한글목차

판매 촉진 소프트웨어 동향과 예측

세계 판매 촉진 소프트웨어 시장은 2024년부터 2030년까지 10.5%의 CAGR로 2030년까지 약 1억 6,000만 달러에 달할 것으로 예상됩니다. 이 시장의 주요 촉진요인은 판매 프로세스의 복잡성, 효율적인 판매 관리 도구에 대한 수요 증가, 개인화 된 판매 경험에 대한 수요 증가입니다. 세계 판매 촉진 소프트웨어 시장의 미래는 Bfsi, 헬스케어, 자동차, 부동산, E-Commerce 시장에서의 기회로 인해 유망합니다.

판매 촉진 소프트웨어 시장 인사이트

Lucintel은 영업팀이 CRM을 활용하여 리드와 비지니스 기회를 추적하고 관리하기 위해 CRM을 많이 활용하고 있기 때문에 예측 기간 동안 영업에 특화된 CRM이 가장 높은 성장세를 보일 것으로 예상했습니다.

북미 지역은 급속한 디지털화, 중소기업 및 대기업의 판매 촉진 소프트웨어의 대폭적인 채택, 주요 기업의 존재로 인해 예측 기간 동안 가장 높은 성장률을 보일 것으로 예상됩니다.

이 보고서는 다음과 같은 11가지 주요 질문에 대한 답변을 담고 있습니다:

• Q.1. 시장 부문 중 가장 유망하고 성장성이 높은 기회는 무엇인가?
• Q.2. 어떤 부문이 더 빠른 속도로 성장할 것이며, 그 이유는 무엇인가?
• Q.3. 향후 성장이 가속화될 것으로 예상되는 지역과 그 이유는?
• Q.4. 시장 역학에 영향을 미치는 주요 요인은 무엇인가? 시장의 주요 과제와 비지니스 리스크는 무엇인가?
• Q.5. 이 시장에서의 비지니스 리스크와 경쟁 위협은 무엇인가?
• Q.6. 이 시장의 새로운 트렌드와 그 이유는?
• Q.7. 시장에서의 고객 수요 변화에는 어떤 것들이 있는가?
• Q.8. 이 시장의 새로운 발전과 그 발전을 주도하고 있는 기업은?
• Q.9. 이 시장의 주요 기업은? 주요 기업들은 사업 성장을 위해 어떤 전략적 노력을 기울이고 있는가?
• Q.10. 이 시장의 경쟁 제품에는 어떤 것들이 있으며, 소재 및 제품 대체에 따른 시장 점유율 하락의 위협은 어느 정도인가?
• Q.11. 지난 5년간 어떤 M&A가 이루어졌고, 업계에 어떤 영향을 미쳤는가?

목차

제1장 주요 요약

제2장 세계의 판매 촉진 소프트웨어 시장 : 시장 역학

• 서론, 배경, 분류
• 공급망
• 업계 성장 촉진요인과 과제

제3장 2018년부터 2030년까지 시장 동향과 예측 분석

• 거시경제 동향(2018-2023년)과 예측(2024-2030년)
• 세계의 판매 촉진 소프트웨어 시장 동향(2018-2023년)과 예측(2024-2030년)
• 유형별 세계 판매 촉진 소프트웨어 시장
  • 고품질 리드 스코어링 소프트웨어
  • 리드 데이터베이스
  • 세일즈 중시 CRM
  • 지능형 팔로업과 데이터를 갖춘 이메일 툴
  • 회의 예약 툴
  • 고객 데이터 플랫폼
  • 판매 제안 관리 소프트웨어
• 기업 규모별 세계의 판매 촉진 소프트웨어 시장
  • 중소기업
  • 대기업
• 최종 용도별 세계 판매 촉진 소프트웨어 시장
  • BFSI
  • 헬스케어
  • 자동차
  • 부동산
  • E-Commerce
  • 기타

제4장 2018년부터 2030년까지 지역별 시장 동향과 예측 분석

• 지역별 세계의 판매 촉진 소프트웨어 시장
• 북미의 판매 촉진 소프트웨어 시장
• 유럽 판매 촉진 소프트웨어 시장
• 아시아태평양 판매 촉진 소프트웨어 시장
• 기타 지역 판매 촉진 소프트웨어 시장

