한글목차

세계 ATP(Advanced Threat Protection) 하드웨어 시장 전망은 BFSI, 헬스케어, 정부, IT 및 통신, 소매 시장에서의 기회로 인해 유망 것으로 전망됩니다. 세계 ATP(Advanced Threat Protection) 하드웨어 시장은 2025-2031년 연평균 11.2%의 성장률을 보일 것으로 예측됩니다. 이 시장의 주요 촉진요인은 사이버 보안 위협 증가, 규제 대응, 디지털 전환과 IoT의 확대입니다.

• Lucintel의 예측에 따르면 컴포넌트 카테고리에서 소프트웨어는 예측 기간 중 가장 큰 부문으로 남을 것으로 보입니다.
• 최종 용도별로는 IT 및 통신 분야가 가장 높은 성장세를 보일 것으로 예측됩니다.
• 지역별로는 아시아태평양이 예측 기간 중 가장 높은 성장세를 보일 것으로 예측됩니다.

ATP(Advanced Threat Protection) 하드웨어 시장의 새로운 동향

사이버 보안 위협 상황이 시시각각 변화하는 가운데, ATP(Advanced Threat Protection) 하드웨어 시장은 새로운 과제로 인한 변화를 경험하고 있습니다. 기술의 발전과 하드웨어와 소프트웨어 모두에 대한 통합 보안 모델의 중요성이 높아짐에 따라 이러한 접근 방식은 ATP 시스템을 더욱 안전하게 보호할 수 있도록 돕고 있습니다.

• 인공지능과 머신러닝의 결합: 오늘날의 지능형 위협 방어 시스템은 ATP 하드웨어에 통합된 인공지능과 머신러닝을 활용하고 있습니다. 이를 통해 위협의 신속한 감지 및 실시간 대응이 가능하며, 시스템 대응이 자동화됩니다. 이러한 기술 혁신은 실시간 데이터 분석과 대책의 정확성과 효율성을 향상시키는 데 도움을 주고 있습니다. AI가 탑재된 하드웨어 시스템은 제로데이 취약점이나 지능형 지속 공격(APT)에 특히 효과적입니다.
• 사용자 보호의 복잡성: 클라우드 기반 보안 솔루션으로의 전환으로 ATP 하드웨어 솔루션의 설계도 쉬워지고 있습니다. 이는 하이브리드 멀티 클라우드 생태계에서 인프라 보호의 경계를 없애는 것을 의미합니다. 대부분의 기업이 클라우드 컴퓨팅을 운영 기반으로 채택하고 있는 가운데, 이러한 하드웨어가 제공하는 솔루션은 기밀 데이터의 전송, 액세스, 저장을 강화할 뿐만 아니라 클라우드에 대한 다양한 위협을 관리하고 방어합니다.
• IoT 디바이스의 엣지 보안: IoT 디바이스가 각 부문으로 확산됨에 따라 ATP 하드웨어 업계는 데이터가 생성되는 네트워크의 '엣지'의 보안을 확보하기 위해 노력하고 있습니다. 이는 기밀 데이터가 오리진 레벨에서 악용될 수 있다는 것을 인지하고, 무선 IoT 기기를 실시간으로 보호할 수 있는 하드웨어를 개발하는 것을 포함합니다. 주로 헬스케어, IoT 지원 제조 장비, 소매 IoT 시스템 등의 산업에서 관심을 받고 있습니다.
• 제로 트러스트 아키텍처: 제로 트러스트 보안 접근 방식의 수용과 도입이 증가하고 있으며, 마이크로 세분화, 신원 확인, 지속적인 네트워크 점검 기능을 갖춘 ATP 하드웨어의 필요성이 증가하고 있습니다. 제로 트러스트 모델의 핵심 원칙은 모든 장치, 사용자 또는 네트워크의 요청이 인증되어야 한다는 것입니다. 따라서 엄격한 접근 통제를 시행하고 지속적으로 신뢰성을 검증하는 솔루션에 대한 요구가 증가하고 있습니다.
• 관리형 보안 서비스 도입 증가: 대부분의 기업은 보안 사고를 모니터링, 관리, 대응하는 보안 전문가에게 접근이 가능한 관리형 ATP 서비스를 선택하고 있습니다. 이러한 변화로 인해 MSSP의 관리형 보안 서비스에 쉽게 통합할 수 있는 하드웨어에 대한 수요가 증가하고 있습니다. 이러한 하드웨어 솔루션은 사내 보안 팀이 없고 외부 전문 지식이 필요한 조직에 ATP 장치를 보다 쉽고 간편하게 사용할 수 있게 해줍니다.

