세계의 멀웨어 분석 시장 규모는 2024년에 115억 2,000만 달러에 달했습니다. 향후 IMARC Group은 2033년에는 760억 8,000만 달러에 이르고, 2025년부터 2033년까지 22.17%의 연평균 복합 성장률(CAGR)을 보일 것으로 예측했습니다. 현재 북미가 시장을 독점하고 있으며 2024년 시장 점유율은 30.0%를 넘었습니다. 이 시장은 사이버 범죄자에 의한 보다 영리하고 회피 능력이 높은 멀웨어 개발, 기업의 보안 인프라의 내제화, 조직이 클라우드에 보관하는 대량의 기밀 데이터 등이 견인하고 있습니다.
세계 시장은 사이버 위협의 빈도와 정교함이 증가함에 따라 확대되고 있으며, 고급 위협 감지에 대한 수요를 촉진하고 있습니다. QBE의 보고서 Connected Business, Digital Dependency에 따르면 사이버 공격은 2024년 말까지 세계에서 105% 증가했으며, 78% 기업이 우려를 표명하고 51%가 1년 이내에 공격을 받을 것으로 예측했습니다. 마찬가지로, 랜섬웨어, 제로 데이 공격, 고도의 지속적 위협(APT)의 상승은 악성코드 분석 시장에 대한 수요를 강화하고 있습니다. 또한 금융, 헬스케어, 정부의 규제 의무화를 통해 강력한 멀웨어 감지 및 포렌식 도구가 필요합니다. 클라우드 컴퓨팅과 IoT 에코시스템의 급속한 확장으로 보안 취약점이 증가하고 AI를 탑재한 멀웨어 분석의 채택이 가속화되고 있습니다. 디지털 변환이 진행됨에 따라 기업은 네트워크를 보호하고 운영 탄력성을 유지하기 위해 실시간 위협 인텔리전스에 의존합니다.
미국은 국가 공격, 랜섬웨어, 금융 사기 등 사이버 범죄의 급증으로 성장을 목격하고 있는 주요 지역 시장입니다. 예를 들어, 2024년 10월 9일, Kiteworks는 미국의 사이버 범죄 비용이 4,520억 달러를 넘어 콜로라도가 사이버 공격 위험에서 가장 높다고 보고했습니다. BEC 공격은 2020년 이후 17억 5,000만 달러의 손실을 초래하고 있으며, 비입금 및 미배달 사기는 여전히 가장 빈발하는 사이버 위협입니다. 뉴욕과 네바다는 사이버 리스크 증가에 직면하고 있으며, 금전적 손실은 각각 75.7%와 25.2% 증가했습니다. 악성코드 분석 시장 동향은 변화하는 위협에 대응하기 위해 AI 주도의 위협 감지, 실시간 위협 인텔리전스, 행동 분석으로의 전환을 보여줍니다. 또한 클라우드 컴퓨팅, IoT, 원격 근무의 도입이 진행됨에 따라 공격 대상이 더욱 확대됨에 따라 고급 멀웨어 분석 솔루션에 대한 수요가 높아지고 CISA 및 NIST 프레임워크의 컴플라이언스가 엄격해지고 있습니다.
서비스형 보안(SECaaS) 솔루션에 대한 수요 증가
IMARC Group의 보고서에 따르면 세계 서비스형 보안 시장은 2023년 166억 달러에 달했습니다. 확장 가능하고 유연한 보안 서비스를 제공하는 SECaaS 솔루션에 대한 기업의 신뢰성은 높으며 멀웨어 분석 시장 전망에 영향을 미칩니다. 여기에는 합리적인 가격으로 조직의 요구에 따라 확장할 수 있는 멀웨어 분석도 포함됩니다. 기업의 내부 보안 인프라를 유지하는 것은 매우 중요하며 SECaaS는 이 인프라와 관련된 비용을 줄일 수 있습니다. 이로 인해 서비스로 제공되는 고급 멀웨어 분석 도구의 채택이 증가하고 있습니다. 멀웨어 분석에서 SECaaS 공급자는 인공지능(AI) 및 머신러닝(ML)과 같은 최첨단 기술에 의존합니다. 이러한 첨단 혁신은 조직에 매우 유익하며 조직 내부에서 개발할 필요가 없습니다. 최신 위협으로부터 조직을 안전하게 보호하기 위해 SECaaS를 배포하고 위협에 따라 업데이트할 수 있습니다.
