여성 건강 앱 시장 규모, 점유율, 동향 분석 보고서 : 유형별, 모달리티별, 지역별, 부문별 예측(2025-2030년)

Women´s Health App Market Size, Share & Trends Analysis Report By Type (Fitness & Nutrition, Pregnancy Tracking & Postpartum Care, Menopause), By Modality, By Region, And Segment Forecasts, 2025 - 2030

US $ 5,950 ￦ 8,221,000

Unprintable PDF & Excel (Single User License)

보고서 PDF 및 엑셀을 1인만 사용할 수 있는 라이선스입니다. 텍스트 등의 복사 및 붙여넣기, 인쇄는 불가능합니다.

US $ 6,950 ￦ 9,602,000

Printable PDF & Excel (5-User License)

보고서 PDF 및 엑셀을 동일 기업 내 동일 부서에서 최대 5명까지 사용할 수 있는 라이선스입니다. 텍스트 등의 복사 및 붙여넣기, 인쇄는 가능합니다.

US $ 8,950 ￦ 12,366,000

Printable PDF & Excel (Enterprise License)

보고서 구매 기업 및 그 자회사, 관계사가 사용할 수 있는 라이선스이며, PDF 및 엑셀 텍스트 등의 복사 및 붙여넣기, 인쇄가 가능합니다.

한글목차

여성 건강 앱 시장 성장과 동향

Grand View Research, Inc.의 최신 보고서에 따르면, 세계 여성 건강 앱 시장 규모는 2025-2030년 동안 CAGR 17.78%로 확대되어 2030년에는 128억 7,000만 달러에 달할 것으로 예상됩니다. m헬스 앱의 채택 증가, OA 유병률 증가, 스마트폰 사용자 증가가 시장 성장을 촉진할 것으로 예상됩니다. 또한, 스마트 의료 솔루션을 의료 부문에 통합하는 것을 목표로 하는 정부의 노력과 프로그램의 증가는 시장 확대에 기여하고 있습니다. 시장 진입 기업들은 여성 건강의 특정 측면에 초점을 맞춘 애플리케이션을 구현하고 있습니다. 예를 들어, 2020년 9월 Health &Her Ltd.는 폐경기를 탐색하는 앱을 출시했습니다.

이 앱은 생리 추적, 증상 평가, 보충제 알림, 운동 제안, 정보, 의료 전문가의 조언 등을 통해 폐경기를 관리하는 데 도움이 될 수 있습니다. COVID-19 팬데믹은 전 세계적으로 디지털 기술 채택을 촉진하고 있습니다. 소비자들은 점점 더 많은 건강 관련 디지털 서비스를 선택하고 있으며, 이는 인구 중 m건강 앱의 채택을 촉진했습니다. COVID-19 사태로 인해 의사 진료 예약 취소 및 지연, 감염 위험으로 인해 피트니스, 정신건강, 임신 및 산후 관리 앱에 대한 수요가 급증했습니다. 임신부와 산모들은 자신의 건강 상태를 파악하고 궁금증을 해소하기 위해 임신 및 산후 회복 앱을 사용하기 시작했습니다. 또한, 혁신적인 기술과 스타트업에 대한 투자 증가는 시장 성장에 유리하게 작용할 가능성이 높습니다.