ATP 하드웨어 시장은 기술의 발전, 사이버 위협 증가, 새로운 법률 제정 등으로 인해 끊임없이 변화하고 있습니다. 이 시장의 주요 시장 진출기업은 산업 전반에 걸쳐 증가하는 지능형 위협 방어에 대한 수요를 충족시키기 위해 매일 새로운 혁신 기술을 개발하고 있습니다. 이는 AI, 클라우드 보안 및 기타 혁신을 통합하여 새로운 유형의 위협에 대응하는 것이 중요한 초점이 되고 있음을 보여줍니다.

ATP(Advanced Threat Protection) 하드웨어 시장의 최근 동향

ATP(Advanced Threat Protection) 하드웨어 시장의 이러한 변화는 첨단 보안 프레임워크의 자동화와 IoT와 클라우드의 통합의 중요성을 강조하고 있습니다. 또한 하드웨어 기업이 경쟁력을 유지하기 위해 적응해야 한다는 것을 시사하고 있습니다.

• Apple의 AirPods: Apple의 AI 지원 AirPods 기술은 위협을 식별하고 대응하는 문제를 해결하는 최첨단 접근 방식입니다. 새롭게 개발된 AI 보안 장비는 방대한 데이터베이스에서 표적이 되는 위협을 인식할 수 있으며, 다른 시스템에서는 감지할 수 없는 미세한 차이점도 발견할 수 있습니다. 이를 통해 식별된 위협에 대한 대응 속도가 크게 빨라지고 정확도가 향상됩니다. 이러한 첨단 설계는 제로데이 취약점 및 지능형 지속 공격(APT)을 감지하는 데 있으며, 가장 큰 이점을 제공합니다.
• 5G 보안 솔루션: 5G 네트워크가 보편화됨에 따라 ATP는 이러한 인프라를 보호하는 데 도움이 되는 AI 기반 위협 방지 시스템을 개발하여 새로운 진전을 이루고 있습니다. 이 시스템은 실시간 위협 인텔리전스, 다각적인 DDoS 방어, 악성코드 모니터링, IoT 및 스마트 시티 시스템 보호 기능을 통합하고 있습니다. IoT와 스마트 시티의 확장을 위해서는 새로운 시스템의 보호가 필요하므로 이러한 발전은 중요합니다.
• 엣지 컴퓨팅 디바이스 보안: 원격 근무 증가와 엣지 디바이스 사용 증가는 사이버 공격에 새로운 기회와 도전을 가져옵니다. 이러한 문제를 해결하기 위해 ATP는 보안 통신과 원격 제어를 보장하는 하드웨어를 개발하여 장치가 침해되지 않도록 보호하면서 안전한 통신과 원격 제어를 보장하는 하드웨어를 개발하고 있습니다. 이러한 장치는 특히 데이터 전송 중 지속적인 보호가 필요한 IoT 장치 및 스마트 엔드포인트 증가에 대응할 수 있습니다.
• 섹터가 촉진하는 하드웨어 보안 솔루션: 사이버 공격의 다양화로 인해 헬스케어, 금융, 제조 산업에서는 산업별 위협 방지 시스템 개발이 진행되고 있습니다. 이러한 시스템은 기업의 기밀 데이터, 의료기기, 결제 단말기, 산업 자동화 컨트롤러 등 중요한 자산을 보호합니다.
• 정부기관의 지출 증가: 공공기관은 중요 인프라를 보호하기 위해 하드웨어 기반 정보 보안에 대한 지출을 늘리고 있습니다. 이러한 변화는 국가 사이버 보안 인프라에 대한 투자 확대, 현지 기업에 대한 직접적인 인센티브, 보다 광범위한 부처 간 협력 등 보다 견고한 국가 보안 보호 조치를 구축함으로써 시민을 지원하는 것으로 이어지고 있습니다.

이러한 변화는 상호 연결된 세상에서 조직이 다면적인 사이버 보안 문제를 감지, 예방 및 대응할 수 있는 능력을 발전시키면서 ATP 하드웨어의 개발에 박차를 가하고 있습니다.

