한글목차

프리미엄 증류주 시장은 2023-2028년간 548억 달러 확대되고, 예측 기간 동안 6.55%의 연평균 복합 성장률(CAGR)로 성장할 것으로 예상됩니다.

본 보고서에서는 프리미엄 증류주 시장의 전반적인 분석, 시장 규모와 예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더를 대상으로 한 벤더 분석 등을 수록했습니다.

현재의 시장 시나리오, 최신 동향 및 성장요인, 전체 시장 환경에 대한 최신 분석을 제공합니다. 이 시장은 밀레니얼 세대의 프리미엄 음료에 대한 수요 증가, 칵테일 문화의 인기 상승, 주류의 온라인 판매 확대가 시장을 주도하고 있습니다.

이 보고서는 향후 몇 년동안 프리미엄 주류 시장의 성장을 주도할 주요 요인 중 하나로 전체 밸류체인에서 기술에 대한 의존도가 높아지는 것을 꼽았습니다. 또한, 펍과 바 방문 증가와 유기농 및 내추럴 와인에 대한 수요 증가도 시장의 큰 수요로 이어질 것으로 보입니다.

목차

제1장 주요 요약

• 시장 개요

제2장 시장 구도

• 시장 생태계
• 시장 특징
• 밸류체인 분석

제3장 시장 규모 평가

• 시장의 정의
• 시장 부문 분석
• 시장 규모(2023년)
• 시장 전망(2023-2028년)

제4장 시장 규모 실적

• 세계의 프리미엄 증류주 시장(2018-2022년)
• 유통 채널별 부문 분석(2018-2022년)
• 제품별 부문 분석(2018-2022년)
• 지역별 부문 분석(2018-2022년)
• 국가별 부문 분석(2018-2022년)

제5장 Five Forces 분석

• Five Forces 요약
• 바이어의 교섭력
• 공급 기업의 교섭력
• 신규 진출업체의 위협
• 대체품의 위협
• 경쟁 위협
• 시장 현황

제6장 시장 세분화 : 유통 채널별

• 시장 세분화
• 비교 : 유통 채널별
• 오프트레이드 : 시장 규모와 예측(2023-2028년)
• 온트레이드 : 시장 규모와 예측(2023-2028년)
• 시장 기회 : 유통 채널별

제7장 시장 세분화 : 제품별

• 시장 세분화
• 비교 : 제품별
• 보드카 : 시장 규모와 예측(2023-2028년)
• 위스키 : 시장 규모와 예측(2023-2028년)
• 럼주 : 시장 규모와 예측(2023-2028년)
• 브랜디 : 시장 규모와 예측(2023-2028년)
• 기타 : 시장 규모와 예측(2023-2028년)
• 시장 기회 : 제품별

제8장 고객 상황

• 고객 상황 개요

제9장 지역별 상황

• 지역별 세분화
• 지역별 비교
• 유럽 : 시장 규모와 예측(2023-2028년)
• 아시아태평양 : 시장 규모와 예측(2023-2028년)
• 북미 : 시장 규모와 예측(2023-2028년)
• 남미 : 시장 규모와 예측(2023-2028년)
• 중동 및 아프리카 : 시장 규모와 예측(2023-2028년)
• 미국 : 시장 규모와 예측(2023-2028년)
• 중국 : 시장 규모와 예측(2023-2028년)
• 영국 : 시장 규모와 예측(2023-2028년)
• 프랑스 : 시장 규모와 예측(2023-2028년)
• 독일 : 시장 규모와 예측(2023-2028년)
• 시장 기회 : 지역 상황별

제10장 성장 촉진요인, 과제, 기회, 억제요인

• 시장 성장 촉진요인
• 시장이 해결해야 할 과제
• 성장 촉진요인과 과제의 영향
• 시장 기회, 성장 억제요인

제11장 경쟁 구도

• 개요
• 경쟁 구도
• 혼란 상황
• 업계 리스크

제12장 경쟁 분석

• 기업 개요
• 기업의 시장 포지셔닝
• Bacardi Ltd.
• Becle S.A.B. de C.V.
• Brown Forman Corp.
• Campari Group
• Constellation Brands Inc.
• Diageo Plc
• Hite Jinro Co. Ltd.
• LVMH Group.
• Pernod Ricard SA
• Remy Cointreau SA
• Sazerac Co. Inc.
• Suntory Holdings Ltd.
• Tanduay Distillers Inc
• The Edrington Group Ltd.
• William Grant and Sons Ltd

제13장 부록

영문목차

The premium spirit market is forecasted to grow by USD 54.8 bn during 2023-2028, accelerating at a CAGR of 6.55% during the forecast period. The report on the premium spirit market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing demand for premium drinks by the millennial generation, growing popularity of cocktail culture, and growing online sales of alcohol.

