한글목차

디지털 교육 컨텐츠 시장 2025-2029

디지털 교육 컨텐츠 시장은 2024-2029년에 906억 달러, 예측 기간 중 CAGR은 16%로 성장할 것으로 예측됩니다. 디지털 교육 컨텐츠 시장의 전체적인 분석, 시장 규모·예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더를 다룬 벤더 분석 등을 게재하고 있습니다.

현재의 시장 시나리오, 최신 동향 및 성장요인, 전체 시장 환경에 대한 최신 분석을 제공합니다. 인터넷 지원 기기의 급속한 보급, 개별화 학습에 대한 중요성 증가, 디지털 교육을 지원하는 정부 구상 증가 등이 시장을 주도하고 있습니다.

이 보고서는 향후 수년간 디지털 교육 컨텐츠 시장의 성장을 가속하는 주요 요인 중 하나로 벤더들이 새로운 디지털 교육 솔루션 출시에 집중하고 있다는 점을 꼽았습니다. 또한 게임화 및 학습용 모바일 앱에 대한 관심이 높아지고 있으며, 벤더와 대학 간의 협업이 증가하고 있는 것도 시장의 큰 수요로 작용할 것으로 보입니다.

목차

제1장 개요

• 시장 개요

제2장 Technavio별 분석

• 가격·수명주기·고객 구입 바스켓·채택률·구입 기준의 분석
• 인풋의 중요성과 차별화의 요인
• 혼란의 요인
• 촉진요인과 과제의 영향

제3장 시장 구도

• 시장 에코시스템
• 시장의 특징
• 밸류체인 분석

제4장 시장 규모

• 시장의 정의
• 시장 부문 분석
• 시장 규모 2024
• 시장 전망 2024-2029

제5장 시장 규모 실적

• 세계의 디지털 교육 컨텐츠 시장 2019-2023
• 최종사용자 부문 분석 2019-2023
• 전달 모드 부문 분석 2019-2023
• 지역별 부문 분석 2019-2023
• 국가별 부문 분석 2019-2023

제6장 정성 분석

• AI의 영향 : 세계의 디지털 교육 컨텐츠 시장

제7장 Five Forces 분석

• Five Forces 요약
• 바이어의 교섭력
• 공급 기업의 교섭력
• 신규 진출업체의 위협
• 대체품의 위협
• 경쟁의 위협
• 시장 현황

제8장 시장 세분화 : 최종사용자별

• 시장 부문
• 비교 : 최종사용자별
• K-12 : 시장 규모와 예측 2024-2029
• 고등교육 : 시장 규모와 예측 2024-2029
• 시장 기회 : 최종사용자별

제9장 시장 세분화 배송 방법별

• 시장 부문
• 비교 : 배송 방법별
• 웹 기반 컨텐츠 : 시장 규모와 예측 2024-2029
• 모바일 애플리케이션 : 시장 규모와 예측 2024-2029
• 오프라인으로 액세스 가능한 컨텐츠 : 시장 규모와 예측 2024-2029
• 시장 기회 배송 방법별

제10장 고객 상황

• 고객 상황의 개요

제11장 지역별 상황

• 지역별 세분화
• 지역별 비교
• 북미 : 시장 규모와 예측 2024-2029
• 아시아태평양 : 시장 규모와 예측 2024-2029
• 유럽 : 시장 규모와 예측 2024-2029
• 남미 : 시장 규모와 예측 2024-2029
• 중동 및 아프리카 : 시장 규모와 예측 2024-2029
• 미국 : 시장 규모와 예측 2024-2029
• 중국 : 시장 규모와 예측 2024-2029
• 캐나다 : 시장 규모와 예측 2024-2029
• 영국 : 시장 규모와 예측 2024-2029
• 독일 : 시장 규모와 예측 2024-2029
• 브라질 : 시장 규모와 예측 2024-2029
• 인도 : 시장 규모와 예측 2024-2029
• 프랑스 : 시장 규모와 예측 2024-2029
• 일본 : 시장 규모와 예측 2024-2029
• 사우디아라비아 : 시장 규모와 예측 2024-2029
• 시장 기회 : 지역 상황별