증가하는 사이버 공격
국제통화기금(IMF) 웹사이트에서 2024년 발표된 기사에 따르면 금융부문은 지난 20년간 2만건 이상의 사이버공격을 보였으며 120억 달러의 손실을 초래했습니다. 사이버 공격은 점차 증가하고 있으며 위협을 빠르고 효과적으로 완화하고 파악하기 위한 멀웨어 분석 시장 점유율이 확대되고 있습니다. 사이버 공격이 성공하면 기업은 경제적이고 평판적으로 치명적인 타격을 입을 수 있으므로 기업은 예방적인 멀웨어 분석에 많은 투자를 하고 있습니다. 의료, 금융 및 에너지 분야는 사이버 공격에 매우 취약하기 때문에 이러한 중요한 환경을 보호하기 위한 전문적인 멀웨어 분석 도구에 대한 의존도가 높아지고 있습니다.
클라우드 컴퓨팅에 대한 의존성 증가
클라우드 서비스가 널리 사용되고 공격 대상이 증가함에 따라 클라우드 환경은 사이버 범죄자에게 매력적입니다. 클라우드 인프라를 모니터링하고 보안을 유지하려면 고급 멀웨어 분석 도구가 매우 중요합니다. 클라우드 보안 소프트웨어 세계 시장 규모는 2024년 321억 달러에 달했습니다. 클라우드 시스템은 여러 서비스와 플랫폼이 서로 관련되어 있기 때문에 복잡하며, 이러한 복잡성을 해결하고 완벽한 보안을 보장하기 위해 멀웨어 분석의 가치는 매우 높습니다. 조직과 클라우드 제공업체는 공동으로 보안에 책임을 집니다. 기업은 앱과 데이터를 보호해야 하지만 공급업체는 인프라를 보호해야 하므로 멀웨어 분석 시장의 성장을 지원합니다. 또한 클라우드 컴퓨팅 시장에서 사업을 전개하는 대기업은 고객 기반을 확대하기 위해 인수, 합병, 제휴를 중시하고 있습니다. 예를 들어 2023년 IBM은 프랑스의 유명한 클라우드 솔루션 제공업체인 Agyla SAS를 인수하여 프랑스 고객을 위한 IBM Consulting의 지역 클라우드 기능을 강화했습니다.
The global malware analysis market size was valued at USD 11.52 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 76.08 Billion by 2033, exhibiting a CAGR of 22.17% from 2025-2033. North America currently dominates the market, holding a market share of over 30.0% in 2024. The market is driven by the development of more sophisticated and evasive malware by cybercriminals, maintaining in-house security infrastructure among companies, and large volumes of sensitive data stored by organizations in the cloud.
The global market is expanding as cyber threats become more frequent and sophisticated, driving demand for advanced threat detection. According to the QBE report Connected Business, Digital Dependency, cyber-attacks will increase worldwide by 105% by the end of 2024, with 78% of businesses expressing concern and 51% anticipating an attack within a year. Similarly, the rise of ransomware, zero-day exploits, and advanced persistent threats (APTs) is intensifying the malware analysis market demand. Additionally, regulatory mandates in finance, healthcare, and government necessitate robust malware detection and forensic tools. The rapid expansion of cloud computing and IoT ecosystems increases security vulnerabilities, accelerating the adoption of AI-powered malware analysis. As digital transformation progresses, organizations rely on real-time threat intelligence to safeguard networks and maintain operational resilience.
The United States is a key regional market which is witnessing growth due to the escalation of cybercrime, including state-sponsored attacks, ransomware, and financial fraud. For instance, on October 9, 2024, Kiteworks reported that U.S. cybercrime costs will surpass USD 452 Billion, with Colorado ranking highest in cyberattack risk. BEC attacks have caused USD 1.75 Billion in losses since 2020, while non-payment/non-delivery scams remain the most frequent cyber threats. New York and Nevada face increasing cyber risks, with financial losses increasing 75.7% and 25.2%, respectively. Malware analysis market trends indicate a shift toward AI-driven threat detection, real-time threat intelligence, and behavioral analysis to combat changing threats. Moreover, rising cloud computing, IoT, and remote work adoption have further expanded attack surfaces, increasing demand for advanced malware analysis solutions and stricter compliance under CISA and NIST frameworks.
Rising Demand for Security as a Service (SECaaS) Solution
According to the IMARC Group's report, the global security as a service market reached USD 16.6 Billion in 2023. Businesses are highly reliable on SECaaS solutions, as they offer scalable and flexible security services, thereby influencing the malware analysis market outlook. This also includes malware analysis, which can be scaled as per the needs of organizations at affordable prices. Maintaining in-house security infrastructure is very important for businesses and SECaaS can reduce the costs associated with this infrastructure. This, in turn, is increasing the adoption of advanced malware analysis tools provided as a service. For malware analysis, SECaaS providers rely on cutting-edge technologies, such as artificial intelligence (AI) and machine learning (ML). These cutting-edge innovations are highly beneficial for organizations, and they do not have to develop them internally. To ensure that organizations are protected against latest threats, SECaaS can be deployed and updated according to these threats.
