[시장보고서]세계의 회의, 인센티브, 컨벤션, 전시회(MICE) 시장(2025-2029년)

세계의 회의, 인센티브, 컨벤션, 전시회(MICE) 시장(2025-2029년)

Global Meetings, Incentives, Conventions, and Exhibitions (MICE) Market 2025-2029

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리서치사 : TechNavio

발행일 : 2025년 03월

페이지 정보 : 영문 205 Pages

라이선스 & 가격 (부가세 별도)

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한글목차

샘플 요청 목록에 추가

회의, 인센티브, 컨벤션, 전시회(MICE) 시장은 2024-2029년 3,117억 달러 증가하고, 예측 기간 동안 13.3%의 CAGR로 성장할 것으로 예상됩니다.

본 보고서에서는 회의, 인센티브, 컨벤션, 전시회(MICE) 시장에 대한 전체적인 분석, 시장 규모와 예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더에 대한 벤더 분석 등을 정리하여 전해드립니다.

현재 시장 시나리오, 최신 동향 및 촉진요인, 시장 환경 전반에 대한 최신 분석을 제공합니다. 여행 결제의 디지털화, MICE가 직원들에게 미치는 영향력, 기업의 사회적 책임의 중요성 증가 등이 시장을 주도하고 있습니다.

시장 범위
기준 연도	2025년
종료 연도	2029년
예측 기간	2025-2029년
성장 모멘텀	가속
전년 대비 2025년	10.6%
CAGR	13.3%
증가액	3,117억 달러

이 조사는 업계 주요 참가자의 의견을 포함하여 1차 및 2차 정보를 객관적으로 결합하여 수행되었습니다. 이 보고서에는 주요 기업 분석, 종합적인 시장 규모 데이터, 지역 분석에 따른 부문, 공급업체 상황, 주요 기업 분석이 포함되어 있습니다. 보고서에는 과거 데이터와 예측 데이터가 있습니다.

이 보고서는 향후 몇 년 동안 회의, 인센티브, 컨벤션, 전시회(MICE) 시장의 성장을 촉진하는 주요 이유 중 하나로 세계화의 급속한 진전을 꼽았습니다. 또한 저비용 항공사의 출범과 직원들의 웰빙과 복지에 대한 관심이 높아지면서 시장 수요가 크게 늘어날 것으로 보입니다.

지역별 세분화
지역별 비교
북미 : 시장 규모와 예측 2024-2029년
유럽 : 시장 규모와 예측 2024-2029년
아시아태평양 : 시장 규모와 예측 2024-2029년
중동 및 아프리카 : 시장 규모와 예측 2024-2029년
남미 : 시장 규모와 예측 2024-2029년
미국 : 시장 규모와 예측 2024-2029년
캐나다 : 시장 규모와 예측 2024-2029년
중국 : 시장 규모와 예측 2024-2029년
독일 : 시장 규모와 예측 2024-2029년
영국 : 시장 규모와 예측 2024-2029년
프랑스 : 시장 규모와 예측 2024-2029년
일본 : 시장 규모와 예측 2024-2029년
이탈리아 : 시장 규모와 예측 2024-2029년
인도 : 시장 규모와 예측 2024-2029년
네덜란드 : 시장 규모와 예측 2024-2029년
시장 기회 : 지역 상황별

제12장 촉진요인, 과제, 기회, 억제요인

시장 성장 촉진요인
시장 과제
성장 촉진요인과 과제의 영향
시장 기회·억제요인

제13장 경쟁 구도

개요
경쟁 구도
혼란 상황
업계 리스크

제14장 경쟁 분석

기업 개요
기업 순위 지수
기업의 시장 포지셔닝
ATPI Ltd.
BCD Group
BI WORLDWIDE
Capita Plc
Carlson Inc.
Conference Care Ltd.
Coterie Spark
Direct Travel Inc.
Flight Centre Travel Group Ltd.
ITA Group
Maritz Holdings Inc.
Meetings and Incentives Worldwide Inc.
Questex Media Group LLC
RELX Plc

제15장 부록

ksm

영문 목차

영문목차

The meetings, incentives, conventions, and exhibitions (MICE) market is forecasted to grow by USD 311.7 billion during 2024-2029, accelerating at a CAGR of 13.3% during the forecast period. The report on the meetings, incentives, conventions, and exhibitions (MICE) market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by digitalization of travel payments, high impact of MICE on employees, and growing importance of corporate social responsibility.

