세계의 육아 앱 시장은 2025년 6억 6,420만 달러로 추정되고, 2032년까지 11억 2,370만 달러에 이를 것으로 예측되고, 2025년부터 2032년까지 연평균 성장률(CAGR) 7.8%를 보일 것으로 예측됩니다.
| 보고 범위 |
보고서 세부정보 |
| 기준연도 |
2024년 |
2025년 시장 규모 |
6억 6,420만 달러 |
| 실적 데이터 |
2020-2024년 |
예측 기간 |
2025-2032년 |
| 예측 기간: 2025-2032년 CAGR: |
7.80% |
2032년 가치 예측 |
11억 2,370만 달러 |
그림. 육아 앱 세계 시장 점유율(%), 2025년지역별
육아 앱은 육아 및 가족 관리의 다양한 측면에서 부모와 간병인을 지원하기 위해 설계된 모바일 애플리케이션의 범주입니다. 이 앱은 육아에서 직면하는 다양한 과제를 해결하기위한 귀중한 도구와 리소스를 제공합니다. 복잡한 작업을 관리하기 위한 올인원 디지털 솔루션입니다. 스마트폰 및 기타 기기에서 편리한 온디맨드 액세스가 가능하기 때문에 인기 있는 육아 지원 툴이 되고 있습니다.
시장 역학:
시장의 주요 기업에 의한 제품 출시 증가가 예측 기간 동안 시장 성장을 가속할 것으로 예측됩니다. 2020년 12월, 소프트웨어 개발 IT 기업 Bit-Wizards의 오랜 고객인 TalkingParents는, 고객의 압도적인 요망에 부응해 Accountable Calling 기능의 출시를 발표했습니다. Accountable Calling은 보호자가 TalkingParents의 안전한 모바일 앱 내에서 녹음된 통화를 할 수 있게 합니다.
본 조사의 주요 특징
- 본 보고서에서는 세계의 육아 앱 시장을 상세하게 분석했으며, 2024년을 기준연도로 한 예측 기간(2025-2032년) 시장 규모 및 복합 연간 성장률(CAGR%)을 제공합니다.
- 또, 다양한 부문에 걸친 잠재적인 수익 성장 기회를 밝혀, 이 시장의 매력적인 투자 제안 매트릭스에 대해서 해설했습니다.
- 또한 시장 성장 촉진요인, 억제요인, 기회, 신제품 발매 및 승인, 시장 동향, 지역별 전망, 주요 기업이 채용하는 경쟁 전략 등에 관한 주요 고찰도 제공합니다.
- 기업 하이라이트, 제품 포트폴리오, 주요 하이라이트, 재무 실적, 전략 등의 파라미터에 근거해, 세계의 육아 앱 시장의 주요 기업을 프로파일 하고 있습니다.
- 이 보고서로부터의 인사이트에 의해 마케팅 담당자나 기업의 경영진은 장래의 제품 발매, 유형 업, 시장 확대, 마케팅 전술에 관한 정보에 근거한 의사 결정을 실시할 수 있습니다.
- 세계의 육아 앱 시장 보고서는 투자자, 공급자, 제품 제조업체, 유통업체, 신규 참가자, 재무 애널리스트 등, 이 업계의 다양한 이해 관계자에 대응하고 있습니다.
- 이해관계자는 세계의 육아 앱 시장을 분석할 때 사용되는 다양한 전략 매트릭스를 통해 의사결정을 용이하게 할 수 있습니다.
목차
제1장 조사의 목적과 전제조건
제2장 시장 전망
- 보고서 설명
- 주요 요약
- Coherent Opportunity Map(COM)
제3장 시장 역학, 규제, 동향 분석
- 시장 역학
- 주요 하이라이트
- 규제 시나리오
- 최근 동향
- PEST 분석
- PORTER 분석
- 합병, 인수 및 제휴
제4장 세계의 육아 앱 시장 - 코로나 바이러스(COVID-19) 팬데믹의 영향
- COVID-19 역학
- 공급측과 수요측의 분석
- 경제에 미치는 영향
제5장 세계의 육아 앱 시장, 유형별, 2020-2032년
- 임신 추적 앱
- 아기 추적 앱
- 공동 육아 앱
- 아기 케어 앱
- 기타
제6장 세계의 육아 앱 시장, 애플리케이션별, 2020-2032년
제7장 세계의 육아 앱 시장, 지역별, 2020-2032년
- 북미
- 유럽
- 아시아태평양
- 라틴아메리카
- 중동
- 아프리카
제8장 경쟁 구도
- 기업 프로파일
- Babytree
- BabyCenter
- BabyGogo
- BabyTime
- TalkingParents
- Nighp Software
- The Bump
- Baby Nursing
- Kinedu
- Parent Cue
- Peanut
- Winnie
- Ovia Health
- Playfully
- BabyGogo
- WebMD
- AppClose
- Baby Connect
- MyMedela
- Cozi
- Qinbaobao
- Ivybaby
제9장 섹션
JHS
Global Parenting Apps Market is estimated to be valued at USD 664.2 Mn in 2025 and is expected to reach USD 1,123.7 Mn by 2032, growing at a compound annual growth rate (CAGR) of 7.8% from 2025 to 2032.
