULATION
2.3.1 SUPPLY-SIDE ANALYSIS
2.4 GROWTH FORECAST
2.5 DATA TRIANGULATION
2.6 RESEARCH ASSUMPTIONS
2.7 FACTOR ANALYSIS
2.8 RESEARCH LIMITATIONS
2.9 RISK ASSESSMENT
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN KRAFT PAPER MARKET
4.2 KRAFT PAPER MARKET, BY GRADE
4.3 KRAFT PAPER MARKET, BY PACKAGING FORM
4.4 KRAFT PAPER MARKET, BY END-USE INDUSTRY
4.5 ASIA PACIFIC KRAFT PAPER MARKET, BY END-USE INDUSTRY AND COUNTRY
4.6 KRAFT PAPER MARKET, BY COUNTRY
5 MARKET OVERVIEW
5.1 INTRODUCTION
5.2 MARKET DYNAMICS
5.2.1 DRIVERS
5.2.1.1 Population growth and rising consumer demand
5.2.1.2 Rising demand for sustainable packaging
5.2.1.3 Growing pharmaceutical sector
5.2.1.4 Exponential rise of global e-commerce
5.2.2 RESTRAINTS
5.2.2.1 Fluctuations in raw material prices
5.2.2.2 Rising competition from alternative sustainable materials
5.2.3 OPPORTUNITIES
5.2.3.1 Expansion of personal care and cosmetics packaging
5.2.3.2 Premium and luxury packaging trends
5.2.3.3 Growing demand in emerging markets
5.2.3.4 Government regulations on plastic bans
5.2.4 CHALLENGES
5.2.4.1 Intense competition and price pressure
5.2.4.2 High capital investment for advanced machinery
5.3 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS
5.4 ECOSYSTEM ANALYSIS
5.5 VALUE CHAIN ANALYSIS
5.6 REGULATORY LANDSCAPE
5.6.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
5.6.2 KEY REGULATIONS AND STANDARDS
5.7 PRICING ANALYSIS
5.7.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY GRADE, 2024
5.7.2 AVERAGE SELLING PRICE TREND, BY REGION, 2021-2024
5.8 TRADE ANALYSIS
5.8.1 EXPORT SCENARIO (HS CODE 4840)
5.8.2 IMPORT SCENARIO (HS CODE 4840)
5.9 TECHNOLOGY ANALYSIS
5.9.1 KEY TECHNOLOGIES
5.9.1.1 Bleaching process
5.9.1.2 Advanced coating and barrier coating
5.9.2 COMPLEMENTARY TECHNOLOGIES
5.9.2.1 Digital and flexographic printing technologies
5.9.3 ADJACENT TECHNOLOGIES
5.9.3.1 Anti-counterfeit and track-and-trace solutions
5.10 PATENT ANALYSIS
5.10.1 INTRODUCTION
5.11 CASE STUDY ANALYSIS
5.11.1 RANPAK PROVIDES NEOPHARM WITH ECO-FRIENDLY PROTECTIVE PACKAGING
5.11.2 PERFORMANCE ASSESSMENT OF COMPOSITE MATERIAL BASED ON KRAFT PAPER AND RESIN FORMULATED WITH EXPANDED POLYSTYRENE WASTE
5.12 PORTER'S FIVE FORCES ANALYSIS
5.12.1 THREAT OF NEW ENTRANTS
5.12.2 THREAT OF SUBSTITUTES
5.12.3 BARGAINING POWER OF SUPPLIERS
5.12.4 BARGAINING POWER OF BUYERS
5.12.5 INTENSITY OF COMPETITIVE RIVALRY
5.13 KEY STAKEHOLDERS AND BUYING CRITERIA
5.13.1 KEY STAKEHOLDERS IN BUYING PROCESS
5.13.2 BUYING CRITERIA
5.14 KEY CONFERENCES AND EVENTS, 2025-2026
5.15 INVESTMENT AND FUNDING SCENARIO
5.16 IMPACT OF AI ON KRAFT PAPER MARKET
5.16.1 INTRODUCTION
5.16.2 IMPACT OF AI ON KRAFT PAPER MARKET
5.17 MACROECONOMIC ANALYSIS
5.17.1 INTRODUCTION
5.17.2 GDP TRENDS AND FORECASTS
5.18 IMPACT OF 2025 US TARIFF ON KRAFT PAPER MARKET
5.18.1 INTRODUCTION
5.18.2 KEY TARIFF RATES
5.18.3 PRICE IMPACT ANALYSIS
5.18.4 IMPACT ON COUNTRY/REGION
5.18.4.1 US
5.18.4.2 Asia Pacific
5.18.4.3 Europe
5.18.5 IMPACT ON END-USE INDUSTRIES
6 KRAFT PAPER MARKET, BY GRADE
6.1 INTRODUCTION
6.2 UNBLEACHED KRAFT
6.2.1 VERSATILITY, STRENGTH, AND SUSTAINABILITY TO DRIVE DEMAND
6.3 BLEACHED KRAFT
6.3.1 PREMIUM APPEARANCE AND PRINTABILITY TO PROPEL DEMAND
6.4 UNBLEACHED SACK
6.4.1 RISING INDUSTRIAL AND AGRICULTURAL DEMAND TO DRIVE MARKET
6.5 BLEACHED SACK
6.5.1 RISING DEMAND FOR BRANDED AND CONSUMER-FACING PACKAGING TO FUEL MARKET GROWTH
7 KRAFT PAPER MARKET, BY PACKAGING FORM
