카페인 음료 시장은 2024-2029년 873억 달러 증가하고, 예측 기간 동안 5.7%의 CAGR로 성장할 것으로 예상됩니다.
세계의 카페인 음료 시장에 대해 조사 분석했으며, 시장 규모와 예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더에 대한 벤더 분석 등의 정보를 전해드립니다.
현재 시장 시나리오, 최신 동향 및 촉진요인, 전체 시장 환경에 대한 최신 분석을 제공합니다. 이 시장은 도시화의 진전과 라이프스타일의 변화, 신제품 출시, 조직화된 소매업의 성장에 의해 주도되고 있습니다.
| 시장 범위 |
| 기준 연도 |
2025년 |
| 종료 연도 |
2029년 |
| 예측 기간 |
2025-2029년 |
| 성장 모멘텀 |
가속 |
| 전년 대비 2025년 |
5.6% |
| CAGR |
5.7% |
| 증가액 |
873억 달러 |
이 조사는 업계 주요 참가자의 의견을 포함하여 1차 및 2차 정보를 객관적으로 결합하여 수행되었습니다. 이 보고서에는 주요 기업 분석, 종합적인 시장 규모 데이터, 지역 분석에 따른 부문, 공급업체 상황, 주요 기업 분석이 포함되어 있습니다. 보고서에는 과거 데이터와 예측 데이터가 있습니다.
본 조사에서는 향후 몇 년간 카페인 음료 시장의 성장을 촉진하는 주요 요인 중 하나로 마케팅 및 프로모션 활동의 증가를 꼽았습니다. 또한, rtd 커피의 미개척 시장이 다수 존재하고, 개인 브랜드가 부상하고 있는 것도 시장의 큰 수요로 이어질 것으로 보입니다.
목차
제1장 주요 요약
제2장 Technavio 분석
- 가격·수명주기·고객 구입 바스켓·채용률·구입 기준 분석
- 인풋의 중요성과 차별화 요인
- 혼란 요인
- 성장 촉진요인과 과제의 영향
제3장 시장 상황
제4장 시장 규모
- 시장 정의
- 시장 부문 분석
- 시장 규모 2024년
- 시장 전망 2024-2029년
제5장 시장 규모 실적
- 카페인 음료 세계 시장 2019-2023년
- 제품별 부문 분석 2019-2023년
- 유통 채널별 부문 분석 2019-2023년
- 지역별 부문 분석 2019-2023년
- 국가별 부문 분석 2019-2023년
제6장 정성 분석
제7장 Five Forces 분석
- Five Forces 요약
- 구매자의 교섭력
- 공급 기업의 교섭력
- 신규 참여업체의 위협
- 대체품의 위협
- 경쟁의 위협
- 시장 상황
제8장 시장 세분화 : 제품별
- 시장 부문
- 비교 : 제품별
- 탄산음료 : 시장 규모와 예측 2024-2029년
- 에너지 드링크 : 시장 규모와 예측 2024-2029년
- RTD 커피 : 시장 규모와 예측 2024-2029년
- 기타 : 시장 규모와 예측 2024-2029년
- 시장 기회 : 제품별
제9장 시장 세분화 : 유통 채널별
- 시장 부문
- 비교 : 유통 채널별
- 슈퍼마켓/하이퍼마켓 : 시장 규모와 예측 2024-2029년
- 백화점 : 시장 규모와 예측 2024-2029년
- 온라인 소매점 : 시장 규모와 예측 2024-2029년
- 기타 : 시장 규모와 예측 2024-2029년
- 시장 기회 : 유통 채널별
제10장 고객 상황
제11장 지역별 상황
- 지역별 세분화
- 지역별 비교
- 아시아태평양 : 시장 규모와 예측 2024-2029년
- 북미 : 시장 규모와 예측 2024-2029년
- 유럽 : 시장 규모와 예측 2024-2029년
- 남미 : 시장 규모와 예측 2024-2029년
- 중동 및 아프리카 : 시장 규모와 예측 2024-2029년
- 미국 : 시장 규모와 예측 2024-2029년
- 중국 : 시장 규모와 예측 2024-2029년
- 캐나다 : 시장 규모와 예측 2024-2029년
- 일본 : 시장 규모와 예측 2024-2029년
- 독일 : 시장 규모와 예측 2024-2029년
- 인도 : 시장 규모와 예측 2024-2029년
- 영국 : 시장 규모와 예측 2024-2029년
- 한국 : 시장 규모와 예측 2024-2029년
- 사우디아라비아 : 시장 규모와 예측 2024-2029년
- 프랑스 : 시장 규모와 예측 2024-2029년
- 시장 기회 : 지역 상황별
제12장 촉진요인, 과제, 기회, 억제요인
- 시장 성장 촉진요인
- 시장 과제
- 성장 촉진요인과 과제의 영향
- 시장 기회·억제요인
제13장 경쟁 구도
제14장 경쟁 분석
- 기업 개요
- 기업 순위 지수
- 기업의 시장 포지셔닝
- Amway Corp.
