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한글목차
테스트용 생성형 AI 시장은 2024-2029년에 8,465만 1,200달러 증가하고, 예측기간 중 CAGR은 22.7%로 성장할 것으로 예측됩니다.
테스트용 생성형 AI 시장의 전체적인 분석, 시장 규모·예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더를 다룬 벤더 분석 등을 게재하고 있습니다.
현재의 시장 시나리오, 최신 동향 및 성장요인, 전체 시장 환경에 대한 최신 분석을 제공합니다. 소프트웨어의 복잡성 증가에 따른 납기 주기 단축의 필요성, 전문 품질 보증 인력 부족과 엄청난 수동 테스트 비용, AI와 거대 언어 모델을 핵심 비즈니스 용도에 통합하는 것 등이 시장을 주도하고 있습니다.
시장 범위
기준연도
2025년
종료연도
2029년
예측 기간
2025-2029년
성장 모멘텀
가속
전년대비
20%
CAGR
22.7%
증가액
517억 달러
본 조사는 업계 주요 참여자들의 의견을 포함하여 1차 정보와 2차 정보를 객관적으로 조합하여 실시되었습니다. 이 보고서에는 주요 기업 분석과 함께 종합적인 시장 규모 데이터, 지역별 분석에 따른 부문, 공급업체 현황이 포함되어 있습니다. 보고서에는 실적 데이터와 예측 데이터가 있습니다.
이 보고서는 자율적이고 지능적인 테스트 오케스트레이션의 부상이 향후 수년간 테스트 분야의 생성형 AI 시장 성장을 가속하는 주요 이유 중 하나로 꼽았습니다. 또한 DevSecOps의 통합, AI 주도 시프트 레프트 테스트와 시프트 라이트 테스트의 확산, 도메인별 생성형 AI 테스트 플랫폼의 수직화와 출현은 시장의 큰 수요로 이어질 것입니다.
목차
제1장 개요
시장 개요
제2장 Technavio 분석
가격 민감도·수명주기·고객 구입 바스켓·채택률·구입 기준의 분석
인풋의 중요성과 차별화의 요인
혼란의 요인
촉진요인과 과제의 영향
제3장 시장 구도
시장 에코시스템
시장의 특징
밸류체인 분석
제4장 시장 규모
시장의 정의
시장 부문 분석
시장 규모, 2024년
시장의 전망, 2024-2029년
제5장 Five Forces 분석
Five Forces 요약
바이어의 교섭력
공급 기업의 교섭력
신규 진출업체의 위협
대체품의 위협
경쟁의 위협
시장 현황
제6장 시장 세분화 : 컴포넌트별
시장 부문
비교 : 컴포넌트별
소프트웨어 : 시장 규모와 예측, 2024-2029년
서비스 : 시장 규모와 예측, 2024-2029년
시장 기회 : 컴포넌트별
제7장 시장 세분화 : 용도별
시장 부문
비교 : 용도별
시험대 생성 : 시장 규모와 예측, 2024-2029년
버그 탐지와 보고 : 시장 규모와 예측, 2024-2029년
테스트 스크립트 생성 : 시장 규모와 예측, 2024-2029년
코드 생성과 리뷰 : 시장 규모와 예측, 2024-2029년
기타 : 시장 규모와 예측, 2024-2029년
시장 기회 : 용도별
제8장 시장 세분화 : 유형별
시장 부문
비교 : 유형별
기능 테스트 : 시장 규모와 예측, 2024-2029년
작업적성 검사 : 시장 규모와 예측, 2024-2029년
보안 테스트 : 시장 규모와 예측, 2024-2029년
사용자 인터페이스 테스트 : 시장 규모와 예측, 2024-2029년
기타 : 시장 규모와 예측, 2024-2029년
시장 기회 : 유형별
제9장 고객 상황
고객 상황 개요
제10장 지역별 상황
지역별 세분화
지역별 비교
북미 : 시장 규모와 예측, 2024-2029년
유럽 : 시장 규모와 예측, 2024-2029년
아시아태평양 : 시장 규모와 예측, 2024-2029년
남미 : 시장 규모와 예측, 2024-2029년
중동 및 아프리카 : 시장 규모와 예측, 2024-2029년
미국 : 시장 규모와 예측, 2024-2029년
독일 : 시장 규모와 예측, 2024-2029년
중국 : 시장 규모와 예측, 2024-2029년
프랑스 : 시장 규모와 예측, 2024-2029년
영국 : 시장 규모와 예측, 2024-2029년
캐나다 : 시장 규모와 예측, 2024-2029년
일본 : 시장 규모와 예측, 2024-2029년
한국 : 시장 규모와 예측, 2024-2029년
인도 : 시장 규모와 예측, 2024-2029년
브라질 : 시장 규모와 예측, 2024-2029년
시장 기회 : 지역 상황별
제11장 촉진요인·과제·기회·억제요인
시장 성장 촉진요인
시장이 해결해야 할 과제
촉진요인과 과제의 영향
시장의 기회·억제요인
제12장 경쟁 구도
개요
경쟁 구도
혼란 상황
업계의 리스크
제13장 경쟁 분석
기업 개요
기업 순위 지수
기업의 시장 포지셔닝
ACCELQ Inc.