Market Scope
Base Year	2025
End Year	2029
Series Year	2025-2029
Growth Momentum	Accelerate
YOY 2025	10.6%
CAGR	13.3%
Incremental Value	$311.7 bn

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's meetings, incentives, conventions, and exhibitions (MICE) market is segmented as below:

By Type

Meeting
Incentive
Exhibition
Convention

By Service

Hospitality
Transportation
Retail
Entertainment

By Geographical Landscape

North America
Europe
APAC
Middle East and Africa
South America

This study identifies the rapid increase in globalization as one of the prime reasons driving the meetings, incentives, conventions, and exhibitions (MICE) market growth during the next few years. Also, launch of low-cost airlines and growing focus on employee wellness and well-being will lead to sizable demand in the market.

The report on the meetings, incentives, conventions, and exhibitions (MICE) market covers the following areas:

Meetings, Incentives, Conventions, And Exhibitions (MICE) Market sizing
Meetings, Incentives, Conventions, And Exhibitions (MICE) Market forecast
Meetings, Incentives, Conventions, And Exhibitions (MICE) Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading meetings, incentives, conventions, and exhibitions (MICE) market vendors that include 360 Destination Group, ATPI Ltd., BCD Group, BI WORLDWIDE, Capita PLC, Carlson Inc., Conference Care Ltd., Coterie Spark, CSI DMC, Direct Travel Inc., Flight Centre Travel Group Ltd., GL events Group, ITA Group, Maritz Holdings Inc., Meetings and Incentives Worldwide Inc., One10 LLC, Questex Media Group LLC, RELX PLC, REVEZ Corp. Ltd., and Sustain Europe. Also, the meetings, incentives, conventions, and exhibitions (MICE) market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Market Segmentation by Service
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
- Overview on factors of disruption
2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
3.2 Market characteristics
- Market characteristics analysis
3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ billion)
- Data Table on Global - Market size and forecast 2024-2029 ($ billion)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

5.1 Global Meetings, Incentives, Conventions, And Exhibitions (MICE) Market 2019 - 2023
- Historic Market Size - Data Table on Global Meetings, Incentives, Conventions, And Exhibitions (MICE) Market 2019 - 2023 ($ billion)
5.2 Type segment analysis 2019 - 2023
- Historic Market Size - Type Segment 2019 - 2023 ($ billion)
5.3 Service segment analysis 2019 - 2023
- Historic Market Size - Service Segment 2019 - 2023 ($ billion)
5.4 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
5.5 Country segment analysis 2019 - 2023
- Historic Market Size - Country Segment 2019 - 2023 ($ billion)

6 Qualitative Analysis

6.1 The AI impact on Global Meetings, Incentives, Conventions, and Exhibitions (MICE) Market

7 Five Forces Analysis

7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Type

8.1 Market segments
- Chart on Type - Market share 2024-2029 (%)
- Data Table on Type - Market share 2024-2029 (%)
8.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
8.3 Meeting - Market size and forecast 2024-2029
- Chart on Meeting - Market size and forecast 2024-2029 ($ billion)
- Data Table on Meeting - Market size and forecast 2024-2029 ($ billion)
- Chart on Meeting - Year-over-year growth 2024-2029 (%)
- Data Table on Meeting - Year-over-year growth 2024-2029 (%)
8.4 Incentive - Market size and forecast 2024-2029
- Chart on Incentive - Market size and forecast 2024-2029 ($ billion)
- Data Table on Incentive - Market size and forecast 2024-2029 ($ billion)
- Chart on Incentive - Year-over-year growth 2024-2029 (%)
- Data Table on Incentive - Year-over-year growth 2024-2029 (%)
8.5 Exhibition - Market size and forecast 2024-2029
- Chart on Exhibition - Market size and forecast 2024-2029 ($ billion)
- Data Table on Exhibition - Market size and forecast 2024-2029 ($ billion)
- Chart on Exhibition - Year-over-year growth 2024-2029 (%)
- Data Table on Exhibition - Year-over-year growth 2024-2029 (%)
8.6 Convention - Market size and forecast 2024-2029
- Chart on Convention - Market size and forecast 2024-2029 ($ billion)
- Data Table on Convention - Market size and forecast 2024-2029 ($ billion)
- Chart on Convention - Year-over-year growth 2024-2029 (%)
- Data Table on Convention - Year-over-year growth 2024-2029 (%)
8.7 Market opportunity by Type
- Market opportunity by Type ($ billion)
- Data Table on Market opportunity by Type ($ billion)

