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Britvic plc
Cargill Inc.
Decathlon SA
DyDo Group Holdings Inc.
Hype Energy
Keurig Dr Pepper Inc.
Monster Beverage Corp.
National Beverage Corp.
Otsuka Holdings Co. Ltd.
PepsiCo Inc.
Red Bull GmbH
Slades Beverages
Suntory Beverage and Food Europe
The Coca Cola Co.
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The energy drinks market is forecasted to grow by USD 51.3 billion during 2024-2029, accelerating at a CAGR of 8.7% during the forecast period. The report on the energy drinks market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by hectic lifestyle and need for instant energy, increased consumption among millennials, and increased scope of organized distribution channel.
Market Scope
Base Year 2025
End Year 2029
Series Year 2025-2029
Growth Momentum Accelerate
YOY 2025 8.3%
CAGR 8.7%
Incremental Value $51.3 bn
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.
Technavio's energy drinks market is segmented as below:
By Product
Sparkling energy drinks
Still energy drinks
By Distribution Channel
By Product Type
Natural/organic
Conventional
By Geographical Landscape
APAC
North America
Europe
South America
Middle East and Africa
This study identifies the increase in demand for low-calorie energy drinks as one of the prime reasons driving the energy drinks market growth during the next few years. Also, increased focus on marketing and promotional activities and expansion of market in emerging economies will lead to sizable demand in the market.
The report on the energy drinks market covers the following areas:
Energy Drinks Market sizing
Energy Drinks Market forecast
Energy Drinks Market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading energy drinks market vendors that include Abbott Laboratories, Breville Group Ltd., Britvic PLC, Cargill Inc., Decathlon SA, DyDo Group Holdings Inc., Hype Energy, Keurig DR Pepper Inc., Monster Beverage Corp., National Beverage Corp., Otsuka Holdings Co. Ltd., PepsiCo Inc., Red Bull GmbH, Slades Beverages, Suntory Beverage and Food Europe, The Coca Cola Co., and ZOA Energy. Also, the energy drinks market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.
Table of Contents
1 Executive Summary
1.1 Market overview
Executive Summary - Chart on Market Overview
Executive Summary - Data Table on Market Overview
Executive Summary - Chart on Global Market Characteristics
Executive Summary - Chart on Market By Geographical Landscape
Executive Summary - Chart on Market Segmentation by Product
Executive Summary - Chart on Market Segmentation by Distribution Channel
Executive Summary - Chart on Market Segmentation by Product Type
Executive Summary - Chart on Incremental Growth
Executive Summary - Data Table on Incremental Growth
Executive Summary - Chart on Company Market Positioning
2 Technavio Analysis
2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
Overview on factors of disruption
2.4 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
3 Market Landscape
3.1 Market ecosystem
Parent Market
Data Table on - Parent Market
3.2 Market characteristics
Market characteristics analysis
3.3 Value chain analysis
4 Market Sizing
4.1 Market definition
Offerings of companies included in the market definition
4.2 Market segment analysis
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
Chart on Global - Market size and forecast 2024-2029 ($ billion)
Data Table on Global - Market size and forecast 2024-2029 ($ billion)
Chart on Global Market: Year-over-year growth 2024-2029 (%)
Data Table on Global Market: Year-over-year growth 2024-2029 (%)
5 Historic Market Size
5.1 Global Energy Drinks Market 2019 - 2023
Historic Market Size - Data Table on Global Energy Drinks Market 2019 - 2023 ($ billion)
5.2 Product segment analysis 2019 - 2023
Historic Market Size - Product Segment 2019 - 2023 ($ billion)
5.3 Distribution Channel segment analysis 2019 - 2023
Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ billion)
5.4 Product Type segment analysis 2019 - 2023
Historic Market Size - Product Type Segment 2019 - 2023 ($ billion)
5.5 Geography segment analysis 2019 - 2023
Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
