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Cell Viability Assays Market, Opportunity, Growth Drivers, Industry Trend Analysis and Forecast, 2024-2032
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The Global Cell Viability Assays Market was valued at USD 1.7 billion in 2023 and is projected to grow at a CAGR of 8.5% over the forecast period. This growth is driven by the increased adoption of precision medicine and advancements in biotechnology, fueling the demand for reliable and accurate cell viability testing. In addition, the rising prevalence of chronic diseases, such as cancer and cardiovascular disorders, underscores the need for efficient drug discovery processes and novel therapeutics, which heavily rely on cell viability assays.

The market benefits from a surge in clinical trials and early-stage drug testing, alongside expanding research activities in cellular and molecular biology. Increased funding for research and development, coupled with the adoption of advanced technologies like automated assays and high-throughput screening, further propels the market expansion.

Cell viability assays are essential in various biomedical research fields, including toxicology, drug development, and cell biology, as they assess a cell's ability to survive and function under specific circumstances. These assays are critical for determining the effects of chemicals, treatments, or environmental changes on cell health.

The market is segmented based on Product, Application, End-user, and Region.

In 2023, the consumables segment dominated with a 62.4% market share, driven by the frequent use of reagents, assay kits, and microplates, which are essential for routine research. In terms of applications, stem cell research was valued at USD 713.3 million, driven by the rising demand for stem cell-based treatments. The growing focus on regenerative medicine and the broad applications of stem cells in disease modeling and personalized medicine also contribute to the segment growth.

Among end-users, biopharmaceutical and pharmaceutical companies are expected to grow at 8.6% CAGR, as they heavily rely on cell viability assays in drug development. Regulatory requirements and substantial investments in research and development further support this segment's dominance.

North America accounted for USD 696 million in the cell viability assays market in 2023, with a projected growth rate of 8.3% CAGR. The U.S. alone accounted for USD 641 million in 2023 and is expected to reach USD 1.3 billion by 2032, driven by advanced technology, a supportive regulatory framework, and significant investments in research. The U.S. market benefits from its adoption of cutting-edge technologies, enhancing the accuracy and efficiency of cell viability testing.

Table of Contents

Chapter 1 Methodology and Scope

Chapter 2 Executive Summary

Chapter 3 Industry Insights

Chapter 4 Competitive Landscape, 2023

Chapter 5 Market Estimates and Forecast, By Product, 2021 - 2032 ($ Mn)

Chapter 6 Market Estimates and Forecast, By Application, 2021 - 2032 ($ Mn)

Chapter 7 Market Estimates and Forecast, By End-user, 2021 - 2032 ($ Mn)

Chapter 8 Market Estimates and Forecast, By Region, 2021 - 2032 ($ Mn)

Chapter 9 Company Profiles

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