제12장 촉진요인·과제·기회·억제요인

• 시장 성장 촉진요인
• 시장이 해결해야 할 과제
• 촉진요인과 과제의 영향
• 시장의 기회·억제요인

제13장 경쟁 구도

• 개요
• 경쟁 구도
• 혼란 상황
• 업계의 리스크

제14장 경쟁 분석

• 기업 개요
• 기업 순위 지수
• 기업의 시장 포지셔닝
• Cambridge University Press
• Cengage Learning Inc.
• City and Guilds Group
• Coursera Inc.
• D2L Inc.
• Duolingo Inc.
• Guild Education Inc.
• Oxford University Press
• Pearson Plc
• Skillsoft Corp.
• Totara Learning Solutions Ltd.
• Udacity Inc.
• Udemy Inc.
• Vedantu Innovations Pvt. Ltd.

제15장 부록

영문목차

Digital Education Content Market 2025-2029

The digital education content market is forecasted to grow by USD 90.6 bn during 2024-2029, accelerating at a CAGR of 16% during the forecast period. The report on the digital education content market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rapid penetration of internet-enabled devices, growing emphasis on personalized learning, and growing government initiatives to support digital education.

Technavio's digital education content market is segmented as below:

By End-user

• K-12
• Higher education

By Delivery Mode

• Web-based content
• Mobile applications
• Offline accessible content

By Geographical Landscape

• North America
• APAC
• Europe
• South America
• Middle East and Africa

This study identifies the increasing focus of vendors on launching new digital education solutions as one of the prime reasons driving the digital education content market growth during the next few years. Also, growing prominence for gamification and mobile apps for learning and increasing collaborations between vendors and universities will lead to sizable demand in the market.

The report on the digital education content market covers the following areas:

• Digital Education Content Market sizing
• Digital Education Content Market forecast
• Digital Education Content Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading digital education content market vendors that include 2U Inc., Cambridge University Press, Cengage Learning Inc., City and Guilds Group, Coursera Inc., D2L Inc., Duolingo Inc., Edutech, Graham Holdings Co., Guild Education Inc., Hurix System Pvt. Ltd., Integra Software Services Pvt. Ltd., Oxford University Press, Pearson Plc, Skillsoft Corp., Think and Learn Pvt. Ltd., Totara Learning Solutions Ltd., Udacity Inc., Udemy Inc., and Vedantu Innovations Pvt. Ltd.. Also, the digital education content market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by End-user
  • Executive Summary - Chart on Market Segmentation by Delivery Mode
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
  • Overview on criticality of inputs and factors of differentiation
• 2.3 Factors of disruption
  • Overview on factors of disruption
• 2.4 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

• 3.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 3.2 Market characteristics
  • Market characteristics analysis
• 3.3 Value chain analysis
  • Value chain analysis

4 Market Sizing

• 4.1 Market definition
  • Offerings of companies included in the market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2024
• 4.4 Market outlook: Forecast for 2024-2029
  • Chart on Global - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Global - Market size and forecast 2024-2029 ($ billion)
  • Chart on Global Market: Year-over-year growth 2024-2029 (%)
  • Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

• 5.1 Global Digital Education Content Market 2019 - 2023
  • Historic Market Size - Data Table on Global Digital Education Content Market 2019 - 2023 ($ billion)
• 5.2 End-user segment analysis 2019 - 2023
  • Historic Market Size - End-user Segment 2019 - 2023 ($ billion)
• 5.3 Delivery Mode segment analysis 2019 - 2023
  • Historic Market Size - Delivery Mode Segment 2019 - 2023 ($ billion)
• 5.4 Geography segment analysis 2019 - 2023
  • Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
• 5.5 Country segment analysis 2019 - 2023
  • Historic Market Size - Country Segment 2019 - 2023 ($ billion)