Growing Number of Cyberattacks
As per an article published in 2024 on the website of the International Monetary Fund (IMF), the financial sector witnessed over 20,000 cyberattacks, resulting in USD 12 Billion losses over the past two decades. There is an increase in the number of cyberattacks, which is expanding the malware analysis market share among organizations to mitigate and identify threats swiftly and effectively. Businesses are investing heavily on proactive malware analysis, as financial and reputation impact of successful cyberattacks can be devastating for them. Healthcare, finance, and energy sectors are highly vulnerable to cyberattacks, and so their reliance on specialized malware analysis tools to protect these high-stakes environments is increasing.
Increasing Reliance on Cloud Computing
As cloud services are being used widely, there is an increased attack surface, which makes cloud environments appealing to cybercriminals. To monitor and secure cloud infrastructures, advanced malware analysis tools are very important. The global cloud security software market size reached USD 32.1 Billion in 2024. The complexity of cloud systems due to their several interrelated services and platforms makes malware analysis highly valuable to negotiate this complexity and guarantee complete security. Organizations and cloud providers are jointly responsible for security. Companies need to safeguard their apps and data while suppliers secure the infrastructure, thereby supporting the malware analysis market growth. Moreover, major companies operating in the cloud computing market are emphasizing on acquisition, mergers, and partnerships to expand their customer base. For instance, in 2023, IBM acquired Agyla SAS, a prominent cloud solutions provider in France, to enhance IBM Consulting's regional cloud capabilities for clients in France.
Solution stands as the largest component in the market in 2024. A whole range of tools and functionalities covering every aspect of malware analysis, ranging from detection and prevention to response and remediation, are frequently offered by solutions. Due to the scalability of solutions, businesses can modify their security capabilities as per their demands, size, and expansion. This is more important for companies that are expanding quicky or that work in dynamic settings. As cyber threats continue to change, businesses are increasingly prioritizing advanced security solutions to safeguard their digital ecosystems.
On-premises leads the market share in 2024. To preserve complete control over their sensitive data and guarantee adherence to stringent data security and privacy laws, organizations frequently favor on-premises solutions. This is particularly important for the government, healthcare, and financial sectors. Meeting these regulatory requirements can be made easier with on-premises implementation. Businesses can further integrate malware analysis solutions with their current systems and customize them to meet their own requirements. Moreover, on-premises deployment ensures greater data control and reduced exposure to external threats, making it a preferred choice for highly regulated industries.
Large enterprises lead the market with around 70.0% of market share in 2024. Large enterprises often have intricate and multi-tiered IT infrastructures with plenty of networks, systems, and endpoints. Due to the important information and assets, they possess, cybercriminals frequently target large organizations. So, they heavily invest in sophisticated malware analysis tools as advanced online threats can be very dangerous to them. Furthermore, large enterprises prioritize comprehensive security frameworks that integrate AI-driven threat detection and real-time monitoring to mitigate risks effectively, thereby impelling the market.
BFSI dominates the market share in 2024. The industry handles extremely important and sensitive data, such as financial transactions, private company information, and personal data. Preventing malware attacks on sensitive data is of utmost importance. Strict legal regulations and compliance standards like PCI DSS, GDPR, and SOX, apply to BFSI firms. In the BFSI industry, the need for sophisticated malware analysis solutions is fueled by the rise in the frequency and sophistication of assaults like phishing and ransomware, which is increasing the malware analysis market revenue.
In 2024, North America accounted for the largest market share of over 30.0%. To safeguard themselves from cyberattacks, corporations and government organizations in North America, especially the US, are implementing sophisticated malware analysis tools. The cybersecurity market in the area is well-established and developed, with many top businesses that specialize in malware analysis. This level of maturity encourages the use of cutting-edge security technologies and innovations. Many of the biggest IT infrastructure providers and technology organizations in the world are based in North America, which is why there is a growing need for advanced malware analysis tools to safeguard sensitive data and assets. In addition, prominent organizations in the region are focusing on collaborations and partnerships to accelerate digital transformation. For instance, in 2024, Lenovo and Cisco announced a global strategic alliance to provide comprehensive infrastructure and networking solutions, aimed at driving digital transformation across businesses of all scales.
United States Malware Analysis Market Analysis
In 2024, the United States accounted for 87.60% of the North America malware analysis market driven by the increasing frequency and sophistication of cyberattacks across various industries, including finance, healthcare, and government. Notably, an article by AAG highlights that 53.35 million U.S. residents fell prey to cybercrime in just the first half of 2022, highlighting the urgent need for robust cybersecurity solutions. The proliferation of digital transformation, remote work, and cloud computing expanded the attack surface, prompting organizations to adopt advanced malware detection and prevention technologies. The extensive use of Internet of Things (IoT) devices further exacerbates vulnerabilities, necessitating real-time threat analysis tools. Additionally, stringent regulations such as the Cybersecurity Information Sharing Act (CISA) and global compliance mandates like GDPR compel businesses to strengthen their cybersecurity infrastructure. The escalating risks of ransomware, phishing campaigns, and zero-day exploits emphasize the critical need for comprehensive malware analysis to protect sensitive data, national security, and business operations.