여성 건강 앱 시장 보고서 하이라이트

• 유형별로는 월경 건강 부문이 2024년 37.68%로 가장 큰 점유율을 차지하며 예측 기간 동안 가장 빠른 CAGR로 성장할 것으로 예상됩니다. 이러한 성장은 생리 기간 동안 위생의 중요성에 대한 여성들의 인식이 높아졌기 때문입니다.
• 임신 추적 및 산후 관리 부문은 예측 기간 동안 상당한 성장을 보일 것으로 예상됩니다. 산모와 아기의 건강을 지원하기 위해 고안된 임신 관련 애플리케이션의 사용이 급증하면서 이 부문의 성장을 주도하고 있습니다.
• 스마트폰 부문이 2024년 68.32%의 매출 점유율로 시장을 주도하고 있습니다. 스마트폰 여성 건강 앱 시장은 여성 건강에 대한 인식이 높아지고, 접근성 높은 의료 서비스에 대한 수요와 건강 지표를 추적할 수 있는 편의성으로 인해 확대되고 있습니다.
• 북미 여성 건강 앱 시장은 2024년 37.66%로 세계 최대 매출 점유율을 차지했습니다. 이는 스마트폰의 보급과 의료비 절감에 대한 정부의 관심이 높아졌기 때문입니다.
• 북미가 2024년 시장을 독점했는데, 이는 첨단 기술 채택이 증가하고 폐경기 이후 다양한 합병증에 대한 여성들의 인식이 높아졌기 때문입니다.
• 아시아태평양 여성 건강 앱 시장은 중국과 인도의 높은 스마트폰 사용자 수, 인터넷 보급률 증가, 효과적인 의료 기술에 대한 수요 증가로 인해 큰 성장이 예상됩니다.

목차

제1장 조사 방법과 범위

제2장 주요 요약

제3장 여성 건강 앱 시장 변수, 동향, 범위

• 시장 계통 전망
  • 상부 시장 전망
  • 관련/부수 시장 전망
• 시장 역학
  • 시장 성장 촉진요인 분석
  • 시장 성장 억제요인 분석
• 여성 건강 앱 시장 분석 툴
  • 산업 분석 - Porter's Five Forces 분석
  • PESTEL 분석
  • 파이프라인 분석

제4장 여성 건강 앱 시장 : 치료, 추정·동향 분석

• 세계의 여성용 건강 앱 시장 : 유형 대시보드
• 세계의 여성용 건강 앱 시장 : 유형별 변동 분석
• 유형별, 매출별
• 피트니스와 영양
• 월경 건강
• 임신 추적과 산후 케어
• 폐경
• 질병 관리
• 기타

제5장 여성 건강 앱 시장 : 모달리티, 추정·동향 분석

• 세계의 여성용 건강 앱 시장 : 모달리티 대시보드
• 세계의 여성용 건강 앱 시장 : 모달리티 변동 분석
• 모달리티별, 매출
• 스마트폰
• 태블릿
• 기타

제6장 여성 건강 앱 시장 : 유형, 모달리티, 지역별, 추정·동향 분석

• 지역 대시보드
• 시장 규모, 예측 동향 분석, 2018-2030년
• 북미
  • 미국
  • 캐나다
  • 멕시코
• 유럽
  • 영국
  • 독일
  • 스페인
  • 프랑스
  • 이탈리아
  • 덴마크
  • 스웨덴
  • 노르웨이
  • 러시아
  • 아이슬란드
  • 핀란드
• 아시아태평양
  • 일본
  • 중국
  • 인도
  • 한국
  • 태국
  • 호주
  • 싱가포르
• 라틴아메리카
  • 브라질
  • 아르헨티나
• 중동 및 아프리카
  • 남아프리카공화국
  • 사우디아라비아
  • 아랍에미리트
  • 쿠웨이트
  • 이스라엘

제7장 경쟁 구도

• 기업/경쟁 분류
• 벤더 상황
  • 주요 판매대리점과 채널 파트너 리스트
  • Key company market position analysis, 2024
  • Flo Health Inc.
  • Clue
  • Glow, Inc.
  • Withings
  • Google, Inc.
  • Natural Cycles USA Corp
  • Apple Inc.
  • Wildflower Health
  • HelloBaby, Inc.
  • Ovia Health

ksm

영문 목차

영문목차

Women's Health App Market Growth & Trends:

The global women's health app market size is estimated to reach USD 12.87 billion by 2030, expanding at a CAGR of 17.78% from 2025 to 2030, according to a new report by Grand View Research, Inc. Rising adoption of mHealth apps, rising prevalence of OA, and an increasing number of smartphone users are expected to drive the market growth. Furthermore, rising government initiatives and programs aimed at integrating smart healthcare solutions into the healthcare sector are contributing to the market expansion. Market players are implementing applications that focus on specific aspects of women's health. For example, in September 2020, Health & Her Ltd. launched an app to help users navigate menopause.

