웹 애플리케이션 방화벽 시장 규모, 점유율, 산업 분석 보고서 : 기업 규모별, 도입 형태별, 컴포넌트별, 최종 사용자 산업별, 지역별 전망 및 예측(2025-2032년)
Global Web Application Firewall Market Size, Share & Industry Analysis Report By Enterprise Size, By Deployment Mode, By Component, By End-User Industry, By Regional Outlook and Forecast, 2025 - 2032
상품코드 : 1910730
리서치사 : KBV Research
발행일 : 2026년 01월
페이지 정보 : 영문 590 Pages
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한글목차

세계의 웹 애플리케이션 방화벽 시장 규모는 예측 기간 동안 CAGR 14.7%로 성장이 예상되고, 2032년까지 282억 8,000만 달러에 달할 것으로 전망되고 있습니다.

주요 하이라이트 :

웹 애플리케이션 방화벽 시장은 클라우드 호스팅, 웹 기반, API 기반 애플리케이션의 급속한 확산과 애플리케이션 계층 사이버 위협의 정교화 추세에 발맞춰 변화해 왔습니다. 크로스 사이트 스크립팅(XSS), 인증 우회, 인젝션 공격 등에 대한 기존 네트워크 방화벽의 취약성은 전문적인 WAF 솔루션의 출현을 촉진했습니다. 특히 공공 부문 플랫폼과 정부 기관에서 가속화된 디지털 전환과 함께 웹 애플리케이션 방화벽 기술은 더 큰 적응성을 갖춘 클라우드 네이티브 및 소프트웨어 기반 모델로 진화했습니다. 웹 애플리케이션 방화벽은 현대 사이버 보안 아키텍처의 핵심 컴포넌트로 간주되며, 사이버 보안 프레임워크에 부합하는 하이브리드, 온프레미스 및 클라우드 환경 전반에 전개됩니다.

최근 시장 동향은 애플리케이션 보안 및 DevSecOps 관행과의 심층적 통합, 클라우드 기반 및 관리형 WAF 서비스로의 전환, 행동 분석 및 머신 러닝 활용으로 정의됩니다. 현대식 WAF는 애플리케이션 계층 DDoS 및 봇 악용과 같은 정교한 공격에 대응하기 위해 자동화, 확장성, 실시간 위협 인텔리전스에 중점을 둡니다. 주요 시장 참여자들은 클라우드 네이티브 제공, 플랫폼 통합, 규정 준수 정렬, 자동화 및 위협 연구 부문의 지속적인 혁신을 통해 차별화를 꾀합니다. 또한 클라우드 공급자, 사이버 보안 OEM, 전문 벤더가 경쟁 구도를 이루며, 가격 경쟁보다는 전개 유연성, 기술 역량, 규제 대응 준비도가 경쟁의 핵심 동력이 되고 있습니다. 웹 애플리케이션이 디지털 서비스의 핵심으로 남아 있는 가운데, 웹 애플리케이션 방화벽 시장은 적응형, 지능형, 규정 준수 보안 플랫폼으로 지속적으로 진화하고 있습니다.

목차

제1장 시장 범위와 조사 방법

제2장 시장 개관

제3장 시장 개요

제4장 시장 동향 : 웹 애플리케이션 방화벽 시장

제5장 경쟁 : 웹 애플리케이션 방화벽 시장

제6장 제품 라이프사이클 : 웹 애플리케이션 방화벽 시장

제7장 시장 통합 : 웹 애플리케이션 방화벽 시장

제8장 주요 고객 기준 : 웹 애플리케이션 방화벽 시장

제9장 밸류체인 분석 : 웹 애플리케이션 방화벽 시장

제10장 경쟁 분석 : 세계

제11장 세계의 웹 애플리케이션 방화벽 시장 : 기업 규모별

제12장 세계의 웹 애플리케이션 방화벽 시장 : 전개 모드별

제13장 세계의 웹 애플리케이션 방화벽 시장 : 컴포넌트별

제14장 세계의 웹 애플리케이션 방화벽 시장 : 최종 사용자 산업별

제15장 세계의 웹 애플리케이션 방화벽 시장 : 지역별

제16장 기업 프로파일

제17장 성공 요인 : 웹 애플리케이션 방화벽 시장

HBR
영문 목차

영문목차

The Global Web Application Firewall Market size is expected to reach $28.28 billion by 2032, rising at a market growth of 14.7% CAGR during the forecast period.

Key Highlights:

The web application firewall market has transformed alongside the rapid expansion of cloud-hosted, web-based, and API-driven applications and the rising sophistication of application-layer cyber threats. The emergence of specialized WAF solutions is promoted by the incompetence of traditional network firewalls against attacks like cross-site scripting, authentication bypasses, and injection. With the surging digital transformation, especially in public-sector platforms and government, web application firewall technology evolved toward cloud-native and software-based models with larger adaptability. Web application firewalls are considered a core component of modern cybersecurity architectures, deployed across hybrid, on-premises, and cloud environments that align with cybersecurity frameworks.

