구조용 목재 나사 시장 : 재료별, 코팅별, 두부 유형별, 나사산 유형별, 용도별, 유통 채널별, 최종 이용 산업별 - 세계 예측(2026-2032년)
Structural Wood Screws Market by Material, Coating, Head Type, Thread Type, Application, Distribution Channel, End User Industry - Global Forecast 2026-2032
상품코드 : 1926793
리서치사 : 360iResearch
발행일 : 2026년 01월
페이지 정보 : 영문 187 Pages
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한글목차

구조용 목재 나사 시장은 2025년에 46억 8,000만 달러로 평가되었으며, 2026년에는 49억 1,000만 달러로 성장하여 CAGR 4.99%를 기록하며 2032년까지 65억 8,000만 달러에 달할 것으로 예측됩니다.

주요 시장 통계
기준 연도 2025년 46억 8,000만 달러
추정 연도 2026년 49억 1,000만 달러
예측 연도 2032년 65억 8,000만 달러
CAGR(%) 4.99%

구조용 목재 나사의 기능, 재질, 코팅, 유통 동향에 대한 권위 있는 개요. 사양 결정과 조달 판단을 형성하는 요소들

구조용 목재 나사는 현대 건축 및 제조에서 중요한 구성요소로, 데크, 프레임, 지붕, 가구 응용 분야에서 기계적 무결성을 제공합니다. 그 역할은 단순한 체결을 넘어 구조적 안전성, 조립 속도, 장기적인 내구성에 영향을 미치기 때문에 건축가, 계약자, 제품 엔지니어에게 사양 선택은 매우 중요한 의미를 갖습니다. 최근 재료 및 코팅 기술 혁신은 진화하는 헤드 및 나사산 설계와 결합하여 성능 범위를 확장하는 동시에 설치 작업의 작업 효율성과 전동 공구와의 호환성을 향상시키고 있습니다.

지속가능성, 자동화, 첨단 제품 설계, 유통 채널의 진화로 목공용 나사 산업에서 경쟁 우위를 재정의하다

구조용 목재 나사 시장 환경은 지속가능성에 대한 요구, 제조 자동화, 최종사용자의 기대치 변화로 인해 변화하고 있습니다. 제조업체들은 저탄소 생산 방식과 재활용 가능한 재료를 우선시하는 경향이 강해지고 있으며, 고객들은 전체 공급망에 대한 추적성을 요구하고 있으며, 이는 친환경 합금 선택과 저독성 코팅 화학제품에 대한 투자를 가속화하고 있습니다. 동시에, 자동화된 콜드 헤딩 라인과 정밀 스레드 롤링 기술을 채택하여 일관성을 향상시키고 폐기물을 줄이며, 더 엄격한 공차와 접합 성능을 개선할 수 있습니다.

최근 관세 변동이 조달 전략, 제조 유연성, 공급업체 관계, 리스크 및 경쟁적 포지셔닝 재구축에 어떤 변화를 가져왔는지 분석합니다.

최근 시행된 관세 정책과 2025년까지의 정책 전망은 원자재 및 완제품 패스너를 조달하는 기업들에게 상당한 복잡성을 야기하고 있습니다. 특정 철강 및 스테인리스 부품에 대한 수입 관세 인상으로 인해 제조업체들은 공급업체들의 지역 배치를 재검토하고 계약 조건을 재협상해야 하며, 많은 경우 업무 효율화를 통해 증가된 비용 압력을 흡수할 수밖에 없는 상황입니다. 이에 따라 조달 부문은 지역 공급업체 비중을 늘려 조달처를 다변화하고, 관세 변동에 따른 영향을 줄이기 위해 주요 업스트림 공정의 수직적 통합을 가속화하고 있습니다.

통합적인 세분화 분석을 통해 용도, 재질, 코팅, 헤드 형태, 나사산 형태, 유통 경로, 최종사용자 동향이 어떻게 제품 전략을 공동으로 형성하는지 파악할 수 있습니다.

