세계의 혀 클리너 시장 규모, 점유율 및 동향 분석 : 재료별, 유통채널별, 인구통계별, 지역별 전망 및 예측(2024-2031년)
Global Tongue Cleaner Market Size, Share & Trends Analysis Report By Material, By Distribution Channel (Supermarket/Hypermarket, Retail Store, Online Store, and Others), By Demographics, By Regional Outlook and Forecast, 2024 - 2031
상품코드:1511380
리서치사:KBV Research
발행일:2024년 06월
페이지 정보:영문 305 Pages
라이선스 & 가격 (부가세 별도)
한글목차
세계 혀 클리너 시장 규모는 예측 기간 동안 4.3%의 연평균 복합 성장률(CAGR)로 성장하여 2031년까지 6억 2,220만 달러에 달할 것으로 예상되며, 2023년에는 10.3%(2020-2023년)의 성장률로 1억 153억 6,900대에 달할 것으로 예상됩니다.
또한, 퍼스널케어 산업의 확장은 혀 클리너의 디자인, 재료 및 기능에 큰 혁신을 가져왔습니다. 제조업체는 인체공학적 손잡이, 항균 코팅, 혁신적인 세척 메커니즘과 같은 고급 기능을 갖춘 신제품을 지속적으로 출시하고 있습니다. 이러한 혁신은 제품의 효과, 사용자 편의성 및 전반적인 구강 위생상의 이점을 향상시켜 다양한 소비자 선호도를 충족시켜 시장 성장을 가속하고 있습니다.
그러나 혀 세정제의 효과와 안전성은 일관된 기준과 품질 관리 조치가 없다면 변할 수 있습니다. 소비자는 기대한 대로 작동하지 않거나 혀와 구강 조직에 자극이나 손상을 입힐 수 있는 제품을 접할 수 있습니다. 일관성 없는 품질은 혀 세정제와 이를 제조하는 브랜드에 대한 소비자의 신뢰를 떨어뜨릴 수 있습니다. 소비자들은 구강 위생 측면에서 기대하는 결과를 얻기 위해 표준화된 제품에 의존하고 있습니다. 제품 품질에 차이가 있으면 신뢰가 손상되어 혀 클리너를 구매하거나 사용하는 것을 주저할 수 있습니다. 결론적으로, 표준화 및 품질 관리의 불일치는 시장 성장을 방해합니다.
소재 전망
재료별로 시장은 금속과 플라스틱으로 나뉘며, 2023년에는 금속 부문이 시장의 59% 수익 점유율을 차지할 것으로 예상됩니다. 수량 측면에서 2031년까지 8,503만 5,000개의 금속 혀 클리너가 사용될 것으로 예상됩니다. 금속 혀 클리너는 혀의 표면을 철저히 청소하는 것으로 높은 평가를 받고 있습니다. 스테인리스 스틸 스크레이퍼의 매끄럽지만 단단한 표면은 혀에 쌓인 박테리아, 음식물 찌꺼기 및 기타 잔여물을 효율적으로 제거할 수 있습니다. 이러한 효과는 구강 위생 습관의 일환으로 철저한 세정 경험을 원하는 사람들에게 특히 높이 평가되고 있습니다.
인구 통계 전망
인구 통계에 따라 시장은 성인과 어린이로 나뉩니다. 성인 부문은 2023년 시장에서 54%의 매출 점유율을 기록했습니다. 양적으로 볼 때, 성인은 231년까지 8,353만 4,300개의 혀 클리너를 사용할 것으로 예상됩니다. 성인은 일반적으로 어린이와 청소년에 비해 구강 위생 습관에 대한 인식 수준이 높고 치주질환, 충치, 악취(구취)와 같은 치과 문제를 예방하기 위해 구강 건강을 유지하는 것이 중요하다는 것을 이해합니다.
