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Adam and Eve Stores
Bad Dragon Enterprises Inc.
Bijoux Indiscrets SL
Church and Dwight Co. Inc.
Doc Johnson Enterprises
Hot Octopuss Ltd.
Karex Berhad
KESSEL medintim GmbH
LELOi AB
Lovehoney Group Ltd.
Luvu Brands Inc.
Mayer Laboratories Inc.
Panacea BIoTec Ltd.
Reckitt Benckiser Group Plc
TENGA Co. Ltd.
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LSH
The sexual wellness market is forecasted to grow by USD 75257.9 million during 2024-2029, accelerating at a CAGR of 13.9% during the forecast period. The report on the sexual wellness market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing number of sexual wellness initiatives and crowdfunding campaigns, increasing therapeutic uses of sexual wellness products, and availability of sexual wellness products online.
Market Scope
Base Year 2025
End Year 2029
Series Year 2025-2029
Growth Momentum Accelerate
YOY 2025 11.9%
CAGR 13.9%
Incremental Value $75257.9 mn
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's sexual wellness market is segmented as below:
By Product
Sex toys
Condom and contraceptive
Erotic lingerie
Personal lubricants
Others
By Distribution Channel
By Consumer
By Geographical Landscape
North America
Europe
APAC
South America
Middle East and Africa
This study identifies the growing lgbt population as one of the prime reasons driving the sexual wellness market growth during the next few years. Also, emerging technological advances and increasing recognition of the health benefits of sex toys will lead to sizable demand in the market.
The report on the sexual wellness market covers the following areas:
Sexual Wellness Market sizing
Sexual Wellness Market forecast
Sexual Wellness Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading sexual wellness market vendors that include Adam and Eve Stores, Bad Dragon Enterprises Inc., Bijoux Indiscrets SL, BMS Factory, Church and Dwight Co. Inc., Doc Johnson Enterprises, Good Clean Love Inc., Hot Octopuss Ltd., Karex Berhad, KESSEL medintim GmbH, LELOi AB, Lovehoney Group Ltd., Luvu Brands Inc., Mayer Laboratories Inc., Okamoto Industries Inc., Panacea Biotec Ltd., Reckitt Benckiser Group PLC, TENGA Co. Ltd., The Aneros Co., and Veru Inc.. Also, the sexual wellness market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Product
Executive Summary - Chart on Market Segmentation by Distribution Channel
Executive Summary - Chart on Market Segmentation by Consumer
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ million)
Data Table on Global - Market size and forecast 2024-2029 ($ million)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Sexual Wellness Market 2019 - 2023
Historic Market Size - Data Table on Global Sexual Wellness Market 2019 - 2023 ($ million)
5.2 Product segment analysis 2019 - 2023
Historic Market Size - Product Segment 2019 - 2023 ($ million)
5.3 Distribution Channel segment analysis 2019 - 2023
Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ million)
5.4 Consumer segment analysis 2019 - 2023
Historic Market Size - Consumer Segment 2019 - 2023 ($ million)
5.5 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.6 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ million)
6 Qualitative Analysis
6.1 Impact of AI in global sexual wellness market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Product
8.1 Market segments
Chart on Product - Market share 2024-2029 (%)
Data Table on Product - Market share 2024-2029 (%)
8.2 Comparison by Product
Chart on Comparison by Product
Data Table on Comparison by Product
8.3 Sex toys - Market size and forecast 2024-2029
Chart on Sex toys - Market size and forecast 2024-2029 ($ million)
Data Table on Sex toys - Market size and forecast 2024-2029 ($ million)
Chart on Sex toys - Year-over-year growth 2024-2029 (%)
Data Table on Sex toys - Year-over-year growth 2024-2029 (%)
8.4 Condom and contraceptive - Market size and forecast 2024-2029
Chart on Condom and contraceptive - Market size and forecast 2024-2029 ($ million)
Data Table on Condom and contraceptive - Market size and forecast 2024-2029 ($ million)
Chart on Condom and contraceptive - Year-over-year growth 2024-2029 (%)
Data Table on Condom and contraceptive - Year-over-year growth 2024-2029 (%)
8.5 Erotic lingerie - Market size and forecast 2024-2029
Chart on Erotic lingerie - Market size and forecast 2024-2029 ($ million)
Data Table on Erotic lingerie - Market size and forecast 2024-2029 ($ million)
Chart on Erotic lingerie - Year-over-year growth 2024-2029 (%)
Data Table on Erotic lingerie - Year-over-year growth 2024-2029 (%)
8.6 Personal lubricants - Market size and forecast 2024-2029
Chart on Personal lubricants - Market size and forecast 2024-2029 ($ million)
Data Table on Personal lubricants - Market size and forecast 2024-2029 ($ million)
Chart on Personal lubricants - Year-over-year growth 2024-2029 (%)
Data Table on Personal lubricants - Year-over-year growth 2024-2029 (%)
8.7 Others - Market size and forecast 2024-2029
Chart on Others - Market size and forecast 2024-2029 ($ million)
Data Table on Others - Market size and forecast 2024-2029 ($ million)
Chart on Others - Year-over-year growth 2024-2029 (%)
Data Table on Others - Year-over-year growth 2024-2029 (%)
8.8 Market opportunity by Product
Market opportunity by Product ($ million)
