한글목차

신선 크랜베리 시장은 2023-2028년 1,160만 달러 규모에 달할 것으로 예상되며, 예측 기간 동안 5.09%의 CAGR로 성장할 것으로 예상됩니다.

본 보고서에서는 신선 크랜베리 시장의 전반적인 분석, 시장 규모와 예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더를 대상으로 한 벤더 분석 등을 정리하여 전해드립니다.

현재 시장 시나리오, 최신 동향 및 촉진요인, 전체 시장 환경에 대한 최신 분석을 제공합니다. 시장은 신선 크랜베리 섭취의 이점에 대한 인식 증가, 다양한 음료 및 식품 응용 분야에서 신선 크랜베리의 사용 증가, 조직화된 소매업의 성장에 의해 주도되고 있습니다.

이 보고서는 향후 몇 년 동안 신선 크랜베리 시장 성장을 주도할 주요 요인 중 하나로 스마트 포장의 등장을 꼽았습니다. 또한, 신선한 유기농 크랜베리에 대한 수요 증가와 개인 브랜드 신선 크랜베리의 인기가 높아지면서 시장 수요가 크게 늘어날 것으로 예상했습니다.

목차

제1장 주요 요약

• 시장 개요

제2장 시장 상황

• 시장 생태계
• 시장의 특징
• 밸류체인 분석

제3장 시장 규모 평가

• 시장 정의
• 시장 부문 분석
• 시장 규모 2023
• 시장 전망 2023-2028

제4장 시장 규모 실적

• 신선 크랜베리 세계 시장 2018-2022
• 유통 채널별 부문 분석 2018-2022
• 유형별 부문 분석 2018-2022
• 지역별 부문 분석 2018-2022
• 국가별 부문 분석 2018-2022

제5장 Five Forces 분석

• Five Forces 요약
• 구매자의 교섭력
• 공급 기업의 교섭력
• 신규 참여업체의 위협
• 대체품의 위협
• 경쟁의 위협
• 시장 상황

제6장 시장 세분화 : 유통 채널별

• 시장 세분화
• 비교 : 유통 채널별
• 오프라인 : 시장 규모와 예측 2023-2028
• 온라인 : 시장 규모와 예측 2023-2028
• 유통 채널별 시장 기회

제7장 시장 세분화 : 유형별

• 시장 세분화
• 비교 : 유형별
• 무기 : 시장 규모와 예측 2023-2028
• 유기 : 시장 규모와 예측 2023-2028
• 유형별 시장 기회

제8장 고객 상황

• 고객 상황 개요

제9장 지역별 상황

• 지역별 세분화
• 지역별 비교
• 북미 : 시장 규모와 예측 2023-2028
• 유럽 : 시장 규모와 예측 2023-2028
• 아시아태평양 : 시장 규모와 예측 2023-2028
• 남미 : 시장 규모와 예측 2023-2028
• 중동 및 아프리카 : 시장 규모와 예측 2023-2028
• 미국 : 시장 규모와 예측 2023-2028
• 독일 : 시장 규모와 예측 2023-2028
• 중국 : 시장 규모와 예측 2023-2028
• 영국 : 시장 규모와 예측 2023-2028
• 캐나다 : 시장 규모와 예측 2023-2028
• 지역 상황별 시장 기회

제10장 촉진요인, 과제, 기회, 억제요인

• 시장 성장 촉진요인
• 시장 과제
• 성장 촉진요인과 과제의 영향
• 시장 기회·억제요인

제11장 경쟁 상황

• 개요
• 경쟁 상황
• 혼란 상황
• 업계 리스크

제12장 경쟁 분석

• 기업 개요
• 기업의 시장 포지셔닝
• Canneberge Quebec Inc.
• Cape Blanco Cranberries Inc.
• Cape Cod Select
• Decas Cranberry Products Inc.
• Fresh Meadows Cranberries
• Fruit dOr
• Habelman Bros. Co.
• Honestly Cranberry
• Meduri Farms Inc.
• Michigan Cranberry Co.
• Ocean Spray Cranberries Inc.
• Seaview Cranberries Inc.
• Wetherby Cranberry Co.