5.6 Country segment analysis 2019 - 2023
Historic Market Size - Country Segment 2019 - 2023 ($ billion)
6 Qualitative Analysis
6.1 The AI impact on global energy drinks market
7 Five Forces Analysis
7.1 Five forces summary
Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
Chart on Market condition - Five forces 2024 and 2029
8 Market Segmentation by Product
8.1 Market segments
Chart on Product - Market share 2024-2029 (%)
Data Table on Product - Market share 2024-2029 (%)
8.2 Comparison by Product
Chart on Comparison by Product
Data Table on Comparison by Product
8.3 Sparkling energy drinks - Market size and forecast 2024-2029
Chart on Sparkling energy drinks - Market size and forecast 2024-2029 ($ billion)
Data Table on Sparkling energy drinks - Market size and forecast 2024-2029 ($ billion)
Chart on Sparkling energy drinks - Year-over-year growth 2024-2029 (%)
Data Table on Sparkling energy drinks - Year-over-year growth 2024-2029 (%)
8.4 Still energy drinks - Market size and forecast 2024-2029
Chart on Still energy drinks - Market size and forecast 2024-2029 ($ billion)
Data Table on Still energy drinks - Market size and forecast 2024-2029 ($ billion)
Chart on Still energy drinks - Year-over-year growth 2024-2029 (%)
Data Table on Still energy drinks - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Product
Market opportunity by Product ($ billion)
Data Table on Market opportunity by Product ($ billion)
9 Market Segmentation by Distribution Channel
9.1 Market segments
Chart on Distribution Channel - Market share 2024-2029 (%)
Data Table on Distribution Channel - Market share 2024-2029 (%)
9.2 Comparison by Distribution Channel
Chart on Comparison by Distribution Channel
Data Table on Comparison by Distribution Channel
9.3 Offline - Market size and forecast 2024-2029
Chart on Offline - Market size and forecast 2024-2029 ($ billion)
Data Table on Offline - Market size and forecast 2024-2029 ($ billion)
Chart on Offline - Year-over-year growth 2024-2029 (%)
Data Table on Offline - Year-over-year growth 2024-2029 (%)
9.4 Online - Market size and forecast 2024-2029
Chart on Online - Market size and forecast 2024-2029 ($ billion)
Data Table on Online - Market size and forecast 2024-2029 ($ billion)
Chart on Online - Year-over-year growth 2024-2029 (%)
Data Table on Online - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Distribution Channel
Market opportunity by Distribution Channel ($ billion)
Data Table on Market opportunity by Distribution Channel ($ billion)
10 Market Segmentation by Product Type
10.1 Market segments
Chart on Product Type - Market share 2024-2029 (%)
Data Table on Product Type - Market share 2024-2029 (%)
10.2 Comparison by Product Type
Chart on Comparison by Product Type
Data Table on Comparison by Product Type
10.3 Natural/organic - Market size and forecast 2024-2029
Chart on Natural/organic - Market size and forecast 2024-2029 ($ billion)
Data Table on Natural/organic - Market size and forecast 2024-2029 ($ billion)
Chart on Natural/organic - Year-over-year growth 2024-2029 (%)
Data Table on Natural/organic - Year-over-year growth 2024-2029 (%)
10.4 Conventional - Market size and forecast 2024-2029
Chart on Conventional - Market size and forecast 2024-2029 ($ billion)
Data Table on Conventional - Market size and forecast 2024-2029 ($ billion)
Chart on Conventional - Year-over-year growth 2024-2029 (%)
Data Table on Conventional - Year-over-year growth 2024-2029 (%)
10.5 Market opportunity by Product Type
Market opportunity by Product Type ($ billion)
Data Table on Market opportunity by Product Type ($ billion)
11 Customer Landscape
11.1 Customer landscape overview
Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
12 Geographic Landscape
12.1 Geographic segmentation
Chart on Market share By Geographical Landscape 2024-2029 (%)
Data Table on Market share By Geographical Landscape 2024-2029 (%)
12.2 Geographic comparison
Chart on Geographic comparison
Data Table on Geographic comparison
12.3 APAC - Market size and forecast 2024-2029
Chart on APAC - Market size and forecast 2024-2029 ($ billion)
Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
Chart on APAC - Year-over-year growth 2024-2029 (%)