목차
제1장 시장 범위와 조사 방법
시장의 정의
목적
시장 범위
세분화
조사 방법
제2장 시장 요람
주요 하이라이트
제3장 시장 개요
서론
개요
시장 구성과 시나리오
시장에 영향을 미치는 주요 요인
시장 성장 촉진요인
시장 성장 억제요인
시장 기회
시장이 해결해야 할 과제
Porter의 Five Forces 분석
제4장 세계의 혀클리너 시장 : 재질별
세계의 금속 시장 : 지역별
세계의 플라스틱 시장 : 지역별
제5장 세계의 혀클리너 시장 : 유통 채널별
세계의 슈퍼마켓/하이퍼마켓 시장 : 지역별
세계의 소매점 시장 : 지역별
세계의 온라인 스토어 시장 : 지역별
세계의 기타 시장 : 지역별
제6장 세계의 혀클리너 시장 : 인구통계별
세계의 성인 시장 : 지역별
세계의 어린이 시장 : 지역별
제7장 세계의 혀클리너 시장 : 지역별
북미
북미의 혀클리너 시장 : 국가별
미국
캐나다
멕시코
기타 북미
유럽
유럽의 혀클리너 시장 : 국가별
독일
영국
프랑스
러시아
스페인
이탈리아
기타 유럽
아시아태평양
아시아태평양의 혀클리너 시장 : 국가별
중국
일본
인도
한국
싱가포르
말레이시아
기타 아시아태평양
라틴아메리카/중동 및 아프리카
라틴아메리카/중동 및 아프리카의 혀클리너 시장 : 국가별
브라질
아르헨티나
아랍에미리트(UAE)
사우디아라비아
남아프리카공화국
나이지리아
기타 라틴아메리카/중동 및 아프리카
제8장 기업 개요
Oxyfresh Worldwide, Inc
AMANO Products limited
Wisdom Toothbrushes Ltd
Banyan Botanicals Products
Prestige Consumer Healthcare, Inc
Supersmile
TePe Munhygienprodukter AB
Dr Tung's Products, Inc.
Church and Dwight Co, Inc.
제9장 혀클리너 시장을 위한 성공 필수 조건
LSH
영문 목차
영문목차
The Global Tongue Cleaner Market size is expected to reach $622.2 million by 2031, rising at a market growth of 4.3% CAGR during the forecast period. In the year 2023, the market attained a volume of 1,01,536.9 thousand units, experiencing a growth of 10.3% (2020-2023).
Dental professionals often recommend tongue cleaners as part of daily oral care routines to reduce bacteria and improve oral health. This advice reinforces the benefits of using tongue cleaners among Canadians, boosting market demand. As per Statistics Canada, nearly two-thirds (65%) of Canadians reported seeing a dental professional in the 12 months preceding 2022. A higher proportion of women (68%) reported having had a recent dental visit than men (62%). Hence, the North America region witnessed a substantial revenue share in the tongue cleaner market in 2023. In terms of volume, 38,217.9 thousand units of tongue cleaners would be utilized in North American market by the year 2301. Tongue cleaning is recognized as an essential component of maintaining optimal oral health, contributing to fresher breath and reducing the risk of oral diseases.
There is a growing emphasis on overall oral health beyond just brushing teeth. Professionals and individuals recognize that maintaining oral hygiene involves more than just brushing. Dental professionals and health organizations actively promote tongue cleaning as part of a complete oral care routine. These campaigns emphasize the advantages of cleansing the tongue's surface to enhance oral health by removing bacteria, food debris, and dead cells. Therefore, increasing awareness of comprehensive oral hygiene drives the market's growth.
Additionally, the personal care industry's expansion has spurred significant innovation in tongue cleaner design, materials, and functionalities. Manufacturers continually introduce new products with advanced features such as ergonomic handles, antimicrobial coatings, and innovative cleaning mechanisms. These innovations enhance product effectiveness, user comfort, and overall oral hygiene benefits, catering to diverse consumer preferences and driving market growth.