제13장 부록

영문목차

The fresh cranberries market is forecasted to grow by USD 11.6 mn during 2023-2028, accelerating at a CAGR of 5.09% during the forecast period. The report on the fresh cranberries market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing awareness of benefits of consuming fresh cranberries, increasing use of fresh cranberries in different food and beverage applications, and growth of organized retail.

Technavio's fresh cranberries market is segmented as below:

By Distribution Channel

• Offline
• Online

By Type

• Inorganic
• Organic

By Geographical Landscape

• North America
• Europe
• APAC
• South America
• Middle East and Africa

This study identifies the advent of smart packaging as one of the prime reasons driving the fresh cranberries market growth during the next few years. Also, increasing demand for fresh organic cranberries and rising popularity of private-label fresh cranberries will lead to sizable demand in the market.

The report on the fresh cranberries market covers the following areas:

• Fresh cranberries market sizing
• Fresh cranberries market forecast
• Fresh cranberries market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading fresh cranberries market vendors that include Canneberge Quebec Inc., Cape Blanco Cranberries Inc., Cape Cod Select, Decas Cranberry Products Inc., Fresh Meadows Cranberries, Fruit dOr, Habelman Bros. Co., Honestly Cranberry, Meduri Farms Inc., Michigan Cranberry Co., Ocean Spray Cranberries Inc., Seaview Cranberries Inc., and Wetherby Cranberry Co.. Also, the fresh cranberries market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 2.2 Market characteristics
  • Market characteristics analysis
• 2.3 Value chain analysis
  • Value Chain Analysis

3 Market Sizing

• 3.1 Market definition
  • Offerings of companies included in the market definition
• 3.2 Market segment analysis
  • Market segments
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028
  • Chart on Global - Market size and forecast 2023-2028 ($ million)
  • Data Table on Global - Market size and forecast 2023-2028 ($ million)
  • Chart on Global Market: Year-over-year growth 2023-2028 (%)
  • Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

• 4.1 Global Fresh Cranberries Market 2018 - 2022
  • Historic Market Size - Data Table on Global Fresh Cranberries Market 2018 - 2022 ($ million)
• 4.2 Distribution Channel segment analysis 2018 - 2022
  • Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
• 4.3 Type segment analysis 2018 - 2022
  • Historic Market Size - Type Segment 2018 - 2022 ($ million)
• 4.4 Geography segment analysis 2018 - 2022
  • Historic Market Size - Geography Segment 2018 - 2022 ($ million)
• 4.5 Country segment analysis 2018 - 2022
  • Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
  • Five forces analysis - Comparison between 2023 and 2028
• 5.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2023 and 2028
• 5.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• 5.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2023 and 2028
• 5.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2023 and 2028
• 5.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2023 and 2028
• 5.7 Market condition
  • Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Distribution Channel

• 6.1 Market segments
  • Chart on Distribution Channel - Market share 2023-2028 (%)
  • Data Table on Distribution Channel - Market share 2023-2028 (%)
• 6.2 Comparison by Distribution Channel
  • Chart on Comparison by Distribution Channel
  • Data Table on Comparison by Distribution Channel
• 6.3 Offline - Market size and forecast 2023-2028
  • Chart on Offline - Market size and forecast 2023-2028 ($ million)
  • Data Table on Offline - Market size and forecast 2023-2028 ($ million)
  • Chart on Offline - Year-over-year growth 2023-2028 (%)
  • Data Table on Offline - Year-over-year growth 2023-2028 (%)
• 6.4 Online - Market size and forecast 2023-2028
  • Chart on Online - Market size and forecast 2023-2028 ($ million)
  • Data Table on Online - Market size and forecast 2023-2028 ($ million)
  • Chart on Online - Year-over-year growth 2023-2028 (%)
  • Data Table on Online - Year-over-year growth 2023-2028 (%)
• 6.5 Market opportunity by Distribution Channel
  • Market opportunity by Distribution Channel ($ million)
  • Data Table on Market opportunity by Distribution Channel ($ million)