The app helps in managing the menopausal journey through period tracking, symptom assessments, supplement reminders, exercise suggestions, information, and advice from medical experts. The outbreak of the COVID-19 pandemic has boosted the adoption of digital technologies around the world. Consumers are increasingly choosing health-related digital services, driving mHealth apps adoption among the population. The pandemic surged the demand for fitness, mental care, and pregnancy & postpartum care apps owing to the cancellations or delays in physician's appointments and the risk of infection. Pregnant and new mothers started using pregnancy and postnatal recovery apps to track their health and clear their doubts. Furthermore, rising investment in innovative technologies and startup businesses are likely to favor the growth of the market.

Women's Health App Market Report Highlights:

• Based on type, the menstrual health segment held the largest share of 37.68% in 2024 and is expected to grow at the fastest CAGR over the forecast period. This growth is attributed to an increasing awareness among women about the importance of hygiene during menstrual periods.
• The pregnancy tracking and postpartum care segment is anticipated to see considerable growth over the forecast period. The surge in the use of pregnancy-related applications designed to support the health of both the mother and the baby is driving the growth of this segment.
• The smartphone segment dominated the market and accounted for a revenue share of 68.32% in 2024. The market for women's health apps on smartphones is growing due to increasing awareness of women's health, demand for accessible healthcare, and the convenience of tracking health metrics.
• North America women's health app market held the maximum global revenue share of 37.66% in 2024. This is due to the increasing adoption of smartphones and rising government interest in reducing healthcare costs.
• North America dominated the market in 2024 owing to the rising adoption of advanced technology and increasing awareness among females about various complications post menopause
• The women's health app market in Asia-Pacific is expected to grow at a significant rate due to the high number of smartphone users in China and India, increasing internet penetration, and growing demand for effective healthcare technologies.

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Segment Definitions
  • 1.2.1. Type
  • 1.2.2. Modality
  • 1.2.3. Regional scope
  • 1.2.4. Estimates and forecasts timeline
• 1.3. Research Methodology
• 1.4. Information Procurement
  • 1.4.1. Purchased database
  • 1.4.2. GVR's internal database
  • 1.4.3. Secondary sources
  • 1.4.4. Primary research
  • 1.4.5. Details of primary research
    • 1.4.5.1. Data for primary interviews in North America
    • 1.4.5.2. Data for primary interviews in Europe
    • 1.4.5.3. Data for primary interviews in Asia Pacific
    • 1.4.5.4. Data for primary interviews in Latin America
    • 1.4.5.5. Data for Primary interviews in MEA
• 1.5. Information or Data Analysis
  • 1.5.1. Data analysis models
• 1.6. Market Formulation & Validation
• 1.7. Model Details
  • 1.7.1. Commodity flow analysis (Model 1)
  • 1.7.2. Approach 1: Commodity flow approach
  • 1.7.3. Volume price analysis (Model 2)
  • 1.7.4. Approach 2: Volume price analysis
• 1.8. List of Secondary Sources
• 1.9. List of Primary Sources
• 1.10. Objectives

Chapter 2. Executive Summary

• 2.1. Market Outlook
• 2.2. Segment Outlook
  • 2.2.1. Type and Modality outlook
  • 2.2.2. Regional outlook
• 2.3. Competitive Insights

