한글목차

개요

의료 출판 시장은 2023년부터 2028년에 걸쳐 19억 1,000만 달러 확대되고, 예측 기간 중 연평균 복합 성장률(CAGR)은 2.97%를 나타낼 것으로 예측됩니다.

의료 출판 시장에 대한 전체적인 분석, 시장 규모와 예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더를 대상으로 한 벤더 분석 등의 정보를 게재했습니다.

현재의 시장 시나리오, 최신 동향과 촉진요인, 시장 환경 전체에 관한 최신 분석을 제공합니다. 디지털 출판 증가, 소셜미디어의 인기, 몇개의 임상시험 증가 등에 의해 시장 성장이 가속되고 있습니다.

본 조사에서는 OA출판 모델에의 이동이 향후 몇 년간 의료 출판 시장 성장을 가속하는 주요 이유 중 하나이다고 지적하고 있습니다. 범용 검색 엔진 이용 증가, 의료 전자 서적의 영향력 증가 등도 시장의 높은 수요로 연결될 것입니다.

목차

제1장 주요 요약

• 시장 개요

제2장 시장 구도

• 시장 생태계

제3장 시장 규모

• 시장의 정의
• 시장 부문 분석
• 시장 규모(2023년)
• 시장 전망(2023-2028년)

제4장 시장 규모 실적

• 세계의 세계의 의료 출판 시장 2018-2022
• 유형별 부문 분석(2018-2022년)
• 제품별 부문 분석(2018-2022년)
• 지역별 부문 분석(2018-2022년)
• 국가별 부문 분석(2018-2022년)

제5장 Five Forces 분석

• Five Forces 요약
• 바이어의 교섭력
• 공급 기업의 교섭력
• 신규 진출업체의 위협
• 대체품의 위협
• 경쟁 위협
• 시장 현황

제6장 시장 세분화 : 유형별

• 시장 부문
• 비교 : 유형별
• 오픈 액세스 모델 : 시장 규모와 예측(2023-2028년)
• 구독 기반 모델 : 시장 규모와 예측(2023-2028년)
• 시장 기회 : 유형별

제7장 시장 세분화 : 제품별

• 시장 부문
• 비교 : 제품별
• 잡지 : 시장 규모와 예측(2023-2028년)
• 전자서적 : 시장 규모와 예측(2023-2028년)
• 인쇄서적 : 시장 규모와 예측(2023-2028년)
• 시장 기회 : 제품별

제8장 고객 상황

• 고객 상황 개요

제9장 지역별 상황

• 지역별 세분화
• 지역별 비교
• 북미 : 시장 규모와 예측(2023-2028년)
• 유럽 : 시장 규모와 예측(2023-2028년)
• 아시아태평양 : 시장 규모와 예측(2023-2028년)
• 남미 : 시장 규모와 예측(2023-2028년)
• 중동 및 아프리카 : 시장 규모와 예측(2023-2028년)
• 미국 : 시장 규모와 예측(2023-2028년)
• 독일 : 시장 규모와 예측(2023-2028년)
• 영국 : 시장 규모와 예측(2023-2028년)
• 중국 : 시장 규모와 예측(2023-2028년)
• 일본 : 시장 규모와 예측(2023-2028년)
• 시장 기회 : 지역 상황별

제10장 성장 촉진요인, 과제 및 동향

• 시장 성장 촉진요인
• 시장이 해결해야 할 과제
• 성장 촉진요인과 과제의 영향
• 시장 동향

제11장 벤더 구도

• 개요
• 벤더 구도
• 혼란 상황
• 업계 리스크

제12장 벤더 분석

• 대상 벤더
• 벤더의 시장 포지셔닝
• American Medical Association
• athenahealth Inc.
• BMJ Publishing Group Ltd.
• Charlesworth Publishing Services Ltd.
• Crimson Interactive Pvt. Ltd.
• EBSCO Information Services
• Hearst Communications Inc.
• Informa PLC
• International Business Machines Corp.
• John Wiley and Sons Inc.
• Massachusetts Medical Society
• McGraw Hill LLC
• OMICS International Pvt. Ltd.
• RELX Plc
• Australian Medical Association Ltd.

제13장 부록

영문목차

Abstract

The medical publishing market is forecasted to grow by USD 1.91 bn during 2023-2028, accelerating at a CAGR of 2.97% during the forecast period. The report on the medical publishing market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by a rise in digital publishing, the growing popularity of social media, and an increase in several clinical trials.

Technavio's medical publishing market is segmented as below:

By Type

• Open access model
• Subscription-based model

By Product

• Journals
• E-books
• Print books

By Geographical Landscape

• North America
• Europe
• APAC
• South America
• Middle East and Africa

This study identifies the transition toward the OA publication model as one of the prime reasons driving the medical publishing market growth during the next few years. Also, the increasing use of general-purpose search engines and the growing impact of medical e-books will lead to sizable demand in the market.