목차

제1장 개요

제2장 시장 개요

• 배경과 분류
• 공급망

제3장 시장 동향과 예측 분석

• 거시경제 동향과 예측
• 산업 촉진요인과 과제
• PESTLE 분석
• 특허 분석
• 규제 환경

제4장 세계의 ATP(Advanced Threat Protection) 하드웨어 시장(컴포넌트별)

• 개요
• 컴포넌트별 매력 분석
• 하드웨어 : 동향과 예측(2019-2031년)
• 소프트웨어 : 동향과 예측(2019-2031년)
• 서비스 : 동향과 예측(2019-2031년)

제5장 세계의 ATP(Advanced Threat Protection) 하드웨어 시장(배포 모드별)

• 개요
• 배포 모드별 매력 분석
• 온프레미스 : 동향과 예측(2019-2031년)
• 클라우드 : 동향과 예측(2019-2031년)

제6장 세계의 ATP(Advanced Threat Protection) 하드웨어 시장(조직 규모별)

• 개요
• 조직 규모별 매력 분석
• 중소기업 : 동향과 예측(2019-2031년)
• 대기업 : 동향과 예측(2019-2031년)

제7장 세계의 ATP(Advanced Threat Protection) 하드웨어 시장(최종 용도별)

• 개요
• 용도별 매력 분석
• BFSI : 동향과 예측(2019-2031년)
• 헬스케어 : 동향과 예측(2019-2031년)
• 정부 : 동향과 예측(2019-2031년)
• IT·통신 : 동향과 예측(2019-2031년)
• 소매업 : 동향과 예측(2019-2031년)
• 기타 : 동향과 예측(2019-2031년)

제8장 지역 분석

• 개요
• 지역의 ATP(Advanced Threat Protection) 하드웨어 시장

제9장 북미의 ATP(Advanced Threat Protection) 하드웨어 시장

• 개요
• 북미의 ATP(Advanced Threat Protection) 하드웨어 시장(컴포넌트별)
• 북미의 ATP(Advanced Threat Protection) 하드웨어 시장(최종 용도별)
• 미국의 ATP(Advanced Threat Protection) 하드웨어 시장
• 멕시코의 ATP(Advanced Threat Protection) 하드웨어 시장
• 캐나다의 ATP(Advanced Threat Protection) 하드웨어 시장

제10장 유럽의 ATP(Advanced Threat Protection) 하드웨어 시장

• 개요
• 유럽의 ATP(Advanced Threat Protection) 하드웨어 시장(컴포넌트별)
• 유럽의 ATP(Advanced Threat Protection) 하드웨어 시장(최종 용도별)
• 독일의 ATP(Advanced Threat Protection) 하드웨어 시장
• 프랑스의 ATP(Advanced Threat Protection) 하드웨어 시장
• 스페인의 ATP(Advanced Threat Protection) 하드웨어 시장
• 이탈리아의 ATP(Advanced Threat Protection) 하드웨어 시장
• 영국의 ATP(Advanced Threat Protection) 하드웨어 시장

제11장 아시아태평양의 ATP(Advanced Threat Protection) 하드웨어 시장

• 개요
• 아시아태평양의 ATP(Advanced Threat Protection) 하드웨어 시장(컴포넌트별)
• 아시아태평양의 ATP(Advanced Threat Protection) 하드웨어 시장(최종 용도별)
• 일본의 ATP(Advanced Threat Protection) 하드웨어 시장
• 인도의 ATP(Advanced Threat Protection) 하드웨어 시장
• 중국의 ATP(Advanced Threat Protection) 하드웨어 시장
• 한국의 ATP(Advanced Threat Protection) 하드웨어 시장
• 인도네시아의 ATP(Advanced Threat Protection) 하드웨어 시장

제12장 기타 지역의 ATP(Advanced Threat Protection) 하드웨어 시장

• 개요
• 기타 지역의 ATP(Advanced Threat Protection) 하드웨어 시장(컴포넌트별)
• 기타 지역의 ATP(Advanced Threat Protection) 하드웨어 시장(최종 용도별)
• 중동의 ATP(Advanced Threat Protection) 하드웨어 시장
• 남미의 ATP(Advanced Threat Protection) 하드웨어 시장
• 아프리카의 ATP(Advanced Threat Protection) 하드웨어 시장

제13장 경쟁 분석

• 제품 포트폴리오 분석
• 운영 통합
• Porter's Five Forces 분석
  • 경쟁 기업 간 경쟁 관계
  • 바이어의 교섭력
  • 공급 기업의 교섭력
  • 대체품의 위협
  • 신규 진출업체의 위협
• 시장 점유율 분석

