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Global Paper Carrier Bags Market to Reach US$12.5 Billion by 2030

The global market for Paper Carrier Bags estimated at US$9.7 Billion in the year 2024, is expected to reach US$12.5 Billion by 2030, growing at a CAGR of 4.2% over the analysis period 2024-2030. Flexographic Printing, one of the segments analyzed in the report, is expected to record a 4.0% CAGR and reach US$6.7 Billion by the end of the analysis period. Growth in the Digital Printing segment is estimated at 4.8% CAGR over the analysis period.

The U.S. Market is Estimated at US$2.6 Billion While China is Forecast to Grow at 7.7% CAGR

The Paper Carrier Bags market in the U.S. is estimated at US$2.6 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$2.5 Billion by the year 2030 trailing a CAGR of 7.7% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 1.8% and 3.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 2.5% CAGR.

Global Paper Carrier Bags Market - Key Trends & Drivers Summarized

Why Are Paper Carrier Bags Reclaiming Market Share Amidst Anti-Plastic Sentiment?

Paper carrier bags are experiencing a resurgence in global demand as environmental concerns, regulatory restrictions on single-use plastics, and shifting consumer sentiment drive retailers and brands toward more sustainable packaging options. Traditionally used in grocery, apparel, and general retail sectors, paper bags are now evolving with enhanced strength, water resistance, and customizability to meet modern logistical and marketing needs. They are becoming more than just packaging-serving as brand ambassadors and sustainability statements.

Governments across regions are enacting bans or levies on plastic carry bags, making paper-based alternatives a logical substitute for both retailers and end-users. From Europe’s Single-Use Plastics Directive to India’s phased ban on polyethylene bags, regulatory frameworks are clearly favoring biodegradable and recyclable materials. Paper bags are biodegradable, compostable under the right conditions, and recyclable in most urban waste streams-characteristics that align with corporate sustainability goals and consumer ethics.

Retailers are embracing kraft paper and recycled paper-based bags for in-store and online packaging needs. With high tensile strength and options for lamination, twisted handles, and water-resistant coatings, today’s paper carrier bags can hold substantial weight and perform well in wet conditions. Furthermore, the surface printability of paper enables high-quality branding through offset, flexo, or screen printing, allowing businesses to convey eco-conscious messaging and visual identity directly to consumers.

How Are Materials, Designs, and Manufacturing Innovations Recasting Paper Bag Utility?

The paper carrier bag industry is benefitting from innovations in material sourcing and bag structure that enhance both sustainability and performance. Manufacturers are increasingly using recycled paper pulp, agro-waste fibers, and FSC-certified virgin kraft papers to reduce the environmental footprint of production. The shift toward chlorine-free bleaching and non-toxic adhesives is further improving the overall eco-profile of these bags.

Structurally, paper carrier bags now come in flat handle, die-cut handle, and twisted rope formats to cater to different retail formats-ranging from luxury boutiques to supermarkets. Bag strength has been improved with multi-ply construction, gusseted sides, and reinforced bottoms that allow the bags to carry loads equivalent to or greater than many lightweight plastic bags. New coatings made from corn-starch, clay, or bio-wax allow these bags to resist moisture without compromising recyclability or biodegradability.

Production lines have also evolved, with modern machines offering high-speed, precision die-cutting and folding along with integrated printing capabilities. Manufacturers are optimizing production cycles with digital automation, lowering cost-per-unit while maintaining high-quality outputs. In parallel, many companies are investing in carbon-neutral production practices, such as biomass energy usage or carbon offsetting, to further boost their ESG credentials.

Which End-Use Sectors and Regions Are Driving Demand for Paper Carrier Bags?

Retail and food service are the two primary sectors pushing demand for paper carrier bags. Apparel brands, department stores, and premium product retailers are increasingly favoring paper bags not only for their sustainable appeal but also for their upscale look and tactile feel. These bags are used as part of in-store packaging and even for gifting purposes, where the aesthetic component adds perceived value.

In the food and beverage segment, quick-service restaurants (QSRs), cafes, and grocery chains are switching to greaseproof and insulated paper bags for takeaway and delivery services. With rising home-delivery demand and increased consumer scrutiny on sustainable packaging, paper bags that can hold hot or cold food securely while maintaining recyclability are in high demand. E-commerce platforms are also beginning to integrate paper carrier bags in returnable packaging formats to replace plastic satchels and poly mailers.

Regionally, Europe is leading the market due to stringent plastic bans and high consumer awareness, particularly in countries like Germany, France, and the Nordic nations. North America is witnessing growing adoption due to legislative pressure from states like California and New York, alongside increasing sustainability pledges by major retailers and grocers. Asia-Pacific, especially countries like Japan, South Korea, and India, is becoming a high-growth region as both regulation and consumer preferences tilt toward eco-packaging solutions.

What Are the Primary Drivers Supporting Market Growth for Paper Carrier Bags?

The growth in the global paper carrier bags market is driven by heightened environmental consciousness, evolving regulatory landscapes, retailer sustainability commitments, and increasing innovation in materials and bag design. As the global shift toward circular economy principles accelerates, paper carrier bags are emerging as a preferred choice for businesses seeking compliance and brand reputation enhancement.

The transition away from single-use plastics is creating long-term demand across FMCG, apparel, and foodservice segments. Multinational retailers and brands are revising procurement standards to mandate plastic-free packaging alternatives in stores and supply chains. This systemic shift is cascading across regional markets, influencing manufacturers, importers, and wholesalers alike.

At the consumer level, rising awareness about marine pollution, microplastic contamination, and landfill waste is changing shopping behavior. Eco-conscious buyers are willing to pay a premium for products that use recyclable, compostable, or low-impact packaging. This sentiment has elevated paper bags from mere functional carriers to symbols of environmental responsibility. As production scales and material innovations continue, the cost-competitiveness of paper bags is also improving-reinforcing their position as the mainstream alternative to plastic.

SCOPE OF STUDY:

The report analyzes the Paper Carrier Bags market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Printing Technology (Flexographic Printing, Digital Printing, Rotogravure Printing); Bag Type (Flat Paper Bags, Gusseted Paper Bags, Handle Paper Bags); Material Type (Kraft Paper Material, Recycled Paper Material, Virgin Paper Material); End-User (Retail End-User, Food & Beverages End-User, Cosmetics Personal Care End-User, E-Commerce End-User)

Geographic Regions/Countries:

World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

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TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

III. MARKET ANALYSIS

IV. COMPETITION

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