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Hardcopy Vendor Financials, 4Q24: Xerox Announces Plans to Acquire Lexmark, Economic Improvement Slows
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ÀÌ IDC Market Perspective´Â ÁÖ¿ä ÇϵåÄ«ÇÇ º¥´õ¿¡ ÀÇÇÑ À繫 Á¤º¸°³½Ã ¹ßÃ鸦 °ÔÀçÇϸç, ÀÎÇ÷¹À̼Ç, °æÁ¦ ºÒÈ®½Ç¼º, ±âŸ ÇϵåÄ«ÇÇ º¥´õ°¡ Á÷¸éÇÏ´Â ¹®Á¦°¡ ½ÇÀû°ú ¿¹Ãø¿¡ ¹ÌÄ¡´Â ¿µÇâ¿¡ ´ëÇØ »ó¼úÇϰí ÀÖ½À´Ï´Ù. "4ºÐ±â ÇϵåÄ«ÇÇ ½ÃÀåÀº ¾ÈÁ¤ÀûÀ̾úÁö¸¸ º°´Ù¸¥ ¼º°ú´Â ¾ø¾ú½À´Ï´Ù. À̹ø ºÐ±â À繫 ¹ßÇ¥¿¡¼­ Àμö, ÆÄÆ®³Ê½Ê, TAMÀÇ È®Àå, °í¼öÀÍ ºÎ¹®¿¡ ´ëÇÑ ÁýÁß µîÀÌ ³íÀǵǸ鼭 ¿©·¯ º¥´õ°¡ ÀÌ ¼º¼÷ÇÑ ½ÃÀå¿¡¼­ ¼º°øÇϱâ À§ÇÑ ´Ù¾çÇÑ Àü·«À» °¡Áö°í 2025³â¿¡ ÁøÀÔÇß½À´Ï´Ù. ¹Ì±¹ÀÇ °ü¼¼, ÁöÁ¤ÇÐÀû ±äÀå, ¿Ï°íÇÑ ÀÎÇ÷¹À̼Ç, ±Ý¸® ÀÎÇÏ µÐÈ­ µîÀÌ ¸ðµÎ ¿ÃÇØ °æÁ¦ Àü¸ÁÀ» ¾îµÓ°Ô ÇÏ´Â ¿äÀÎÀ¸·Î ÀÛ¿ëÇϰí Àֱ⠶§¹®¿¡ º¥´õµéÀº Àü·«À» Àß ¼±ÅÃÇÏ°í °­·ÂÇÏ°Ô ½ÇÇàÇϸ鼭 ºÒÈ®½ÇÇÑ ½ÃÀå »óȲÀ» ¹ÎøÇÏ°Ô ÇìÃijª°¡¾ß ¼º°øÇÒ ¼ö ÀÖÀ» °ÍÀÔ´Ï´Ù."¶ó°í IDCÀÇ À̹Ì¡¡¤ÇÁ¸°ÆÃ¡¤¹®¼­ ¼Ö·ç¼ÇÀÇ ¸®¼­Ä¡ ¸Å´ÏÀú Geoffrey Wilbur´Â ¸»Çß½À´Ï´Ù.

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This IDC Market Perspective contains excerpts from public financial disclosures by leading hardcopy vendors and details the impact of inflation, economic uncertainty, and other issues facing hardcopy vendors on performance and forecasts."In the fourth quarter, the hardcopy market was steady but unspectacular. Several vendors enter 2025 with different strategies to succeed in this mature market, as acquisitions, partnerships, expansions of TAM, and a focus on higher-margin segments were all discussed in financial announcements this quarter. To succeed, vendors will need to choose their strategies well and execute them strongly while nimbly navigating uncertain market conditions, as U.S. tariffs, geopolitical tensions, stubborn inflation, and slowing interest rate cuts all serve to cloud this year's economic outlook." - Geoffrey Wilbur, research manager, Imaging, Printing, and Document Solutions at IDC

Executive Snapshot

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