구조용 목재 나사 분야의 세분화를 이해하려면 용도, 재질, 코팅, 헤드 형상, 나사산 형태, 유통 경로, 최종사용자 산업을 통합적으로 검토하여 가치와 위험이 집중되는 영역을 파악해야 합니다. 용도별로 평가하면, 데크용, 프레임용, 지붕용으로 설계된 제품은 각각 다른 성능과 환경적 요구사항을 나타냅니다. 데크 용도는 실내와 실외로 나뉘며, 각기 다른 부식 방지 대책과 미적 마무리가 요구됩니다. 골조 용도는 상업용과 주거용으로 구분되며, 내하중과 방화기준 적합성이 우선시됩니다. 지붕 용도는 금속 지붕과 단일 지붕으로 나뉘며, 하부와의 상호 작용과 밀봉이 가장 중요하게 여겨집니다.

아메리카, 유럽, 중동 및 아프리카, 아시아태평양의 지역별 경쟁 환경과 규제 차이는 제품 사양, 조달 방법, 시장 출시 전략을 결정하는 요소입니다.

구조용 목재 나사 시장의 지역별 동향은 주요 지역마다 다른 건설 주기, 규제 체계, 공급업체 네트워크가 반영되어 각각 고유한 경쟁 압력과 기회를 창출하고 있습니다. 미국 지역에서는 주택 개보수 수요와 상업용 건설 프로젝트가 혼합되어 내식성 데크용 패스너와 고성능 골조용 나사에 대한 강한 관심을 견인하고 있습니다. 공급망에서는 리드타임 단축과 환리스크 감소를 위해 니어쇼어링과 지역 합금 공급업체 활용이 증가. 한편, 유통업체는 대규모 소매 체인이나 기관 계약업체에 대응하기 위해 대량 재고와 신속한 보충에 중점을 두고 있습니다.

패스너 생태계에서 리더십을 주도하는 야금학, 코팅 기술, 자동화, 채널 통합, 지속가능성 노력 등 경쟁 우위를 검증합니다.

주요 제조업체와 유통업체 간의 경쟁은 재료 야금학, 코팅 기술, 제조 자동화, 채널 관리에서 차별화된 역량에 의해 형성되고 있습니다. 스크류 혁신, 부식 테스트, 애플리케이션 특화 솔루션에 중점을 둔 통합 R&D 팀을 유지하는 시장 선도 기업은 기관 구매 부서 및 OEM 제조업체에서 더 강력한 사양 채택을 실현하는 경우가 많습니다. 동시에 통합 물류, 공급업체 관리 재고, 기술 영업 지원을 제공할 수 있는 유통업체는 고객 유지율을 높이고, 사양 교육이 필요한 프리미엄 SKU를 위한 길을 열어줍니다.

제품 모듈화, 자동화, 공급업체 다각화, 채널 통합, 지속가능성을 결합한 실용적인 전략 로드맵을 통해 장기적인 회복력과 수익률 확대를 보장합니다.

업계 리더들은 제품의 강인성을 강화하고 차별화된 가치를 창출하기 위해 제품, 공급망, 상업적 요구사항에 대응하는 다각적인 행동 계획을 수립해야 합니다. 첫째, 적응성이 높은 헤드 유형 및 코팅 조합과 같이 사양을 신속하게 변경할 수 있는 모듈식 제품 플랫폼을 우선시하여 엔지니어링 팀이 다양한 애플리케이션 요구 사항에 대응할 수 있도록 하여 과잉 재고 위험을 방지합니다. 이러한 제품 대책은 관세 및 공급 장애로 인해 주요 합금이 제한될 경우 대체 전략을 가능하게 하는 강력한 재료 인증 프로토콜과 결합되어야 합니다.

이 분석의 기반이 되는 조사 방법은 주요 전문가 인터뷰, 제조 공정 분석, 공급업체 매핑, 표준 검토를 결합한 복합적인 접근 방식을 통해 실행 가능하고 검증 가능한 결과를 도출합니다.

본 분석의 기반이 되는 조사 방법은 질적 전문가 인터뷰, 1차 산업 관계자와의 직접 대화, 2차 기술 문헌을 통합하여 확고한 지식과 실무적 연관성을 확보합니다. 엔지니어링 리더, 조달 전문가, 유통 부문 경영진과의 구조화된 인터뷰를 통해 사양 동향, 공급망 제약, 제품 성능 우선순위에 대한 직접적인 견해를 수집했습니다. 이러한 주요 입력은 기술 표준 문서 및 재료 과학 문헌과 통합되어 내식성, 기계적 성능 및 코팅 효과에 대한 주장을 검증하기 위해 통합되었습니다.