However, Tongue cleaners' effectiveness and safety can vary without consistent standards and quality control measures. Consumers may encounter products that do not perform as expected or pose risks such as irritation or damage to the tongue or oral tissues. Inconsistent quality can erode consumer trust in tongue cleaners and the brands that produce them. Consumers rely on standardized products to deliver expected results in terms of oral hygiene. When products vary in quality, it undermines confidence and can lead to reluctance to purchase or use tongue cleaners. In conclusion, standardization and quality control inconsistencies hamper the market's growth.
Material Outlook
Based on material, the market is divided into metal and plastic. In 2023, the metal segment garnered 59% revenue share in the market. In terms of volume, 85,035.0 thousand units of Metal tongue cleaners are expected to be utilized by the year 2031. Metal tongue cleaners are praised for thoroughly cleaning the tongue's surface. The smooth yet firm surface of stainless-steel scrapers allows for efficiently removing bacteria, food debris, and other residues that accumulate on the tongue. This effectiveness is particularly valued by individuals who seek a thorough cleaning experience as part of their oral hygiene routine.
Demographics Outlook
On the basis of demographics, the market is segmented into adults and kids. The adults segment recorded 54% revenue share in the market in 2023. In terms of volume, 83,534.3 thousand units of tongue cleaners are expected to be utilized by Adults by the year 231. Adults typically have a higher level of awareness regarding oral hygiene practices compared to children or teenagers. They comprehend the significance of maintaining oral health to prevent dental issues, including gum disease, tooth decay, and bad odor (halitosis).
Distribution Channel Outlook
By distribution channel, the market is divided into supermarket/hypermarket, online store, retail store, and others. The online channels segment procured 11% revenue share in the market in 2023. In terms of volume, it is expected that 20,798.8 thousand units of tongue cleaners would be sold through Online channels by the year 2031. Online channels provide consumers unparalleled convenience, enabling them to browse, compare, and purchase tongue cleaners from the comfort of their residences or while using mobile devices.
Regional Outlook
Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2023, the Asia Pacific region generated 37% revenue share in the market. In terms of volume, 63,724.4 thousand units of tongue cleaners are expected to be utilized in Asia Pacific by the year 2031. In many Asian cultures, tongue cleaning has been a part of traditional oral hygiene practices for centuries. These cultural influences continue to shape consumer preferences and behaviors, promoting tongue cleaners as integral components of holistic oral care regimens.
List of Key Companies Profiled
Church & Dwight Co., Inc.
Oxyfresh Worldwide, Inc.
AMANO Products limited
Wisdom Toothbrushes Ltd.
Banyan Botanicals Products
Prestige Consumer Healthcare, Inc.
supersmile
TePe Munhygienprodukter AB
Dr. Tung's Products, Inc.
Global Tongue Cleaner Market Report Segmentation
By Material (Volume, Thousand Units, USD Million, 2020-2031)
Metal
Plastic
By Distribution Channel (Volume, Thousand Units, USD Million, 2020-2031)