제14장 기회와 전략 분석

• 밸류체인 분석
• 성장 기회 분석
  • 컴포넌트에 의한 성장 기회
  • 배포 모드에 의한 성장 기회
  • 조직 규모에 의한 성장 기회
  • 최종 용도에 의한 성장 기회
• 세계의 ATP(Advanced Threat Protection) 하드웨어 시장에서의 새로운 동향
• 전략 분석
  • 신제품 개발
  • 인증과 라이선싱
  • 합병, 인수, 계약, 제휴, 합병사업

제15장 밸류체인에서 주요 기업의 기업 개요

• Competitive Analysis
• Cisco Systems
• Palo Alto Networks
• Fortinet
• Check Point Software Technologies
• FireEye
• Sophos Group
• McAfee

제16장 부록

• 도표
• 표 리스트
• 조사 방법
• 면책사항
• 저작권
• 약어와 기술 단위
• Lucintel 소개
• 문의

영문목차

The future of the global advanced threat protection (ATP) hardware market looks promising with opportunities in the BFSI, healthcare, government, IT and telecommunications, and retail markets. The global advanced threat protection (ATP) hardware market is expected to grow with a CAGR of 11.2% from 2025 to 2031. The major drivers for this market are the increasing cybersecurity threats, regulatory compliance, and digital transformation & IoT expansion.

• Lucintel forecasts that, within the component category, software will remain the largest segment over the forecast period.
• Within the end-use category, IT and telecommunications is expected to witness the highest growth.
• In terms of region, APAC is expected to witness the highest growth over the forecast period.

Emerging Trends in the Advanced Threat Protection (ATP) Hardware Market

With the ever-changing landscape of cybersecurity threats, the advanced threat protection (ATP) hardware market is experiencing shifts due to new challenges. Driven by strides in technology and an increased emphasis on integrated security models for both hardware and software, these approaches ensure that ATP systems are better protected.

• Using Artificial Intelligence Together with Machine Learning: Advanced Threat Protection systems today increasingly utilize AI and machine learning, integrated into ATP hardware. This aids in the quicker detection of threats and combating them in real-time, automating the system's response. These innovations help improve the accuracy and efficiency of real-time data analysis and action. AI-powered hardware systems are especially efficient against zero-day vulnerabilities and advanced persistent threats (APTs).
• Making User Protection More Complex: The move to cloud-based security solutions has also made the design of ATP hardware solutions easier. These capture the elimination of boundaries for infrastructure protection in hybrid multi-cloud ecosystems. As most companies adopt cloud computing as the basis for their operations, solutions offered by such hardware enhance the transfer, access, and storage of sensitive data, as well as manage and protect against various threats to the cloud.
• IoT Devices Edge Security: As IoT devices spread across sectors, the ATP hardware industry is working toward securing the 'edge' of networks, where data is created. This involves developing hardware that can secure wireless IoT devices in real-time, knowing that sensitive data can be misused at the origin level. The concern primarily lies in industries like healthcare, IoT-enabled manufacturing equipment, and retail IoT systems.
• Zero Trust Architecture: The acceptance and implementation of the zero-trust security approach are on the rise, creating a greater necessity for ATP hardware with micro-segmentation, identity verification, and continuous network checks. It is a core principle of zero-trust models that every device, user, or network request must be authenticated. Therefore, there is a growing need for solutions that enforce strict access controls and continually verify trust.
• Increased Managed Security Service Adoption: Most enterprises are opting for managed ATP services, which give them access to security professionals who monitor, manage, and respond to security incidents. This shift is creating a higher demand for hardware that is easier to integrate into MSSP-managed security services. These hardware solutions make ATP devices more accessible and simpler to deploy for organizations that do not have internal security teams and require external expertise.

The ATP hardware market is constantly changing due to technological progress, increased cyber threats, and new laws being passed. Major participants in this market are developing new innovations every day to satisfy the growing demand for advanced threat protection across industries. This indicates that integrating AI, cloud security, and other innovations is becoming a significant focus to tackle new types of threats.

Recent Developments in the Advanced Threat Protection (ATP) Hardware Market

These shifts in the advanced threat protection (ATP) hardware market emphasize the growing importance of automation, as well as IoT and cloud integration, within advanced security frameworks. They also suggest that hardware companies must adapt to remain competitive.