7 Market Segmentation by Type

• 7.1 Market segments
  • Chart on Type - Market share 2023-2028 (%)
  • Data Table on Type - Market share 2023-2028 (%)
• 7.2 Comparison by Type
  • Chart on Comparison by Type
  • Data Table on Comparison by Type
• 7.3 Inorganic - Market size and forecast 2023-2028
  • Chart on Inorganic - Market size and forecast 2023-2028 ($ million)
  • Data Table on Inorganic - Market size and forecast 2023-2028 ($ million)
  • Chart on Inorganic - Year-over-year growth 2023-2028 (%)
  • Data Table on Inorganic - Year-over-year growth 2023-2028 (%)
• 7.4 Organic - Market size and forecast 2023-2028
  • Chart on Organic - Market size and forecast 2023-2028 ($ million)
  • Data Table on Organic - Market size and forecast 2023-2028 ($ million)
  • Chart on Organic - Year-over-year growth 2023-2028 (%)
  • Data Table on Organic - Year-over-year growth 2023-2028 (%)
• 7.5 Market opportunity by Type
  • Market opportunity by Type ($ million)
  • Data Table on Market opportunity by Type ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2023-2028 (%)
  • Data Table on Market share By Geographical Landscape 2023-2028 (%)
• 9.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 9.3 North America - Market size and forecast 2023-2028
  • Chart on North America - Market size and forecast 2023-2028 ($ million)
  • Data Table on North America - Market size and forecast 2023-2028 ($ million)
  • Chart on North America - Year-over-year growth 2023-2028 (%)
  • Data Table on North America - Year-over-year growth 2023-2028 (%)
• 9.4 Europe - Market size and forecast 2023-2028
  • Chart on Europe - Market size and forecast 2023-2028 ($ million)
  • Data Table on Europe - Market size and forecast 2023-2028 ($ million)
  • Chart on Europe - Year-over-year growth 2023-2028 (%)
  • Data Table on Europe - Year-over-year growth 2023-2028 (%)
• 9.5 APAC - Market size and forecast 2023-2028
  • Chart on APAC - Market size and forecast 2023-2028 ($ million)
  • Data Table on APAC - Market size and forecast 2023-2028 ($ million)
  • Chart on APAC - Year-over-year growth 2023-2028 (%)
  • Data Table on APAC - Year-over-year growth 2023-2028 (%)
• 9.6 South America - Market size and forecast 2023-2028
  • Chart on South America - Market size and forecast 2023-2028 ($ million)
  • Data Table on South America - Market size and forecast 2023-2028 ($ million)
  • Chart on South America - Year-over-year growth 2023-2028 (%)
  • Data Table on South America - Year-over-year growth 2023-2028 (%)
• 9.7 Middle East and Africa - Market size and forecast 2023-2028
  • Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• 9.8 US - Market size and forecast 2023-2028
  • Chart on US - Market size and forecast 2023-2028 ($ million)
  • Data Table on US - Market size and forecast 2023-2028 ($ million)
  • Chart on US - Year-over-year growth 2023-2028 (%)
  • Data Table on US - Year-over-year growth 2023-2028 (%)
• 9.9 Germany - Market size and forecast 2023-2028
  • Chart on Germany - Market size and forecast 2023-2028 ($ million)
  • Data Table on Germany - Market size and forecast 2023-2028 ($ million)
  • Chart on Germany - Year-over-year growth 2023-2028 (%)
  • Data Table on Germany - Year-over-year growth 2023-2028 (%)
• 9.10 China - Market size and forecast 2023-2028
  • Chart on China - Market size and forecast 2023-2028 ($ million)
  • Data Table on China - Market size and forecast 2023-2028 ($ million)
  • Chart on China - Year-over-year growth 2023-2028 (%)
  • Data Table on China - Year-over-year growth 2023-2028 (%)
• 9.11 UK - Market size and forecast 2023-2028
  • Chart on UK - Market size and forecast 2023-2028 ($ million)
  • Data Table on UK - Market size and forecast 2023-2028 ($ million)
  • Chart on UK - Year-over-year growth 2023-2028 (%)
  • Data Table on UK - Year-over-year growth 2023-2028 (%)
• 9.12 Canada - Market size and forecast 2023-2028
  • Chart on Canada - Market size and forecast 2023-2028 ($ million)
  • Data Table on Canada - Market size and forecast 2023-2028 ($ million)
  • Chart on Canada - Year-over-year growth 2023-2028 (%)
  • Data Table on Canada - Year-over-year growth 2023-2028 (%)
• 9.13 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ million)
  • Data Tables on Market opportunity By Geographical Landscape ($ million)