- AriZona Beverages USA LLC
- Arla Foods amba
- Asahi Group Holdings Ltd.
- Clear Cut Phocus LLC
- Double D Beverage Co.
- Herbalife International of America Inc.
- HighBrewCoffee
- Keurig Dr Pepper Inc.
- La Colombe Torrefaction Inc.
- Monster Energy Co.
- Nestle SA
- PepsiCo Inc.
- Red Bull GmbH
- The Coca Cola Co.
제15장 부록
ksm
The caffeine-based drinks market is forecasted to grow by USD 87.3 bn during 2024-2029, accelerating at a CAGR of 5.7% during the forecast period. The report on the caffeine-based drinks market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing urbanization and changing lifestyles, new product launches, and growth in organized retailing.
| Market Scope |
|---|
| Base Year | 2025 |
| End Year | 2029 |
| Series Year | 2025-2029 |
| Growth Momentum | Accelerate |
| YOY 2025 | 5.6% |
| CAGR | 5.7% |
| Incremental Value | $87.3 bn |
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's caffeine-based drinks market is segmented as below:
By Product
- Carbonated drinks
- Energy drinks
- RTD coffee
- Others
By Distribution Channel
- Supermarkets/hypermarkets
- Departmental stores
- Online retail stores
- Others
By Geographical Landscape
- APAC
- North America
- Europe
- South America
- Middle East and Africa
This study identifies the increasing marketing and promotional activities as one of the prime reasons driving the caffeine-based drinks market growth during the next few years. Also, presence of many untapped markets for rtd coffee and increasing prominence of private-label brands will lead to sizable demand in the market.