결론적으로, 미래 경쟁력을 형성하는 데 있어 재료, 제조 유연성, 인증, 채널 전략의 중요한 상호 작용을 강조하는 통합 분석

요약하면, 구조용 목재 나사 분야는 재료 과학, 제조 정밀도, 그리고 진화하는 구매자의 기대가 교차하는 영역에 위치하고 있습니다. 가장 중요한 트렌드는 입증 가능한 내식성 성능에 대한 수요 증가, 관세 변동 위험을 줄이기 위한 경제적 요구, 그리고 용도별 혁신으로 인한 상품화에서 탈피하는 상업적 이점을 꼽을 수 있습니다. 제품 설계와 유연한 조달 전략을 연계하고 자동화에 투자하는 조직이 전문가용 및 소매 채널 모두에 대응하면서 수익성을 유지할 수 있는 최적의 위치에 서게 될 것입니다.

목차

제1장 서문

제2장 조사 방법

제3장 주요 요약

제4장 시장 개요

제5장 시장 인사이트

제6장 미국 관세의 누적 영향, 2025

제7장 AI의 누적 영향, 2025

제8장 구조용 목재 나사 시장 : 재료별

제9장 구조용 목재 나사 시장 : 코팅별

제10장 구조용 목재 나사 시장 : 두부 유형별

제11장 구조용 목재 나사 시장 : 나사산 유형별

제12장 구조용 목재 나사 시장 : 용도별

제13장 구조용 목재 나사 시장 : 유통 채널별

제14장 구조용 목재 나사 시장 : 최종 이용 산업별

제15장 구조용 목재 나사 시장 : 지역별

제16장 구조용 목재 나사 시장 : 그룹별

제17장 구조용 목재 나사 시장 : 국가별

제18장 미국 구조용 목재 나사 시장

제19장 중국 구조용 목재 나사 시장

제20장 경쟁 구도

KSM
영문 목차

영문목차

The Structural Wood Screws Market was valued at USD 4.68 billion in 2025 and is projected to grow to USD 4.91 billion in 2026, with a CAGR of 4.99%, reaching USD 6.58 billion by 2032.

KEY MARKET STATISTICS
Base Year [2025] USD 4.68 billion
Estimated Year [2026] USD 4.91 billion
Forecast Year [2032] USD 6.58 billion
CAGR (%) 4.99%

An authoritative overview of structural wood screw function, materials, coatings, and distribution dynamics shaping specification and procurement decisions

Structural wood screws represent a critical component in modern construction and manufacturing, providing mechanical integrity across decking, framing, roofing, and furniture applications. Their role extends beyond simple fastening; they influence structural safety, assembly speed, and long-term durability, making specification choices consequential for architects, contractors, and product engineers. Recent material and coating innovations, coupled with evolving head and thread designs, have expanded performance envelopes while improving installation ergonomics and compatibility with power-driven tools.

The manufacturing ecosystem for these fasteners spans specialized stainless and brass alloys to various steel grades, each selected to balance strength, corrosion resistance, and cost. Coating technologies such as electroplating, hot dip galvanization, and phosphate treatments further tailor corrosion protection to specific environments, whether indoor residential interiors or salt-spray-exposed outdoor decks. Moreover, distribution channels have diversified, and digital procurement platforms are reshaping buyer behavior, creating opportunities for manufacturers to differentiate through logistics, packaging, and value-added services.

This introduction frames the subsequent sections, which examine tectonic shifts in the competitive landscape, detailed segmentation insights, regional dynamics, and tactical recommendations for manufacturers and distributors. By focusing on practical implications for sourcing, product development, and channel strategies, the following analysis is intended to support evidence-based decisions across executives and technical teams alike.

How sustainability commitments, automation, advanced product architecture, and channel evolution are redefining competitive advantage across the wood screw landscape

The landscape for structural wood screws is undergoing transformative shifts driven by sustainability imperatives, manufacturing automation, and shifting end-user expectations. Manufacturers are increasingly prioritizing low-carbon production practices and recyclable materials, while customers demand traceability across the supply chain; this has accelerated investments in greener alloy choices and reduced-toxic coating chemistries. At the same time, the adoption of automated cold-heading lines and precision thread rolling has raised consistency and reduced scrap, enabling tighter tolerances and improved joint performance.