The report on the medical publishing market covers the following areas:

• Medical publishing market sizing
• Medical publishing market forecast
• Medical publishing market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading medical publishing market vendors that include American Medical Association, athenahealth Inc., BMJ Publishing Group Ltd., Charlesworth Publishing Services Ltd., Crimson Interactive Pvt. Ltd., EBSCO Information Services, Hearst Communications Inc., Informa PLC, International Business Machines Corp., John Wiley and Sons Inc., Massachusetts Medical Society, McGraw Hill LLC, MDPI, OMICS International Pvt. Ltd., RELX Plc, Springer Publishing Co., Australian Medical Association Ltd., Thieme Medical Publishers Inc., and Wolters Kluwer NV. Also, the medical publishing market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
• Exhibit 01: Executive Summary - Chart on Market Overview
• Exhibit 02: Executive Summary - Data Table on Market Overview
• Exhibit 03: Executive Summary - Chart on Global Market Characteristics
• Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
• Exhibit 05: Executive Summary - Chart on Market Segmentation by Type
• Exhibit 06: Executive Summary - Chart on Market Segmentation by Product
• Exhibit 07: Executive Summary - Chart on Incremental Growth
• Exhibit 08: Executive Summary - Data Table on Incremental Growth
• Exhibit 09: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 12: Offerings of vendors included in the market definition
• 3.2 Market segment analysis
• Exhibit 13: Market segments
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028
• Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

• 4.1 Global medical publishing market 2018 - 2022
• Exhibit 18: Historic Market Size - Data Table on global medical publishing market 2018 - 2022 ($ billion)
• 4.2 Type Segment Analysis 2018 - 2022
• Exhibit 19: Historic Market Size - Type Segment 2018 - 2022 ($ billion)
• 4.3 Product Segment Analysis 2018 - 2022
• Exhibit 20: Historic Market Size - Product Segment 2018 - 2022 ($ billion)
• 4.4 Geography Segment Analysis 2018 - 2022
• Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
• 4.5 Country Segment Analysis 2018 - 2022
• Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

• 5.1 Five forces summary
• Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
• 5.2 Bargaining power of buyers
• Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
• 5.3 Bargaining power of suppliers
• Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• 5.4 Threat of new entrants
• Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
• 5.5 Threat of substitutes
• Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
• 5.6 Threat of rivalry
• Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
• 5.7 Market condition
• Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Type

• 6.1 Market segments
• Exhibit 30: Chart on Type - Market share 2023-2028 (%)
• Exhibit 31: Data Table on Type - Market share 2023-2028 (%)
• 6.2 Comparison by Type
• Exhibit 32: Chart on Comparison by Type
• Exhibit 33: Data Table on Comparison by Type
• 6.3 Open access model - Market size and forecast 2023-2028
• Exhibit 34: Chart on Open access model - Market size and forecast 2023-2028 ($ billion)
• Exhibit 35: Data Table on Open access model - Market size and forecast 2023-2028 ($ billion)
• Exhibit 36: Chart on Open access model - Year-over-year growth 2023-2028 (%)
• Exhibit 37: Data Table on Open access model - Year-over-year growth 2023-2028 (%)
• 6.4 Subscription-based model - Market size and forecast 2023-2028
• Exhibit 38: Chart on Subscription-based model - Market size and forecast 2023-2028 ($ billion)
• Exhibit 39: Data Table on Subscription-based model - Market size and forecast 2023-2028 ($ billion)
• Exhibit 40: Chart on Subscription-based model - Year-over-year growth 2023-2028 (%)
• Exhibit 41: Data Table on Subscription-based model - Year-over-year growth 2023-2028 (%)
• 6.5 Market opportunity by Type
• Exhibit 42: Market opportunity by Type ($ billion)
• Exhibit 43: Data Table on Market opportunity by Type ($ billion)

