한글목차

기프트 카드 시장(2025-2029년)

기프트 카드 시장은 2024-2029년간 1조 3,313억 달러 획대되고, 예측 기간 동안 15.4%의 연평균 복합 성장률(CAGR)로 성장할 것으로 예상됩니다. 세계의 기프트카드(Gift Card) 시장에 대해 조사 분석했으며, 시장 규모와 예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더에 대한 벤더 분석 등의 정보를 전해드립니다.

현재의 시장 시나리오, 최신 동향 및 성장요인, 전체 시장 환경에 대한 최신 분석을 제공합니다. 시장은 전자상거래 분야의 성장, 선물 문화 증가, 브랜드 구축 전략으로서의 기프트 카드에 의해 주도되고 있습니다.

이 보고서는 향후 몇 년동안 기프트 카드 시장의 성장을 주도할 주요 요인 중 하나로 오픈 루프 기프트 카드의 부상을 꼽았습니다. 또한, 업체들의 기프트 카드 신제품 출시와 재활용이 가능한 바이오플라스틱 기프트 카드에 대한 수요 증가가 시장의 큰 수요를 견인할 것으로 보입니다.

목차

제1장 주요 요약

• 시장 개요

제2장 Technavio의 분석

• 가격·수명주기·고객 구입 바스켓·채택 비율·구입 기준 분석
• 인풋의 중요성과 차별화 요인
• 혼란 요인
• 성장 촉진요인과 과제의 영향

제3장 시장 구도

• 시장 생태계
• 시장 특징
• 밸류체인 분석

제4장 시장 규모

• 시장의 정의
• 시장 부문 분석
• 시장 규모(2024년)
• 시장 전망(2024-2029년)

제5장 시장 규모 실적

• 기프트카드 시장(2019-2023년)
• 유형별 부문 분석
• 유통 채널별 부문 분석
• 지역별 부문 분석
• 국가별 부문 분석

제6장 정성 분석

• AI의 영향 : 기프트카드 세계 시장

제7장 Five Forces 분석

• Five Forces 요약
• 바이어의 교섭력
• 공급 기업의 교섭력
• 신규 진출업체의 위협
• 대체품의 위협
• 경쟁 위협
• 시장 현황

제8장 시장 세분화 : 유형별

• 시장 부문
• 비교 : 유형별
• 전자 기프트카드
• 물리적 기프트카드
• 시장 기회 : 유형별

제9장 시장 세분화 : 유통 채널별

• 시장 부문
• 비교 : 유통 채널별
• 오프라인
• 온라인
• 시장 기회 : 유통 채널별

제10장 고객 상황

• 고객 상황 개요

제11장 지역별 상황

• 지역별 세분화
• 지역별 비교
• 북미
• 유럽
• 아시아태평양
• 중동 및 아프리카
• 남미
• 미국
• 영국
• 독일
• 호주
• 일본
• 프랑스
• 캐나다
• 중국
• 사우디아라비아
• 브라질
• 시장 기회 : 지역 상황별

제12장 성장 촉진요인, 과제, 기회, 성장 억제요인

• 시장 성장 촉진요인
• 시장이 해결해야 할 과제
• 성장 촉진요인과 과제의 영향
• 시장 기회와 성장 억제요인

제13장 경쟁 구도

• 개요
• 경쟁 구도
• 혼란 상황
• 업계 리스크

제14장 경쟁 분석

• 기업 개요
• 기업 순위 지수
• 기업의 시장 포지셔닝
• Alighieri
• Blackhawk Network Holdings Inc.
• Card USA Inc
• Duracard Plastic Cards
• Fidelity National Information Services Inc.
• Fiserv Inc.
• FleetCor Technologies Inc.
• Givex Corp.
• InComm Payments
• JIFITI PRODUCTS
• Kindcard Inc.
• PineLabs Pvt. Ltd.
• Plastek Card Solutions Inc.
• Square Inc.
• Tele Pak Inc.

제15장 부록

영문목차

Gift Card Market 2025-2029

The gift card market is forecasted to grow by USD 1331.3 bn during 2024-2029, accelerating at a CAGR of 15.4% during the forecast period. The report on the gift card market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growth of e-commerce sector, increase in gifting culture, and gift cards as strategy for brand building.

Technavio's gift card market is segmented as below:

By Type

• E-gifts cards
• Physical gift cards

By Distribution Channel

• Offline
• Online

By Geographical Landscape

• North America
• Europe
• APAC
• Middle East and Africa
• South America

This study identifies the rise of open-loop gift cards as one of the prime reasons driving the gift card market growth during the next few years. Also, new gift card product launch by market vendors and increase in demand for recyclable bio-based plastic gift cards will lead to sizable demand in the market.