6 Qualitative Analysis

• 6.1 AI impact on Global Digital Education Content Market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2024 and 2029
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2024 and 2029
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2024 and 2029
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2024 and 2029
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2024 and 2029
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2024 and 2029
• 7.7 Market condition
  • Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by End-user

• 8.1 Market segments
  • Chart on End-user - Market share 2024-2029 (%)
  • Data Table on End-user - Market share 2024-2029 (%)
• 8.2 Comparison by End-user
  • Chart on Comparison by End-user
  • Data Table on Comparison by End-user
• 8.3 K-12 - Market size and forecast 2024-2029
  • Chart on K-12 - Market size and forecast 2024-2029 ($ billion)
  • Data Table on K-12 - Market size and forecast 2024-2029 ($ billion)
  • Chart on K-12 - Year-over-year growth 2024-2029 (%)
  • Data Table on K-12 - Year-over-year growth 2024-2029 (%)
• 8.4 Higher education - Market size and forecast 2024-2029
  • Chart on Higher education - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Higher education - Market size and forecast 2024-2029 ($ billion)
  • Chart on Higher education - Year-over-year growth 2024-2029 (%)
  • Data Table on Higher education - Year-over-year growth 2024-2029 (%)
• 8.5 Market opportunity by End-user
  • Market opportunity by End-user ($ billion)
  • Data Table on Market opportunity by End-user ($ billion)

9 Market Segmentation by Delivery Mode

• 9.1 Market segments
  • Chart on Delivery Mode - Market share 2024-2029 (%)
  • Data Table on Delivery Mode - Market share 2024-2029 (%)
• 9.2 Comparison by Delivery Mode
  • Chart on Comparison by Delivery Mode
  • Data Table on Comparison by Delivery Mode
• 9.3 Web-based content - Market size and forecast 2024-2029
  • Chart on Web-based content - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Web-based content - Market size and forecast 2024-2029 ($ billion)
  • Chart on Web-based content - Year-over-year growth 2024-2029 (%)
  • Data Table on Web-based content - Year-over-year growth 2024-2029 (%)
• 9.4 Mobile applications - Market size and forecast 2024-2029
  • Chart on Mobile applications - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Mobile applications - Market size and forecast 2024-2029 ($ billion)
  • Chart on Mobile applications - Year-over-year growth 2024-2029 (%)
  • Data Table on Mobile applications - Year-over-year growth 2024-2029 (%)
• 9.5 Offline accessible content - Market size and forecast 2024-2029
  • Chart on Offline accessible content - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Offline accessible content - Market size and forecast 2024-2029 ($ billion)
  • Chart on Offline accessible content - Year-over-year growth 2024-2029 (%)
  • Data Table on Offline accessible content - Year-over-year growth 2024-2029 (%)
• 9.6 Market opportunity by Delivery Mode
  • Market opportunity by Delivery Mode ($ billion)
  • Data Table on Market opportunity by Delivery Mode ($ billion)