Applitools Ltd.
BlinqIO
Functionize Inc.
GitHub Inc.
Globant SA
LambdaTest
Momentic AI.
Relicx Inc.
TestCollab Software LLC.
TestGrid
testRigor Inc.
Testsigma Technologies Inc.
Tricentis GmbH
UiPath Inc.
제14장 부록
KSA
영문 목차
영문목차
The generative AI in testing market is forecasted to grow by USD 84651.2 thousand during 2024-2029, accelerating at a CAGR of 22.7% during the forecast period. The report on the generative AI in testing market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by imperative for accelerated delivery cycles amidst escalating software complexity, shortage of specialized quality assurance talent and prohibitive manual testing costs, and integration of AI and large language models into core business applications.
Market Scope
Base Year
2025
End Year
2029
Series Year
2025-2029
Growth Momentum
Accelerate
YOY 2025
20%
CAGR
22.7%
Incremental Value
$51.7 bn
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's generative AI in testing market is segmented as below:
By Component
Software
Services
By Application
Test case generation
Bug detection and reporting
Test script generation
Code generation and review
Others
By Type
Functional testing
Performance testing
Security testing
User interface testing
Others
By Geographical Landscape
North America
Europe
APAC
South America
Middle East and Africa
This study identifies the rise of autonomous and intelligent test orchestration as one of the prime reasons driving the generative AI in testing market growth during the next few years. Also, integrating DevSecOps and proliferation of AI driven shift left and shift right testing and verticalization and emergence of domain specific generative AI testing platforms will lead to sizable demand in the market.
The report on the generative AI in testing market covers the following areas:
Generative AI In Testing Market sizing
Generative AI In Testing Market forecast
Generative AI In Testing Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading generative AI in testing market vendors that include ACCELQ Inc., Applitools Ltd., BlinqIO, ContextQA, Functionize Inc., GitHub Inc., Globant SA, LambdaTest, Momentic AI., Qualiti, Relicx Inc., TestCollab Software LLC., TestGrid, testRigor Inc., Testsigma Technologies Inc., Tricentis GmbH, UiPath Inc., and Zettabytes Inc.. Also, the generative AI in testing market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Component
Executive Summary - Chart on Market Segmentation by Application
Executive Summary - Chart on Market Segmentation by Type
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ thousand)
Data Table on Global - Market size and forecast 2024-2029 ($ thousand)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Five Forces Analysis
5.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
5.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
5.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
5.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
5.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
5.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
5.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
6 Market Segmentation by Component
6.1 Market segments
Chart on Component - Market share 2024-2029 (%)
Data Table on Component - Market share 2024-2029 (%)
6.2 Comparison by Component
Chart on Comparison by Component
Data Table on Comparison by Component
6.3 Software - Market size and forecast 2024-2029
Chart on Software - Market size and forecast 2024-2029 ($ thousand)
Data Table on Software - Market size and forecast 2024-2029 ($ thousand)
Chart on Software - Year-over-year growth 2024-2029 (%)
Data Table on Software - Year-over-year growth 2024-2029 (%)
6.4 Services - Market size and forecast 2024-2029
Chart on Services - Market size and forecast 2024-2029 ($ thousand)
Data Table on Services - Market size and forecast 2024-2029 ($ thousand)
Chart on Services - Year-over-year growth 2024-2029 (%)
Data Table on Services - Year-over-year growth 2024-2029 (%)
6.5 Market opportunity by Component
Market opportunity by Component ($ thousand)
Data Table on Market opportunity by Component ($ thousand)
7 Market Segmentation by Application
7.1 Market segments
Chart on Application - Market share 2024-2029 (%)
Data Table on Application - Market share 2024-2029 (%)
7.2 Comparison by Application
Chart on Comparison by Application
Data Table on Comparison by Application
7.3 Test case generation - Market size and forecast 2024-2029
Chart on Test case generation - Market size and forecast 2024-2029 ($ thousand)
Data Table on Test case generation - Market size and forecast 2024-2029 ($ thousand)
Chart on Test case generation - Year-over-year growth 2024-2029 (%)
Data Table on Test case generation - Year-over-year growth 2024-2029 (%)
7.4 Bug detection and reporting - Market size and forecast 2024-2029