Data Table on Market opportunity by Product ($ million)
9 Market Segmentation by Distribution Channel
9.1 Market segments
Chart on Distribution Channel - Market share 2024-2029 (%)
Data Table on Distribution Channel - Market share 2024-2029 (%)
9.2 Comparison by Distribution Channel
Chart on Comparison by Distribution Channel
Data Table on Comparison by Distribution Channel
9.3 Offline - Market size and forecast 2024-2029
Chart on Offline - Market size and forecast 2024-2029 ($ million)
Data Table on Offline - Market size and forecast 2024-2029 ($ million)
Chart on Offline - Year-over-year growth 2024-2029 (%)
Data Table on Offline - Year-over-year growth 2024-2029 (%)
9.4 Online - Market size and forecast 2024-2029
Chart on Online - Market size and forecast 2024-2029 ($ million)
Data Table on Online - Market size and forecast 2024-2029 ($ million)
Chart on Online - Year-over-year growth 2024-2029 (%)
Data Table on Online - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Distribution Channel
Market opportunity by Distribution Channel ($ million)
Data Table on Market opportunity by Distribution Channel ($ million)
10 Market Segmentation by Consumer
10.1 Market segments
Chart on Consumer - Market share 2024-2029 (%)
Data Table on Consumer - Market share 2024-2029 (%)
10.2 Comparison by Consumer
Chart on Comparison by Consumer
Data Table on Comparison by Consumer
10.3 Men - Market size and forecast 2024-2029
Chart on Men - Market size and forecast 2024-2029 ($ million)
Data Table on Men - Market size and forecast 2024-2029 ($ million)
Chart on Men - Year-over-year growth 2024-2029 (%)
Data Table on Men - Year-over-year growth 2024-2029 (%)
10.4 Women - Market size and forecast 2024-2029
Chart on Women - Market size and forecast 2024-2029 ($ million)
Data Table on Women - Market size and forecast 2024-2029 ($ million)
Chart on Women - Year-over-year growth 2024-2029 (%)
Data Table on Women - Year-over-year growth 2024-2029 (%)
10.5 Market opportunity by Consumer
Market opportunity by Consumer ($ million)
Data Table on Market opportunity by Consumer ($ million)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
12.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
12.3 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ million)
Data Table on North America - Market size and forecast 2024-2029 ($ million)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
12.4 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ million)
Data Table on Europe - Market size and forecast 2024-2029 ($ million)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
12.5 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ million)
Data Table on APAC - Market size and forecast 2024-2029 ($ million)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
12.6 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ million)
Data Table on South America - Market size and forecast 2024-2029 ($ million)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
12.7 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
12.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ million)
Data Table on US - Market size and forecast 2024-2029 ($ million)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
12.9 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ million)
Data Table on Germany - Market size and forecast 2024-2029 ($ million)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.10 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ million)
Data Table on China - Market size and forecast 2024-2029 ($ million)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
12.11 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ million)
Data Table on Canada - Market size and forecast 2024-2029 ($ million)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
12.12 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ million)
Data Table on UK - Market size and forecast 2024-2029 ($ million)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
12.13 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ million)
Data Table on Japan - Market size and forecast 2024-2029 ($ million)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
12.14 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ million)
Data Table on France - Market size and forecast 2024-2029 ($ million)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
12.15 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ million)
Data Table on India - Market size and forecast 2024-2029 ($ million)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
12.16 Italy - Market size and forecast 2024-2029
Chart on Italy - Market size and forecast 2024-2029 ($ million)
Data Table on Italy - Market size and forecast 2024-2029 ($ million)
Chart on Italy - Year-over-year growth 2024-2029 (%)
Data Table on Italy - Year-over-year growth 2024-2029 (%)
12.17 South Korea - Market size and forecast 2024-2029
Chart on South Korea - Market size and forecast 2024-2029 ($ million)
Data Table on South Korea - Market size and forecast 2024-2029 ($ million)
Chart on South Korea - Year-over-year growth 2024-2029 (%)
Data Table on South Korea - Year-over-year growth 2024-2029 (%)
12.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ million)
Data Tables on Market opportunity By Geographical Landscape ($ million)