10 Customer Landscape

• 10.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

• 11.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2024-2029 (%)
  • Data Table on Market share By Geographical Landscape 2024-2029 (%)
• 11.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 11.3 North America - Market size and forecast 2024-2029
  • Chart on North America - Market size and forecast 2024-2029 ($ billion)
  • Data Table on North America - Market size and forecast 2024-2029 ($ billion)
  • Chart on North America - Year-over-year growth 2024-2029 (%)
  • Data Table on North America - Year-over-year growth 2024-2029 (%)
• 11.4 APAC - Market size and forecast 2024-2029
  • Chart on APAC - Market size and forecast 2024-2029 ($ billion)
  • Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
  • Chart on APAC - Year-over-year growth 2024-2029 (%)
  • Data Table on APAC - Year-over-year growth 2024-2029 (%)
• 11.5 Europe - Market size and forecast 2024-2029
  • Chart on Europe - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
  • Chart on Europe - Year-over-year growth 2024-2029 (%)
  • Data Table on Europe - Year-over-year growth 2024-2029 (%)
• 11.6 South America - Market size and forecast 2024-2029
  • Chart on South America - Market size and forecast 2024-2029 ($ billion)
  • Data Table on South America - Market size and forecast 2024-2029 ($ billion)
  • Chart on South America - Year-over-year growth 2024-2029 (%)
  • Data Table on South America - Year-over-year growth 2024-2029 (%)
• 11.7 Middle East and Africa - Market size and forecast 2024-2029
  • Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
  • Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
• 11.8 US - Market size and forecast 2024-2029
  • Chart on US - Market size and forecast 2024-2029 ($ billion)
  • Data Table on US - Market size and forecast 2024-2029 ($ billion)
  • Chart on US - Year-over-year growth 2024-2029 (%)
  • Data Table on US - Year-over-year growth 2024-2029 (%)
• 11.9 China - Market size and forecast 2024-2029
  • Chart on China - Market size and forecast 2024-2029 ($ billion)
  • Data Table on China - Market size and forecast 2024-2029 ($ billion)
  • Chart on China - Year-over-year growth 2024-2029 (%)
  • Data Table on China - Year-over-year growth 2024-2029 (%)
• 11.10 Canada - Market size and forecast 2024-2029
  • Chart on Canada - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
  • Chart on Canada - Year-over-year growth 2024-2029 (%)
  • Data Table on Canada - Year-over-year growth 2024-2029 (%)
• 11.11 UK - Market size and forecast 2024-2029
  • Chart on UK - Market size and forecast 2024-2029 ($ billion)
  • Data Table on UK - Market size and forecast 2024-2029 ($ billion)
  • Chart on UK - Year-over-year growth 2024-2029 (%)
  • Data Table on UK - Year-over-year growth 2024-2029 (%)
• 11.12 Germany - Market size and forecast 2024-2029
  • Chart on Germany - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
  • Chart on Germany - Year-over-year growth 2024-2029 (%)
  • Data Table on Germany - Year-over-year growth 2024-2029 (%)
• 11.13 Brazil - Market size and forecast 2024-2029
  • Chart on Brazil - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Brazil - Market size and forecast 2024-2029 ($ billion)
  • Chart on Brazil - Year-over-year growth 2024-2029 (%)
  • Data Table on Brazil - Year-over-year growth 2024-2029 (%)
• 11.14 India - Market size and forecast 2024-2029
  • Chart on India - Market size and forecast 2024-2029 ($ billion)
  • Data Table on India - Market size and forecast 2024-2029 ($ billion)
  • Chart on India - Year-over-year growth 2024-2029 (%)
  • Data Table on India - Year-over-year growth 2024-2029 (%)
• 11.15 France - Market size and forecast 2024-2029
  • Chart on France - Market size and forecast 2024-2029 ($ billion)
  • Data Table on France - Market size and forecast 2024-2029 ($ billion)
  • Chart on France - Year-over-year growth 2024-2029 (%)
  • Data Table on France - Year-over-year growth 2024-2029 (%)
• 11.16 Japan - Market size and forecast 2024-2029
  • Chart on Japan - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
  • Chart on Japan - Year-over-year growth 2024-2029 (%)
  • Data Table on Japan - Year-over-year growth 2024-2029 (%)
• 11.17 Saudi Arabia - Market size and forecast 2024-2029
  • Chart on Saudi Arabia - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Saudi Arabia - Market size and forecast 2024-2029 ($ billion)
  • Chart on Saudi Arabia - Year-over-year growth 2024-2029 (%)
  • Data Table on Saudi Arabia - Year-over-year growth 2024-2029 (%)
• 11.18 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ billion)
  • Data Tables on Market opportunity By Geographical Landscape ($ billion)

12 Drivers, Challenges, and Opportunity/Restraints

• 12.1 Market drivers
• 12.2 Market challenges
• 12.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029
• 12.4 Market opportunities/restraints

13 Competitive Landscape

• 13.1 Overview
• 13.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 13.3 Landscape disruption
  • Overview on factors of disruption
• 13.4 Industry risks
  • Impact of key risks on business

