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Gluten-Free Oats Market Report by Product Type, Application, End Use, Distribution Channel, and Region 2025-2033
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The global gluten-free oats market size reached USD 360.7 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 935.8 Million by 2033, exhibiting a growth rate (CAGR) of 10.62% during 2025-2033.

Oats are considered to be an excellent source of fiber and are consumed in various forms such as whole oats, oat groats, steel-cut oats, rolled oats, instant oats, oat flour, oat bran, etc. Oats are naturally considered to be gluten-free and can be suitable for people with celiac disease or people suffering from gluten-intolerance. However, they can be easily contaminated with gluten, because they may have been grown in fields near wheat and other gluten-containing crops such as barley and rye. They may also get contaminated while processing in the same facility that also processes gluten-containing crops.

The market is primarily driven by the growing prevalence of celiac disease as well as lifestyle-related diseases. For people suffering from celiac disease, a strict gluten-free diet is the only lifestyle choice. With the increasing prevalence of celiac disease, especially in North American and European countries, the demand for gluten-free products has been witnessing significant growth. Apart from this, a portion of the population, both in the developed as well as the developing economies, are voluntarily shifting toward gluten-free diets as a part of healthy lifestyle choices. Since gluten-free oats are rich in essential vitamins, fiber, minerals and antioxidant plant compounds, the incorporation of the same in breakfast cereals, bakery and snack items has strongly contributed to the market growth globally. Moreover, gluten-free oats have low calorific value and glycemic index, as a result, they are preferred by individuals who wish to lose weight. In response to the growing demand, the market players are also focusing on bringing new variants and creating a diverse product range.

Key Market Segmentation:

Breakup by Product Type:

Rolled Oats

Steel Cut Oats

Oat Bran

Oat Flour

Others

Currently, rolled oats represent the most popular product type.

Breakup by Application:

Breakfast Cereals

Bakery

Snacks

Others

Based on the application, the market has been segmented into bakery, breakfast cereals, snacks and others. Amongst these, breakfast cereals, represent the largest application.

Breakup by End Use:

HORECA

Retail

On the basis of end-use, the market has been classified into HORECA and retail. Out of these, retail represents the largest end use.

Breakup by Distribution Channel:

Supermarkets and Hypermarkets

Convenience Stores

Online

Others

Based on the distribution channel, the market has been bifurcated into supermarkets and hypermarkets, convenience stores, online and others. Amongst these, supermarkets and hypermarkets represent the most popular distribution channel.

Breakup by Region:

North America

United States

Canada

Europe

Germany

United Kingdom

France

Italy

Spain

Others

Asia Pacific

Australia

China

India

Japan

Others

Latin America

Brazil

Mexico

Middle East and Africa

Saudi Arabia

Iran

United Arab Emirates

Egypt

Others

Competitive Landscape:

The global gluten-free oats industry is fragmented with the presence of several small and large manufacturers competing in terms of price and quality. Some of the leading manufacturers are:

Quaker Oats Company

Bob's Red Mill Natural Foods

Kinnusen Mylly Oy

Glebe Farm Food Limited

Avena Foods

This report provides a deep insight into the market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter's five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the global gluten-free oats industry in any manner.

Key Questions Answered in This Report

Table of Contents

1 Preface

2 Scope and Methodology

3 Executive Summary

4 Introduction

5 Global Gluten-Free Oats Market

6 Market Breakup by Product Type

7 Market Breakup by Application

8 Market Breakup by End-Use

9 Market Breakup by Distribution Channel

10 Market Breakup by Region

11 Competitive Landscape

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