7 Market Segmentation by Product

• 7.1 Market segments
• Exhibit 44: Chart on Product - Market share 2023-2028 (%)
• Exhibit 45: Data Table on Product - Market share 2023-2028 (%)
• 7.2 Comparison by Product
• Exhibit 46: Chart on Comparison by Product
• Exhibit 47: Data Table on Comparison by Product
• 7.3 Journals - Market size and forecast 2023-2028
• Exhibit 48: Chart on Journals - Market size and forecast 2023-2028 ($ billion)
• Exhibit 49: Data Table on Journals - Market size and forecast 2023-2028 ($ billion)
• Exhibit 50: Chart on Journals - Year-over-year growth 2023-2028 (%)
• Exhibit 51: Data Table on Journals - Year-over-year growth 2023-2028 (%)
• 7.4 E-books - Market size and forecast 2023-2028
• Exhibit 52: Chart on E-books - Market size and forecast 2023-2028 ($ billion)
• Exhibit 53: Data Table on E-books - Market size and forecast 2023-2028 ($ billion)
• Exhibit 54: Chart on E-books - Year-over-year growth 2023-2028 (%)
• Exhibit 55: Data Table on E-books - Year-over-year growth 2023-2028 (%)
• 7.5 Print books - Market size and forecast 2023-2028
• Exhibit 56: Chart on Print books - Market size and forecast 2023-2028 ($ billion)
• Exhibit 57: Data Table on Print books - Market size and forecast 2023-2028 ($ billion)
• Exhibit 58: Chart on Print books - Year-over-year growth 2023-2028 (%)
• Exhibit 59: Data Table on Print books - Year-over-year growth 2023-2028 (%)
• 7.6 Market opportunity by Product
• Exhibit 60: Market opportunity by Product ($ billion)
• Exhibit 61: Data Table on Market opportunity by Product ($ billion)