Concurrent shifts in product architecture emphasize multifunctionality: screws designed for specific applications such as outdoor decking or metal roofing now integrate advanced threading geometries and engineered head forms to reduce installation time and minimize wood splitting. Transitioning from commodity fasteners to performance-differentiated SKUs allows suppliers to capture greater value through technical claims backed by independent testing. Additionally, channel evolution toward hybrid models blending traditional wholesale and retail networks with digital storefronts has altered lead times and inventory practices, prompting manufacturers to re-evaluate production batch sizes and fulfillment footprints.

Regulatory and standards developments are reshaping compliance requirements, particularly for corrosion resistance classifications and load-bearing testing. As a result, quality assurance systems and third-party certifications have become competitive differentiators. Together, these shifts create both challenges and opportunities: companies that invest in sustainable materials, precise manufacturing, and evidence-based product differentiation are well positioned to meet evolving purchaser requirements and capture the premium segment within the market.

Analyzing how recent tariff shifts have altered sourcing strategies, manufacturing flexibility, and supplier relationships in ways that reshape risk and competitive positioning

Tariff policies enacted in recent years, and the policy trajectories projected into 2025, have introduced notable complexities for companies sourcing raw materials and finished fasteners. Higher import duties on certain steel and stainless components have compelled manufacturers to reassess supplier geographies, renegotiate terms, and in many cases absorb incremental cost pressures through operational efficiencies. In response, procurement teams have diversified sourcing to include more regional suppliers and have accelerated efforts to vertically integrate critical upstream processes to mitigate exposure to tariff volatility.

The cumulative impact of tariffs has been uneven across material classes. Brass and specialty stainless grades have experienced distinct supply concentration, affecting lead times for specific alloyed SKUs. Consequently, product teams have prioritized design-for-manufacturability changes that reduce dependence on the most tariff-sensitive components, such as optimizing thread forms to deliver equivalent performance with alternate material grades or re-specifying coatings that permit lower-cost base metals without compromising corrosion performance. Distribution partners have also adapted, shifting inventory buffers closer to demand centers to soften the impact of cross-border duty changes.

From a competitive standpoint, firms with flexible manufacturing footprints and robust supplier development programs have managed to preserve price competitiveness while maintaining service levels. Conversely, companies heavily reliant on single-source imports have faced margin compression and pressured client relationships. Looking forward, continued policy uncertainty underscores the value of scenario planning, dynamic cost modeling, and contractual clauses that share tariff risk with trading partners. These measures enable organizations to remain agile and protect long-term customer relationships as trade landscapes evolve.

Integrated segmentation analysis revealing how application, material, coating, head type, thread profile, distribution channel, and end-user dynamics jointly shape product strategy

Understanding segmentation in the structural wood screw space requires an integrated treatment of application, material, coating, head type, thread form, distribution channel, and end-user industry to uncover where value and risk concentrate. When evaluated by application, products designed for decking, framing, and roofing demonstrate distinct performance and environmental requirements; decking applications further bifurcate into indoor and outdoor contexts that demand different corrosion protections and aesthetic finishes, while framing divides into commercial and residential contexts that prioritize load capacity and fire-code compatibility, and roofing splits into metal roofing and shingle roofing where substrate interaction and sealing are paramount.

Material segmentation reveals trade-offs between mechanical strength and corrosion resistance. Brass alternatives, including common engineering alloys, offer attractive aesthetics and conductivity; stainless variants, including both austenitic and ferritic families, deliver superior corrosion resistance for harsh environments; while steel grades, spanning alloy steel to carbon steel, provide cost-efficient strength but often require protective coatings. Coating analysis complements material choices: galvanized treatments, whether electro galvanized or hot dip, create sacrificial barriers; phosphate chemistries, such as iron phosphate and zinc phosphate, improve paint adhesion and wear resistance; and zinc finishes applied through electroplating or mechanical plating offer a range of surface properties and cost options.