Supermarket/Hypermarket
Retail Store
Online Store
Others
By Demographics (Volume, Thousand Units, USD Million, 2020-2031)
Adults
Kids
By Geography (Volume, Thousand Units, USD Million, 2020-2031)
North America
US
Canada
Mexico
Rest of North America
Europe
Germany
UK
France
Russia
Spain
Italy
Rest of Europe
Asia Pacific
China
Japan
India
South Korea
Singapore
Malaysia
Rest of Asia Pacific
LAMEA
Brazil
Argentina
UAE
Saudi Arabia
South Africa
Nigeria
Rest of LAMEA
Table of Contents
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Tongue Cleaner Market, by Material
1.4.2 Global Tongue Cleaner Market, by Distribution Channel
1.4.3 Global Tongue Cleaner Market, by Demographics
1.4.4 Global Tongue Cleaner Market, by Geography
1.5 Methodology for the research
Chapter 2. Market at a Glance
2.1 Key Highlights
Chapter 3. Market Overview
3.1 Introduction
3.1.1 Overview
3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
3.2.1 Market Drivers
3.2.2 Market Restraints
3.2.3 Market Opportunities
3.2.4 Market Challenges
3.3 Porter Five Forces Analysis
Chapter 4. Global Tongue Cleaner Market by Material
4.1 Global Metal Market by Region
4.2 Global Plastic Market by Region
Chapter 5. Global Tongue Cleaner Market by Distribution Channel
5.1 Global Supermarket/Hypermarket Market by Region
5.2 Global Retail Store Market by Region
5.3 Global Online Store Market by Region
5.4 Global Others Market by Region
Chapter 6. Global Tongue Cleaner Market by Demographics
6.1 Global Adults Market by Region
6.2 Global Kids Market by Region
Chapter 7. Global Tongue Cleaner Market by Region
7.1 North America Tongue Cleaner Market
7.1.1 North America Tongue Cleaner Market by Material
7.1.1.1 North America Metal Market by Country
7.1.1.2 North America Plastic Market by Country
7.1.2 North America Tongue Cleaner Market by Distribution Channel
7.1.2.1 North America Supermarket/Hypermarket Market by Country
7.1.2.2 North America Retail Store Market by Country
7.1.2.3 North America Online Store Market by Country
7.1.2.4 North America Others Market by Country
7.1.3 North America Tongue Cleaner Market by Demographics
7.1.3.1 North America Adults Market by Country
7.1.3.2 North America Kids Market by Country
7.1.4 North America Tongue Cleaner Market by Country
7.1.4.1 US Tongue Cleaner Market
7.1.4.1.1 US Tongue Cleaner Market by Material
7.1.4.1.2 US Tongue Cleaner Market by Distribution Channel
7.1.4.1.3 US Tongue Cleaner Market by Demographics
7.1.4.2 Canada Tongue Cleaner Market
7.1.4.2.1 Canada Tongue Cleaner Market by Material
7.1.4.2.2 Canada Tongue Cleaner Market by Distribution Channel
7.1.4.2.3 Canada Tongue Cleaner Market by Demographics
7.1.4.3 Mexico Tongue Cleaner Market
7.1.4.3.1 Mexico Tongue Cleaner Market by Material
7.1.4.3.2 Mexico Tongue Cleaner Market by Distribution Channel
7.1.4.3.3 Mexico Tongue Cleaner Market by Demographics
7.1.4.4 Rest of North America Tongue Cleaner Market
7.1.4.4.1 Rest of North America Tongue Cleaner Market by Material
7.1.4.4.2 Rest of North America Tongue Cleaner Market by Distribution Channel
7.1.4.4.3 Rest of North America Tongue Cleaner Market by Demographics
7.2 Europe Tongue Cleaner Market
7.2.1 Europe Tongue Cleaner Market by Material
7.2.1.1 Europe Metal Market by Country
7.2.1.2 Europe Plastic Market by Country
7.2.2 Europe Tongue Cleaner Market by Distribution Channel
