[시장보고서]포장 디자인 서비스 시장 : 서비스 유형별, 포장 유형별, 업계별, 설계 방법별, 타겟 시장별, 지역별

포장 디자인 서비스 시장 : 서비스 유형별, 포장 유형별, 업계별, 설계 방법별, 타겟 시장별, 지역별

Packaging Design Services Market, By Service Type, By Packaging Type, By Industry Vertical, By Design Approach, By Target Market, By Geography

상품코드 : 1741128

리서치사 : Coherent Market Insights

발행일 : 2025년 03월

페이지 정보 : 영문

라이선스 & 가격 (부가세 별도)

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￦ 6,444,000

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한글목차

샘플 요청 목록에 추가

포장 디자인 서비스 시장은 2025년에는 266억 4,000만 달러로 추정되고, 2032년에는 350억 6,000만 달러에 이를 것으로 예측되며, 2025년부터 2032년까지 연평균 복합 성장률(CAGR)4%를 나타낼 것으로 전망됩니다.

보고 범위		보고서 세부정보
기준 연도	2024년	시장 규모(2025년)	266억 4,000만 달러
실적 데이터	2020-2024년	예측 기간	2025-2032년
예측 기간 : 2025-2032년 CAGR :	4.00%	가치 예측(2032년)	350억 6,000만 달러

포장 디자인 서비스는 기업이 강력한 브랜드 아이덴티티를 구축하고 독특한 방식으로 고객과 연결하는 데 도움이 됩니다. 포장 디자인 프로세스는 부수적인 디자인 요소와 규제 정보, 이미지, 타이포그래피, 소재, 형상, 구조를 연결합니다.

포장 디자인 서비스는 보통 디자이너나 브랜딩 전문가와 팀을 짜서 기업의 가치관과 사명, 개성을 반영한 포장을 제작합니다.

강력한 브랜드 아이덴티티를 창출할 뿐만 아니라 포장 디자인 서비스는 기업이 혼잡한 마켓플레이스에서 경쟁력을 유지하는 데 도움이 됩니다.

시장 역학 :

세계의 포장 디자인 서비스 시장의 주요 촉진요인은 지속가능성과 환경에 대한 관심이 높아지고 있습니다. 재활용 가능한 포장재로 전환하여 폐기물을 줄이고 다양한 산업에서 맞춤화된 포장 솔루션에 대한 수요가 높아지고 있는 것도 세계의 포장 디자인 서비스 시장 성장을 뒷받침하고 있습니다.

그러나 구식 포장 기계와 포장 재료의 새로운 디자인이 시장 성장을 방해할 것으로 전망됩니다.

이 조사의 주요 특징

이 조사 보고서는 세계의 포장 디자인 서비스 시장을 상세하게 분석하여 2024년을 기준연도로 한 예측기간(2025-2032년) 시장 규모 및 복합연간 성장률(CAGR%)을 제공합니다.
또, 다양한 부문에 걸친 잠재적인 수익 기회를 해명해, 이 시장의 매력적인 투자 제안 매트릭스에 대해서 해설했습니다.
또한 시장 성장 촉진요인, 억제요인, 기회, 신제품 발매 및 승인, 시장 동향, 지역별 전망, 주요 기업이 채용하는 경쟁 전략 등에 관한 중요한 인사이트도 제공합니다.
기업 하이라이트, 제품 포트폴리오, 주요 하이라이트, 재무 실적, 전략 등의 파라미터에 근거해, 세계의 포장 디자인 서비스 시장 주요 기업을 프로파일 하고 있습니다.
이 보고서로부터의 인사이트에 의해 마케팅 담당자나 기업의 경영진은 향후 제품 발매, 유형 업그레이드, 시장 확대, 마케팅 전술에 관한 정보에 근거한 의사 결정을 실시할 수 있습니다.
세계의 포장 디자인 서비스 시장 보고서는 투자자, 공급업체, 제품 제조업체, 유통업체, 신규 참가자, 재무 분석가 등 이 업계의 다양한 이해 관계자에 대응하고 있습니다.
이해관계자는 세계의 포장 디자인 서비스 시장 분석에 사용되는 다양한 전략 매트릭스를 통해 의사결정을 용이하게 할 수 있습니다.