• Apple AirPods: Apple's AI-assisted AirPods technology represents a cutting-edge approach to solving the problem of identifying and reacting to threats. The newly developed AI security apparatus can recognize targeted threats within vast databases, spotting even minute differences that other systems cannot detect. This significantly speeds up and improves the precision of addressing identified threats. These advanced designs offer the greatest advantages when detecting zero-day vulnerabilities and advanced persistent threats (APTs).
• 5G Security Solutions: As 5G networks become more common, ATPs are making new strides by developing AI-based threat prevention systems that can help secure these infrastructures. These systems integrate real-time threat intelligence, multi-faceted DDoS protection, malware surveillance, as well as protections for IoT and smart city systems. This advancement is significant because the expansion of IoT and smart cities requires the protection of new systems.
• Edge Computing Device Security: The rise of remote work, coupled with an increasing use of edge devices, presents new opportunities and challenges for cyber-attacks. To address these issues, ATPs are developing hardware to ensure secure communication and remote control while safeguarding devices from being compromised. These devices can address the rise of IoT devices and smart endpoints, which need continual protection, especially during data transfers.
• Hardware Security Solutions Fostered by Sector: The diversification of cyber-attacks has led healthcare, finance, and manufacturing industries to develop industry-specific threat prevention systems. These systems protect sensitive enterprise data and critical assets such as medical equipment, payment terminals, and industrial automation controllers.
• Increased Spending by Government Institutions: The public sector is increasing spending on hardware-based information security to protect critical infrastructure. These changes are also helping citizens by building more robust national security protection policies, including deeper investments in national cybersecurity infrastructure, direct incentives to local companies, and broader inter-agency collaboration.

These changes are fueling the development of ATP hardware as organizations evolve their capabilities to detect, prevent, and respond to multifaceted cybersecurity challenges in an increasingly interconnected world.

Strategic Growth Opportunities in the Advanced Threat Protection (ATP) Hardware Market

The advanced threat protection (ATP) hardware market is growing significantly across different applications due to increasing cyber threats and technological developments. Every industry is adopting ATP hardware tailored to its cybersecurity needs, creating advanced strategic growth opportunities. Noting these complex opportunities can strategically position market players and companies toward investment and innovation.

• Government & Defense: Governments worldwide continue to develop ATP hardware to safeguard critical infrastructure and pillars of national security. Increasing cyber threats from nation-states are stimulating the adoption of highly secure and resilient hardware. There is a gap in the market for specialized hardware for defense systems, such as securing military communication networks and intelligence surveillance systems.
• Healthcare: The massive digital transformation in healthcare amplifies the need for ATP hardware to address vulnerabilities. Hospitals, clinics, and healthcare providers are progressively implementing advanced protection systems to safeguard patient data, medical devices, and health records. There is potential for developing ATP solutions geared toward protecting connected devices and patient data through networks, especially with the rise of telemedicine.
• Finance and Banking: The finance sector, due to the sensitivity of the data processed, suffers the most from cybercriminal activities. This creates a gap that advanced threat protection (ATP) hardware could fill, protecting sensitive banking transactions, the entire banking infrastructure, and customer data. There are also gaps in banking-specific applications requiring real-time fraud protection, encryption, and access control.
• Telecommunications: The telecommunications industry, particularly with the introduction of 5G technology, is a strong candidate for ATP hardware solutions. Telecommunication companies need secure network infrastructures to protect against DDoS attacks, data theft, and cyber spying. Hardware providers can capitalize on the gaps by securing network components like access points, routers, and communication systems.
• Manufacturing & Industrial: Most industrial sectors that rely on IoT and automation are becoming highly susceptible to cyber-attacks. ATP hardware can be used to protect operational technology (OT) and industrial control systems (ICS) from ransomware and sabotage attempts. Offering devices capable of securing IoT data transmission and providing strong endpoint protection will help companies protect production facilities and critical assets from potential cyber-attacks.

These opportunities reflect the growing ATP hardware requirements across industries, which demand innovation and growth within the market.

Advanced Threat Protection (ATP) Hardware Market Driver and Challenges

Economic, technological, and regulatory factors impact the ATP hardware market. These factors influence how cybersecurity is approached and where investments are made in hardware resources. Addressing these challenges is essential for sustaining market growth.

