한글목차

프로용 헤어케어 제품 시장, 2024-2028년

프로용 헤어케어 제품 시장은 2023-2028년에 51억 달러, 예측 기간 중 CAGR은 4.5%로 성장할 것으로 예측됩니다. 프로용 헤어케어 제품 시장의 전체적인 분석, 시장 규모·예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더를 다룬 벤더 분석 등을 게재하고 있습니다.

현재 시장 시나리오, 최신 동향과 촉진요인, 시장 환경 전체에 관한 최신 분석을 제공하고 있습니다. 시장은 제품의 프리미엄화와 커스터마이즈로 연결되는 기술 혁신과 포트폴리오의 확대, 남성용 그루밍 제품에 대한 수요의 증가, 소셜미디어 프로모션의 증가, 유명인 추천과 캠페인에 의해 촉진되고 있습니다.

본 조사에서는 향후 수년간 프로용 헤어케어 제품 시장 성장을 촉진하는 주요 요인의 하나로 멀티채널 마케팅을 들고 있습니다. 또한 천연 재료 및 오가닉 프로용 헤어케어 제품에 대한 수요 증가 및 홈살롱 서비스의 채택 확대도 시장의 큰 수요로 연결될 것으로 생각되고 있습니다.

목차

제1장 개요

• 시장 개요

제2장 시장 구도

• 시장 에코시스템
• 시장의 특징
• 밸류체인 분석

제3장 시장 규모의 평가

• 시장의 정의
• 시장 부문 분석
• 시장 규모 2023년
• 시장의 전망 2023-2028년

제4장 시장 규모 실적

• 세계의 프로용 헤어케어 제품 시장 2018-2022년
• 유통 채널별 부문 분석 2018-2022년
• 유형별 부문 분석 2018-2022년
• 제품별 부문 분석 2018-2022년
• 지역별 부문 분석 2018-2022년
• 국가별 부문 분석 2018-2022년

제5장 Five Forces 분석

• Five Forces 요약
• 바이어의 교섭력
• 공급 기업의 교섭력
• 신규 진출업체의 위협
• 대체품의 위협
• 경쟁의 위협
• 시장 현황

제6장 시장 세분화 : 유통 채널별

• 시장 세분화
• 비교 : 유통 채널별
• 오프라인 : 시장 규모와 예측 2023-2028년
• 온라인 : 시장 규모와 예측 2023-2028년
• 유통 채널별 시장 기회

제7장 시장 세분화 : 유형별

• 시장 세분화
• 비교 : 유형별
• 일반 헤어케어 제품 : 시장 규모와 예측 2023-2028년
• 천연과 오가닉 제품 : 시장 규모와 예측 2023-2028년
• 유형별 시장 기회

제8장 시장 세분화 : 제품별

• 시장 세분화
• 비교 : 제품별
• 헤어 컬러제 : 시장 규모와 예측 2023-2028년
• 샴푸와 컨디셔너 : 시장 규모와 예측 2023-2028년
• 헤어 스타일링제 : 시장 규모와 예측 2023-2028년
• 제품별 시장 기회

제9장 고객 상황

• 고객 상황 개요

제10장 지역별 상황

• 지역별 세분화
• 비교 : 지역별
• 북미 : 시장 규모와 예측 2023-2028년
• 유럽 : 시장 규모와 예측 2023-2028년
• 아시아태평양 : 시장 규모와 예측 2023-2028년
• 남미 : 시장 규모와 예측 2023-2028년
• 중동 및 아프리카 : 시장 규모와 예측 2023-2028년
• 미국 : 시장 규모와 예측 2023-2028년
• 독일 : 시장 규모와 예측 2023-2028년
• 영국 : 시장 규모와 예측 2023-2028년
• 일본 : 시장 규모와 예측 2023-2028년
• 중국 : 시장 규모와 예측 2023-2028년
• 지역 상황별 시장 기회

제11장 촉진요인·과제·기회·억제요인

• 시장 성장 촉진요인
• 시장이 해결해야 할 과제
• 촉진요인과 과제의 영향
• 시장의 기회·억제요인

제12장 경쟁 구도

• 개요
• 경쟁 구도
• 혼란 상황
• 업계의 리스크

제13장 경쟁 분석

• 기업 개요
• 기업의 시장 포지셔닝
• Coty Inc.
• Henkel AG and Co. KGaA
• Kao Corp.
• Kose Corp.
• LOreal SA
• Natura and Co Holding SA
• Shiseido Co. Ltd.
• The Estee Lauder Co. Inc.
• The Procter and Gamble Co.
• Unilever PLC

제14장 부록

영문목차

Professional Haircare Products Market 2024-2028

The professional haircare products market is forecasted to grow by USD 5100 mn during 2023-2028, accelerating at a CAGR of 4.5% during the forecast period. The report on the professional haircare products market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by innovation and portfolio extension leading to product premiumization and customization, increase in demand for male grooming products, and increasing social media promotions, celebrity endorsements and campaign.