7.2.2.1 Europe Supermarket/Hypermarket Market by Country
7.2.2.2 Europe Retail Store Market by Country
7.2.2.3 Europe Online Store Market by Country
7.2.2.4 Europe Others Market by Country
7.2.3 Europe Tongue Cleaner Market by Demographics
7.2.3.1 Europe Adults Market by Country
7.2.3.2 Europe Kids Market by Country
7.2.4 Europe Tongue Cleaner Market by Country
7.2.4.1 Germany Tongue Cleaner Market
7.2.4.1.1 Germany Tongue Cleaner Market by Material
7.2.4.1.2 Germany Tongue Cleaner Market by Distribution Channel
7.2.4.1.3 Germany Tongue Cleaner Market by Demographics
7.2.4.2 UK Tongue Cleaner Market
7.2.4.2.1 UK Tongue Cleaner Market by Material
7.2.4.2.2 UK Tongue Cleaner Market by Distribution Channel
7.2.4.2.3 UK Tongue Cleaner Market by Demographics
7.2.4.3 France Tongue Cleaner Market
7.2.4.3.1 France Tongue Cleaner Market by Material
7.2.4.3.2 France Tongue Cleaner Market by Distribution Channel
7.2.4.3.3 France Tongue Cleaner Market by Demographics
7.2.4.4 Russia Tongue Cleaner Market
7.2.4.4.1 Russia Tongue Cleaner Market by Material
7.2.4.4.2 Russia Tongue Cleaner Market by Distribution Channel
7.2.4.4.3 Russia Tongue Cleaner Market by Demographics
7.2.4.5 Spain Tongue Cleaner Market
7.2.4.5.1 Spain Tongue Cleaner Market by Material
7.2.4.5.2 Spain Tongue Cleaner Market by Distribution Channel
7.2.4.5.3 Spain Tongue Cleaner Market by Demographics
7.2.4.6 Italy Tongue Cleaner Market
7.2.4.6.1 Italy Tongue Cleaner Market by Material
7.2.4.6.2 Italy Tongue Cleaner Market by Distribution Channel
7.2.4.6.3 Italy Tongue Cleaner Market by Demographics
7.2.4.7 Rest of Europe Tongue Cleaner Market
7.2.4.7.1 Rest of Europe Tongue Cleaner Market by Material
7.2.4.7.2 Rest of Europe Tongue Cleaner Market by Distribution Channel
7.2.4.7.3 Rest of Europe Tongue Cleaner Market by Demographics
7.3 Asia Pacific Tongue Cleaner Market
7.3.1 Asia Pacific Tongue Cleaner Market by Material
7.3.1.1 Asia Pacific Metal Market by Country
7.3.1.2 Asia Pacific Plastic Market by Country
7.3.2 Asia Pacific Tongue Cleaner Market by Distribution Channel
7.3.2.1 Asia Pacific Supermarket/Hypermarket Market by Country
7.3.2.2 Asia Pacific Retail Store Market by Country
7.3.2.3 Asia Pacific Online Store Market by Country
7.3.2.4 Asia Pacific Others Market by Country
7.3.3 Asia Pacific Tongue Cleaner Market by Demographics
7.3.3.1 Asia Pacific Adults Market by Country
7.3.3.2 Asia Pacific Kids Market by Country
7.3.4 Asia Pacific Tongue Cleaner Market by Country
7.3.4.1 China Tongue Cleaner Market
7.3.4.1.1 China Tongue Cleaner Market by Material
7.3.4.1.2 China Tongue Cleaner Market by Distribution Channel
7.3.4.1.3 China Tongue Cleaner Market by Demographics
7.3.4.2 Japan Tongue Cleaner Market
7.3.4.2.1 Japan Tongue Cleaner Market by Material
7.3.4.2.2 Japan Tongue Cleaner Market by Distribution Channel
7.3.4.2.3 Japan Tongue Cleaner Market by Demographics
7.3.4.3 India Tongue Cleaner Market
7.3.4.3.1 India Tongue Cleaner Market by Material
7.3.4.3.2 India Tongue Cleaner Market by Distribution Channel
7.3.4.3.3 India Tongue Cleaner Market by Demographics
7.3.4.4 South Korea Tongue Cleaner Market
7.3.4.4.1 South Korea Tongue Cleaner Market by Material
7.3.4.4.2 South Korea Tongue Cleaner Market by Distribution Channel
7.3.4.4.3 South Korea Tongue Cleaner Market by Demographics
7.3.4.5 Singapore Tongue Cleaner Market
7.3.4.5.1 Singapore Tongue Cleaner Market by Material