Data Table on APAC - Year-over-year growth 2024-2029 (%)
12.4 North America - Market size and forecast 2024-2029
Chart on North America - Market size and forecast 2024-2029 ($ billion)
Data Table on North America - Market size and forecast 2024-2029 ($ billion)
Chart on North America - Year-over-year growth 2024-2029 (%)
Data Table on North America - Year-over-year growth 2024-2029 (%)
12.5 Europe - Market size and forecast 2024-2029
Chart on Europe - Market size and forecast 2024-2029 ($ billion)
Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
Chart on Europe - Year-over-year growth 2024-2029 (%)
Data Table on Europe - Year-over-year growth 2024-2029 (%)
12.6 South America - Market size and forecast 2024-2029
Chart on South America - Market size and forecast 2024-2029 ($ billion)
Data Table on South America - Market size and forecast 2024-2029 ($ billion)
Chart on South America - Year-over-year growth 2024-2029 (%)
Data Table on South America - Year-over-year growth 2024-2029 (%)
12.7 Middle East and Africa - Market size and forecast 2024-2029
Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
12.8 US - Market size and forecast 2024-2029
Chart on US - Market size and forecast 2024-2029 ($ billion)
Data Table on US - Market size and forecast 2024-2029 ($ billion)
Chart on US - Year-over-year growth 2024-2029 (%)
Data Table on US - Year-over-year growth 2024-2029 (%)
12.9 China - Market size and forecast 2024-2029
Chart on China - Market size and forecast 2024-2029 ($ billion)
Data Table on China - Market size and forecast 2024-2029 ($ billion)
Chart on China - Year-over-year growth 2024-2029 (%)
Data Table on China - Year-over-year growth 2024-2029 (%)
12.10 Canada - Market size and forecast 2024-2029
Chart on Canada - Market size and forecast 2024-2029 ($ billion)
Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
Chart on Canada - Year-over-year growth 2024-2029 (%)
Data Table on Canada - Year-over-year growth 2024-2029 (%)
12.11 Germany - Market size and forecast 2024-2029
Chart on Germany - Market size and forecast 2024-2029 ($ billion)
Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
Chart on Germany - Year-over-year growth 2024-2029 (%)
Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.12 Japan - Market size and forecast 2024-2029
Chart on Japan - Market size and forecast 2024-2029 ($ billion)
Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
Chart on Japan - Year-over-year growth 2024-2029 (%)
Data Table on Japan - Year-over-year growth 2024-2029 (%)
12.13 India - Market size and forecast 2024-2029
Chart on India - Market size and forecast 2024-2029 ($ billion)
Data Table on India - Market size and forecast 2024-2029 ($ billion)
Chart on India - Year-over-year growth 2024-2029 (%)
Data Table on India - Year-over-year growth 2024-2029 (%)
12.14 Australia - Market size and forecast 2024-2029
Chart on Australia - Market size and forecast 2024-2029 ($ billion)
Data Table on Australia - Market size and forecast 2024-2029 ($ billion)
Chart on Australia - Year-over-year growth 2024-2029 (%)
Data Table on Australia - Year-over-year growth 2024-2029 (%)
12.15 UK - Market size and forecast 2024-2029
Chart on UK - Market size and forecast 2024-2029 ($ billion)
Data Table on UK - Market size and forecast 2024-2029 ($ billion)
Chart on UK - Year-over-year growth 2024-2029 (%)
Data Table on UK - Year-over-year growth 2024-2029 (%)
12.16 France - Market size and forecast 2024-2029
Chart on France - Market size and forecast 2024-2029 ($ billion)
Data Table on France - Market size and forecast 2024-2029 ($ billion)
Chart on France - Year-over-year growth 2024-2029 (%)
Data Table on France - Year-over-year growth 2024-2029 (%)
12.17 South Korea - Market size and forecast 2024-2029
Chart on South Korea - Market size and forecast 2024-2029 ($ billion)
Data Table on South Korea - Market size and forecast 2024-2029 ($ billion)
Chart on South Korea - Year-over-year growth 2024-2029 (%)
Data Table on South Korea - Year-over-year growth 2024-2029 (%)
12.18 Market opportunity By Geographical Landscape
Market opportunity By Geographical Landscape ($ billion)
Data Tables on Market opportunity By Geographical Landscape ($ billion)