Chapter 3. Women's Health App Market Variables, Trends & Scope

• 3.1. Market Lineage Outlook
  • 3.1.1. Parent market outlook
  • 3.1.2. Related/ancillary market outlook
• 3.2. Market Dynamics
  • 3.2.1. Market driver analysis
    • 3.2.1.1. The rising incidences of illnesses in women
    • 3.2.1.2. Widespread smartphone usage
    • 3.2.1.3. Hormonal Disparities
    • 3.2.1.4. Increasing awareness and health consciousness
  • 3.2.2. Market restraint analysis
    • 3.2.2.1. Data privacy concerns
    • 3.2.2.2. Regulatory challenges
• 3.3. Women's Health App Market Analysis Tools
  • 3.3.1. Industry Analysis - Porter's
    • 3.3.1.1. Supplier power
    • 3.3.1.2. Buyer power
    • 3.3.1.3. Substitution threat
    • 3.3.1.4. Threat of new entrant
    • 3.3.1.5. Competitive rivalry
  • 3.3.2. PESTEL Analysis
    • 3.3.2.1. Political landscape
    • 3.3.2.2. Technological landscape
    • 3.3.2.3. Economic landscape
  • 3.3.3. Pipeline Analysis

Chapter 4. Women's Health App Market: Treatment Estimates & Trend Analysis

• 4.1. Global Women's Health App Market: Type Dashboard
• 4.2. Global Women's Health App Market: Type Movement Analysis
• 4.3. Global Women's Health App Market by Type, Revenue
• 4.4. Fitness & Nutrition
  • 4.4.1. Fitness & nutrition market estimates and forecasts, 2018 to 2030 (USD Million)
• 4.5. Menstrual Health
  • 4.5.1. Menstrual health market estimates and forecasts, 2018 to 2030 (USD Million)
• 4.6. Pregnancy Tracking & Postpartum Care
  • 4.6.1. Pregnancy tracking & postpartum care market estimates and forecasts, 2018 to 2030 (USD Million)
• 4.7. Menopause
  • 4.7.1. Menopause market estimates and forecasts, 2018 to 2030 (USD Million)
• 4.8. Disease Management
  • 4.8.1. Disease Management market estimates and forecasts, 2018 to 2030 (USD Million)
• 4.9. Others
  • 4.9.1. Others market estimates and forecasts, 2018 to 2030 (USD Million)

Chapter 5. Women's Health App Market: Modality Estimates & Trend Analysis

• 5.1. Global Women's Health App Market: Modality Dashboard
• 5.2. Global Women's Health App Market: Modality Movement Analysis
• 5.3. Global Women's Health App Market Estimates and Forecasts, By Modality, Revenue (USD Million)
• 5.4. Smartphone
  • 5.4.1. Smartphone market estimates and forecasts, 2018 to 2030 (USD Million)
• 5.5. Tablet
  • 5.5.1. Tablet market estimates and forecasts, 2018 to 2030 (USD Million)
• 5.6. Others
  • 5.6.1. Others market estimates and forecasts, 2018 to 2030 (USD Million)

Chapter 6. Women's Health App Market: Regional Estimates & Trend Analysis by Type, and Modality