The factors responsible for driving the advanced threat protection (ATP) hardware market include:

1. Technological Changes: The growing complexity of cyber-attacks requires more advanced ATP hardware. The rise of new technologies such as AI, machine learning, and real-time threat detection expands the capabilities of ATP systems. Simultaneously, the complexity of digital infrastructure increases, driving demand for more advanced digital hardware.

2. Regulatory Compliance: New data protection laws, such as GDPR and CCPA, force companies to invest in ATP hardware solutions to remain compliant. These policies require companies to adopt more stringent measures for data protection, privacy, and access control to sensitive information.

3. Heightened Cyber Threats: The increase in the number of cyber-attacks, such as targeted APTs, ransomware, and phishing attacks, is creating a need for more sophisticated ATP hardware. More organizations, especially in high-risk sectors like finance and healthcare, are seeking hardware solutions to proactively manage these risks.

4. Digital Transformation: The ongoing digital transformation within industries is contributing to the rise of new vulnerabilities, especially within Cloud, IoT, and edge computing infrastructures. Emerging cyber threats necessitate robust protection for these infrastructures.

5. Increased Cybersecurity Concerns: Growing concerns about cybersecurity gaps are leading enterprises to increase investments in ATP hardware. The prominence of data theft and breaches is prompting organizations to take additional measures to invest in cybersecurity.

Challenges in the advanced threat protection (ATP) hardware market are:

1. Rising Pricing of ATP Hardware: The cost of advanced ATP hardware solutions tends to be high, especially for smaller businesses. This financial constraint can hinder the adoption of advanced protection technologies within certain industries, stunting market growth.

2. Implementation Difficulties: Integrating ATP hardware into pre-existing IT infrastructure is complex. Companies may struggle to incorporate new devices into old software systems, leading to ineffective and delayed implementation.

3. Shortage of Skilled Cybersecurity Workforce: The lack of skilled cybersecurity professionals is a challenge for organizations in fully utilizing ATP hardware. Without sufficient expertise, businesses may struggle to effectively manage threats or optimize hardware performance.

Technological innovations and regulations are driving growth in the ATP hardware market. However, challenges related to cost, complexity, and the availability of skilled professionals remain obstacles to overcome for continued market growth.

List of Advanced Threat Protection (ATP) Hardware Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies, advanced threat protection (ATP) hardware companies cater to increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the advanced threat protection (ATP) hardware companies profiled in this report include:

• Cisco Systems
• Palo Alto Networks
• Fortinet
• Check Point Software Technologies
• FireEye
• Sophos Group
• McAfee

Advanced Threat Protection (ATP) Hardware Market by Segment

The study includes a forecast for the global advanced threat protection (ATP) hardware market by component, deployment mode, organization size, end use, and region.

Advanced Threat Protection (ATP) Hardware Market by Component [Value from 2019 to 2031]:

• Hardware
• Software
• Services

Advanced Threat Protection (ATP) Hardware Market by Deployment Mode [Value from 2019 to 2031]:

• On-Premises
• Cloud

Advanced Threat Protection (ATP) Hardware Market by Region [Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Advanced Threat Protection (ATP) Hardware Market

The advanced threat protection (ATP) hardware market is not only growing but also evolving in different ways around the world. The United States, China, Germany, India, and Japan are emerging powerhouses, alongside portions of these nations enhancing their cybersecurity frameworks. They commit resources into advanced ATP hardware and adjust to regional regulatory and technological changes. In conclusion, these developmental steps highlight the importance of protecting sensitive data and infrastructure, which, in turn, raises the need for effective hardware solutions.