8 Customer Landscape

• 8.1 Customer landscape overview
• Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation
• Exhibit 63: Chart on Market share By Geographical Landscape 2023-2028 (%)
• Exhibit 64: Data Table on Market share By Geographical Landscape 2023-2028 (%)
• 9.2 Geographic comparison
• Exhibit 65: Chart on Geographic comparison
• Exhibit 66: Data Table on Geographic comparison
• 9.3 North America - Market size and forecast 2023-2028
• Exhibit 67: Chart on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 68: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 69: Chart on North America - Year-over-year growth 2023-2028 (%)
• Exhibit 70: Data Table on North America - Year-over-year growth 2023-2028 (%)
• 9.4 Europe - Market size and forecast 2023-2028
• Exhibit 71: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibit 72: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibit 73: Chart on Europe - Year-over-year growth 2023-2028 (%)
• Exhibit 74: Data Table on Europe - Year-over-year growth 2023-2028 (%)
• 9.5 APAC - Market size and forecast 2023-2028
• Exhibit 75: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibit 76: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibit 77: Chart on APAC - Year-over-year growth 2023-2028 (%)
• Exhibit 78: Data Table on APAC - Year-over-year growth 2023-2028 (%)
• 9.6 South America - Market size and forecast 2023-2028
• Exhibit 79: Chart on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 80: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 81: Chart on South America - Year-over-year growth 2023-2028 (%)
• Exhibit 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
• 9.7 Middle East and Africa - Market size and forecast 2023-2028
• Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• 9.8 US - Market size and forecast 2023-2028
• Exhibit 87: Chart on US - Market size and forecast 2023-2028 ($ billion)
• Exhibit 88: Data Table on US - Market size and forecast 2023-2028 ($ billion)
• Exhibit 89: Chart on US - Year-over-year growth 2023-2028 (%)
• Exhibit 90: Data Table on US - Year-over-year growth 2023-2028 (%)
• 9.9 Germany - Market size and forecast 2023-2028
• Exhibit 91: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibit 92: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibit 93: Chart on Germany - Year-over-year growth 2023-2028 (%)
• Exhibit 94: Data Table on Germany - Year-over-year growth 2023-2028 (%)
• 9.10 UK - Market size and forecast 2023-2028
• Exhibit 95: Chart on UK - Market size and forecast 2023-2028 ($ billion)
• Exhibit 96: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
• Exhibit 97: Chart on UK - Year-over-year growth 2023-2028 (%)
• Exhibit 98: Data Table on UK - Year-over-year growth 2023-2028 (%)
• 9.11 China - Market size and forecast 2023-2028
• Exhibit 99: Chart on China - Market size and forecast 2023-2028 ($ billion)
• Exhibit 100: Data Table on China - Market size and forecast 2023-2028 ($ billion)
• Exhibit 101: Chart on China - Year-over-year growth 2023-2028 (%)
• Exhibit 102: Data Table on China - Year-over-year growth 2023-2028 (%)
• 9.12 Japan - Market size and forecast 2023-2028
• Exhibit 103: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
• Exhibit 104: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
• Exhibit 105: Chart on Japan - Year-over-year growth 2023-2028 (%)
• Exhibit 106: Data Table on Japan - Year-over-year growth 2023-2028 (%)
• 9.13 Market opportunity By Geographical Landscape
• Exhibit 107: Market opportunity By Geographical Landscape ($ billion)
• Exhibit 108: Data Tables on Market opportunity By Geographical Landscape ($ billion)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
• Exhibit 109: Impact of drivers and challenges in 2023 and 2028
• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview
• 11.2 Vendor landscape
• Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
• 11.3 Landscape disruption
• Exhibit 111: Overview on factors of disruption
• 11.4 Industry risks
• Exhibit 112: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered
• Exhibit 113: Vendors covered
• 12.2 Market positioning of vendors
• Exhibit 114: Matrix on vendor position and classification
• 12.3 American Medical Association
• Exhibit 115: American Medical Association - Overview
• Exhibit 116: American Medical Association - Product / Service
• Exhibit 117: American Medical Association - Key offerings
• 12.4 athenahealth Inc.
• Exhibit 118: athenahealth Inc. - Overview
• Exhibit 119: athenahealth Inc. - Product / Service
• Exhibit 120: athenahealth Inc. - Key offerings
• 12.5 BMJ Publishing Group Ltd.
• Exhibit 121: BMJ Publishing Group Ltd. - Overview
• Exhibit 122: BMJ Publishing Group Ltd. - Product / Service
• Exhibit 123: BMJ Publishing Group Ltd. - Key offerings
• 12.6 Charlesworth Publishing Services Ltd.
• Exhibit 124: Charlesworth Publishing Services Ltd. - Overview
• Exhibit 125: Charlesworth Publishing Services Ltd. - Product / Service
• Exhibit 126: Charlesworth Publishing Services Ltd. - Key offerings
• 12.7 Crimson Interactive Pvt. Ltd.
• Exhibit 127: Crimson Interactive Pvt. Ltd. - Overview
• Exhibit 128: Crimson Interactive Pvt. Ltd. - Product / Service
• Exhibit 129: Crimson Interactive Pvt. Ltd. - Key offerings
• 12.8 EBSCO Information Services
• Exhibit 130: EBSCO Information Services - Overview
• Exhibit 131: EBSCO Information Services - Key offerings
• 12.9 Hearst Communications Inc.
• Exhibit 132: Hearst Communications Inc. - Overview
• Exhibit 133: Hearst Communications Inc. - Product / Service
• Exhibit 134: Hearst Communications Inc. - Key news
• Exhibit 135: Hearst Communications Inc. - Key offerings
• 12.10 Informa PLC
• Exhibit 136: Informa PLC - Overview
• Exhibit 137: Informa PLC - Product / Service
• Exhibit 138: Informa PLC - Key offerings
• 12.11 International Business Machines Corp.
• Exhibit 139: International Business Machines Corp. - Overview
• Exhibit 140: International Business Machines Corp. - Business segments
• Exhibit 141: International Business Machines Corp. - Key news
• Exhibit 142: International Business Machines Corp. - Key offerings
• Exhibit 143: International Business Machines Corp. - Segment focus
• 12.12 John Wiley and Sons Inc.
• Exhibit 144: John Wiley and Sons Inc. - Overview
• Exhibit 145: John Wiley and Sons Inc. - Business segments
• Exhibit 146: John Wiley and Sons Inc. - Key offerings
• Exhibit 147: John Wiley and Sons Inc. - Segment focus
• 12.13 Massachusetts Medical Society
• Exhibit 148: Massachusetts Medical Society - Overview
• Exhibit 149: Massachusetts Medical Society - Product / Service
• Exhibit 150: Massachusetts Medical Society - Key offerings
• 12.14 McGraw Hill LLC
• Exhibit 151: McGraw Hill LLC - Overview
• Exhibit 152: McGraw Hill LLC - Business segments
• Exhibit 153: McGraw Hill LLC - Key offerings
• Exhibit 154: McGraw Hill LLC - Segment focus
• 12.15 OMICS International Pvt. Ltd.
• Exhibit 155: OMICS International Pvt. Ltd. - Overview
• Exhibit 156: OMICS International Pvt. Ltd. - Product / Service
• Exhibit 157: OMICS International Pvt. Ltd. - Key offerings
• 12.16 RELX Plc
• Exhibit 158: RELX Plc - Overview
• Exhibit 159: RELX Plc - Business segments
• Exhibit 160: RELX Plc - Key offerings
• Exhibit 161: RELX Plc - Segment focus
• 12.17 Australian Medical Association Ltd.
• Exhibit 162: Australian Medical Association Ltd. - Overview
• Exhibit 163: Australian Medical Association Ltd. - Product / Service
• Exhibit 164: Australian Medical Association Ltd. - Key offerings

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
• Exhibit 165: Inclusions checklist
• Exhibit 166: Exclusions checklist
• 13.3 Currency conversion rates for US$
• Exhibit 167: Currency conversion rates for US$
• 13.4 Research methodology
• Exhibit 168: Research methodology
• Exhibit 169: Validation techniques employed for market sizing
• Exhibit 170: Information sources
• 13.5 List of abbreviations
• Exhibit 171: List of abbreviations