The report on the gift card market covers the following areas:

• Gift Card Market sizing
• Gift Card Market forecast
• Gift Card Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading gift card market vendors that include Alighieri, Blackhawk Network Holdings Inc., Card USA Inc, Duracard Plastic Cards, Fidelity National Information Services Inc., Fiserv Inc., FleetCor Technologies Inc., Givex Corp., Hennes and Mauritz AB, InComm Payments, JIFITI PRODUCTS, Kindcard Inc., PineLabs Pvt. Ltd., Plastek Card Solutions Inc., Runa Network Ltd., Square Inc., Tele Pak Inc., TransGate Solutions, Village Roadshow Ltd., and Yiftee Inc.. Also, the gift card market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
  • Overview on criticality of inputs and factors of differentiation
• 2.3 Factors of disruption
  • Overview on factors of disruption
• 2.4 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

• 3.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 3.2 Market characteristics
  • Market characteristics analysis
• 3.3 Value chain analysis
  • Value chain analysis

4 Market Sizing

• 4.1 Market definition
  • Offerings of companies included in the market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2024
• 4.4 Market outlook: Forecast for 2024-2029
  • Chart on Global - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Global - Market size and forecast 2024-2029 ($ billion)
  • Chart on Global Market: Year-over-year growth 2024-2029 (%)
  • Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

• 5.1 Global Gift Card Market 2019 - 2023
  • Historic Market Size - Data Table on Global Gift Card Market 2019 - 2023 ($ billion)
• 5.2 Type segment analysis 2019 - 2023
  • Historic Market Size - Type Segment 2019 - 2023 ($ billion)
• 5.3 Distribution Channel segment analysis 2019 - 2023
  • Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ billion)
• 5.4 Geography segment analysis 2019 - 2023
  • Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
• 5.5 Country segment analysis 2019 - 2023
  • Historic Market Size - Country Segment 2019 - 2023 ($ billion)

6 Qualitative Analysis

• 6.1 Impact of AI on Global Gift Card Market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2024 and 2029
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2024 and 2029
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2024 and 2029
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2024 and 2029
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2024 and 2029
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2024 and 2029
• 7.7 Market condition
  • Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Type

• 8.1 Market segments
  • Chart on Type - Market share 2024-2029 (%)
  • Data Table on Type - Market share 2024-2029 (%)
• 8.2 Comparison by Type
  • Chart on Comparison by Type
  • Data Table on Comparison by Type
• 8.3 E-gifts cards - Market size and forecast 2024-2029
  • Chart on E-gifts cards - Market size and forecast 2024-2029 ($ billion)
  • Data Table on E-gifts cards - Market size and forecast 2024-2029 ($ billion)
  • Chart on E-gifts cards - Year-over-year growth 2024-2029 (%)
  • Data Table on E-gifts cards - Year-over-year growth 2024-2029 (%)
• 8.4 Physical gift cards - Market size and forecast 2024-2029
  • Chart on Physical gift cards - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Physical gift cards - Market size and forecast 2024-2029 ($ billion)
  • Chart on Physical gift cards - Year-over-year growth 2024-2029 (%)
  • Data Table on Physical gift cards - Year-over-year growth 2024-2029 (%)
• 8.5 Market opportunity by Type
  • Market opportunity by Type ($ billion)
  • Data Table on Market opportunity by Type ($ billion)

9 Market Segmentation by Distribution Channel

• 9.1 Market segments
  • Chart on Distribution Channel - Market share 2024-2029 (%)
  • Data Table on Distribution Channel - Market share 2024-2029 (%)
• 9.2 Comparison by Distribution Channel
  • Chart on Comparison by Distribution Channel
  • Data Table on Comparison by Distribution Channel
• 9.3 Offline - Market size and forecast 2024-2029
  • Chart on Offline - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Offline - Market size and forecast 2024-2029 ($ billion)
  • Chart on Offline - Year-over-year growth 2024-2029 (%)
  • Data Table on Offline - Year-over-year growth 2024-2029 (%)
• 9.4 Online - Market size and forecast 2024-2029
  • Chart on Online - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Online - Market size and forecast 2024-2029 ($ billion)
  • Chart on Online - Year-over-year growth 2024-2029 (%)
  • Data Table on Online - Year-over-year growth 2024-2029 (%)
• 9.5 Market opportunity by Distribution Channel
  • Market opportunity by Distribution Channel ($ billion)
  • Data Table on Market opportunity by Distribution Channel ($ billion)