| Report Coverage |
Report Details |
| Base Year: |
2024 |
Market Size in 2025: |
USD 664.2 Mn |
| Historical Data for: |
2020 To 2024 |
Forecast Period: |
2025 To 2032 |
| Forecast Period 2025 to 2032 CAGR: |
7.80% |
2032 Value Projection: |
USD 1,123.7 Mn |
Figure. Global Parenting Apps Market Share (%), By Region 2025
Parenting apps are a category of mobile applications designed to assist parents and caregivers in various aspects of child-rearing and family management. These apps address a range of needs from pregnancy tracking to educational content delivery for children. Parenting in the digital age has seen the rise of parenting apps that aim to make the lives of parents easier. These apps provide valuable tools and resources to help address the various challenges faced in raising children. From tracking feeding and sleeping schedules to recommendations on child development milestones and solutions for common issues, parenting apps are an all-in-one digital solution for managing the complex task of parenting on the go. Their convenient, on-demand accessibility on smartphones and other devices has made them a popular parenting aid. A parenting app gives one a permanent digital account of all things custody-related, allowing one to: Keep child custody information in one place. It allows making changes without starting from scratch. The tracking apps allowed parents to track babies' basic activities such as feeding, voiding, and bowel movements. Information apps provided parenting information such as infant feeding, age-appropriate activities, first aid, and others.
Market Dynamics:
Increasing product launches by the key players in the market are expected to drive the growth of the market over the forecast period. For instance, in December 2020, Bit-Wizards, a software development and IT company and long-time customer, TalkingParents, announced the launch of Accountable Calling feature in response to overwhelming requests from customers. Accountable Calling allows parents to place recorded calls within the TalkingParents secure mobile apps.
Key features of the study:
- This report provides an in-depth analysis of the global parenting apps market, and provides market size (US$ Mn) and compound annual growth rate (CAGR %) for the forecast period (2025-2032), considering 2024 as the base year
- It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
- It profiles key players in the global parenting apps market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include Babytree, BabyCenter, BabyGogo, BabyTime, TalkingParents, BABYTIME, Nighp Software, TheBump, BabyNursing, Kinedu, Parent, Cue, Peanut, Winnie, OviaHealth, Playfully, BabyGogo, WebMD, AppClose, Baby Connect, MyMedela, Cozi, Qinbaobao, and ivybaby
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- The global parenting apps market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global parenting apps market
Global Parenting Apps Market Detailed Segmentation:
- By Type
- Pregnancy Tracker Apps
- Baby Tracker Apps
- Co-parenting Apps
- Baby Care apps
- Others
- By Application
- Android System
- IOS System
- By Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
- Company Profiles
- Babytree
- BabyCenter
- BabyGogo
- BabyTime
- TalkingParents
- BABYTIME
- Nighp Software
- The Bump
- Baby Nursing
- Kinedu
- Parent Cue
- Peanut
- Winnie
- Ovia Health
- Playfully
- BabyGogo
- WebMD
- AppClose
- Baby Connect
- MyMedela
- Cozi
- Qinbaobao
- Ivybaby
Table of Contents
1. Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
2. Market Purview
- Report Description
- Market Definition and Scope
- Executive Summary
- Global Parenting Apps Market, By Type
- Global Parenting Apps Market, By Application
- Global Parenting Apps Market, By Region
- Coherent Opportunity Map (COM)
3. Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Busy lifestyle driving demand
- Higher subscription/upgrade costs of premium apps
- Collaborations with educational institutions
- Key Highlights
- Regulatory Scenario
- Recent Trends
- PEST Analysis
- PORTER's Analysis
- Mergers, Acquisitions, and Collaborations
4. Global Parenting Apps Market - Impact of Coronavirus (COVID-19) Pandemic
- COVID-19 Epidemiology
- Supply Side and Demand Side Analysis
- Economic Impact
5. Global Parenting Apps Market, By Type, 2020-2032, (US$ Mn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Pregnancy Tracker Apps
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
- Baby Tracker Apps
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
- Co-parenting Apps
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
- Baby Care apps
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
- Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
6. Global Parenting Apps Market, By Application, 2020-2032, (US$ Mn)
- Introduction
- Market Share Analysis, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, 2021 - 2032
- Segment Trends
- Android System
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
- IOS System
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2020-2032,(US$ Mn)
7. Global Parenting Apps Market, By Region, 2020-2032, (US$ Mn)
- Introduction
- Market Share Analysis, By Region, 2025 and 2032 (%)
- Y-o-Y Growth Analysis, For Region, 2021 - 2032
- Country Trends
- North America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
- Europe
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Latin America
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Middle East
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Country, 2020-2032,(US$ Mn)
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, By Type, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Application, 2020-2032,(US$ Mn)
- Market Size and Forecast, and Y-o-Y Growth, By Country/Region, 2020-2032,(US$ Mn)
- North Africa
- Central Africa
- South Africa
8. Competitive Landscape
- Company Profile
- Company Highlights
- Product Portfolio
- Key Highlights
- Financial Performance
- Strategies
- BabyCenter
- BabyGogo
- BabyTime
- TalkingParents
- Nighp Software
- The Bump
- Baby Nursing
- Kinedu
- Parent Cue
- Peanut
- Winnie
- Ovia Health
- Playfully
- BabyGogo
- WebMD
- AppClose
- Baby Connect
- MyMedela
- Cozi
- Qinbaobao
- Ivybaby
- Analyst Views
9. Section
- References
- Research Methodology
- About us