The report on the caffeine-based drinks market covers the following areas:
- Caffeine-Based Drinks Market sizing
- Caffeine-Based Drinks Market forecast
- Caffeine-Based Drinks Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading caffeine-based drinks market vendors that include Amway Corp., AriZona Beverages USA LLC, Arla Foods amba, Asahi Group Holdings Ltd., AVT Natural Products Ltd., Bawls Acquisition LLC, Clear Cut Phocus LLC, Double D Beverage Co., Enerzal, Herbalife International of America Inc., HighBrewCoffee, Keurig Dr Pepper Inc., La Colombe Torrefaction Inc., Monster Energy Co., Nestle SA, PepsiCo Inc., Red Bull GmbH, Starbucks Corp., Suntory Beverage and Food Ltd., and The Coca Cola Co.. Also, the caffeine-based drinks market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
- 1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Product
- Executive Summary - Chart on Market Segmentation by Distribution Channel
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
- 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- 2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
- 2.3 Factors of disruption
- Overview on factors of disruption
- 2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
- 3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
- 3.2 Market characteristics
- Market characteristics analysis
- 3.3 Value chain analysis
4 Market Sizing
- 4.1 Market definition
- Offerings of companies included in the market definition
- 4.2 Market segment analysis
- 4.3 Market size 2024
- 4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ billion)
- Data Table on Global - Market size and forecast 2024-2029 ($ billion)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
- 5.1 Global Caffeine-Based Drinks Market 2019 - 2023
- Historic Market Size - Data Table on Global Caffeine-Based Drinks Market 2019 - 2023 ($ billion)
- 5.2 Product segment analysis 2019 - 2023
- Historic Market Size - Product Segment 2019 - 2023 ($ billion)
- 5.3 Distribution Channel segment analysis 2019 - 2023
- Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ billion)
- 5.4 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
- 5.5 Country segment analysis 2019 - 2023
- Historic Market Size - Country Segment 2019 - 2023 ($ billion)
6 Qualitative Analysis
- 6.1 The AI impact on global caffeine-based drinks market
7 Five Forces Analysis
- 7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
- 7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
- 7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
- 7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
- 7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
- 7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
- 7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Product
- 8.1 Market segments
- Chart on Product - Market share 2024-2029 (%)
- Data Table on Product - Market share 2024-2029 (%)
- 8.2 Comparison by Product
- Chart on Comparison by Product
- Data Table on Comparison by Product
- 8.3 Carbonated drinks - Market size and forecast 2024-2029
- Chart on Carbonated drinks - Market size and forecast 2024-2029 ($ billion)
- Data Table on Carbonated drinks - Market size and forecast 2024-2029 ($ billion)
- Chart on Carbonated drinks - Year-over-year growth 2024-2029 (%)
- Data Table on Carbonated drinks - Year-over-year growth 2024-2029 (%)
- 8.4 Energy drinks - Market size and forecast 2024-2029
- Chart on Energy drinks - Market size and forecast 2024-2029 ($ billion)
- Data Table on Energy drinks - Market size and forecast 2024-2029 ($ billion)
- Chart on Energy drinks - Year-over-year growth 2024-2029 (%)
- Data Table on Energy drinks - Year-over-year growth 2024-2029 (%)
- 8.5 RTD coffee - Market size and forecast 2024-2029
- Chart on RTD coffee - Market size and forecast 2024-2029 ($ billion)
- Data Table on RTD coffee - Market size and forecast 2024-2029 ($ billion)
- Chart on RTD coffee - Year-over-year growth 2024-2029 (%)
- Data Table on RTD coffee - Year-over-year growth 2024-2029 (%)
- 8.6 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ billion)
- Data Table on Others - Market size and forecast 2024-2029 ($ billion)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
- 8.7 Market opportunity by Product
- Market opportunity by Product ($ billion)
- Data Table on Market opportunity by Product ($ billion)
9 Market Segmentation by Distribution Channel
- 9.1 Market segments
- Chart on Distribution Channel - Market share 2024-2029 (%)
- Data Table on Distribution Channel - Market share 2024-2029 (%)
- 9.2 Comparison by Distribution Channel
- Chart on Comparison by Distribution Channel
- Data Table on Comparison by Distribution Channel
- 9.3 Supermarkets/hypermarkets - Market size and forecast 2024-2029
- Chart on Supermarkets/hypermarkets - Market size and forecast 2024-2029 ($ billion)
- Data Table on Supermarkets/hypermarkets - Market size and forecast 2024-2029 ($ billion)
- Chart on Supermarkets/hypermarkets - Year-over-year growth 2024-2029 (%)
- Data Table on Supermarkets/hypermarkets - Year-over-year growth 2024-2029 (%)
- 9.4 Departmental stores - Market size and forecast 2024-2029