10 Customer Landscape

• 10.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

• 11.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2024-2029 (%)
  • Data Table on Market share By Geographical Landscape 2024-2029 (%)
• 11.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 11.3 North America - Market size and forecast 2024-2029
  • Chart on North America - Market size and forecast 2024-2029 ($ billion)
  • Data Table on North America - Market size and forecast 2024-2029 ($ billion)
  • Chart on North America - Year-over-year growth 2024-2029 (%)
  • Data Table on North America - Year-over-year growth 2024-2029 (%)
• 11.4 Europe - Market size and forecast 2024-2029
  • Chart on Europe - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
  • Chart on Europe - Year-over-year growth 2024-2029 (%)
  • Data Table on Europe - Year-over-year growth 2024-2029 (%)
• 11.5 APAC - Market size and forecast 2024-2029
  • Chart on APAC - Market size and forecast 2024-2029 ($ billion)
  • Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
  • Chart on APAC - Year-over-year growth 2024-2029 (%)
  • Data Table on APAC - Year-over-year growth 2024-2029 (%)
• 11.6 Middle East and Africa - Market size and forecast 2024-2029
  • Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
  • Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
• 11.7 South America - Market size and forecast 2024-2029
  • Chart on South America - Market size and forecast 2024-2029 ($ billion)
  • Data Table on South America - Market size and forecast 2024-2029 ($ billion)
  • Chart on South America - Year-over-year growth 2024-2029 (%)
  • Data Table on South America - Year-over-year growth 2024-2029 (%)
• 11.8 US - Market size and forecast 2024-2029
  • Chart on US - Market size and forecast 2024-2029 ($ billion)
  • Data Table on US - Market size and forecast 2024-2029 ($ billion)
  • Chart on US - Year-over-year growth 2024-2029 (%)
  • Data Table on US - Year-over-year growth 2024-2029 (%)
• 11.9 UK - Market size and forecast 2024-2029
  • Chart on UK - Market size and forecast 2024-2029 ($ billion)
  • Data Table on UK - Market size and forecast 2024-2029 ($ billion)
  • Chart on UK - Year-over-year growth 2024-2029 (%)
  • Data Table on UK - Year-over-year growth 2024-2029 (%)
• 11.10 Germany - Market size and forecast 2024-2029
  • Chart on Germany - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
  • Chart on Germany - Year-over-year growth 2024-2029 (%)
  • Data Table on Germany - Year-over-year growth 2024-2029 (%)
• 11.11 Australia - Market size and forecast 2024-2029
  • Chart on Australia - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Australia - Market size and forecast 2024-2029 ($ billion)
  • Chart on Australia - Year-over-year growth 2024-2029 (%)
  • Data Table on Australia - Year-over-year growth 2024-2029 (%)
• 11.12 Japan - Market size and forecast 2024-2029
  • Chart on Japan - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Japan - Market size and forecast 2024-2029 ($ billion)
  • Chart on Japan - Year-over-year growth 2024-2029 (%)
  • Data Table on Japan - Year-over-year growth 2024-2029 (%)
• 11.13 France - Market size and forecast 2024-2029
  • Chart on France - Market size and forecast 2024-2029 ($ billion)
  • Data Table on France - Market size and forecast 2024-2029 ($ billion)
  • Chart on France - Year-over-year growth 2024-2029 (%)
  • Data Table on France - Year-over-year growth 2024-2029 (%)
• 11.14 Canada - Market size and forecast 2024-2029
  • Chart on Canada - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
  • Chart on Canada - Year-over-year growth 2024-2029 (%)
  • Data Table on Canada - Year-over-year growth 2024-2029 (%)
• 11.15 China - Market size and forecast 2024-2029
  • Chart on China - Market size and forecast 2024-2029 ($ billion)
  • Data Table on China - Market size and forecast 2024-2029 ($ billion)
  • Chart on China - Year-over-year growth 2024-2029 (%)
  • Data Table on China - Year-over-year growth 2024-2029 (%)
• 11.16 Saudi Arabia - Market size and forecast 2024-2029
  • Chart on Saudi Arabia - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Saudi Arabia - Market size and forecast 2024-2029 ($ billion)
  • Chart on Saudi Arabia - Year-over-year growth 2024-2029 (%)
  • Data Table on Saudi Arabia - Year-over-year growth 2024-2029 (%)
• 11.17 Brazil - Market size and forecast 2024-2029
  • Chart on Brazil - Market size and forecast 2024-2029 ($ billion)
  • Data Table on Brazil - Market size and forecast 2024-2029 ($ billion)
  • Chart on Brazil - Year-over-year growth 2024-2029 (%)
  • Data Table on Brazil - Year-over-year growth 2024-2029 (%)
• 11.18 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ billion)
  • Data Tables on Market opportunity By Geographical Landscape ($ billion)