Technavio's premium spirit market is segmented as below:

By Distribution Channel

• Off-trade
• On-trade

By Product

• Vodka
• Whisky
• Rum
• Brandy
• Others

By Geographical Landscape

• Europe
• APAC
• North America
• South America
• Middle East and Africa

This study identifies the increasing dependence on technology throughout the value chain as one of the prime reasons driving the premium spirit market growth during the next few years. Also, increasing trend of visiting pubs and bars and rise in organic and natural wines will lead to sizable demand in the market.

The report on the premium spirit market covers the following areas:

• Premium spirit market sizing
• Premium spirit market forecast
• Premium spirit market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading premium spirit market vendors that include Alliance Global Group Inc., Allied Blenders and Distillers Pvt. Ltd., Bacardi Ltd., Becle S.A.B. de C.V., Brown Forman Corp., Campari Group, Constellation Brands Inc., Diageo Plc, Fifth Generation Inc., Heineken Holding NV, Hite Jinro Co. Ltd., LVMH Group., Pernod Ricard SA, Remy Cointreau SA, Roust, Sazerac Co. Inc., Suntory Holdings Ltd., Tanduay Distillers Inc, The Edrington Group Ltd., and William Grant and Sons Ltd. Also, the premium spirit market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Executive Summary - Chart on Market Segmentation by Product
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 2.2 Market characteristics
  • Market characteristics analysis
• 2.3 Value chain analysis
  • Value Chain Analysis

3 Market Sizing

• 3.1 Market definition
  • Offerings of companies included in the market definition
• 3.2 Market segment analysis
  • Market segments
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028
  • Chart on Global - Market size and forecast 2023-2028 ($ billion)
  • Data Table on Global - Market size and forecast 2023-2028 ($ billion)
  • Chart on Global Market: Year-over-year growth 2023-2028 (%)
  • Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

• 4.1 Global Premium Spirit Market 2018 - 2022
  • Historic Market Size - Data Table on Global Premium Spirit Market 2018 - 2022 ($ billion)
• 4.2 Distribution Channel segment analysis 2018 - 2022
  • Historic Market Size - Distribution Channel Segment 2018 - 2022 ($ billion)
• 4.3 Product segment analysis 2018 - 2022
  • Historic Market Size - Product Segment 2018 - 2022 ($ billion)
• 4.4 Geography segment analysis 2018 - 2022
  • Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
• 4.5 Country segment analysis 2018 - 2022
  • Historic Market Size - Country Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

• 5.1 Five forces summary
  • Five forces analysis - Comparison between 2023 and 2028
• 5.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2023 and 2028
• 5.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• 5.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2023 and 2028
• 5.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2023 and 2028
• 5.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2023 and 2028
• 5.7 Market condition
  • Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Distribution Channel

• 6.1 Market segments
  • Chart on Distribution Channel - Market share 2023-2028 (%)
  • Data Table on Distribution Channel - Market share 2023-2028 (%)
• 6.2 Comparison by Distribution Channel
  • Chart on Comparison by Distribution Channel
  • Data Table on Comparison by Distribution Channel
• 6.3 Off-trade - Market size and forecast 2023-2028
  • Chart on Off-trade - Market size and forecast 2023-2028 ($ billion)
  • Data Table on Off-trade - Market size and forecast 2023-2028 ($ billion)
  • Chart on Off-trade - Year-over-year growth 2023-2028 (%)
  • Data Table on Off-trade - Year-over-year growth 2023-2028 (%)
• 6.4 On-trade - Market size and forecast 2023-2028
  • Chart on On-trade - Market size and forecast 2023-2028 ($ billion)
  • Data Table on On-trade - Market size and forecast 2023-2028 ($ billion)
  • Chart on On-trade - Year-over-year growth 2023-2028 (%)
  • Data Table on On-trade - Year-over-year growth 2023-2028 (%)
• 6.5 Market opportunity by Distribution Channel
  • Market opportunity by Distribution Channel ($ billion)
  • Data Table on Market opportunity by Distribution Channel ($ billion)