제5장 경쟁 분석

• 제품 포트폴리오 분석
• 운영상 통합
• Porter's Five Forces 분석

제6장 성장 기회와 전략적 분석

• 성장 기회 분석
  • 유형별 세계 판매 촉진 소프트웨어 시장 성장 기회
  • 기업 규모별 세계의 판매 촉진 소프트웨어 시장 성장 기회
  • 최종 용도별 세계 판매 촉진 소프트웨어 시장 성장 기회
  • 지역별 세계의 판매 촉진 소프트웨어 시장 성장 기회
• 세계의 판매 촉진 소프트웨어 시장의 새로운 동향
• 전략적 분석
  • 신제품의 개발
  • 세계의 판매 촉진 소프트웨어 시장 능력 확대
  • 세계의 판매 촉진 소프트웨어 시장 합병, 인수, 합작투자
  • 인증과 라이선싱

제7장 유력 기업의 기업 개요

• LeadSquared
• Zendesk
• Freshworks
• Sage
• Salesloft
• QorusDocs
• EngageBay
• SENDER
• Yesware
• HubSpot

영문목차

Sales Acceleration Software Trends and Forecast

The future of the global sales acceleration software market looks promising with opportunities in the bfsi, healthcare, automotive, real estate, and e-commerce markets. The global sales acceleration software market is expected to reach an estimated $0.16 billion by 2030 with a CAGR of 10.5% from 2024 to 2030. The major drivers for this market are increasing complexity of the sales process, growing need for efficient sales management tools, and rising demand for personalized sales experiences.

A more than 150-page report is developed to help in your business decisions.

Sales Acceleration Software by Segment

The study includes a forecast for the global sales acceleration software by type, enterprise size, end use, and region.

Sales Acceleration Software Market by Type [Shipment Analysis by Value from 2018 to 2030]:

• Quality Lead Scoring Software
• Lead Database
• Sales-Focused CRM
• Email Tools with Intelligent Follow-Up & Data
• Meeting Booking Tool
• Customer Data Platform
• Sales Proposal Management Software

Sales Acceleration Software Market by Enterprise Size [Shipment Analysis by Value from 2018 to 2030]:

• SMEs
• Large Enterprises

Sales Acceleration Software Market by End Use [Shipment Analysis by Value from 2018 to 2030]:

• BFSI
• Healthcare
• Automotive
• Real Estate
• E-Commerce
• Others

Sales Acceleration Software Market by Region [Shipment Analysis by Value from 2018 to 2030]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

List of Sales Acceleration Software Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies sales acceleration software companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the sales acceleration software companies profiled in this report include-

• LeadSquared
• Zendesk
• Freshworks
• Sage
• Salesloft
• QorusDocs
• EngageBay
• Sender
• Yesware
• HubSpot

Sales Acceleration Software Market Insights

Lucintel forecasts that sales-focused CRM is expected to witness highest growth over the forecast period due to its significant usage among sales teams to track and manage their leads and opportunities.

North America is expected to witness highest growth over the forecast period due to rapid digitization, significant adoption of sales acceleration software among SMEs and large enterprises, and presence of key players in the region.

Features of the Global Sales Acceleration Software Market

Market Size Estimates: Sales acceleration software market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Sales acceleration software market size by type, enterprise size, end use, and region in terms of value ($B).

Regional Analysis: Sales acceleration software market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different types, enterprise sizes, end uses, and regions for the sales acceleration software market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the sales acceleration software market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

Q.1 What is the sales acceleration software market size?

Answer: The global sales acceleration software market is expected to reach an estimated $0.16 billion by 2030.

Q.2 What is the growth forecast for sales acceleration software market?

Answer: The global sales acceleration software market is expected to grow with a CAGR of 10.5% from 2024 to 2030.

Q.3 What are the major drivers influencing the growth of the sales acceleration software market?

Answer: The major drivers for this market are increasing complexity of the sales process, growing need for efficient sales management tools, and rising demand for personalized sales experiences.

Q4. What are the major segments for sales acceleration software market?

Answer: The future of the sales acceleration software market looks promising with opportunities in the BFSI, healthcare, automotive, real estate, and e-commerce markets.

Q5. Who are the key sales acceleration software market companies?

Answer: Some of the key sales acceleration software companies are as follows:

• LeadSquared
• Zendesk
• Freshworks
• Sage
• Salesloft
• QorusDocs
• EngageBay
• Sender
• Yesware
• HubSpot

Q6. Which sales acceleration software market segment will be the largest in future?