Technavio's professional haircare products market is segmented as below:

By Distribution Channel

• Offline
• Online

By Type

• Regular haircare products
• Natural and organic products

By Product

• Hair colorants
• Shampoos and conditioners
• Hair styling products

By Geographical Landscape

• North America
• Europe
• APAC
• South America
• Middle East and Africa

This study identifies the multichannel marketing as one of the prime reasons driving the professional haircare products market growth during the next few years. Also, growing demand for natural and organic professional haircare products and growing adoption of home salon services will lead to sizable demand in the market.

The report on the professional haircare products market covers the following areas:

• Professional Haircare Products Market sizing
• Professional Haircare Products Market forecast
• Professional Haircare Products Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading professional haircare products market vendors that include Arbonne International LLC, Avon Products, Chatters GP Inc., Combe Inc., Coty Inc., Emami Ltd, Henkel AG and Co. KGaA, Johnson and Johnson Services Inc., Kao Corp., Kose Corp., LOreal SA, Natura and Co Holding SA, Revlon Inc., Shiseido Co. Ltd., The Estee Lauder Co. Inc., The Hain Celestial Group Inc., The Himalaya Drug Co., The Procter and Gamble Co., Unilever PLC, and World Hair Cosmetics Asia Ltd. Also, the professional haircare products market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Executive Summary - Chart on Market Segmentation by Type
  • Executive Summary - Chart on Market Segmentation by Product
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 2.2 Market characteristics
  • Market characteristics analysis
• 2.3 Value chain analysis
  • Value Chain Analysis

3 Market Sizing

• 3.1 Market definition
  • Offerings of companies included in the market definition
• 3.2 Market segment analysis
  • Market segments
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028
  • Chart on Global - Market size and forecast 2023-2028 ($ million)
  • Data Table on Global - Market size and forecast 2023-2028 ($ million)
  • Chart on Global Market: Year-over-year growth 2023-2028 (%)
  • Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

• 4.1 Global Professional Haircare Products Market 2018 - 2022
  • Historic Market Size - Data Table on Global Professional Haircare Products Market 2018 - 2022 ($ million)
• 4.2 Distribution Channel segment analysis 2018 - 2022
  • Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ million)
• 4.3 Type segment analysis 2018 - 2022
  • Historic Market Size - Type Segment 2018 - 2022 ($ million)
• 4.4 Product segment analysis 2018 - 2022
  • Historic Market Size - Product Segment 2018 - 2022 ($ million)
• 4.5 Geography segment analysis 2018 - 2022
  • Historic Market Size - Geography Segment 2018 - 2022 ($ million)
• 4.6 Country segment analysis 2018 - 2022
  • Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
  • Five forces analysis - Comparison between 2023 and 2028
• 5.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2023 and 2028
• 5.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• 5.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2023 and 2028
• 5.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2023 and 2028
• 5.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2023 and 2028
• 5.7 Market condition
  • Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Distribution Channel

• 6.1 Market segments
  • Chart on Distribution Channel - Market share 2023-2028 (%)
  • Data Table on Distribution Channel - Market share 2023-2028 (%)
• 6.2 Comparison by Distribution Channel
  • Chart on Comparison by Distribution Channel
  • Data Table on Comparison by Distribution Channel
• 6.3 Offline - Market size and forecast 2023-2028
  • Chart on Offline - Market size and forecast 2023-2028 ($ million)
  • Data Table on Offline - Market size and forecast 2023-2028 ($ million)
  • Chart on Offline - Year-over-year growth 2023-2028 (%)
  • Data Table on Offline - Year-over-year growth 2023-2028 (%)
• 6.4 Online - Market size and forecast 2023-2028
  • Chart on Online - Market size and forecast 2023-2028 ($ million)
  • Data Table on Online - Market size and forecast 2023-2028 ($ million)
  • Chart on Online - Year-over-year growth 2023-2028 (%)
  • Data Table on Online - Year-over-year growth 2023-2028 (%)
• 6.5 Market opportunity by Distribution Channel
  • Market opportunity by Distribution Channel ($ million)
  • Data Table on Market opportunity by Distribution Channel ($ million)