12 Drivers, Challenges, and Opportunity/Restraints

• 12.1 Market drivers
• 12.2 Market challenges
• 12.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029
• 12.4 Market opportunities/restraints

13 Competitive Landscape

• 13.1 Overview
• 13.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 13.3 Landscape disruption
  • Overview on factors of disruption
• 13.4 Industry risks
  • Impact of key risks on business

14 Competitive Analysis

• 14.1 Companies profiled
  • Companies covered
• 14.2 Company ranking index
  • Company ranking index
• 14.3 Market positioning of companies
  • Matrix on companies position and classification
• 14.4 Alighieri
  • Alighieri - Overview
  • Alighieri - Product / Service
  • Alighieri - Key offerings
  • SWOT
• 14.5 Blackhawk Network Holdings Inc.
  • Blackhawk Network Holdings Inc. - Overview
  • Blackhawk Network Holdings Inc. - Product / Service
  • Blackhawk Network Holdings Inc. - Key offerings
  • SWOT
• 14.6 Card USA Inc
  • Card USA Inc - Overview
  • Card USA Inc - Product / Service
  • Card USA Inc - Key offerings
  • SWOT
• 14.7 Duracard Plastic Cards
  • Duracard Plastic Cards - Overview
  • Duracard Plastic Cards - Product / Service
  • Duracard Plastic Cards - Key offerings
  • SWOT
• 14.8 Fidelity National Information Services Inc.
  • Fidelity National Information Services Inc. - Overview
  • Fidelity National Information Services Inc. - Business segments
  • Fidelity National Information Services Inc. - Key news
  • Fidelity National Information Services Inc. - Key offerings
  • Fidelity National Information Services Inc. - Segment focus
  • SWOT
• 14.9 Fiserv Inc.
  • Fiserv Inc. - Overview
  • Fiserv Inc. - Business segments
  • Fiserv Inc. - Key news
  • Fiserv Inc. - Key offerings
  • Fiserv Inc. - Segment focus
  • SWOT
• 14.10 FleetCor Technologies Inc.
  • FleetCor Technologies Inc. - Overview
  • FleetCor Technologies Inc. - Business segments
  • FleetCor Technologies Inc. - Key offerings
  • FleetCor Technologies Inc. - Segment focus
  • SWOT
• 14.11 Givex Corp.
  • Givex Corp. - Overview
  • Givex Corp. - Product / Service
  • Givex Corp. - Key offerings
  • SWOT
• 14.12 InComm Payments
  • InComm Payments - Overview
  • InComm Payments - Product / Service
  • InComm Payments - Key offerings
  • SWOT
• 14.13 JIFITI PRODUCTS
  • JIFITI PRODUCTS - Overview
  • JIFITI PRODUCTS - Product / Service
  • JIFITI PRODUCTS - Key offerings
  • SWOT
• 14.14 Kindcard Inc.
  • Kindcard Inc. - Overview
  • Kindcard Inc. - Product / Service
  • Kindcard Inc. - Key offerings
  • SWOT
• 14.15 PineLabs Pvt. Ltd.
  • PineLabs Pvt. Ltd. - Overview
  • PineLabs Pvt. Ltd. - Product / Service
  • PineLabs Pvt. Ltd. - Key offerings
  • SWOT
• 14.16 Plastek Card Solutions Inc.
  • Plastek Card Solutions Inc. - Overview
  • Plastek Card Solutions Inc. - Product / Service
  • Plastek Card Solutions Inc. - Key offerings
  • SWOT
• 14.17 Square Inc.
  • Square Inc. - Overview
  • Square Inc. - Business segments
  • Square Inc. - Key offerings
  • Square Inc. - Segment focus
  • SWOT
• 14.18 Tele Pak Inc.
  • Tele Pak Inc. - Overview
  • Tele Pak Inc. - Product / Service
  • Tele Pak Inc. - Key offerings
  • SWOT

15 Appendix

• 15.1 Scope of the report
• 15.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 15.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 15.4 Research methodology
  • Research methodology
• 15.5 Data procurement
  • Information sources
• 15.6 Data validation
  • Data validation
• 15.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 15.8 Data synthesis
  • Data synthesis
• 15.9 360 degree market analysis
  • 360 degree market analysis
• 15.10 List of abbreviations
  • List of abbreviations