• United States: The United States continues to lead the ATP hardware market with significant automation in advanced firewalls, new-age intrusion prevention systems (IPS), and endpoint security devices. In response to the increase in cyberattacks on government bodies and private organizations, the government has channeled more funding toward enhancing its cybersecurity infrastructure. These steps are highlighted by the surge in national cyber protection marketing campaigns and the increased implementation of machine learning and artificial intelligence in ATP hardware to improve the speed of threat monitoring and response.
• China: The Chinese cybersecurity market is expanding quickly due to government backing and policies. The subsidization of the domestic cybersecurity market seeks to reduce reliance on foreign vendors as a response to increasing cyber espionage activities. Recently, AI-based ATP solutions, whose main selling point is the protection of telecom, finance, and other critical industries from advanced persistent threats (APTs), have been marketed in China. The country also aims to develop network security through the use of 5G-integrated hardware.
• Germany: Germany is one of the top European powers, so it is focused on maintaining its industry and infrastructure, as well as its digital transformation projects. The German market for ATP hardware has observed an increased adoption rate of next-generation firewalls, encryption, and intrusion systems. There is particularly high demand for ICS cybersecurity hardware in critical manufacturing and energy industries. Germany has also tightened its data protection laws, increasing the demand for ATP hardware.
• India: The rapid digital evolution in India is propelling the need for ATP hardware solutions to protect its burgeoning IT and telecommunications industries. The government's "Digital India" initiative drives greater investment in cybersecurity, especially for the banking, healthcare, and e-commerce sectors. The rise of complex cyber threats has pushed India toward the adoption of integrated ATP hardware that includes firewalls, IPS, and endpoint protection for both public and private enterprises.
• Japan: In anticipation of the 2025 World Expo and beyond, Japan is stepping up its cybersecurity readiness. With a robust industrial cybersecurity focus, Japan is integrating advanced ATP hardware solutions into critical infrastructure in the automotive, manufacturing, and telecommunications industries. Japan has also been increasing investments in cloud security and endpoint protection from cyber threats. Furthermore, robust government initiatives are encouraging public-private collaborations with cybersecurity companies to bolster national security effectiveness and resilience.

Features of the Global Advanced Threat Protection (ATP) Hardware Market

• Market Size Estimates: Advanced threat protection (ATP) hardware market size estimation in terms of value ($B).
• Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.
• Segmentation Analysis: Advanced threat protection (ATP) hardware size market by various segments, such as by component, deployment mode, organization size, end use, and region in terms of value ($B).
• Regional Analysis: Advanced threat protection (ATP) hardware market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
• Growth Opportunities: Analysis of growth opportunities in different components, deployment modes, organization sizes, end uses, and regions for the advanced threat protection (ATP) hardware market.
• Strategic Analysis: This includes M&A, new product development, and competitive landscape of the advanced threat protection (ATP) hardware market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

This report answers the following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the advanced threat protection (ATP) hardware market by component (hardware, software, and services), deployment mode (on-premises and cloud), organization size (small and medium enterprises and large enterprises), end use (BFSI, healthcare, government, IT and telecommunications, retail, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Market Overview

• 2.1 Background and Classifications
• 2.2 Supply Chain

3. Market Trends & Forecast Analysis

• 3.1 Macroeconomic Trends and Forecasts
• 3.2 Industry Drivers and Challenges
• 3.3 PESTLE Analysis
• 3.4 Patent Analysis
• 3.5 Regulatory Environment

4. Global Advanced Threat Protection (ATP) Hardware Market by Component

• 4.1 Overview
• 4.2 Attractiveness Analysis by Component
• 4.3 Hardware: Trends and Forecast (2019-2031)
• 4.4 Software: Trends and Forecast (2019-2031)
• 4.5 Services: Trends and Forecast (2019-2031)

5. Global Advanced Threat Protection (ATP) Hardware Market by Deployment Mode

• 5.1 Overview
• 5.2 Attractiveness Analysis by Deployment Mode
• 5.3 On-Premises: Trends and Forecast (2019-2031)
• 5.4 Cloud: Trends and Forecast (2019-2031)

6. Global Advanced Threat Protection (ATP) Hardware Market by Organization Size

• 6.1 Overview
• 6.2 Attractiveness Analysis by Organization Size
• 6.3 Small and Medium Enterprises: Trends and Forecast (2019-2031)
• 6.4 Large Enterprises: Trends and Forecast (2019-2031)

7. Global Advanced Threat Protection (ATP) Hardware Market by End Use

• 7.1 Overview
• 7.2 Attractiveness Analysis by End Use
• 7.3 BFSI: Trends and Forecast (2019-2031)
• 7.4 Healthcare: Trends and Forecast (2019-2031)
• 7.5 Government: Trends and Forecast (2019-2031)
• 7.6 IT and Telecommunications: Trends and Forecast (2019-2031)
• 7.7 Retail: Trends and Forecast (2019-2031)
• 7.8 Others: Trends and Forecast (2019-2031)

8. Regional Analysis

• 8.1 Overview
• 8.2 Global Advanced Threat Protection (ATP) Hardware Market by Region