- Chart on Departmental stores - Market size and forecast 2024-2029 ($ billion)
- Data Table on Departmental stores - Market size and forecast 2024-2029 ($ billion)
- Chart on Departmental stores - Year-over-year growth 2024-2029 (%)
- Data Table on Departmental stores - Year-over-year growth 2024-2029 (%)
- 9.5 Online retail stores - Market size and forecast 2024-2029
- Chart on Online retail stores - Market size and forecast 2024-2029 ($ billion)
- Data Table on Online retail stores - Market size and forecast 2024-2029 ($ billion)
- Chart on Online retail stores - Year-over-year growth 2024-2029 (%)
- Data Table on Online retail stores - Year-over-year growth 2024-2029 (%)
- 9.6 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ billion)
- Data Table on Others - Market size and forecast 2024-2029 ($ billion)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
- 9.7 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ billion)
- Data Table on Market opportunity by Distribution Channel ($ billion)
10 Customer Landscape
- 10.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
11 Geographic Landscape
- 11.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2024-2029 (%)
- Data Table on Market share By Geographical Landscape 2024-2029 (%)
- 11.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
- 11.3 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ billion)
- Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)
- 11.4 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ billion)
- Data Table on North America - Market size and forecast 2024-2029 ($ billion)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)
- 11.5 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ billion)
- Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)
- 11.6 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ billion)
- Data Table on South America - Market size and forecast 2024-2029 ($ billion)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)
- 11.7 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- 11.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ billion)
- Data Table on US - Market size and forecast 2024-2029 ($ billion)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)
- 11.9 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ billion)
- Data Table on China - Market size and forecast 2024-2029 ($ billion)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)
- 11.10 Canada - Market size and forecast 2024-2029
- Chart on Canada - Market size and forecast 2024-2029 ($ billion)
- Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
- Chart on Canada - Year-over-year growth 2024-2029 (%)
- Data Table on Canada - Year-over-year growth 2024-2029 (%)
- 11.11 Japan - Market size and forecast 2024-2029
- Chart on Japan - Market size and forecast 2024-2029 ($ billion)
- Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
- Chart on Japan - Year-over-year growth 2024-2029 (%)
- Data Table on Japan - Year-over-year growth 2024-2029 (%)
- 11.12 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ billion)
- Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)
- 11.13 India - Market size and forecast 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ billion)
- Data Table on India - Market size and forecast 2024-2029 ($ billion)
- Chart on India - Year-over-year growth 2024-2029 (%)
- Data Table on India - Year-over-year growth 2024-2029 (%)
- 11.14 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ billion)
- Data Table on UK - Market size and forecast 2024-2029 ($ billion)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)
- 11.15 South Korea - Market size and forecast 2024-2029
- Chart on South Korea - Market size and forecast 2024-2029 ($ billion)
- Data Table on South Korea - Market size and forecast 2024-2029 ($ billion)
- Chart on South Korea - Year-over-year growth 2024-2029 (%)
- Data Table on South Korea - Year-over-year growth 2024-2029 (%)
- 11.16 Saudi Arabia - Market size and forecast 2024-2029
- Chart on Saudi Arabia - Market size and forecast 2024-2029 ($ billion)
- Data Table on Saudi Arabia - Market size and forecast 2024-2029 ($ billion)
- Chart on Saudi Arabia - Year-over-year growth 2024-2029 (%)
- Data Table on Saudi Arabia - Year-over-year growth 2024-2029 (%)
- 11.17 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ billion)
- Data Table on France - Market size and forecast 2024-2029 ($ billion)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)
- 11.18 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ billion)
- Data Tables on Market opportunity By Geographical Landscape ($ billion)
12 Drivers, Challenges, and Opportunity/Restraints
- 12.1 Market drivers
- 12.2 Market challenges
- 12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
- 12.4 Market opportunities/restraints
13 Competitive Landscape
- 13.1 Overview
- 13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
- 13.3 Landscape disruption
- Overview on factors of disruption
- 13.4 Industry risks
- Impact of key risks on business
14 Competitive Analysis
- 14.1 Companies profiled
- 14.2 Company ranking index
- 14.3 Market positioning of companies
- Matrix on companies position and classification
- 14.4 Amway Corp.