Chart on Bug detection and reporting - Market size and forecast 2024-2029 ($ thousand)
Data Table on Bug detection and reporting - Market size and forecast 2024-2029 ($ thousand)
Chart on Bug detection and reporting - Year-over-year growth 2024-2029 (%)
Data Table on Bug detection and reporting - Year-over-year growth 2024-2029 (%)
7.5 Test script generation - Market size and forecast 2024-2029
Chart on Test script generation - Market size and forecast 2024-2029 ($ thousand)
Data Table on Test script generation - Market size and forecast 2024-2029 ($ thousand)
Chart on Test script generation - Year-over-year growth 2024-2029 (%)
Data Table on Test script generation - Year-over-year growth 2024-2029 (%)
7.6 Code generation and review - Market size and forecast 2024-2029
Chart on Code generation and review - Market size and forecast 2024-2029 ($ thousand)
Data Table on Code generation and review - Market size and forecast 2024-2029 ($ thousand)
Chart on Code generation and review - Year-over-year growth 2024-2029 (%)
Data Table on Code generation and review - Year-over-year growth 2024-2029 (%)
7.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ thousand)
Data Table on Others - Market size and forecast 2024-2029 ($ thousand)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
7.8 Market opportunity by Application
Market opportunity by Application ($ thousand)
Data Table on Market opportunity by Application ($ thousand)
8 Market Segmentation by Type
8.1 Market segments
Chart on Type - Market share 2024-2029 (%)
Data Table on Type - Market share 2024-2029 (%)
8.2 Comparison by Type
Chart on Comparison by Type
Data Table on Comparison by Type
8.3 Functional testing - Market size and forecast 2024-2029
Chart on Functional testing - Market size and forecast 2024-2029 ($ thousand)
Data Table on Functional testing - Market size and forecast 2024-2029 ($ thousand)
Chart on Functional testing - Year-over-year growth 2024-2029 (%)
Data Table on Functional testing - Year-over-year growth 2024-2029 (%)
8.4 Performance testing - Market size and forecast 2024-2029
Chart on Performance testing - Market size and forecast 2024-2029 ($ thousand)
Data Table on Performance testing - Market size and forecast 2024-2029 ($ thousand)
Chart on Performance testing - Year-over-year growth 2024-2029 (%)
Data Table on Performance testing - Year-over-year growth 2024-2029 (%)
8.5 Security testing - Market size and forecast 2024-2029
Chart on Security testing - Market size and forecast 2024-2029 ($ thousand)
Data Table on Security testing - Market size and forecast 2024-2029 ($ thousand)
Chart on Security testing - Year-over-year growth 2024-2029 (%)
Data Table on Security testing - Year-over-year growth 2024-2029 (%)
8.6 User interface testing - Market size and forecast 2024-2029
Chart on User interface testing - Market size and forecast 2024-2029 ($ thousand)
Data Table on User interface testing - Market size and forecast 2024-2029 ($ thousand)
Chart on User interface testing - Year-over-year growth 2024-2029 (%)
Data Table on User interface testing - Year-over-year growth 2024-2029 (%)
8.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ thousand)
Data Table on Others - Market size and forecast 2024-2029 ($ thousand)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
8.8 Market opportunity by Type
Market opportunity by Type ($ thousand)
Data Table on Market opportunity by Type ($ thousand)
9 Customer Landscape
9.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
10 Geographic Landscape
10.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
10.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
10.3 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ thousand)
Data Table on North America - Market size and forecast 2024-2029 ($ thousand)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
10.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ thousand)
Data Table on Europe - Market size and forecast 2024-2029 ($ thousand)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
10.5 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ thousand)
Data Table on APAC - Market size and forecast 2024-2029 ($ thousand)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
10.6 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ thousand)
Data Table on South America - Market size and forecast 2024-2029 ($ thousand)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
10.7 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ thousand)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ thousand)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
10.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ thousand)
Data Table on US - Market size and forecast 2024-2029 ($ thousand)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