• 6.1. Regional Dashboard
• 6.2. Market Size, & Forecasts Trend Analysis, 2018 to 2030:
• 6.3. North America
  • 6.3.1. U.S.
    • 6.3.1.1. Key country dynamics
    • 6.3.1.2. Regulatory framework
    • 6.3.1.3. Competitive scenario
    • 6.3.1.4. U.S. market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.3.2. Canada
    • 6.3.2.1. Key country dynamics
    • 6.3.2.2. Regulatory framework
    • 6.3.2.3. Competitive scenario
    • 6.3.2.4. Canada market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.3.3. Mexico
    • 6.3.3.1. Key country dynamics
    • 6.3.3.2. Regulatory framework
    • 6.3.3.3. Competitive scenario
    • 6.3.3.4. Mexico market estimates and forecasts, 2018 to 2030 (USD Million)
• 6.4. Europe
  • 6.4.1. UK
    • 6.4.1.1. Key country dynamics
    • 6.4.1.2. Regulatory framework
    • 6.4.1.3. Competitive scenario
    • 6.4.1.4. UK market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.4.2. Germany
    • 6.4.2.1. Key country dynamics
    • 6.4.2.2. Regulatory framework
    • 6.4.2.3. Competitive scenario
    • 6.4.2.4. Germany market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.4.3. Spain
    • 6.4.3.1. Key country dynamics
    • 6.4.3.2. Regulatory framework
    • 6.4.3.3. Competitive scenario
    • 6.4.3.4. Spain market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.4.4. France
    • 6.4.4.1. Key country dynamics
    • 6.4.4.2. Regulatory framework
    • 6.4.4.3. Competitive scenario
    • 6.4.4.4. France market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.4.5. Italy
    • 6.4.5.1. Key country dynamics
    • 6.4.5.2. Regulatory framework
    • 6.4.5.3. Competitive scenario
    • 6.4.5.4. Italy market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.4.6. Denmark
    • 6.4.6.1. Key country dynamics
    • 6.4.6.2. Regulatory framework
    • 6.4.6.3. Competitive scenario
    • 6.4.6.4. Denmark market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.4.7. Sweden
    • 6.4.7.1. Key country dynamics
    • 6.4.7.2. Regulatory framework
    • 6.4.7.3. Competitive scenario
    • 6.4.7.4. Sweden market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.4.8. Norway
    • 6.4.8.1. Key country dynamics
    • 6.4.8.2. Regulatory framework
    • 6.4.8.3. Competitive scenario
    • 6.4.8.4. Norway market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.4.9. Russia
    • 6.4.9.1. Key country dynamics
    • 6.4.9.2. Regulatory framework
    • 6.4.9.3. Competitive scenario
    • 6.4.9.4. Russia market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.4.10. Iceland
    • 6.4.10.1. Key country dynamics
    • 6.4.10.2. Regulatory framework
    • 6.4.10.3. Competitive scenario
    • 6.4.10.4. Iceland market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.4.11. Finland
    • 6.4.11.1. Key country dynamics
    • 6.4.11.2. Regulatory framework
    • 6.4.11.3. Competitive scenario
    • 6.4.11.4. Finland market estimates and forecasts, 2018 to 2030 (USD Million)
• 6.5. Asia Pacific
  • 6.5.1. Japan
    • 6.5.1.1. Key country dynamics
    • 6.5.1.2. Regulatory framework
    • 6.5.1.3. Competitive scenario
    • 6.5.1.4. Japan market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.5.2. China
    • 6.5.2.1. Key country dynamics
    • 6.5.2.2. Regulatory framework
    • 6.5.2.3. Competitive scenario
    • 6.5.2.4. China market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.5.3. India
    • 6.5.3.1. Key country dynamics
    • 6.5.3.2. Regulatory framework
    • 6.5.3.3. Competitive scenario
    • 6.5.3.4. India market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.5.4. South Korea
    • 6.5.4.1. Key country dynamics
    • 6.5.4.2. Regulatory framework
    • 6.5.4.3. Competitive scenario
    • 6.5.4.4. South Korea market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.5.5. Thailand
    • 6.5.5.1. Key country dynamics
    • 6.5.5.2. Regulatory framework
    • 6.5.5.3. Competitive scenario
    • 6.5.5.4. Thailand market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.5.6. Australia
    • 6.5.6.1. Key country dynamics
    • 6.5.6.2. Regulatory framework
    • 6.5.6.3. Competitive scenario
    • 6.5.6.4. Australia market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.5.7. Singapore
    • 6.5.7.1. Key country dynamics
    • 6.5.7.2. Regulatory framework
    • 6.5.7.3. Competitive scenario
    • 6.5.7.4. Singapore market estimates and forecasts, 2018 to 2030 (USD Million)
• 6.6. Latin America
  • 6.6.1. Brazil
    • 6.6.1.1. Key country dynamics
    • 6.6.1.2. Regulatory framework
    • 6.6.1.3. Competitive scenario
    • 6.6.1.4. Brazil market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.6.2. Argentina
    • 6.6.2.1. Key country dynamics
    • 6.6.2.2. Regulatory framework
    • 6.6.2.3. Competitive scenario
    • 6.6.2.4. Argentina market estimates and forecasts, 2018 to 2030 (USD Million)
• 6.7. MEA
  • 6.7.1. South Africa
    • 6.7.1.1. Key country dynamics
    • 6.7.1.2. Regulatory framework
    • 6.7.1.3. Competitive scenario
    • 6.7.1.4. South Africa market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.7.2. Saudi Arabia
    • 6.7.2.1. Key country dynamics
    • 6.7.2.2. Regulatory framework
    • 6.7.2.3. Competitive scenario
    • 6.7.2.4. Saudi Arabia market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.7.3. UAE
    • 6.7.3.1. Key country dynamics
    • 6.7.3.2. Regulatory framework
    • 6.7.3.3. Competitive scenario
    • 6.7.3.4. UAE market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.7.4. Kuwait
    • 6.7.4.1. Key country dynamics
    • 6.7.4.2. Regulatory framework
    • 6.7.4.3. Competitive scenario
    • 6.7.4.4. Kuwait market estimates and forecasts, 2018 to 2030 (USD Million)
  • 6.7.5. Israel
    • 6.7.5.1. Key country dynamics
    • 6.7.5.2. Regulatory framework
    • 6.7.5.3. Competitive scenario
    • 6.7.5.4. Israel market estimates and forecasts, 2018 to 2030 (USD Million)