7 Market Segmentation by Product

• 7.1 Market segments
  • Chart on Product - Market share 2023-2028 (%)
  • Data Table on Product - Market share 2023-2028 (%)
• 7.2 Comparison by Product
  • Chart on Comparison by Product
  • Data Table on Comparison by Product
• 7.3 Vodka - Market size and forecast 2023-2028
  • Chart on Vodka - Market size and forecast 2023-2028 ($ billion)
  • Data Table on Vodka - Market size and forecast 2023-2028 ($ billion)
  • Chart on Vodka - Year-over-year growth 2023-2028 (%)
  • Data Table on Vodka - Year-over-year growth 2023-2028 (%)
• 7.4 Whisky - Market size and forecast 2023-2028
  • Chart on Whisky - Market size and forecast 2023-2028 ($ billion)
  • Data Table on Whisky - Market size and forecast 2023-2028 ($ billion)
  • Chart on Whisky - Year-over-year growth 2023-2028 (%)
  • Data Table on Whisky - Year-over-year growth 2023-2028 (%)
• 7.5 Rum - Market size and forecast 2023-2028
  • Chart on Rum - Market size and forecast 2023-2028 ($ billion)
  • Data Table on Rum - Market size and forecast 2023-2028 ($ billion)
  • Chart on Rum - Year-over-year growth 2023-2028 (%)
  • Data Table on Rum - Year-over-year growth 2023-2028 (%)
• 7.6 Brandy - Market size and forecast 2023-2028
  • Chart on Brandy - Market size and forecast 2023-2028 ($ billion)
  • Data Table on Brandy - Market size and forecast 2023-2028 ($ billion)
  • Chart on Brandy - Year-over-year growth 2023-2028 (%)
  • Data Table on Brandy - Year-over-year growth 2023-2028 (%)
• 7.7 Others - Market size and forecast 2023-2028
  • Chart on Others - Market size and forecast 2023-2028 ($ billion)
  • Data Table on Others - Market size and forecast 2023-2028 ($ billion)
  • Chart on Others - Year-over-year growth 2023-2028 (%)
  • Data Table on Others - Year-over-year growth 2023-2028 (%)
• 7.8 Market opportunity by Product
  • Market opportunity by Product ($ billion)
  • Data Table on Market opportunity by Product ($ billion)

8 Customer Landscape

• 8.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2023-2028 (%)
  • Data Table on Market share By Geographical Landscape 2023-2028 (%)
• 9.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 9.3 Europe - Market size and forecast 2023-2028
  • Chart on Europe - Market size and forecast 2023-2028 ($ billion)
  • Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
  • Chart on Europe - Year-over-year growth 2023-2028 (%)
  • Data Table on Europe - Year-over-year growth 2023-2028 (%)
• 9.4 APAC - Market size and forecast 2023-2028
  • Chart on APAC - Market size and forecast 2023-2028 ($ billion)
  • Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
  • Chart on APAC - Year-over-year growth 2023-2028 (%)
  • Data Table on APAC - Year-over-year growth 2023-2028 (%)
• 9.5 North America - Market size and forecast 2023-2028
  • Chart on North America - Market size and forecast 2023-2028 ($ billion)
  • Data Table on North America - Market size and forecast 2023-2028 ($ billion)
  • Chart on North America - Year-over-year growth 2023-2028 (%)
  • Data Table on North America - Year-over-year growth 2023-2028 (%)
• 9.6 South America - Market size and forecast 2023-2028
  • Chart on South America - Market size and forecast 2023-2028 ($ billion)
  • Data Table on South America - Market size and forecast 2023-2028 ($ billion)
  • Chart on South America - Year-over-year growth 2023-2028 (%)
  • Data Table on South America - Year-over-year growth 2023-2028 (%)
• 9.7 Middle East and Africa - Market size and forecast 2023-2028
  • Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
  • Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
  • Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• 9.8 US - Market size and forecast 2023-2028
  • Chart on US - Market size and forecast 2023-2028 ($ billion)
  • Data Table on US - Market size and forecast 2023-2028 ($ billion)
  • Chart on US - Year-over-year growth 2023-2028 (%)
  • Data Table on US - Year-over-year growth 2023-2028 (%)
• 9.9 China - Market size and forecast 2023-2028
  • Chart on China - Market size and forecast 2023-2028 ($ billion)
  • Data Table on China - Market size and forecast 2023-2028 ($ billion)
  • Chart on China - Year-over-year growth 2023-2028 (%)
  • Data Table on China - Year-over-year growth 2023-2028 (%)
• 9.10 UK - Market size and forecast 2023-2028
  • Chart on UK - Market size and forecast 2023-2028 ($ billion)
  • Data Table on UK - Market size and forecast 2023-2028 ($ billion)
  • Chart on UK - Year-over-year growth 2023-2028 (%)
  • Data Table on UK - Year-over-year growth 2023-2028 (%)
• 9.11 France - Market size and forecast 2023-2028
  • Chart on France - Market size and forecast 2023-2028 ($ billion)
  • Data Table on France - Market size and forecast 2023-2028 ($ billion)
  • Chart on France - Year-over-year growth 2023-2028 (%)
  • Data Table on France - Year-over-year growth 2023-2028 (%)
• 9.12 Germany - Market size and forecast 2023-2028
  • Chart on Germany - Market size and forecast 2023-2028 ($ billion)
  • Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
  • Chart on Germany - Year-over-year growth 2023-2028 (%)
  • Data Table on Germany - Year-over-year growth 2023-2028 (%)
• 9.13 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ billion)
  • Data Tables on Market opportunity By Geographical Landscape ($ billion)

