한글목차

IPTV의 동향과 예측

세계의 IPTV 시장은 2024-2030년의 CAGR 18.0%로, 2030년까지 추정 1,281억 달러에 달할 것으로 예상되고 있습니다. 이 시장의 주요 촉진요인은 주문형 비디오(VOD) 서비스의 인기 증가와 고화질 채널에 대한 욕구의 증가, 인터넷 비디오 광고의 급증, 인터넷에 대한 액세스의 증가입니다. 세계의 IPTV 시장의 미래는 광고와 마케팅, 미디어와 엔터테인먼트, 게임, 온라인 스토어, 통신과 IT, 헬스케어와 의료 시장에서의 기회가 있으며, 유망해 보입니다.

IPTV 시장 인사이트

하드웨어 부문이 예측 기간 중 가장 높은 성장을 달성할 것으로 예상하고 있습니다.

이 시장내에서는 미디어와 엔터테인먼트가 최대 부문을 유지할 것입니다.

북미는 예측 기간 중 최고의 성장을 달성할 것으로 예상됩니다.

자주 묻는 질문

Q.1 IPTV 시장 규모는?

A1.세계의 IPTV 시장은 2030년까지 추정 1,281억 달러에 달할 것으로 예상되고 있습니다.

Q.2 IPTV 시장의 성장 예측은?

A2.세계의 IPTV 시장은 2024-2030년 18.0%의 CAGR로 성장할 것으로 예상되고 있습니다.

Q.3 IPTV 시장의 성장에 영향을 미치는 주요 요인은?

A3.이 시장의 주요 촉진요인은 주문형 비디오(VOD) 서비스의 인기 증가와 고해상도 채널에 대한 욕구의 증가, 인터넷 비디오 광고의 급증, 인터넷에 대한 액세스의 증가입니다.

Q4.시장의 주요 부문은?

A4. IPTV 시장의 미래는 광고와 마케팅, 미디어와 엔터테인먼트, 게임, 온라인 스토어, 통신과 IT, 헬스케어와 의료 시장에서의 기회가 있으며, 유망해 보입니다.

Q5.시장의 주요 기업은?

A5.주요 IPTV 회사의 일부는 다음과 같습니다.

• Verizon Communications
• Broadcom
• Akamai Technologies
• Deutsche Telekom
• TRIPLEPLAY SERVICES
• Huawei Technologies
• AT&T
• Ericsson
• Airtel India
• Cisco Systems

Q6.향후 최대가 되는 시장 부문은?

A6.하드웨어 부문이 예측 기간 중 가장 높은 성장을 달성할 것으로 예상하고 있습니다.

Q7.시장에서 향후 5년간 최대가 될 것으로 예상되는 지역은?

A7.북미는 예측 기간 중 최고의 성장을 달성할 것으로 예상됩니다.

Q8.리포트의 커스터마이즈는 가능한가?

A8.네, Lucintel은 추가 비용 없이 10%의 커스터마이즈를 제공합니다.

목차

제1장 주요 요약

제2장 세계의 IPTV 시장 : 시장 역학

• 서론, 배경, 분류
• 공급망
• 업계의 촉진요인과 과제

제3장 시장 동향과 예측 분석(2018-2030년)

• 거시경제 동향(2018-2023년)과 예측(2024-2030년)
• 세계의 IPTV 시장 동향(2018-2023년)과 예측(2024-2030년)
• 세계의 IPTV 시장 : 컴포넌트별
  • 하드웨어
  • 서비스
  • 소프트웨어
• 세계의 IPTV 시장 : 디바이스 유형별
  • 스마트폰과 태블릿
  • 스마트 TV
  • 데스크톱과 랩톱
• 세계의 IPTV 시장 : 용도별
  • 선형 TV
  • 비선형 TV
• 세계의 IPTV 시장 : 최종 용도 산업별
  • 광고와 마케팅
  • 미디어와 엔터테인먼트
  • 게임
  • 온라인 스토어
  • 통신과 IT
  • 헬스케어와 의료
  • 기타(교육 및 제조)