Head types and thread profiles further differentiate products. Flat, hex, pan, and washer heads influence installation ergonomics and load distribution, while fully threaded and partially threaded options determine pull-through resistance and shear performance in composite assemblies. Distribution channel dynamics, spanning offline retail and wholesale to online direct sales and e-commerce platforms, dictate packaging sizes, labeling requirements, and logistics expectations. Finally, end-user industry segmentation, including construction, DIY retail, and furniture manufacturing, underlies demand characteristics: commercial and residential construction demand regulatory compliance and volume consistency; brick-and-mortar and specialty DIY retail channels require different merchandising approaches; and household and office furniture manufacturing prioritize dimensional accuracy and finish quality. By examining these dimensions together, stakeholders can identify where technical specifications and channel strategies intersect to create differentiated product propositions.

Regional competitive and regulatory nuances across the Americas, Europe Middle East & Africa, and Asia-Pacific that determine product specification, sourcing, and go-to-market tactics

Regional dynamics in the structural wood screw market reflect differing construction cycles, regulatory regimes, and supplier networks across major global regions, each creating distinct competitive pressures and opportunities. The Americas region centers on a mix of residential renovation demand and commercial construction initiatives that drive robust interest in corrosion-resistant decking fasteners and high-performance framing screws; supply chains here increasingly favor nearshoring and regional alloy suppliers to reduce lead times and currency exposure, while distributors emphasize bulk stocking and rapid replenishment to serve large polygonal retail chains and institutional contractors.

Europe, Middle East & Africa present a diverse set of regulatory and climatic considerations that influence product specification. In northern and coastal European markets, stringent corrosion standards and environmental regulations elevate demand for austenitic stainless solutions and low-toxicity coatings. Meanwhile, construction modernization efforts in select Middle Eastern markets and infrastructure investment across parts of Africa create niche opportunities for durable roofing fasteners and robust framing solutions, albeit with heightened competition from cost-driven imports. Across this region, certification and compliance often dictate procurement, prompting manufacturers to invest in localized testing and documentation capabilities.

Asia-Pacific combines intense manufacturing capacity with rapidly evolving domestic demand patterns. Coastal APAC markets drive strong demand for outdoor decking and metal roofing fasteners that can withstand high humidity and salt exposure, while interior construction in developed urban centers emphasizes finish aesthetics and high-throughput installation. Proximity to raw material suppliers and well-developed steel processing hubs offers manufacturing advantage, but geopolitical dynamics and changing tariffs have spurred some firms to diversify production across multiple APAC locations. Collectively, these regional differences necessitate tailored product portfolios, supply chain footprints, and value propositions to succeed in each geography.

Examining competitive strengths in metallurgy, coating expertise, automation, channel integration, and sustainability credentials that drive leadership in the fastener ecosystem

Competitive dynamics among leading producers and distributors are shaped by differentiated capabilities in material metallurgy, coating technology, manufacturing automation, and channel management. Market leaders that maintain integrated R&D teams focusing on thread innovation, corrosion testing, and application-specific solutions often command stronger specification placement among institutional buyers and OEMs. Simultaneously, distributors that can provide consolidated logistics, vendor-managed inventory, and technical sales support enhance customer retention and open pathways for premium SKUs that require specification training.

Furthermore, strategic partnerships between fastener manufacturers and tool OEMs have emerged as a channel to lock in system-level compatibility; such collaborations reduce installation friction and create bundled value propositions for trade professionals. Mergers and acquisitions continue to be a mechanism for accessing new geographies, specialized material capabilities, or complementary distribution networks, while contract manufacturing relationships allow brand owners to scale manufacturing capacity without significant capital investment. Importantly, firms investing in sustainability certification, cradle-to-gate lifecycle assessments, and transparent sourcing narratives are increasingly able to differentiate in bidding processes where environmental credentials matter.

Operational excellence, particularly in quality assurance and rapid prototyping for application-specific screws, remains a baseline expectation. Companies that combine these operational strengths with clear articulation of technical benefits, supported by independent test data and installation guidance, are better positioned to move beyond commodity competition and secure higher-margin segments.

A pragmatic strategic roadmap combining product modularity, automation, supplier diversification, channel integration, and sustainability to secure long-term resilience and margin expansion

Industry leaders should adopt a multi-faceted action plan that addresses product, supply chain, and commercial imperatives to strengthen resilience and capture differentiated value. First, prioritize modular product platforms that allow rapid specification changes-such as adaptable head types and coating pairings-so engineering teams can meet diverse application requirements without large inventory penalties. Pair these product initiatives with robust material qualification protocols that enable substitution strategies when tariffs or supply disruptions constrain primary alloys.