13 Drivers, Challenges, and Opportunity/Restraints
13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints
14 Competitive Landscape
14.1 Overview
14.2 Competitive Landscape
Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
Overview on factors of disruption
14.4 Industry risks
Impact of key risks on business
15 Competitive Analysis
15.1 Companies profiled
15.2 Company ranking index
15.3 Market positioning of companies
Matrix on companies position and classification
15.4 Abbott Laboratories
Abbott Laboratories - Overview
Abbott Laboratories - Business segments
Abbott Laboratories - Key news
Abbott Laboratories - Key offerings
Abbott Laboratories - Segment focus
SWOT
15.5 Britvic plc
Britvic plc - Overview
Britvic plc - Product / Service
Britvic plc - Key news
Britvic plc - Key offerings
SWOT
15.6 Cargill Inc.
Cargill Inc. - Overview
Cargill Inc. - Product / Service
Cargill Inc. - Key offerings
SWOT
15.7 Decathlon SA
Decathlon SA - Overview
Decathlon SA - Product / Service
Decathlon SA - Key offerings
SWOT
15.8 DyDo Group Holdings Inc.
DyDo Group Holdings Inc. - Overview
DyDo Group Holdings Inc. - Business segments
DyDo Group Holdings Inc. - Key offerings
DyDo Group Holdings Inc. - Segment focus
SWOT
15.9 Hype Energy
Hype Energy - Overview
Hype Energy - Product / Service
Hype Energy - Key offerings
SWOT
15.10 Keurig Dr Pepper Inc.
Keurig Dr Pepper Inc. - Overview
Keurig Dr Pepper Inc. - Business segments
Keurig Dr Pepper Inc. - Key news
Keurig Dr Pepper Inc. - Key offerings
Keurig Dr Pepper Inc. - Segment focus
SWOT
15.11 Monster Beverage Corp.
Monster Beverage Corp. - Overview
Monster Beverage Corp. - Business segments
Monster Beverage Corp. - Key offerings
Monster Beverage Corp. - Segment focus
SWOT
15.12 National Beverage Corp.
National Beverage Corp. - Overview
National Beverage Corp. - Product / Service
National Beverage Corp. - Key offerings
SWOT
15.13 Otsuka Holdings Co. Ltd.
Otsuka Holdings Co. Ltd. - Overview
Otsuka Holdings Co. Ltd. - Business segments
Otsuka Holdings Co. Ltd. - Key news
Otsuka Holdings Co. Ltd. - Key offerings
Otsuka Holdings Co. Ltd. - Segment focus
SWOT
15.14 PepsiCo Inc.
PepsiCo Inc. - Overview
PepsiCo Inc. - Business segments
PepsiCo Inc. - Key news
PepsiCo Inc. - Key offerings
PepsiCo Inc. - Segment focus
SWOT
15.15 Red Bull GmbH
Red Bull GmbH - Overview
Red Bull GmbH - Product / Service
Red Bull GmbH - Key offerings
SWOT
15.16 Slades Beverages
Slades Beverages - Overview
Slades Beverages - Product / Service
Slades Beverages - Key offerings
SWOT
15.17 Suntory Beverage and Food Europe
Suntory Beverage and Food Europe - Overview
Suntory Beverage and Food Europe - Product / Service
Suntory Beverage and Food Europe - Key offerings
SWOT
15.18 The Coca Cola Co.
The Coca Cola Co. - Overview
The Coca Cola Co. - Business segments
The Coca Cola Co. - Key news
The Coca Cola Co. - Key offerings
The Coca Cola Co. - Segment focus
SWOT
16 Appendix
16.1 Scope of the report
16.2 Inclusions and exclusions checklist
Inclusions checklist
Exclusions checklist
16.3 Currency conversion rates for US$
Currency conversion rates for US$
16.4 Research methodology
16.5 Data procurement
16.6 Data validation
16.7 Validation techniques employed for market sizing
Validation techniques employed for market sizing
16.8 Data synthesis
16.9 360 degree market analysis
360 degree market analysis
16.10 List of abbreviations