7 Market Segmentation by Type

• 7.1 Market segments
  • Chart on Type - Market share 2023-2028 (%)
  • Data Table on Type - Market share 2023-2028 (%)
• 7.2 Comparison by Type
  • Chart on Comparison by Type
  • Data Table on Comparison by Type
• 7.3 Regular haircare products - Market size and forecast 2023-2028
  • Chart on Regular haircare products - Market size and forecast 2023-2028 ($ million)
  • Data Table on Regular haircare products - Market size and forecast 2023-2028 ($ million)
  • Chart on Regular haircare products - Year-over-year growth 2023-2028 (%)
  • Data Table on Regular haircare products - Year-over-year growth 2023-2028 (%)
• 7.4 Natural and organic products - Market size and forecast 2023-2028
  • Chart on Natural and organic products - Market size and forecast 2023-2028 ($ million)
  • Data Table on Natural and organic products - Market size and forecast 2023-2028 ($ million)
  • Chart on Natural and organic products - Year-over-year growth 2023-2028 (%)
  • Data Table on Natural and organic products - Year-over-year growth 2023-2028 (%)
• 7.5 Market opportunity by Type
  • Market opportunity by Type ($ million)
  • Data Table on Market opportunity by Type ($ million)

8 Market Segmentation by Product

• 8.1 Market segments
  • Chart on Product - Market share 2023-2028 (%)
  • Data Table on Product - Market share 2023-2028 (%)
• 8.2 Comparison by Product
  • Chart on Comparison by Product
  • Data Table on Comparison by Product
• 8.3 Hair colorants - Market size and forecast 2023-2028
  • Chart on Hair colorants - Market size and forecast 2023-2028 ($ million)
  • Data Table on Hair colorants - Market size and forecast 2023-2028 ($ million)
  • Chart on Hair colorants - Year-over-year growth 2023-2028 (%)
  • Data Table on Hair colorants - Year-over-year growth 2023-2028 (%)
• 8.4 Shampoos and conditioners - Market size and forecast 2023-2028
  • Chart on Shampoos and conditioners - Market size and forecast 2023-2028 ($ million)
  • Data Table on Shampoos and conditioners - Market size and forecast 2023-2028 ($ million)
  • Chart on Shampoos and conditioners - Year-over-year growth 2023-2028 (%)
  • Data Table on Shampoos and conditioners - Year-over-year growth 2023-2028 (%)
• 8.5 Hair styling products - Market size and forecast 2023-2028
  • Chart on Hair styling products - Market size and forecast 2023-2028 ($ million)
  • Data Table on Hair styling products - Market size and forecast 2023-2028 ($ million)
  • Chart on Hair styling products - Year-over-year growth 2023-2028 (%)
  • Data Table on Hair styling products - Year-over-year growth 2023-2028 (%)
• 8.6 Market opportunity by Product
  • Market opportunity by Product ($ million)
  • Data Table on Market opportunity by Product ($ million)

9 Customer Landscape

• 9.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

10 Geographic Landscape

• 10.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2023-2028 (%)
  • Data Table on Market share By Geographical Landscape 2023-2028 (%)
• 10.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 10.3 North America - Market size and forecast 2023-2028
  • Chart on North America - Market size and forecast 2023-2028 ($ million)
  • Data Table on North America - Market size and forecast 2023-2028 ($ million)
  • Chart on North America - Year-over-year growth 2023-2028 (%)
  • Data Table on North America - Year-over-year growth 2023-2028 (%)
• 10.4 Europe - Market size and forecast 2023-2028
  • Chart on Europe - Market size and forecast 2023-2028 ($ million)
  • Data Table on Europe - Market size and forecast 2023-2028 ($ million)
  • Chart on Europe - Year-over-year growth 2023-2028 (%)
  • Data Table on Europe - Year-over-year growth 2023-2028 (%)
• 10.5 APAC - Market size and forecast 2023-2028
  • Chart on APAC - Market size and forecast 2023-2028 ($ million)
  • Data Table on APAC - Market size and forecast 2023-2028 ($ million)
  • Chart on APAC - Year-over-year growth 2023-2028 (%)
  • Data Table on APAC - Year-over-year growth 2023-2028 (%)
• 10.6 South America - Market size and forecast 2023-2028
  • Chart on South America - Market size and forecast 2023-2028 ($ million)
  • Data Table on South America - Market size and forecast 2023-2028 ($ million)
  • Chart on South America - Year-over-year growth 2023-2028 (%)
  • Data Table on South America - Year-over-year growth 2023-2028 (%)
• 10.7 Middle East and Africa - Market size and forecast 2023-2028
  • Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• 10.8 US - Market size and forecast 2023-2028
  • Chart on US - Market size and forecast 2023-2028 ($ million)
  • Data Table on US - Market size and forecast 2023-2028 ($ million)
  • Chart on US - Year-over-year growth 2023-2028 (%)
  • Data Table on US - Year-over-year growth 2023-2028 (%)
• 10.9 Germany - Market size and forecast 2023-2028
  • Chart on Germany - Market size and forecast 2023-2028 ($ million)
  • Data Table on Germany - Market size and forecast 2023-2028 ($ million)
  • Chart on Germany - Year-over-year growth 2023-2028 (%)
  • Data Table on Germany - Year-over-year growth 2023-2028 (%)
• 10.10 UK - Market size and forecast 2023-2028
  • Chart on UK - Market size and forecast 2023-2028 ($ million)
  • Data Table on UK - Market size and forecast 2023-2028 ($ million)
  • Chart on UK - Year-over-year growth 2023-2028 (%)
  • Data Table on UK - Year-over-year growth 2023-2028 (%)
• 10.11 Japan - Market size and forecast 2023-2028
  • Chart on Japan - Market size and forecast 2023-2028 ($ million)
  • Data Table on Japan - Market size and forecast 2023-2028 ($ million)
  • Chart on Japan - Year-over-year growth 2023-2028 (%)
  • Data Table on Japan - Year-over-year growth 2023-2028 (%)
• 10.12 China - Market size and forecast 2023-2028
  • Chart on China - Market size and forecast 2023-2028 ($ million)
  • Data Table on China - Market size and forecast 2023-2028 ($ million)
  • Chart on China - Year-over-year growth 2023-2028 (%)
  • Data Table on China - Year-over-year growth 2023-2028 (%)
• 10.13 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ million)
  • Data Tables on Market opportunity By Geographical Landscape ($ million)