9 Market Segmentation by Service

9.1 Market segments
- Chart on Service - Market share 2024-2029 (%)
- Data Table on Service - Market share 2024-2029 (%)
9.2 Comparison by Service
- Chart on Comparison by Service
- Data Table on Comparison by Service
9.3 Hospitality - Market size and forecast 2024-2029
- Chart on Hospitality - Market size and forecast 2024-2029 ($ billion)
- Data Table on Hospitality - Market size and forecast 2024-2029 ($ billion)
- Chart on Hospitality - Year-over-year growth 2024-2029 (%)
- Data Table on Hospitality - Year-over-year growth 2024-2029 (%)
9.4 Transportation - Market size and forecast 2024-2029
- Chart on Transportation - Market size and forecast 2024-2029 ($ billion)
- Data Table on Transportation - Market size and forecast 2024-2029 ($ billion)
- Chart on Transportation - Year-over-year growth 2024-2029 (%)
- Data Table on Transportation - Year-over-year growth 2024-2029 (%)
9.5 Retail - Market size and forecast 2024-2029
- Chart on Retail - Market size and forecast 2024-2029 ($ billion)
- Data Table on Retail - Market size and forecast 2024-2029 ($ billion)
- Chart on Retail - Year-over-year growth 2024-2029 (%)
- Data Table on Retail - Year-over-year growth 2024-2029 (%)
9.6 Entertainment - Market size and forecast 2024-2029
- Chart on Entertainment - Market size and forecast 2024-2029 ($ billion)
- Data Table on Entertainment - Market size and forecast 2024-2029 ($ billion)
- Chart on Entertainment - Year-over-year growth 2024-2029 (%)
- Data Table on Entertainment - Year-over-year growth 2024-2029 (%)
9.7 Market opportunity by Service
- Market opportunity by Service ($ billion)
- Data Table on Market opportunity by Service ($ billion)

10 Customer Landscape

10.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

11.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2024-2029 (%)
- Data Table on Market share By Geographical Landscape 2024-2029 (%)
11.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
11.3 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ billion)
- Data Table on North America - Market size and forecast 2024-2029 ($ billion)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)
11.4 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ billion)
- Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)
11.5 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ billion)
- Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)
11.6 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
11.7 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ billion)
- Data Table on South America - Market size and forecast 2024-2029 ($ billion)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)
11.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ billion)
- Data Table on US - Market size and forecast 2024-2029 ($ billion)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)
11.9 Canada - Market size and forecast 2024-2029
- Chart on Canada - Market size and forecast 2024-2029 ($ billion)
- Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
- Chart on Canada - Year-over-year growth 2024-2029 (%)
- Data Table on Canada - Year-over-year growth 2024-2029 (%)
11.10 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ billion)
- Data Table on China - Market size and forecast 2024-2029 ($ billion)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)
11.11 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ billion)
- Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)
11.12 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ billion)
- Data Table on UK - Market size and forecast 2024-2029 ($ billion)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)
11.13 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ billion)
- Data Table on France - Market size and forecast 2024-2029 ($ billion)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)
11.14 Japan - Market size and forecast 2024-2029
- Chart on Japan - Market size and forecast 2024-2029 ($ billion)
- Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
- Chart on Japan - Year-over-year growth 2024-2029 (%)
- Data Table on Japan - Year-over-year growth 2024-2029 (%)
11.15 Italy - Market size and forecast 2024-2029
- Chart on Italy - Market size and forecast 2024-2029 ($ billion)
- Data Table on Italy - Market size and forecast 2024-2029 ($ billion)
- Chart on Italy - Year-over-year growth 2024-2029 (%)
- Data Table on Italy - Year-over-year growth 2024-2029 (%)
11.16 India - Market size and forecast 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ billion)
- Data Table on India - Market size and forecast 2024-2029 ($ billion)
- Chart on India - Year-over-year growth 2024-2029 (%)
- Data Table on India - Year-over-year growth 2024-2029 (%)
11.17 The Netherlands - Market size and forecast 2024-2029
- Chart on The Netherlands - Market size and forecast 2024-2029 ($ billion)
- Data Table on The Netherlands - Market size and forecast 2024-2029 ($ billion)
- Chart on The Netherlands - Year-over-year growth 2024-2029 (%)
- Data Table on The Netherlands - Year-over-year growth 2024-2029 (%)
11.18 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ billion)
- Data Tables on Market opportunity By Geographical Landscape ($ billion)