Europe Malware Analysis Market Analysis
The European malware analysis market is fueled by the region's commitment to enhancing cybersecurity in response to the increasing frequency of cyberattacks on enterprises and government entities. According to an article by AAG, 32% of UK businesses reported experiencing a cyberattack or breach in 2023, with the figure rising to 59% for medium-sized businesses and 69% for large businesses, highlighting the growing vulnerability across all sectors. The increasing usage of cloud technologies, Internet of Things (IoT) devices, and remote work models broadened the attack area, prompting organizations to invest in advanced malware detection and prevention tools. Furthermore, the prevalence of ransomware and phishing attacks targeting critical sectors such as healthcare, manufacturing, and financial services making real-time malware identification and mitigation a top priority. Regulatory frameworks like the General Data Protection Regulation (GDPR) and the Network and Information Systems (NIS) Directive further push organizations to implement robust cybersecurity measures. European nations, including Germany, the UK, and France, are increasingly investing in cybersecurity research and development (R&D), fostering collaboration with cybersecurity vendors to strengthen national resilience and safeguard businesses against changing cyber threats.
Asia Pacific Malware Analysis Market Analysis
The Asia-Pacific market is propelled by rapid digitalization, increasing cyber threats, and growing IoT adoption across the region. According to industry report, organizations in Australia lead with a 96% IoT adoption rate, highlighting the region's rapid technological advancement and expanding cyberattack surface. The proliferation of 5G networks, cloud computing, and connected devices amplified vulnerabilities, compelling organizations to invest in advanced malware detection tools. Key industries like BFSI, healthcare, and e-commerce are increasingly prioritizing cybersecurity to counter rising incidents of data breaches and financial fraud. Governments in countries such as India, China, and Singapore are implementing robust cybersecurity frameworks and regulations to mitigate threats, further fueling the demand for malware analysis solutions. Additionally, the escalation of targeted attacks on critical infrastructure and regional cyber warfare emphasizes the need for sophisticated threat detection capabilities to safeguard national and corporate interests.
Latin America Malware Analysis Market Analysis
The Latin American market is driven by the increasing sophistication of cyberattacks targeting vulnerable industries such as banking, telecommunications, and healthcare. The region's growing adoption of cloud and IoT technologies has expanded the attack surface, prompting businesses to invest in advanced malware detection solutions. Furthermore, the cybersecurity market in Latin America is projected to exhibit a growth rate (CAGR) of 7.30% from 2024 to 2032, reflecting heightened awareness and demand for robust cybersecurity measures. Governments in key countries like Brazil and Mexico are also focusing on cybersecurity reforms, further driving the adoption of malware analysis tools across the region.
Middle East and Africa Malware Analysis Market Analysis
The Middle East and Africa market is witnessing growth due to the increasing prevalence of cyberattacks on critical sectors such as oil and gas, finance, and government. According to reports, 82% of organizations in the Middle East and Turkiye reported experiencing at least one cybersecurity incident between 2022 and 2024, with most facing multiple attacks, highlighting the region's heightened vulnerability. Rapid digital transformation, cloud adoption, and IoT integration have further expanded the attack surface, fueling demand for advanced malware detection solutions. Additionally, regional governments are implementing stringent regulations and national cybersecurity strategies to protect critical infrastructure, driving the market for malware analysis tools.
Leading companies are actively working to provide cutting-edge defenses against ever-more-advanced cyberthreats. These businesses render significant investments in R&D to improve their malware analysis skills, utilizing cutting-edge tools including behavioral analysis, machine learning, and artificial intelligence (ML). They serve a variety of industries, including technology, government, healthcare, and finance, by concentrating on offering complete solutions that cover malware detection, analysis, and response. In order to guarantee smooth communication with security information and event management (SIEM) systems, endpoint detection and response (EDR) platforms, and various other cybersecurity solutions, key companies also place a strong emphasis on integration with current cybersecurity frameworks. Major companies are also introducing advanced security solutions to detect and identify cyberattacks beforehand, which is positively influencing the malware analysis market value. For instance, in 2024, Palo Alto Networks unveiled a range of advanced security solutions, integrating machine learning (ML), deep learning (DL), and generative AI (GenAI) to provide real-time, AI-driven security, enabling proactive threat prevention and enhanced network and infrastructure protection.