11 Drivers, Challenges, and Opportunity/Restraints

• 11.1 Market drivers
• 11.2 Market challenges
• 11.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2023 and 2028
• 11.4 Market opportunities/restraints

12 Competitive Landscape

• 12.1 Overview
• 12.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 12.3 Landscape disruption
  • Overview on factors of disruption
• 12.4 Industry risks
  • Impact of key risks on business

13 Competitive Analysis

• 13.1 Companies profiled
  • Companies covered
• 13.2 Market positioning of companies
  • Matrix on companies position and classification
• 13.3 Coty Inc.
  • Coty Inc. - Overview
  • Coty Inc. - Business segments
  • Coty Inc. - Key news
  • Coty Inc. - Key offerings
  • Coty Inc. - Segment focus
• 13.4 Henkel AG and Co. KGaA
  • Henkel AG and Co. KGaA - Overview
  • Henkel AG and Co. KGaA - Business segments
  • Henkel AG and Co. KGaA - Key news
  • Henkel AG and Co. KGaA - Key offerings
  • Henkel AG and Co. KGaA - Segment focus
• 13.5 Kao Corp.
  • Kao Corp. - Overview
  • Kao Corp. - Business segments
  • Kao Corp. - Key news
  • Kao Corp. - Key offerings
  • Kao Corp. - Segment focus
• 13.6 Kose Corp.
  • Kose Corp. - Overview
  • Kose Corp. - Product / Service
  • Kose Corp. - Key offerings
• 13.7 LOreal SA
  • LOreal SA - Overview
  • LOreal SA - Business segments
  • LOreal SA - Key news
  • LOreal SA - Key offerings
  • LOreal SA - Segment focus
• 13.8 Natura and Co Holding SA
  • Natura and Co Holding SA - Overview
  • Natura and Co Holding SA - Business segments
  • Natura and Co Holding SA - Key offerings
  • Natura and Co Holding SA - Segment focus
• 13.9 Shiseido Co. Ltd.
  • Shiseido Co. Ltd. - Overview
  • Shiseido Co. Ltd. - Business segments
  • Shiseido Co. Ltd. - Key news
  • Shiseido Co. Ltd. - Key offerings
  • Shiseido Co. Ltd. - Segment focus
• 13.10 The Estee Lauder Co. Inc.
  • The Estee Lauder Co. Inc. - Overview
  • The Estee Lauder Co. Inc. - Product / Service
  • The Estee Lauder Co. Inc. - Key news
  • The Estee Lauder Co. Inc. - Key offerings
• 13.11 The Procter and Gamble Co.
  • The Procter and Gamble Co. - Overview
  • The Procter and Gamble Co. - Business segments
  • The Procter and Gamble Co. - Key news
  • The Procter and Gamble Co. - Key offerings
  • The Procter and Gamble Co. - Segment focus
• 13.12 Unilever PLC
  • Unilever PLC - Overview
  • Unilever PLC - Business segments
  • Unilever PLC - Key offerings
  • Unilever PLC - Segment focus

14 Appendix

• 14.1 Scope of the report
• 14.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 14.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 14.4 Research methodology
  • Research methodology
• 14.5 Data procurement
  • Information sources
• 14.6 Data validation
  • Data validation
• 14.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 14.8 Data synthesis
  • Data synthesis
• 14.9 360 degree market analysis
  • 360 degree market analysis
• 14.10 List of abbreviations
  • List of abbreviations