10 Drivers, Challenges, and Opportunity/Restraints

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2023 and 2028
• 10.4 Market opportunities/restraints

11 Competitive Landscape

• 11.1 Overview
• 11.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 11.3 Landscape disruption
  • Overview on factors of disruption
• 11.4 Industry risks
  • Impact of key risks on business

12 Competitive Analysis

• 12.1 Companies profiled
  • Companies covered
• 12.2 Market positioning of companies
  • Matrix on companies position and classification
• 12.3 Bacardi Ltd.
  • Bacardi Ltd. - Overview
  • Bacardi Ltd. - Product / Service
  • Bacardi Ltd. - Key news
  • Bacardi Ltd. - Key offerings
• 12.4 Becle S.A.B. de C.V.
  • Becle S.A.B. de C.V. - Overview
  • Becle S.A.B. de C.V. - Product / Service
  • Becle S.A.B. de C.V. - Key offerings
• 12.5 Brown Forman Corp.
  • Brown Forman Corp. - Overview
  • Brown Forman Corp. - Product / Service
  • Brown Forman Corp. - Key offerings
• 12.6 Campari Group
  • Campari Group - Overview
  • Campari Group - Business segments
  • Campari Group - Key offerings
  • Campari Group - Segment focus
• 12.7 Constellation Brands Inc.
  • Constellation Brands Inc. - Overview
  • Constellation Brands Inc. - Business segments
  • Constellation Brands Inc. - Key offerings
  • Constellation Brands Inc. - Segment focus
• 12.8 Diageo Plc
  • Diageo Plc - Overview
  • Diageo Plc - Business segments
  • Diageo Plc - Key news
  • Diageo Plc - Key offerings
  • Diageo Plc - Segment focus
• 12.9 Hite Jinro Co. Ltd.
  • Hite Jinro Co. Ltd. - Overview
  • Hite Jinro Co. Ltd. - Product / Service
  • Hite Jinro Co. Ltd. - Key offerings
• 12.10 LVMH Group.
  • LVMH Group. - Overview
  • LVMH Group. - Business segments
  • LVMH Group. - Key news
  • LVMH Group. - Key offerings
  • LVMH Group. - Segment focus
• 12.11 Pernod Ricard SA
  • Pernod Ricard SA - Overview
  • Pernod Ricard SA - Product / Service
  • Pernod Ricard SA - Key news
  • Pernod Ricard SA - Key offerings
• 12.12 Remy Cointreau SA
  • Remy Cointreau SA - Overview
  • Remy Cointreau SA - Business segments
  • Remy Cointreau SA - Key offerings
  • Remy Cointreau SA - Segment focus
• 12.13 Sazerac Co. Inc.
  • Sazerac Co. Inc. - Overview
  • Sazerac Co. Inc. - Product / Service
  • Sazerac Co. Inc. - Key offerings
• 12.14 Suntory Holdings Ltd.
  • Suntory Holdings Ltd. - Overview
  • Suntory Holdings Ltd. - Business segments
  • Suntory Holdings Ltd. - Key news
  • Suntory Holdings Ltd. - Key offerings
  • Suntory Holdings Ltd. - Segment focus
• 12.15 Tanduay Distillers Inc
  • Tanduay Distillers Inc - Overview
  • Tanduay Distillers Inc - Product / Service
  • Tanduay Distillers Inc - Key offerings
• 12.16 The Edrington Group Ltd.
  • The Edrington Group Ltd. - Overview
  • The Edrington Group Ltd. - Product / Service
  • The Edrington Group Ltd. - Key offerings
• 12.17 William Grant and Sons Ltd
  • William Grant and Sons Ltd - Overview
  • William Grant and Sons Ltd - Product / Service
  • William Grant and Sons Ltd - Key offerings

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 13.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 13.4 Research methodology
  • Research methodology
• 13.5 Data procurement
  • Information sources
• 13.6 Data validation
  • Data validation
• 13.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 13.8 Data synthesis
  • Data synthesis
• 13.9 360 degree market analysis
  • 360 degree market analysis
• 13.10 List of abbreviations
  • List of abbreviations