14 Competitive Analysis

• 14.1 Companies profiled
  • Companies covered
• 14.2 Company ranking index
  • Company ranking index
• 14.3 Market positioning of companies
  • Matrix on companies position and classification
  • 2U Inc.
  • 2U Inc. - Overview
  • 2U Inc. - Business segments
  • 2U Inc. - Key news
  • 2U Inc. - Key offerings
  • 2U Inc. - Segment focus
  • SWOT
• 14.5 Cambridge University Press
  • Cambridge University Press - Overview
  • Cambridge University Press - Product / Service
  • Cambridge University Press - Key offerings
  • SWOT
• 14.6 Cengage Learning Inc.
  • Cengage Learning Inc. - Overview
  • Cengage Learning Inc. - Product / Service
  • Cengage Learning Inc. - Key offerings
  • SWOT
• 14.7 City and Guilds Group
  • City and Guilds Group - Overview
  • City and Guilds Group - Product / Service
  • City and Guilds Group - Key offerings
  • SWOT
• 14.8 Coursera Inc.
  • Coursera Inc. - Overview
  • Coursera Inc. - Business segments
  • Coursera Inc. - Key news
  • Coursera Inc. - Key offerings
  • Coursera Inc. - Segment focus
  • SWOT
• 14.9 D2L Inc.
  • D2L Inc. - Overview
  • D2L Inc. - Product / Service
  • D2L Inc. - Key news
  • D2L Inc. - Key offerings
  • SWOT
• 14.10 Duolingo Inc.
  • Duolingo Inc. - Overview
  • Duolingo Inc. - Product / Service
  • Duolingo Inc. - Key offerings
  • SWOT
• 14.11 Guild Education Inc.
  • Guild Education Inc. - Overview
  • Guild Education Inc. - Product / Service
  • Guild Education Inc. - Key offerings
  • SWOT
• 14.12 Oxford University Press
  • Oxford University Press - Overview
  • Oxford University Press - Product / Service
  • Oxford University Press - Key offerings
  • SWOT
• 14.13 Pearson Plc
  • Pearson Plc - Overview
  • Pearson Plc - Business segments
  • Pearson Plc - Key news
  • Pearson Plc - Key offerings
  • Pearson Plc - Segment focus
  • SWOT
• 14.14 Skillsoft Corp.
  • Skillsoft Corp. - Overview
  • Skillsoft Corp. - Business segments
  • Skillsoft Corp. - Key news
  • Skillsoft Corp. - Key offerings
  • Skillsoft Corp. - Segment focus
  • SWOT
• 14.15 Totara Learning Solutions Ltd.
  • Totara Learning Solutions Ltd. - Overview
  • Totara Learning Solutions Ltd. - Product / Service
  • Totara Learning Solutions Ltd. - Key offerings
  • SWOT
• 14.16 Udacity Inc.
  • Udacity Inc. - Overview
  • Udacity Inc. - Product / Service
  • Udacity Inc. - Key offerings
  • SWOT
• 14.17 Udemy Inc.
  • Udemy Inc. - Overview
  • Udemy Inc. - Business segments
  • Udemy Inc. - Key news
  • Udemy Inc. - Key offerings
  • Udemy Inc. - Segment focus
  • SWOT
• 14.18 Vedantu Innovations Pvt. Ltd.
  • Vedantu Innovations Pvt. Ltd. - Overview
  • Vedantu Innovations Pvt. Ltd. - Product / Service
  • Vedantu Innovations Pvt. Ltd. - Key offerings
  • SWOT

15 Appendix

• 15.1 Scope of the report
• 15.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 15.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 15.4 Research methodology
  • Research methodology
• 15.5 Data procurement
  • Information sources
• 15.6 Data validation
  • Data validation
• 15.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 15.8 Data synthesis
  • Data synthesis
• 15.9 360 degree market analysis
  • 360 degree market analysis
• 15.10 List of abbreviations
  • List of abbreviations