12 Drivers, Challenges, and Opportunity/Restraints

12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints

13 Competitive Landscape

13.1 Overview
13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
- Overview on factors of disruption
13.4 Industry risks
- Impact of key risks on business

14 Competitive Analysis

14.1 Companies profiled
- Companies covered
14.2 Company ranking index
- Company ranking index
14.3 Market positioning of companies
- Matrix on companies position and classification
- 360 Destination Group
- 360 Destination Group - Overview
- 360 Destination Group - Product / Service
- 360 Destination Group - Key offerings
- SWOT
14.5 ATPI Ltd.
- ATPI Ltd. - Overview
- ATPI Ltd. - Product / Service
- ATPI Ltd. - Key offerings
- SWOT
14.6 BCD Group
- BCD Group - Overview
- BCD Group - Product / Service
- BCD Group - Key offerings
- SWOT
14.7 BI WORLDWIDE
- BI WORLDWIDE - Overview
- BI WORLDWIDE - Product / Service
- BI WORLDWIDE - Key offerings
- SWOT
14.8 Capita Plc
- Capita Plc - Overview
- Capita Plc - Business segments
- Capita Plc - Key news
- Capita Plc - Key offerings
- Capita Plc - Segment focus
- SWOT
14.9 Carlson Inc.
- Carlson Inc. - Overview
- Carlson Inc. - Product / Service
- Carlson Inc. - Key offerings
- SWOT
14.10 Conference Care Ltd.
- Conference Care Ltd. - Overview
- Conference Care Ltd. - Product / Service
- Conference Care Ltd. - Key offerings
- SWOT
14.11 Coterie Spark
- Coterie Spark - Overview
- Coterie Spark - Product / Service
- Coterie Spark - Key offerings
- SWOT
14.12 Direct Travel Inc.
- Direct Travel Inc. - Overview
- Direct Travel Inc. - Product / Service
- Direct Travel Inc. - Key offerings
- SWOT
14.13 Flight Centre Travel Group Ltd.
- Flight Centre Travel Group Ltd. - Overview
- Flight Centre Travel Group Ltd. - Business segments
- Flight Centre Travel Group Ltd. - Key news
- Flight Centre Travel Group Ltd. - Key offerings
- Flight Centre Travel Group Ltd. - Segment focus
- SWOT
14.14 ITA Group
- ITA Group - Overview
- ITA Group - Product / Service
- ITA Group - Key offerings
- SWOT
14.15 Maritz Holdings Inc.
- Maritz Holdings Inc. - Overview
- Maritz Holdings Inc. - Product / Service
- Maritz Holdings Inc. - Key offerings
- SWOT
14.16 Meetings and Incentives Worldwide Inc.
- Meetings and Incentives Worldwide Inc. - Overview
- Meetings and Incentives Worldwide Inc. - Product / Service
- Meetings and Incentives Worldwide Inc. - Key offerings
- SWOT
14.17 Questex Media Group LLC
- Questex Media Group LLC - Overview
- Questex Media Group LLC - Product / Service
- Questex Media Group LLC - Key offerings
- SWOT
14.18 RELX Plc
- RELX Plc - Overview
- RELX Plc - Business segments
- RELX Plc - Key offerings
- RELX Plc - Segment focus
- SWOT

15 Appendix

15.1 Scope of the report
15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
15.3 Currency conversion rates for US$
- Currency conversion rates for US$
15.4 Research methodology
- Research methodology
15.5 Data procurement
- Information sources
15.6 Data validation
- Data validation
15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
15.8 Data synthesis
- Data synthesis
15.9 360 degree market analysis
- 360 degree market analysis
15.10 List of abbreviations
- List of abbreviations

한글목차

목차

제1장 주요 요약

제2장 Technavio 분석

제3장 시장 상황

제4장 시장 규모

제5장 시장 규모 실적

제6장 정성 분석

제7장 Five Forces 분석

제8장 시장 세분화 : 유형별

제9장 시장 세분화 : 서비스별

제10장 고객 상황

제11장 지역별 상황