Chapter 7. Competitive Landscape

• 7.1. Company/Competition Categorization
• 7.2. Vendor Landscape
  • 7.2.1. List of key distributors and channel partners
  • 7.2.2. Key customers
  • 7.2.3. Key company market position analysis, 2024
  • 7.2.4. Flo Health Inc.
    • 7.2.4.1. Company overview
    • 7.2.4.2. Financial performance
    • 7.2.4.3. Product benchmarking
    • 7.2.4.4. Strategic initiatives
  • 7.2.5. Clue
    • 7.2.5.1. Company overview
    • 7.2.5.2. Financial performance
    • 7.2.5.3. Product benchmarking
    • 7.2.5.4. Strategic initiatives
  • 7.2.6. Glow, Inc.
    • 7.2.6.1. Company overview
    • 7.2.6.2. Financial performance
    • 7.2.6.3. Product benchmarking
    • 7.2.6.4. Strategic initiatives
  • 7.2.7. Withings
    • 7.2.7.1. Company overview
    • 7.2.7.2. Financial performance
    • 7.2.7.3. Product benchmarking
    • 7.2.7.4. Strategic initiatives
  • 7.2.8. Google, Inc.
    • 7.2.8.1. Company overview
    • 7.2.8.2. Financial performance
    • 7.2.8.3. Product benchmarking
    • 7.2.8.4. Strategic initiatives
  • 7.2.9. Natural Cycles USA Corp
    • 7.2.9.1. Company overview
    • 7.2.9.2. Financial performance
    • 7.2.9.3. Product benchmarking
    • 7.2.9.4. Strategic initiatives
  • 7.2.10. Apple Inc.
    • 7.2.10.1. Company overview
    • 7.2.10.2. Financial performance
    • 7.2.10.3. Product benchmarking
    • 7.2.10.4. Strategic initiatives
  • 7.2.11. Wildflower Health
    • 7.2.11.1. Company overview
    • 7.2.11.2. Financial performance
    • 7.2.11.3. Product benchmarking
    • 7.2.11.4. Strategic initiatives
  • 7.2.12. HelloBaby, Inc.
    • 7.2.12.1. Company overview
    • 7.2.12.2. Financial performance
    • 7.2.12.3. Product benchmarking
    • 7.2.12.4. Strategic initiatives
  • 7.2.13. Ovia Health
    • 7.2.13.1. Company overview
    • 7.2.13.2. Financial performance
    • 7.2.13.3. Product benchmarking
    • 7.2.13.4. Strategic initiatives

관련자료