- Amway Corp. - Overview
- Amway Corp. - Product / Service
- Amway Corp. - Key news
- Amway Corp. - Key offerings
- SWOT
- 14.5 AriZona Beverages USA LLC
- AriZona Beverages USA LLC - Overview
- AriZona Beverages USA LLC - Product / Service
- AriZona Beverages USA LLC - Key offerings
- SWOT
- 14.6 Arla Foods amba
- Arla Foods amba - Overview
- Arla Foods amba - Product / Service
- Arla Foods amba - Key offerings
- SWOT
- 14.7 Asahi Group Holdings Ltd.
- Asahi Group Holdings Ltd. - Overview
- Asahi Group Holdings Ltd. - Business segments
- Asahi Group Holdings Ltd. - Key news
- Asahi Group Holdings Ltd. - Key offerings
- Asahi Group Holdings Ltd. - Segment focus
- SWOT
- 14.8 Clear Cut Phocus LLC
- Clear Cut Phocus LLC - Overview
- Clear Cut Phocus LLC - Product / Service
- Clear Cut Phocus LLC - Key offerings
- SWOT
- 14.9 Double D Beverage Co.
- Double D Beverage Co. - Overview
- Double D Beverage Co. - Product / Service
- Double D Beverage Co. - Key offerings
- SWOT
- 14.10 Herbalife International of America Inc.
- Herbalife International of America Inc. - Overview
- Herbalife International of America Inc. - Product / Service
- Herbalife International of America Inc. - Key news
- Herbalife International of America Inc. - Key offerings
- SWOT
- 14.11 HighBrewCoffee
- HighBrewCoffee - Overview
- HighBrewCoffee - Product / Service
- HighBrewCoffee - Key offerings
- SWOT
- 14.12 Keurig Dr Pepper Inc.
- Keurig Dr Pepper Inc. - Overview
- Keurig Dr Pepper Inc. - Business segments
- Keurig Dr Pepper Inc. - Key offerings
- Keurig Dr Pepper Inc. - Segment focus
- SWOT
- 14.13 La Colombe Torrefaction Inc.
- La Colombe Torrefaction Inc. - Overview
- La Colombe Torrefaction Inc. - Product / Service
- La Colombe Torrefaction Inc. - Key offerings
- SWOT
- 14.14 Monster Energy Co.
- Monster Energy Co. - Overview
- Monster Energy Co. - Product / Service
- Monster Energy Co. - Key offerings
- SWOT
- 14.15 Nestle SA
- Nestle SA - Overview
- Nestle SA - Business segments
- Nestle SA - Key news
- Nestle SA - Key offerings
- Nestle SA - Segment focus
- SWOT
- 14.16 PepsiCo Inc.
- PepsiCo Inc. - Overview
- PepsiCo Inc. - Business segments
- PepsiCo Inc. - Key news
- PepsiCo Inc. - Key offerings
- PepsiCo Inc. - Segment focus
- SWOT
- 14.17 Red Bull GmbH
- Red Bull GmbH - Overview
- Red Bull GmbH - Product / Service
- Red Bull GmbH - Key offerings
- SWOT
- 14.18 The Coca Cola Co.
- The Coca Cola Co. - Overview
- The Coca Cola Co. - Business segments
- The Coca Cola Co. - Key news
- The Coca Cola Co. - Key offerings
- The Coca Cola Co. - Segment focus
- SWOT
15 Appendix
- 15.1 Scope of the report
- 15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
- 15.3 Currency conversion rates for US$
- Currency conversion rates for US$
- 15.4 Research methodology
- 15.5 Data procurement
- 15.6 Data validation
- 15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
- 15.8 Data synthesis
- 15.9 360 degree market analysis
- 360 degree market analysis
- 15.10 List of abbreviations
