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홍국미 시장 : 세계 산업 분석, 규모, 점유율, 성장, 동향 및 예측(2031년) - 최종 용도별, 유통 채널별, 지역별
Red Yeast Rice Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)
상품코드 : 1547190
리서치사 : Fairfield Market Research
발행일 : 2024년 08월
페이지 정보 : 영문 359 Pages
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한글목차

세계 홍국미 시장은 천연 제품의 건강 효과에 대한 소비자의 인식이 높아지고 건강 보조 식품에 대한 수요가 증가함에 따라 강력한 성장세를 보이고 있습니다. 2024년 시장 규모는 4억 4,682만 달러, 2031년에는 8억 2,560만 달러에 달할 것으로 예상되며, 9.20%의 높은 CAGR을 나타낼 것으로 예상됩니다. 홍국미는 오랫동안 콜레스테롤 저하 효과와 천연 식용 색소로서의 활용으로 평가되어 왔으며, 건강 보조 식품 산업과 식품 산업 모두에서 중요한 원료가 되고 있습니다. 건강과 웰빙이 소비자의 최우선 순위로 떠오르면서 홍국미 시장은 미래를 좌우할 주요 트렌드와 이슈의 영향을 받아 크게 성장할 준비가 되어 있습니다.

건강한 라이프스타일과 깨끗한 제품 라벨을 추구하는 세계적인 추세로 인해 천연 식용 색소에 대한 수요가 크게 증가하고 있으며, 홍국미는 이 분야의 주요 경쟁자로 부상하고 있습니다. 합성 식품 첨가물의 잠재적 건강 위험에 대한 우려로 인해 소비자들은 천연 대안을 찾게 되었고, 제조업체들은 홍국미 같은 대안으로 눈을 돌리고 있습니다. 발효 과정에서 선명한 붉은 색을 띠는 이 재료는 식용 색소, 특히 육류 제품과 중국 전통 적포도주에 널리 사용되고 있습니다.

천연색소인 홍국미에는 두 가지 매력이 있습니다. 하나는 합성 색소를 대체할 수 있다는 점과 다른 하나는 건강상의 이점을 얻을 수 있다는 점입니다. 인공 색소를 사용하지 않는 제품을 선택하는 소비자가 늘어남에 따라, 외형적 매력과 건강상의 이점을 모두 갖춘 홍국미 수요가 증가할 것으로 예상됩니다. 이러한 추세는 식품 안전 규제가 엄격한 지역에서 특히 두드러지며, 제조업체는 제품에서 합성 첨가물을 제거해야 한다는 압력에 직면해 있습니다.

천연색소에 대한 수요와 함께 식물성 보충제의 인기도 높아지고 있으며, 이는 홍국미 시장에 큰 이익을 가져다주고 있습니다. 소비자들은 지속 가능하고 건강 지향적인 식생활로의 광범위한 변화의 일환으로 식물성 제품을 점점 더 많이 받아들이고 있습니다. 홍국미는 천연 콜레스테롤을 낮추는 것으로 알려져 있으며, 의약품인 스타틴을 대체할 수 있는 식물성 보충제로 인기를 끌고 있습니다.

이 보고서는 세계 홍국미 시장을 조사했으며, 시장 개요와 함께 최종 용도별/유통 채널별/지역별 동향, 시장 진출기업의 경쟁 동향 등을 조사하여 전해드립니다.

목차

제1장 주요 요약

제2장 시장 개요

제3장 생산량과 무역 통계, 2019-2023년

제4장 가격 분석, 2019-2023년

제5장 세계의 홍국미 시장 전망, 2019-2031년

제6장 북미의 홍국미 시장 전망, 2019-2031년

제7장 유럽의 홍국미 시장 전망, 2019-2031년

제8장 아시아태평양의 홍국미 시장 전망, 2019-2031년

제9장 라틴아메리카의 홍국미 시장 전망, 2019-2031년

제10장 중동 및 아프리카의 홍국미 시장 전망, 2019-2031년

제11장 경쟁 구도

제12장 부록

LSH
영문 목차

영문목차

The global red yeast rice market is experiencing robust growth, driven by increasing consumer awareness of the health benefits of natural products and a rising demand for dietary supplements. Valued at $446.82 million in 2024, the market is projected to reach $825.6 million by 2031, reflecting a strong CAGR of 9.20%. Red yeast rice, long valued for its cholesterol-lowering properties and use as a natural food colorant, is becoming an important ingredient in both the nutraceutical and food industries. As health and wellness continue to be a top priority for consumers, the red yeast rice market is poised for significant expansion, influenced by key trends and challenges that will shape its future.