The recent market trends are defined by deeper integration with application security and DevSecOps practices, transformation toward cloud-based and managed WAF services, and the use of behavioral analytics and machine learning. Modern WAFs focus on automation, scalability, and real-time threat intelligence to counter advanced attacks like application-layer DDoS and bot abuse. Key market players differentiate themselves through cloud-native delivery, platform integration, compliance alignment, and continuous innovation in automation and threat research. Moreover, the competitive landscape includes cloud providers, cybersecurity OEMs, and specialized vendors, with competition driven by deployment flexibility, technological capability, and regulatory readiness rather than price alone. With web applications remaining central to digital services, the web application firewall market continues to advance toward adaptive, intelligent, and compliant security platforms.

COVID 19 Impact Analysis

The COVID-19 pandemic sped up the use of web application firewalls by a lot as businesses quickly moved to digital platforms and cloud-based operations. More use of web apps, remote access, and online customer interfaces made it even more important for applications to be always available and secure. The rise in remote work and moving to the cloud created a strong need for scalable, cloud-based, and managed WAF solutions. At the same time, the rise in cyber threats like DDoS attacks and application-layer exploits made businesses of all sizes more focused on improving their security. This environment encouraged new ideas, with suppliers improving automation, AI-driven threat detection, and integration with DevOps ecosystems. This helped the market keep growing after the pandemic. Thus, the COVID-19 pandemic had a positive impact on the market.

Enterprise Size Outlook

Based on Enterprise Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. The small & medium enterprises segment attained 40% revenue share in the web application firewall market in 2024. The small & medium enterprises (SMEs) segment held a substantial position in the global web application firewall market, supported by increasing digitalization across business operations. SMEs increasingly adopted web applications for e-commerce, digital marketing, and customer engagement, which heightened the need for effective application security.

Deployment Mode Outlook

Based on Deployment Mode, the market is segmented into Cloud-based, Hybrid and On-premises. The hybrid segment recorded 26% revenue share in the web application firewall market in 2024. The hybrid deployment mode held a strong position in the global web application firewall market, reflecting the coexistence of on-premises infrastructure and cloud environments across enterprises. Many organizations required a balanced security approach to protect both legacy systems and modern cloud applications, which encouraged adoption of hybrid WAF solutions.

Regional Outlook

Region-wise, the web application firewall market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America segment recorded 39% revenue share in the web application firewall market in 2024. The web application firewall market is anticipated to grow at a significant rate in the North America and Europe regions. The market is driven by advanced digital services, widespread cloud adoption, strict data protection, and cybersecurity regulations. The North America region leads with the hyperscale cloud providers, a strong presence of major cybersecurity OEMs, and early adoption of DevSecOps and zero-trust architectures across government agencies and enterprises. Increased risk of cyberattacks, especially against e-commerce, financial services, government platforms, and healthcare, continues to raise demand for advanced, cloud-native web application firewall solutions. Furthermore, the European web application firewall market is also experiencing growth. The market's expansion is supported by regulatory frameworks such as national cybersecurity strategies and GDPR, which focus on data sovereignty and application-layer security. European enterprises increasingly favour WAF deployment that supports regional data residency, compliance, and integration with secure cloud and hybrid IT environments.

In the Asia Pacific and LAMEA region, the web application firewall market is predicted to procure prominent growth in the forecast period. The market is supported by uneven cybersecurity maturity and rapid digitalization. In the Asia Pacific, expanding fintech, e-commerce, and smart city initiatives and government-led digital programs are surging WAF adoption, especially in nations like Japan, China, Australia, South Korea, and India. Managed and cloud-based web application firewall services are particularly attractive in this region, as enterprises are looking for scalable protection with limited in-house security resources. Moreover, the LAMEA web application firewall market is showcasing positive opportunities. This is because of rising cyber-threat awareness, increasing investments in critical infrastructure protection, and government digital transformation projects.

Recent Strategies Deployed in the Market

List of Key Companies Profiled

Global Web Application Firewall Market Report Segmentation

By Enterprise Size

By Deployment Mode

By Component

By End-User Industry

By Geography

Table of Contents

Chapter 1. Market Scope & Methodology

Chapter 2. Market at a Glance

Chapter 3. Market Overview

Chapter 4. Market Trends - Web Application Firewall Market

Chapter 5. State of Competition - Web Application Firewall Market

Chapter 6. Product Life Cycle - Web Application Firewall Market

Chapter 7. Market Consolidation - Web Application Firewall Market

Chapter 8. Key Customer Criteria - Web Application Firewall Market

Chapter 9. Value Chain Analysis of Web Application Firewall Market

Chapter 10. Competition Analysis - Global

Chapter 11. Global Web Application Firewall Market by Enterprise Size

Chapter 12. Global Web Application Firewall Market by Deployment Mode

Chapter 13. Global Web Application Firewall Market by Component

Chapter 14. Global Web Application Firewall Market by End-User Industry

Chapter 15. Global Web Application Firewall Market by Region

Chapter 16. Company Profiles

Chapter 17. Winning Imperatives of Web Application Firewall Market

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