제4장 시장 동향과 예측 분석 : 지역별(2018-2030년)

• 세계의 IPTV 시장 : 지역별
• 북미
• 유럽
• 아시아태평양
• 기타 지역

제5장 경쟁의 분석

• 제품 포트폴리오 분석
• 운영상 통합
• Porter's Five Forces 분석

제6장 성장 기회와 전략 분석

• 성장 기회 분석
  • 컴포넌트별
  • 디바이스 유형별
  • 용도별
  • 최종 용도 산업별
  • 지역별
• 세계의 IPTV 시장에서 새로운 동향
• 전략적 분석
  • 신제품의 개발
  • 세계의 IPTV 시장의 능력 확대
  • 세계의 IPTV 시장에서의 합병, 인수, 합병사업
  • 인증과 라이선싱

제7장 유력 기업의 기업 개요

• Verizon Communications
• Broadcom
• Akamai Technologies
• Deutsche Telekom
• TRIPLEPLAY SERVICES
• Huawei Technologies
• AT&T
• Ericsson
• Airtel India
• Cisco Systems

영문목차

IPTV Trends and Forecast

The future of the global IPTV market looks promising with opportunities in the advertising and marketing, media and entertainment, gaming, online stores, telecom and IT, and healthcare and medical markets. The global IPTV market is expected to reach an estimated $128.1 billion by 2030 with a CAGR of 18.0% from 2024 to 2030. The major drivers for this market are increasing popularity of video-on-demand services and the rising desire for high-definition channels, upsurge in internet video advertising ,and escalating access to the internet.

A more than 150-page report is developed to help in your business decisions.

IPTV by Segment

The study includes a forecast for the global IPTV by component, device type, application, end use industry, and region.

IPTV Market by Component [Shipment Analysis by Value from 2018 to 2030]:

• Hardware
• Services
• Software

IPTV Market by Device Type [Shipment Analysis by Value from 2018 to 2030]:

• Smartphones and Tablets
• Smart TVs
• Desktops and Laptops

IPTV Market by Application [Shipment Analysis by Value from 2018 to 2030]:

• Linear Television
• Non-Linear Television

IPTV Market by End Use Industry [Shipment Analysis by Value from 2018 to 2030]:

• Advertising and Marketing
• Media and Entertainment
• Gaming
• Online Stores
• Telecom and IT
• Healthcare and Medical
• Other Verticals (Education and Manufacturing).

IPTV Market by Region [Shipment Analysis by Value from 2018 to 2030]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

List of IPTV Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies IPTV companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the IPTV companies profiled in this report include-

• Verizon Communications
• Broadcom
• Akamai Technologies
• Deutsche Telekom
• Tripleplay Services
• Huawei Technologies
• At&T
• Ericsson
• Airtel India
• Cisco Systems

IPTV Market Insights

Lucintel forecasts that hardware is expected to witness highest growth over the forecast period.

Within this market, media and entertainment will remain the largest segment.

North America is expected to witness highest growth over the forecast period.

Features of the Global IPTV Market

Market Size Estimates: IPTV market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: IPTV market by various segments, such as by component, device type, application, end use industry and region in terms of($B).

Regional Analysis: IPTV Market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different , component, device type, application, end use industry, and regions for the IPTV market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the IPTV market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

Q.1 What is the IPTV market size?

Answer: The global IPTV market is expected to reach an estimated $128.1 billion by 2030.

Q.2 What is the growth forecast for IPTV market?

Answer: The global IPTV market is expected to grow with a cagr of 18.0% from 2024 to 2030.

Q.3 What are the major drivers influencing the growth of the IPTV market?

Answer: The major drivers for this market are increasing popularity of video-on-demand services and the rising desire for high-definition channels, upsurge in internet video advertising, and escalating access to the internet .

Q4. What are the major segments for IPTV market?

Answer: The future of the IPTV market looks promising with opportunities in the advertising and marketing, media and entertainment, gaming, online stores, telecom and IT, and healthcare and medical markets.