10 Drivers, Challenges, and Opportunity/Restraints

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2023 and 2028
• 10.4 Market opportunities/restraints

11 Competitive Landscape

• 11.1 Overview
• 11.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 11.3 Landscape disruption
  • Overview on factors of disruption
• 11.4 Industry risks
  • Impact of key risks on business

12 Competitive Analysis

• 12.1 Companies profiled
  • Companies covered
• 12.2 Market positioning of companies
  • Matrix on companies position and classification
• 12.3 Canneberge Quebec Inc.
  • Canneberge Quebec Inc. - Overview
  • Canneberge Quebec Inc. - Product / Service
  • Canneberge Quebec Inc. - Key offerings
• 12.4 Cape Blanco Cranberries Inc.
  • Cape Blanco Cranberries Inc. - Overview
  • Cape Blanco Cranberries Inc. - Product / Service
  • Cape Blanco Cranberries Inc. - Key offerings
• 12.5 Cape Cod Select
  • Cape Cod Select - Overview
  • Cape Cod Select - Product / Service
  • Cape Cod Select - Key offerings
• 12.6 Decas Cranberry Products Inc.
  • Decas Cranberry Products Inc. - Overview
  • Decas Cranberry Products Inc. - Product / Service
  • Decas Cranberry Products Inc. - Key offerings
• 12.7 Fresh Meadows Cranberries
  • Fresh Meadows Cranberries - Overview
  • Fresh Meadows Cranberries - Product / Service
  • Fresh Meadows Cranberries - Key offerings
• 12.8 Fruit dOr
  • Fruit dOr - Overview
  • Fruit dOr - Product / Service
  • Fruit dOr - Key offerings
• 12.9 Habelman Bros. Co.
  • Habelman Bros. Co. - Overview
  • Habelman Bros. Co. - Product / Service
  • Habelman Bros. Co. - Key offerings
• 12.10 Honestly Cranberry
  • Honestly Cranberry - Overview
  • Honestly Cranberry - Product / Service
  • Honestly Cranberry - Key offerings
• 12.11 Meduri Farms Inc.
  • Meduri Farms Inc. - Overview
  • Meduri Farms Inc. - Product / Service
  • Meduri Farms Inc. - Key offerings
• 12.12 Michigan Cranberry Co.
  • Michigan Cranberry Co. - Overview
  • Michigan Cranberry Co. - Product / Service
  • Michigan Cranberry Co. - Key offerings
• 12.13 Ocean Spray Cranberries Inc.
  • Ocean Spray Cranberries Inc. - Overview
  • Ocean Spray Cranberries Inc. - Product / Service
  • Ocean Spray Cranberries Inc. - Key news
  • Ocean Spray Cranberries Inc. - Key offerings
• 12.14 Seaview Cranberries Inc.
  • Seaview Cranberries Inc. - Overview
  • Seaview Cranberries Inc. - Product / Service
  • Seaview Cranberries Inc. - Key offerings
• 12.15 Wetherby Cranberry Co.
  • Wetherby Cranberry Co. - Overview
  • Wetherby Cranberry Co. - Product / Service
  • Wetherby Cranberry Co. - Key offerings

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 13.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 13.4 Research methodology
  • Research methodology
• 13.5 Data procurement
  • Information sources
• 13.6 Data validation
  • Data validation
• 13.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 13.8 Data synthesis
  • Data synthesis
• 13.9 360 degree market analysis
  • 360 degree market analysis
• 13.10 List of abbreviations
  • List of abbreviations