Answer: Lucintel forecasts that sales-focused CRM is expected to witness highest growth over the forecast period due to its significant usage among sales teams to track and manage their leads and opportunities.

Q7. In sales acceleration software market, which region is expected to be the largest in next 5 years?

Answer: North America is expected to witness highest growth over the forecast period due to rapid digitization, significant adoption of sales acceleration software among SMEs and large enterprises, and presence of key players in the region.

Q.8 Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the sales acceleration software market by type (quality lead scoring software, lead database, sales-focused CRM, email tools with intelligent follow-up & data, meeting booking tool, customer data platform, and sales proposal management software), enterprise size (SMEs and large enterprises), end use (BFSI, healthcare, automotive, real estate, e-commerce, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Sales Acceleration Software Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

• 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
• 3.2. Global Sales Acceleration Software Market Trends (2018-2023) and Forecast (2024-2030)
• 3.3: Global Sales Acceleration Software Market by Type
  • 3.3.1: Quality Lead Scoring Software
  • 3.3.2: Lead Database
  • 3.3.3: Sales-Focused CRM
  • 3.3.4: Email Tools with Intelligent Follow-Up & Data
  • 3.3.5: Meeting Booking Tool
  • 3.3.6: Customer Data Platform
  • 3.3.7: Sales Proposal Management Software
• 3.4: Global Sales Acceleration Software Market by Enterprise Size
  • 3.4.1: SMEs
  • 3.4.2: Large Enterprises
• 3.5: Global Sales Acceleration Software Market by End Use
  • 3.5.1: BFSI
  • 3.5.2: Healthcare
  • 3.5.3: Automotive
  • 3.5.4: Real Estate
  • 3.5.5: E-commerce
  • 3.5.6: Others

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

• 4.1: Global Sales Acceleration Software Market by Region
• 4.2: North American Sales Acceleration Software Market
  • 4.2.2: North American Sales Acceleration Software Market by End Use: BFSI, Healthcare, Automotive, Real Estate, E-commerce, and Others
• 4.3: European Sales Acceleration Software Market
  • 4.3.1: European Sales Acceleration Software Market by Type: Quality Lead Scoring Software, Lead Database, Sales-Focused CRM, Email Tools with Intelligent Follow-Up & Data, Meeting Booking Tool, Customer Data Platform, and Sales Proposal Management Software
  • 4.3.2: European Sales Acceleration Software Market by End Use: BFSI, Healthcare, Automotive, Real Estate, E-commerce, and Others
• 4.4: APAC Sales Acceleration Software Market
  • 4.4.1: APAC Sales Acceleration Software Market by Type: Quality Lead Scoring Software, Lead Database, Sales-Focused CRM, Email Tools with Intelligent Follow-Up & Data, Meeting Booking Tool, Customer Data Platform, and Sales Proposal Management Software
  • 4.4.2: APAC Sales Acceleration Software Market by End Use: BFSI, Healthcare, Automotive, Real Estate, E-commerce, and Others
• 4.5: ROW Sales Acceleration Software Market
  • 4.5.1: ROW Sales Acceleration Software Market by Type: Quality Lead Scoring Software, Lead Database, Sales-Focused CRM, Email Tools with Intelligent Follow-Up & Data, Meeting Booking Tool, Customer Data Platform, and Sales Proposal Management Software
  • 4.5.2: ROW Sales Acceleration Software Market by End Use: BFSI, Healthcare, Automotive, Real Estate, E-commerce, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Sales Acceleration Software Market by Type
  • 6.1.2: Growth Opportunities for the Global Sales Acceleration Software Market by Enterprise Size
  • 6.1.3: Growth Opportunities for the Global Sales Acceleration Software Market by End Use
  • 6.1.4: Growth Opportunities for the Global Sales Acceleration Software Market by Region
• 6.2: Emerging Trends in the Global Sales Acceleration Software Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Sales Acceleration Software Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Sales Acceleration Software Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: LeadSquared
• 7.2: Zendesk
• 7.3: Freshworks
• 7.4: Sage
• 7.5: Salesloft
• 7.6: QorusDocs
• 7.7: EngageBay
• 7.8: SENDER
• 7.9: Yesware
• 7.10: HubSpot