Q5. Who are the key IPTV market companies?

Answer: Some of the key IPTV companies are as follows.

• Verizon Communications
• Broadcom
• Akamai Technologies
• Deutsche Telekom
• TRIPLEPLAY SERVICES
• Huawei Technologies
• AT&T
• Ericsson
• Airtel India
• Cisco Systems

Q6. Which IPTV market segment will be the largest in future?

Answer: Lucintel forecasts that hardware is expected to witness highest growth over the forecast period.

Q7. In IPTV market, which region is expected to be the largest in next 5 years?

Answer: North America is expected to witness highest growth over the forecast period.

Q.8 Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the IPTV market by component (hardware, services, and software), device type (smartphones and tablets, smart TVs, and desktops and laptops), application (linear television and non-linear television), end use industry (advertising and marketing, media and entertainment, gaming, online stores, telecom and IT, healthcare and medical, and other verticals (education and manufacturing)), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global IPTV Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

• 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
• 3.2. Global IPTV Market Trends (2018-2023) and Forecast (2024-2030)
• 3.3: Global IPTV Market by Component
  • 3.3.1: Hardware
  • 3.3.2: Services
  • 3.3.3: Software
• 3.4: Global IPTV Market by Device Type
  • 3.4.1: Smartphones and Tablets
  • 3.4.2: Smart TVs
  • 3.4.3: Desktops and Laptops
• 3.5: Global IPTV Market by Application
  • 3.5.1: Linear Television
  • 3.5.2: Non-Linear Television
• 3.6: Global IPTV Market by End Use Industry
  • 3.6.1: Advertising and Marketing
  • 3.6.2: Media and Entertainment
  • 3.6.3: Gaming
  • 3.6.4: Online Stores
  • 3.6.5: Telecom and IT
  • 3.6.6: Healthcare and Medical
  • 3.6.7: Other Verticals (Education and Manufacturing).

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

• 4.1: Global IPTV Market by Region
• 4.2: North American IPTV Market
  • 4.2.2: North American IPTV Market by End Use Industry: Advertising and marketing, Media and entertainment, Gaming, Online stores, Telecom and IT,Healthcare and medical, and Other Verticals (education and manufacturing)
• 4.3: European IPTV Market
  • 4.3.1: European IPTV Market by Component: Hardware, Services, and Software
  • 4.3.2: European IPTV Market by End Use Industry: Advertising and marketing, Media and entertainment, Gaming, Online stores, Telecom and IT,Healthcare and medical, and Other Verticals (education and manufacturing)
• 4.4: APAC IPTV Market
  • 4.4.1: APAC IPTV Market by Component: Hardware, Services, and Software
  • 4.4.2: APAC IPTV Market by End Use Industry: Advertising and marketing, Media and entertainment, Gaming, Online stores, Telecom and IT,Healthcare and medical, and Other Verticals (education and manufacturing)
• 4.5: ROW IPTV Market
  • 4.5.1: ROW IPTV Market by Component: Hardware, Services, and Software
  • 4.5.2: ROW IPTV Market by End Use Industry: Advertising and marketing, Media and entertainment, Gaming, Online stores, Telecom and IT,Healthcare and medical, and Other Verticals (education and manufacturing)

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global IPTV Market by Component
  • 6.1.2: Growth Opportunities for the Global IPTV Market by Device Type
  • 6.1.3: Growth Opportunities for the Global IPTV Market by Application
  • 6.1.4: Growth Opportunities for the Global IPTV Market by End Use Industry
  • 6.1.5: Growth Opportunities for the Global IPTV Market by Region
• 6.2: Emerging Trends in the Global IPTV Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global IPTV Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global IPTV Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Verizon Communications
• 7.2: Broadcom
• 7.3: Akamai Technologies
• 7.4: Deutsche Telekom
• 7.5: TRIPLEPLAY SERVICES
• 7.6: Huawei Technologies
• 7.7: AT&T
• 7.8: Ericsson
• 7.9: Airtel India
• 7.10: Cisco Systems