10.9 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ thousand)
Data Table on Germany - Market size and forecast 2024-2029 ($ thousand)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
10.10 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ thousand)
Data Table on China - Market size and forecast 2024-2029 ($ thousand)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
10.11 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ thousand)
Data Table on France - Market size and forecast 2024-2029 ($ thousand)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
10.12 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ thousand)
Data Table on UK - Market size and forecast 2024-2029 ($ thousand)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
10.13 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ thousand)
Data Table on Canada - Market size and forecast 2024-2029 ($ thousand)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
10.14 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ thousand)
Data Table on Japan - Market size and forecast 2024-2029 ($ thousand)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
10.15 South Korea - Market size and forecast 2024-2029
Chart on South Korea - Market size and forecast 2024-2029 ($ thousand)
Data Table on South Korea - Market size and forecast 2024-2029 ($ thousand)
Chart on South Korea - Year-over-year growth 2024-2029 (%)
Data Table on South Korea - Year-over-year growth 2024-2029 (%)
10.16 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ thousand)
Data Table on India - Market size and forecast 2024-2029 ($ thousand)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
10.17 Brazil - Market size and forecast 2024-2029
Chart on Brazil - Market size and forecast 2024-2029 ($ thousand)
Data Table on Brazil - Market size and forecast 2024-2029 ($ thousand)
Chart on Brazil - Year-over-year growth 2024-2029 (%)
Data Table on Brazil - Year-over-year growth 2024-2029 (%)
10.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ thousand)
Data Tables on Market opportunity By Geographical Landscape ($ thousand)
11 Drivers, Challenges, and Opportunity/Restraints
11.1 Market drivers
11.2 Market challenges
11.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
11.4 Market opportunities/restraints
12 Competitive Landscape
12.1 Overview
12.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
12.3 Landscape disruption
Overview on factors of disruption
12.4 Industry risks
Impact of key risks on business
13 Competitive Analysis
13.1 Companies profiled
Companies covered
13.2 Company ranking index
Company ranking index
13.3 Market positioning of companies
Matrix on companies position and classification
13.4 ACCELQ Inc.
ACCELQ Inc. - Overview
ACCELQ Inc. - Product / Service
ACCELQ Inc. - Key offerings
SWOT
13.5 Applitools Ltd.
Applitools Ltd. - Overview
Applitools Ltd. - Product / Service
Applitools Ltd. - Key offerings
SWOT
13.6 BlinqIO
BlinqIO - Overview
BlinqIO - Product / Service
BlinqIO - Key offerings
SWOT
13.7 Functionize Inc.
Functionize Inc. - Overview
Functionize Inc. - Product / Service
Functionize Inc. - Key offerings
SWOT
13.8 GitHub Inc.
GitHub Inc. - Overview
GitHub Inc. - Product / Service
GitHub Inc. - Key offerings
SWOT
13.9 Globant SA
Globant SA - Overview
Globant SA - Product / Service
Globant SA - Key offerings
SWOT
13.10 LambdaTest
LambdaTest - Overview
LambdaTest - Product / Service
LambdaTest - Key offerings
SWOT
13.11 Momentic AI.
Momentic AI. - Overview
Momentic AI. - Product / Service
Momentic AI. - Key offerings
SWOT
13.12 Relicx Inc.
Relicx Inc. - Overview
Relicx Inc. - Product / Service
Relicx Inc. - Key offerings
SWOT
13.13 TestCollab Software LLC.
TestCollab Software LLC. - Overview
TestCollab Software LLC. - Product / Service
TestCollab Software LLC. - Key offerings
SWOT
13.14 TestGrid
TestGrid - Overview
TestGrid - Product / Service
TestGrid - Key offerings
SWOT
13.15 testRigor Inc.
testRigor Inc. - Overview
testRigor Inc. - Product / Service
testRigor Inc. - Key offerings
SWOT
13.16 Testsigma Technologies Inc.
Testsigma Technologies Inc. - Overview
Testsigma Technologies Inc. - Product / Service
Testsigma Technologies Inc. - Key offerings
SWOT
13.17 Tricentis GmbH
Tricentis GmbH - Overview
Tricentis GmbH - Product / Service
Tricentis GmbH - Key offerings
SWOT
13.18 UiPath Inc.
UiPath Inc. - Overview
UiPath Inc. - Product / Service
UiPath Inc. - Key news
UiPath Inc. - Key offerings
SWOT
14 Appendix
14.1 Scope of the report
14.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
14.3 Currency conversion rates for US$
Currency conversion rates for US$
14.4 Research methodology
Research methodology
14.5 Data procurement
Information sources
14.6 Data validation
Data validation
14.7 Validation techniques employed for market sizing