9. North American Advanced Threat Protection (ATP) Hardware Market

• 9.1 Overview
• 9.2 North American Advanced Threat Protection (ATP) Hardware Market by Component
• 9.3 North American Advanced Threat Protection (ATP) Hardware Market by End Use
• 9.4 United States Advanced Threat Protection (ATP) Hardware Market
• 9.5 Mexican Advanced Threat Protection (ATP) Hardware Market
• 9.6 Canadian Advanced Threat Protection (ATP) Hardware Market

10. European Advanced Threat Protection (ATP) Hardware Market

• 10.1 Overview
• 10.2 European Advanced Threat Protection (ATP) Hardware Market by Component
• 10.3 European Advanced Threat Protection (ATP) Hardware Market by End Use
• 10.4 German Advanced Threat Protection (ATP) Hardware Market
• 10.5 French Advanced Threat Protection (ATP) Hardware Market
• 10.6 Spanish Advanced Threat Protection (ATP) Hardware Market
• 10.7 Italian Advanced Threat Protection (ATP) Hardware Market
• 10.8 United Kingdom Advanced Threat Protection (ATP) Hardware Market

11. APAC Advanced Threat Protection (ATP) Hardware Market

• 11.1 Overview
• 11.2 APAC Advanced Threat Protection (ATP) Hardware Market by Component
• 11.3 APAC Advanced Threat Protection (ATP) Hardware Market by End Use
• 11.4 Japanese Advanced Threat Protection (ATP) Hardware Market
• 11.5 Indian Advanced Threat Protection (ATP) Hardware Market
• 11.6 Chinese Advanced Threat Protection (ATP) Hardware Market
• 11.7 South Korean Advanced Threat Protection (ATP) Hardware Market
• 11.8 Indonesian Advanced Threat Protection (ATP) Hardware Market

12. ROW Advanced Threat Protection (ATP) Hardware Market

• 12.1 Overview
• 12.2 ROW Advanced Threat Protection (ATP) Hardware Market by Component
• 12.3 ROW Advanced Threat Protection (ATP) Hardware Market by End Use
• 12.4 Middle Eastern Advanced Threat Protection (ATP) Hardware Market
• 12.5 South American Advanced Threat Protection (ATP) Hardware Market
• 12.6 African Advanced Threat Protection (ATP) Hardware Market

13. Competitor Analysis

• 13.1 Product Portfolio Analysis
• 13.2 Operational Integration
• 13.3 Porter's Five Forces Analysis
  • Competitive Rivalry
  • Bargaining Power of Buyers
  • Bargaining Power of Suppliers
  • Threat of Substitutes
  • Threat of New Entrants
• 13.4 Market Share Analysis

14. Opportunities & Strategic Analysis

• 14.1 Value Chain Analysis
• 14.2 Growth Opportunity Analysis
  • 14.2.1 Growth Opportunities by Component
  • 14.2.2 Growth Opportunities by Deployment Mode
  • 14.2.3 Growth Opportunities by Organization Size
  • 14.2.4 Growth Opportunities by End Use
• 14.3 Emerging Trends in the Global Advanced Threat Protection (ATP) Hardware Market
• 14.4 Strategic Analysis
  • 14.4.1 New Product Development
  • 14.4.2 Certification and Licensing
  • 14.4.3 Mergers, Acquisitions, Agreements, Collaborations, and Joint Ventures

15. Company Profiles of the Leading Players Across the Value Chain

• 15.1 Competitive Analysis
• 15.2 Cisco Systems
  • Company Overview
  • Advanced Threat Protection (ATP) Hardware Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 15.3 Palo Alto Networks
  • Company Overview
  • Advanced Threat Protection (ATP) Hardware Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 15.4 Fortinet
  • Company Overview
  • Advanced Threat Protection (ATP) Hardware Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 15.5 Check Point Software Technologies
  • Company Overview
  • Advanced Threat Protection (ATP) Hardware Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 15.6 FireEye
  • Company Overview
  • Advanced Threat Protection (ATP) Hardware Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 15.7 Sophos Group
  • Company Overview
  • Advanced Threat Protection (ATP) Hardware Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing
• 15.8 McAfee
  • Company Overview
  • Advanced Threat Protection (ATP) Hardware Business Overview
  • New Product Development
  • Merger, Acquisition, and Collaboration
  • Certification and Licensing

16. Appendix

• 16.1 List of Figures
• 16.2 List of Tables
• 16.3 Research Methodology
• 16.4 Disclaimer
• 16.5 Copyright
• 16.6 Abbreviations and Technical Units
• 16.7 About Us
• 16.8 Contact Us