7.1 INTRODUCTION
7.2 WRAPS
7.2.1 INCREASED USE OF KRAFT PAPER WRAPS IN FOOD AND HEALTHCARE INDUSTRIES TO DRIVE MARKET
7.3 POUCHES
7.3.1 RISING DEMAND FOR VERSATILE, ECO-FRIENDLY, AND COST-EFFECTIVE POUCHES TO PROPEL MARKET
7.4 ENVELOPES
7.4.1 GROWING COURIER, PARCEL, AND INSTITUTIONAL USE TO BOOST MARKET
7.5 GROCERY BAGS
7.5.1 GOVERNMENT-LED REGULATIONS RELATED TO SINGLE-USE PLASTIC BAGS AND SUSTAINABILITY CONCERNS TO PROPEL MARKET
7.6 INDUSTRIAL BAGS
7.6.1 GROWING DEMAND FOR HIGH-STRENGTH KRAFT PAPER-BASED INDUSTRIAL BAGS IN AGRICULTURE, CHEMICAL, AND CONSTRUCTION INDUSTRIES TO DRIVE MARKET
8 KRAFT PAPER MARKET, BY END-USE INDUSTRY
8.1 INTRODUCTION
8.2 FOOD & BEVERAGE
8.2.1 RISING DEMAND FOR PACKAGED FOOD PRODUCTS TO DRIVE MARKET
8.3 PHARMACEUTICAL
8.3.1 INCREASING GLOBAL HEALTHCARE TRADE TO PROPEL MARKET
8.4 BUILDING & CONSTRUCTION
8.4.1 RISING CEMENT PRODUCTION AND INFRASTRUCTURE GROWTH TO DRIVE MARKET
8.5 PERSONAL CARE & COSMETIC
8.5.1 GROWING DIRECT SELLING AND ECO-FRIENDLY PACKAGING NEEDS TO PROPEL MARKET
8.6 OTHER END-USE INDUSTRIES
9 KRAFT PAPER MARKET, BY REGION
9.1 INTRODUCTION
9.2 ASIA PACIFIC
9.2.1 CHINA
9.2.1.1 Rising consumer goods retail sales to drive market
9.2.2 INDIA
9.2.2.1 Infrastructure and real estate growth to drive market
9.2.3 JAPAN
9.2.3.1 Growth of beauty and personal care industry to drive market
9.2.4 SOUTH KOREA
9.2.4.1 Rapid growth of K-Beauty exports to drive market
9.2.5 THAILAND
9.2.5.1 Rising foodservice sector and takeaway culture to drive market
9.2.6 INDONESIA
9.2.6.1 Expansion of modern retail and convenience stores to drive market
9.2.7 REST OF ASIA PACIFIC
9.3 EUROPE
9.3.1 GERMANY
9.3.1.1 Aging population and rising health consciousness to drive market
9.3.2 FRANCE
9.3.2.1 Pharma trade demand to drive market
9.3.3 ITALY
9.3.3.1 Growth in foodservice and tourism to drive market
9.3.4 SPAIN
9.3.4.1 Expanding agribusiness and food sector to drive market
9.3.5 SWEDEN
9.3.5.1 Strong healthcare trade to drive market
9.3.6 TURKEY
9.3.6.1 Expansion of modern retail and convenience stores to drive market
9.3.7 FINLAND
9.3.7.1 Expansion of modern retail and convenience stores to drive market
9.3.8 REST OF EUROPE
9.4 NORTH AMERICA
9.4.1 US
9.4.1.1 Booming foodservice and retail sector to propel market
9.4.2 CANADA
9.4.2.1 Plastic ban regulations to drive market
9.4.3 MEXICO
9.4.3.1 Expansion of modern retail chains to drive market
9.5 MIDDLE EAST & AFRICA
9.5.1 GCC COUNTRIES
9.5.1.1 Saudi Arabia
9.5.1.1.1 Expanding food retail and packaged goods demand to drive market
9.5.1.2 UAE
9.5.1.2.1 Government regulations on single-use plastics to drive market
9.5.1.3 Rest of GCC countries
9.5.2 SOUTH AFRICA
9.5.2.1 Expansion of food retail sector to drive market
9.5.3 REST OF MIDDLE EAST & AFRICA
9.6 SOUTH AMERICA
9.6.1 BRAZIL
9.6.2 ARGENTINA
9.6.3 CHILE
9.6.4 REST OF SOUTH AMERICA
10 COMPETITIVE LANDSCAPE
10.1 OVERVIEW
10.2 KEY PLAYER STRATEGIES/RIGHT TO WIN
10.3 REVENUE ANALYSIS
10.4 MARKET SHARE ANALYSIS
10.5 COMPANY VALUATION
10.5.1 FINANCIAL METRICS
10.6 BRAND/PRODUCT COMPARISON
10.7 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024
10.7.1 STARS
10.7.2 EMERGING LEADERS
10.7.3 PERVASIVE PLAYERS
10.7.4 PARTICIPANTS
10.7.5 COMPANY FOOTPRINT: KEY PLAYERS, 2024
10.7.5.1 Company footprint
10.7.5.2 Region footprint
10.7.5.3 Grade footprint
10.7.5.4 Packaging form footprint
10.7.5.5 End-use industry footprint
10.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024