Rising Demand for Natural Food Colorants

The global trend towards healthier lifestyles and cleaner product labels has significantly boosted the demand for natural food colorants, with red yeast rice emerging as a key contender in this arena. Concerns about the potential health risks of synthetic food additives are leading consumers to seek out natural alternatives, prompting manufacturers to turn to options like red yeast rice. This ingredient, which produces a vibrant red color during fermentation, has become widely used as a food colorant, particularly in meat products and traditional Chinese red wine (anchu).

The appeal of red yeast rice as a natural food colorant is twofold: it not only replaces synthetic dyes but also provides additional health benefits. As more consumers opt for products free from artificial colors, the demand for red yeast rice is expected to increase, offering a combination of visual appeal and health advantages. This trend is particularly prominent in regions with strict food safety regulations, where manufacturers face growing pressure to remove synthetic additives from their products.

Growth in Plant-Based and Cholesterol-Lowering Supplements

In parallel with the demand for natural food colorants, the popularity of plant-based supplements is on the rise, which has greatly benefited the red yeast rice market. Consumers are increasingly embracing plant-based products as part of a broader shift towards sustainable and health-focused diets. Red yeast rice, known for its natural cholesterol-lowering effects, is gaining popularity as a plant-based alternative to pharmaceutical statins.

This movement towards plant-based supplements is driven by a variety of factors, including environmental concerns, the increasing prevalence of lifestyle-related diseases, and a growing preference for natural remedies. Red yeast rice contains monacolin, an active compound that mimics the effects of lovastatin, a commonly prescribed statin drug. However, as a natural product, red yeast rice is perceived as a safer and more affordable option, especially for those seeking to manage cholesterol levels without relying on synthetic medications.

In addition to its cholesterol-lowering properties, red yeast rice offers a range of other health benefits, including anti-inflammatory effects, blood sugar regulation, and potential protection against metabolic syndrome. These multifaceted benefits have further cemented its position in the dietary supplement market, making it a highly sought-after ingredient in nutraceutical formulations.

Regulatory Challenges and Health Considerations

Despite its promising outlook, the red yeast rice market faces significant challenges, particularly in terms of regulatory issues and potential health risks. The presence of monacolin in red yeast rice, which is chemically identical to lovastatin, has led to regulatory scrutiny in various regions. In some countries, the sale of red yeast rice products with high monacolin content is restricted, hindering market growth.

These regulatory challenges are compounded by health concerns related to the consumption of red yeast rice. While monacolin is effective in lowering cholesterol, it can also cause side effects similar to those of statins, such as muscle pain and liver toxicity. Additionally, improper processing of red yeast rice can result in the production of citrinin, a mycotoxin that poses serious health risks, including kidney damage.

These concerns highlight the need for stringent quality control measures and adherence to regulatory standards to ensure the safety and efficacy of red yeast rice products. Manufacturers must navigate a complex regulatory environment and address health concerns to maintain consumer trust and capitalize on the growing demand for natural health solutions.

Strategic Moves by Leading Market Players

In response to the evolving market Analysis, leading companies in the red yeast rice industry are implementing strategic initiatives to strengthen their market presence and drive growth. Partnerships, research collaborations, and product innovation are key strategies as companies aim to expand their product portfolios and increase brand recognition.

For example, prominent companies are teaming up with wellness experts and research institutions to explore new uses of red yeast rice in the food and pharmaceutical sectors. These collaborations are designed to leverage the health benefits of red yeast rice and develop innovative products that meet the rising demand for natural and functional foods.

In addition to partnerships, companies are also prioritizing the acquisition of certifications and compliance with international standards to build consumer confidence. Certifications from recognized organizations not only guarantee product quality but also enhance market appeal, particularly in regions with strict regulatory requirements.

Moreover, strategic acquisitions are playing a critical role in expanding the product offerings of leading players. By acquiring established brands in the health and wellness sector, companies are able to extend their market reach and offer a diverse range of products that cater to the evolving needs of health-conscious consumers.

Competitive Analysis

Red Yeast Rice Industry Research by Category

Red Yeast Rice Market by End Use:

Red Yeast Rice Market by Distribution Channel:

Red Yeast Rice Market by Region:

Table of Contents

1. Executive Summary

2. Market Overview

3. Production Output and Trade Statistics, 2019 - 2023

4. Price Analysis, 2019 - 2023

5. Global Red Yeast Rice Market Outlook, 2019 - 2031

6. North America Red Yeast Rice Market Outlook, 2019 - 2031

7. Europe Red Yeast Rice Market Outlook, 2019 - 2031

8. Asia Pacific Red Yeast Rice Market Outlook, 2019 - 2031

9. Latin America Red Yeast Rice Market Outlook, 2019 - 2031

10. Middle East & Africa Red Yeast Rice Market Outlook, 2019 - 2031

11. Competitive Landscape

12. Appendix

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