Second, invest in manufacturing automation and process control systems that reduce variability and lower unit labor costs. This enables competitive pricing without sacrificing quality and creates capacity for specialized SKUs that can command premiums. Third, deepen relationships with distribution partners through shared inventory models and data-driven demand forecasting; such arrangements can improve fill rates and reduce obsolescence while aligning incentives across the value chain. Fourth, pursue clear sustainability targets tied to measurable outcomes, including lower embodied carbon in production and reductions in hazardous coating chemistries, to meet increasingly stringent procurement requirements among institutional buyers.

Finally, accelerate digital commerce capabilities to serve professional end users and volume DIY channels with tailored packaging, technical documentation, and training content. Combine this with targeted go-to-market pilots that validate new SKUs or service offerings in representative regional markets before scaling. Together, these actions provide a coherent roadmap for firms seeking to balance cost competitiveness with technical differentiation and long-term resilience.

A blended research approach combining primary expert interviews, manufacturing process analysis, supplier mapping, and standards review to produce actionable and validated insights

The research methodology underpinning this analysis integrates qualitative expert interviews, primary industry engagement, and secondary technical literature to ensure robust insights and practical relevance. Structured interviews were conducted with engineering leaders, procurement specialists, and distribution executives to capture firsthand perspectives on specification trends, supply chain constraints, and product performance priorities. These primary inputs were synthesized with technical standards documentation and material science literature to validate claims regarding corrosion resistance, mechanical performance, and coating efficacy.

In parallel, manufacturing process analyses were employed to assess the implications of automation investments and production layout on unit economics, quality variation, and capacity flexibility. Supplier mapping exercises identified concentration risks across material categories and highlighted common mitigation strategies such as dual-sourcing, nearshoring, and vertical integration. Cross-regional comparisons incorporated regulatory frameworks and climatic conditions to ensure recommendations are contextually grounded.

Throughout the methodology, triangulation of data sources and iterative validation with subject matter experts safeguarded against uncorroborated assertions. Limitations include variability in proprietary process data and the dynamic nature of trade policies, which necessitate ongoing monitoring and periodic updates. Nonetheless, the blended methodology yields actionable, evidence-based guidance suitable for executive decision-making and operational planning.

Concluding synthesis that highlights the critical interplay of materials, manufacturing flexibility, certification, and channel strategy in shaping future competitiveness

In sum, the structural wood screw sector sits at the intersection of materials science, manufacturing precision, and evolving buyer expectations. The most consequential trends include heightened demand for demonstrable corrosion performance, the economic imperative to mitigate tariff-driven volatility, and the commercial advantages of moving beyond commodity positioning through application-specific innovation. Organizations that align product engineering with flexible sourcing strategies and invest in automation will be best placed to satisfy both professional and retail channels while preserving margins.

Moreover, regional differences require bespoke approaches: product portfolios and certification strategies must match local standards and environmental exposures, and distribution models should reflect prevailing buyer behaviors and logistical realities. The combination of sustainability credentials and clear technical differentiation will become a decisive factor in tender outcomes and specification decisions. For firms seeking to navigate these shifts, the imperative is clear: adopt a multi-disciplinary approach that blends materials expertise, digital channel acumen, and supply chain agility to remain competitive in an increasingly complex landscape.

These conclusions provide a strategic framework for stakeholders to prioritize resources, pilot new product concepts, and engage distribution partners in initiatives that enhance service levels and performance credibility. Future success will hinge on the ability to convert insight into scalable operational changes that drive durable competitive advantage.

Table of Contents

1. Preface

2. Research Methodology

3. Executive Summary

4. Market Overview

5. Market Insights

6. Cumulative Impact of United States Tariffs 2025

7. Cumulative Impact of Artificial Intelligence 2025

8. Structural Wood Screws Market, by Material

9. Structural Wood Screws Market, by Coating

10. Structural Wood Screws Market, by Head Type

11. Structural Wood Screws Market, by Thread Type

12. Structural Wood Screws Market, by Application

13. Structural Wood Screws Market, by Distribution Channel

14. Structural Wood Screws Market, by End User Industry

15. Structural Wood Screws Market, by Region

16. Structural Wood Screws Market, by Group

17. Structural Wood Screws Market, by Country

18. United States Structural Wood Screws Market

19. China Structural Wood Screws Market

20. Competitive Landscape

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