13 Drivers, Challenges, and Opportunity/Restraints
13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
Overview on factors of disruption
14.4 Industry risks
Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
15.2 Company ranking index
15.3 Market positioning of companies
Matrix on companies position and classification
15.4 Adam and Eve Stores
Adam and Eve Stores - Overview
Adam and Eve Stores - Product / Service
Adam and Eve Stores - Key offerings
SWOT
15.5 Bad Dragon Enterprises Inc.
Bad Dragon Enterprises Inc. - Overview
Bad Dragon Enterprises Inc. - Product / Service
Bad Dragon Enterprises Inc. - Key offerings
SWOT
15.6 Bijoux Indiscrets SL
Bijoux Indiscrets SL - Overview
Bijoux Indiscrets SL - Product / Service
Bijoux Indiscrets SL - Key offerings
SWOT
15.7 Church and Dwight Co. Inc.
Church and Dwight Co. Inc. - Overview
Church and Dwight Co. Inc. - Business segments
Church and Dwight Co. Inc. - Key offerings
Church and Dwight Co. Inc. - Segment focus
SWOT
15.8 Doc Johnson Enterprises
Doc Johnson Enterprises - Overview
Doc Johnson Enterprises - Product / Service
Doc Johnson Enterprises - Key offerings
SWOT
15.9 Hot Octopuss Ltd.
Hot Octopuss Ltd. - Overview
Hot Octopuss Ltd. - Product / Service
Hot Octopuss Ltd. - Key offerings
SWOT
15.10 Karex Berhad
Karex Berhad - Overview
Karex Berhad - Business segments
Karex Berhad - Key offerings
Karex Berhad - Segment focus
SWOT
15.11 KESSEL medintim GmbH
KESSEL medintim GmbH - Overview
KESSEL medintim GmbH - Product / Service
KESSEL medintim GmbH - Key offerings
SWOT
15.12 LELOi AB
LELOi AB - Overview
LELOi AB - Product / Service
LELOi AB - Key offerings
SWOT
15.13 Lovehoney Group Ltd.
Lovehoney Group Ltd. - Overview
Lovehoney Group Ltd. - Product / Service
Lovehoney Group Ltd. - Key offerings
SWOT
15.14 Luvu Brands Inc.
Luvu Brands Inc. - Overview
Luvu Brands Inc. - Business segments
Luvu Brands Inc. - Key offerings
Luvu Brands Inc. - Segment focus
SWOT
15.15 Mayer Laboratories Inc.
Mayer Laboratories Inc. - Overview
Mayer Laboratories Inc. - Product / Service
Mayer Laboratories Inc. - Key offerings
SWOT
15.16 Panacea Biotec Ltd.
Panacea Biotec Ltd. - Overview
Panacea Biotec Ltd. - Product / Service
Panacea Biotec Ltd. - Key news
Panacea Biotec Ltd. - Key offerings
SWOT
15.17 Reckitt Benckiser Group Plc
Reckitt Benckiser Group Plc - Overview
Reckitt Benckiser Group Plc - Business segments
Reckitt Benckiser Group Plc - Key news
Reckitt Benckiser Group Plc - Key offerings
Reckitt Benckiser Group Plc - Segment focus
SWOT
15.18 TENGA Co. Ltd.
TENGA Co. Ltd. - Overview
TENGA Co. Ltd. - Product / Service
TENGA Co. Ltd. - Key offerings
SWOT
16 Appendix
16.1 Scope of the report
16.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
16.3 Currency conversion rates for US$
Currency conversion rates for US$
16.4 Research methodology
16.5 Data procurement
16.6 Data validation
16.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
16.8 Data synthesis
16.9 360 degree market analysis
360 degree market analysis
16.10 List of abbreviations