7.3.4.5.2 Singapore Tongue Cleaner Market by Distribution Channel
7.3.4.5.3 Singapore Tongue Cleaner Market by Demographics
7.3.4.6 Malaysia Tongue Cleaner Market
7.3.4.6.1 Malaysia Tongue Cleaner Market by Material
7.3.4.6.2 Malaysia Tongue Cleaner Market by Distribution Channel
7.3.4.6.3 Malaysia Tongue Cleaner Market by Demographics
7.3.4.7 Rest of Asia Pacific Tongue Cleaner Market
7.3.4.7.1 Rest of Asia Pacific Tongue Cleaner Market by Material
7.3.4.7.2 Rest of Asia Pacific Tongue Cleaner Market by Distribution Channel
7.3.4.7.3 Rest of Asia Pacific Tongue Cleaner Market by Demographics
7.4 LAMEA Tongue Cleaner Market
7.4.1 LAMEA Tongue Cleaner Market by Material
7.4.1.1 LAMEA Metal Market by Country
7.4.1.2 LAMEA Plastic Market by Country
7.4.2 LAMEA Tongue Cleaner Market by Distribution Channel
7.4.2.1 LAMEA Supermarket/Hypermarket Market by Country
7.4.2.2 LAMEA Retail Store Market by Country
7.4.2.3 LAMEA Online Store Market by Country
7.4.2.4 LAMEA Others Market by Country
7.4.3 LAMEA Tongue Cleaner Market by Demographics
7.4.3.1 LAMEA Adults Market by Country
7.4.3.2 LAMEA Kids Market by Country
7.4.4 LAMEA Tongue Cleaner Market by Country
7.4.4.1 Brazil Tongue Cleaner Market
7.4.4.1.1 Brazil Tongue Cleaner Market by Material
7.4.4.1.2 Brazil Tongue Cleaner Market by Distribution Channel
7.4.4.1.3 Brazil Tongue Cleaner Market by Demographics
7.4.4.2 Argentina Tongue Cleaner Market
7.4.4.2.1 Argentina Tongue Cleaner Market by Material
7.4.4.2.2 Argentina Tongue Cleaner Market by Distribution Channel
7.4.4.2.3 Argentina Tongue Cleaner Market by Demographics
7.4.4.3 UAE Tongue Cleaner Market
7.4.4.3.1 UAE Tongue Cleaner Market by Material
7.4.4.3.2 UAE Tongue Cleaner Market by Distribution Channel
7.4.4.3.3 UAE Tongue Cleaner Market by Demographics
7.4.4.4 Saudi Arabia Tongue Cleaner Market
7.4.4.4.1 Saudi Arabia Tongue Cleaner Market by Material
7.4.4.4.2 Saudi Arabia Tongue Cleaner Market by Distribution Channel
7.4.4.4.3 Saudi Arabia Tongue Cleaner Market by Demographics
7.4.4.5 South Africa Tongue Cleaner Market
7.4.4.5.1 South Africa Tongue Cleaner Market by Material
7.4.4.5.2 South Africa Tongue Cleaner Market by Distribution Channel
7.4.4.5.3 South Africa Tongue Cleaner Market by Demographics
7.4.4.6 Nigeria Tongue Cleaner Market
7.4.4.6.1 Nigeria Tongue Cleaner Market by Material
7.4.4.6.2 Nigeria Tongue Cleaner Market by Distribution Channel
7.4.4.6.3 Nigeria Tongue Cleaner Market by Demographics
7.4.4.7 Rest of LAMEA Tongue Cleaner Market
7.4.4.7.1 Rest of LAMEA Tongue Cleaner Market by Material
7.4.4.7.2 Rest of LAMEA Tongue Cleaner Market by Distribution Channel
7.4.4.7.3 Rest of LAMEA Tongue Cleaner Market by Demographics
Chapter 8. Company Profiles
8.1 Oxyfresh Worldwide, Inc.
8.1.1 Company Overview
8.2 AMANO Products limited
8.2.1 Company Overview
8.3 Wisdom Toothbrushes Ltd.
8.3.1 Company Overview
8.4 Banyan Botanicals Products
8.4.1 Company Overview
8.5 Prestige Consumer Healthcare, Inc.
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Segmental and Regional Analysis
8.6 Supersmile
8.6.1 Company Overview
8.7 TePe Munhygienprodukter AB
8.7.1 Company Overview
8.8 Dr. Tung's Products, Inc.
8.8.1 Company Overview
8.9 Church and Dwight Co., Inc.
8.9.1 Company Overview
8.9.2 Financial Analysis
8.9.3 Segmental and Regional Analysis
8.9.4 SWOT Analysis
Chapter 9. Winning Imperatives for Tongue Cleaner Market