시장 역학
- 성장 촉진요인
지속가능성과 환경문제의 중요성 증가
높아지고 있는 다양한 업계에서의 커스터마이즈된 포장 솔루션 수요
- 성장 억제요인
오래된 포장 기계와 새로운 포장 재료의 디자인
포장재에 관한 엄격한 규제
- 기회
성장하는 전자상거래 산업
영향 분석
주요 하이라이트
규제 시나리오
제품 출시/승인
PEST 분석
PORTER 분석
합병과 인수 시나리오

제4장 세계의 포장 디자인 서비스 시장 - 코로나 바이러스(COVID-19) 유행의 영향

COVID-19 역학
공급측과 수요측의 분석
경제에 미치는 영향

제5장 세계의 포장 디자인 서비스 시장, 서비스 유형별(2020-2032년)

그래픽 디자인 서비스
구조 설계 서비스
포장재 선택 서비스
브랜딩 및 아이덴티티 서비스
프로토타입 개발 서비스
지속가능성 및 친환경 설계 서비스

제6장 세계의 포장 디자인 서비스 시장, 포장 유형별(2020-2032년)

1차 포장
2차 포장
3차 포장

제7장 세계의 포장 디자인 서비스 시장, 업계별(2020-2032년)

식품 및 음료
화장품 및 퍼스널케어
의약품 및 헬스케어
가전
자동차
홈 케어 및 클리닝 제품
전자상거래
기타

제8장 세계의 포장 디자인 서비스 시장, 설계 방법별(2020-2032년)

맞춤형 포장 디자인
표준 포장 디자인
혁신적이고 창조적인 디자인
지속 가능한 포장 디자인

제9장 세계의 포장 디자인 서비스 시장, 타겟 시장별(2020-2032년)

중소기업
대기업
스타트업

제10장 세계의 포장 디자인 서비스 시장, 지역별(2020-2032년)

북미
유럽
아시아태평양
라틴아메리카
중동 및 아프리카

제11장 경쟁 구도

Schawk, Inc.(SGK Inc.)
Interbrand Corporation
Packaging Corporation of America(PCA)
Tetra Pak International SA
Amcor plc.
Rieke Packaging Systems
Landaal Packaging Systems
Gerresheimer AG
TricorBraun Inc.
Design Packaging, Inc.

제12장 섹션

조사 방법
출판사에 대해

KTH

영문 목차

영문목차

Packaging Design Services Market is estimated to be valued at USD 26.64 Bn in 2025 and is expected to reach USD 35.06 Bn by 2032, growing at a compound annual growth rate (CAGR) of 4% from 2025 to 2032.

Report Coverage		Report Details
Base Year:	2024	Market Size in 2025:	USD 26.64 Bn
Historical Data for:	2020 To 2024	Forecast Period:	2025 To 2032
Forecast Period 2025 to 2032 CAGR:	4.00%	2032 Value Projection:	USD 35.06 Bn

Packaging design services help companies to build a strong brand identity and connect with customers in a unique way. The packaging design process involves connecting ancillary design elements with regulatory information, imagery, typography, materials, form, and structure. A well-designed package can help a product stand out on store shelves, provide important information to consumers, and create a memorable experience that encourages repeat purchases.

Packaging design services typically involve working with a team of designers and branding experts to create a package that reflects the company's values, mission, and personality. This can include everything from choosing the right colors and fonts to creating custom graphics and illustrations. The goal is to create a package that not only looks great, but also effectively communicates the product's benefits and unique selling points.

In addition to creating a strong brand identity, packaging design services can also help companies to stay competitive in a crowded marketplace. By investing in high-quality packaging, companies can differentiate themselves from their competitors and create a more memorable experience for consumers.

Market Dynamics:

A key driver of the global packaging design services market is increasing importance of sustainability and environmental concerns. Businesses are seeking packaging designs that align with their sustainability goals and resonate with environmentally conscious consumers. Many companies are also switching to eco-friendly, recyclable packaging materials and reducing waste. The growing demand for customized packaging solutions across different industries is also driving the growth of the global packaging design services market.

However, older packaging machines and new designs in packaging material are expected to hamper the growth of the market.

Key features of the study:

This report provides in-depth analysis of the global packaging design services market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2025-2032), considering 2024 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global packaging design services market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include Schawk, Inc. (SGK Inc.), Interbrand Corporation, Packaging Corporation of America (PCA), Tetra Pak International S.A., Amcor plc., Rieke Packaging Systems, Landaal Packaging Systems, Gerresheimer AG, TricorBraun Inc., Design Packaging, Inc.,
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
Global packaging design services market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global packaging design services market

Detailed Segmentation:

By Service Type:
- Graphic Design Services
- Structural Design Services
- Packaging Material Selection Services
- Branding and Identity Services
- Prototype Development Services
- Sustainability and Eco-friendly Design Services
By Packaging Type:
- Primary Packaging
- Secondary Packaging
- Tertiary Packaging
By Industry Vertical:
- Food and Beverage
- Cosmetics and Personal Care
- Pharmaceuticals and Healthcare
- Consumer Electronics
- Automotive
- Homecare and Cleaning Products
- E-commerce
- Others
By Design Approach:
- Customized Packaging Design
- Standard Packaging Design
- Innovative and Creative Design
- Sustainable Packaging Design
By Target Market:
- Small and Medium Enterprises (SMEs)
- Large Enterprises
- Startups
By Region:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Company Profile:
- Schawk, Inc. (SGK Inc.)
- Interbrand Corporation
- Packaging Corporation of America (PCA)
- Tetra Pak International S.A.
- Amcor plc
- Rieke Packaging Systems
- Landaal Packaging Systems
- Gerresheimer AG
- TricorBraun Inc.
- Design Packaging, Inc

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snippet, By Service Type
- Market Snippet, By Packaging Type
- Market Snippet, By Industry Vertical
- Market Snippet, By Design Approach
- Market Snippet, By Target Market
- Market Snippet, By Region
Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Drivers
Increasing importance of sustainability and environmental concerns
Growing demand for customized packaging solutions across different industries
- Restraints
Older packaging machines and new designs in packaging material
Stringent regulation for packaging material
- Opportunities
Growing e-commerce industry
Impact Analysis
Key Highlights
Regulatory Scenario
Product Launches/Approvals
PEST Analysis
PORTER's Analysis
Merger and Acquisition Scenario

4. Global Packaging Design Services Market - Impact of Coronavirus (COVID-19) Pandemic

COVID-19 Epidemiology
Supply Side and Demand Side Analysis
Economic Impact

5. Global Packaging Design Services Market, By Service Type, 2020-2032, (US$ Bn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
Graphic Design Services
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Structural Design Services
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Packaging Material Selection Services
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Branding and Identity Services
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Prototype Development Services
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Sustainability and Eco-friendly Design Services
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)

6. Global Packaging Design Services Market, By Packaging Type, 2020-2032, (US$ Bn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021- 2032
- Segment Trends
Primary Packaging
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Secondary Packaging
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Tertiary Packaging
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)

7. Global Packaging Design Services Market, By Industry Vertical, 2020-2032, (US$ Bn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021- 2032
- Segment Trends
Food and Beverage
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Cosmetics and Personal Care
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Pharmaceuticals and Healthcare
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Consumer Electronics
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Automotive
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Homecare and Cleaning Products
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
E-commerce
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)

8. Global Packaging Design Services Market, By Design Approach, 2020-2032, (US$ Bn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021- 2032
- Segment Trends
Customized Packaging Design
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Standard Packaging Design
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Innovative and Creative Design
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Sustainable Packaging Design
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)

9. Global Packaging Design Services Market, By Target Market, 2020-2032, (US$ Bn)

Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021- 2032
- Segment Trends
Small and Medium Enterprises (SMEs)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Large Enterprises
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)
Startups
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020 - 2032, (US$ Bn)

10. Global Packaging Design Services Market, By Region, 2020-2032, (US$ Bn)

Introduction
- Market Share Analysis, By Region, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, For Region, 2021-2032
- Country Trends
North America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Service Type, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging Type, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Industry Vertical, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Design Approach, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Target Market, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Bn)
  - U.S.
  - Canada
Europe
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Service Type, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging Type, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Industry Vertical, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Design Approach, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Target Market, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020 - 2032, (US$ Bn)
  - Germany
  - U.K
  - Spain
  - France
  - Italy
  - Russia
  - Rest of Europe
Asia Pacific
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Service Type, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging Type, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Industry Vertical, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Design Approach, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Target Market, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020 - 2032, (US$ Bn
  - China
  - India
  - Japan
  - Australia
  - South Korea
  - ASEAN
  - Rest of Asia Pacific
Latin America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Service Type, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging Type, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Industry Vertical, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Design Approach, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Target Market, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020 - 2032, (US$ Bn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Middle East & Africa
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Service Type, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Packaging Type, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Industry Vertical, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Design Approach, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Target Market, 2020 - 2032, (US$ Bn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020 - 2032, (US$ Bn)
  - GCC Countries
  - Israel
  - South Africa
  - North Africa
  - Central Africa
  - Rest of Middle East

11. Competitive Landscape

Schawk, Inc. (SGK Inc.)
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
Interbrand Corporation
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
Packaging Corporation of America (PCA)
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
Tetra Pak International S.A.
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
Amcor plc.
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
Rieke Packaging Systems
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
Landaal Packaging Systems
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
Gerresheimer AG
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
TricorBraun Inc.
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
Design Packaging, Inc.
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
Analyst Views

12. Section

Research Methodology
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