한글목차

헤어 컬러 시장(2025-2029)

세계의 헤어 컬러 시장 규모는 2024-2029년에 114억 4,100만 달러에 달하며, 예측 기간 중 CAGR은 6.3%로 성장할 것으로 예측됩니다. 헤어 컬러 시장의 전체적인 분석, 시장 규모·예측, 동향, 성장 촉진요인, 과제, 약 25개 벤더를 다룬 벤더 분석 등을 게재하고 있습니다.

이 보고서는 현재의 시장 시나리오, 최신 동향 및 성장요인, 전체 시장 환경에 대한 최신 분석을 제공합니다. 이 시장은 제품 제형과 포맷의 혁신, 헤어 컬러의 프리미엄화를 이끄는 새로운 헤어 컬러에 대한 수요 증가, 소셜미디어와 블로그를 통한 영향력 등에 의해 주도되고 있습니다.

이 보고서는 밝고 색다른 헤어 컬러의 인기가 높아지는 것이 향후 수년간 헤어 컬러 시장의 성장을 이끄는 주요 요인 중 하나및 분석합니다. 또한 온라인 쇼핑의 부상과 홈 살롱 서비스의 채택 확대가 시장의 큰 수요로 이어질 것입니다.

목차

제1장 개요

• 시장 개요

제2장 Technavio의 분석

• 가격 민감도·수명주기·고객 구입 바스켓·채택률·구입 기준의 분석
• 인풋의 중요성과 차별화의 요인
• 파괴적 변화의 요인
• 촉진요인과 과제의 영향

제3장 시장 구도

• 시장 에코시스템
• 시장의 특징
• 밸류체인 분석

제4장 시장 규모

• 시장의 정의
• 시장 부문 분석
• 시장 규모(2024년)
• 시장 전망(2024-2029년)

제5장 시장 규모 실적

• 세계의 헤어 컬러 시장(2019-2023년)
• 제품 부문 분석(2019-2023년)
• 최종사용자 부문 분석(2019-2023년)
• 지역 부문 분석(2019-2023년)
• 국가 부문 분석(2019-2023년)

제6장 정성 분석

• AI의 영향 : 세계의 헤어 컬러 시장

제7장 Five Forces 분석

• Five Forces 요약
• 바이어의 교섭력
• 공급 기업의 교섭력
• 신규 진출업체의 위협
• 대체품의 위협
• 경쟁의 위협
• 시장 현황

제8장 시장 세분화 : 제품별

• 시장 부문
• 비교 : 제품별
• 영구적 : 시장 규모와 예측(2024-2029년)
• 반영구적 : 시장 규모와 예측(2024-2029년)
• 일시적 : 시장 규모와 예측(2024-2029년)
• 하이라이트와 표백 : 시장 규모와 예측(2024-2029년)
• 시장 기회 : 제품별

제9장 시장 세분화 : 최종사용자별

• 시장 부문
• 비교 : 최종사용자별
• 여성 : 시장 규모와 예측(2024-2029년)
• 남녀 공용 : 시장 규모와 예측(2024-2029년)
• 남성 : 시장 규모와 예측(2024-2029년)
• 시장 기회 : 최종사용자별

제10장 고객 상황

• 고객 상황의 개요

제11장 지역별 상황

• 지역별 세분화
• 지역별 비교
• 유럽 : 시장 규모와 예측(2024-2029년)
• 북미 : 시장 규모와 예측(2024-2029년)
• 아시아태평양 : 시장 규모와 예측(2024-2029년)
• 남미 : 시장 규모와 예측(2024-2029년)
• 중동 및 아프리카 : 시장 규모와 예측(2024-2029년)
• 미국 : 시장 규모와 예측(2024-2029년)
• 독일 : 시장 규모와 예측(2024-2029년)
• 중국 : 시장 규모와 예측(2024-2029년)
• 영국 : 시장 규모와 예측(2024-2029년)
• 캐나다 : 시장 규모와 예측(2024-2029년)
• 브라질 : 시장 규모와 예측(2024-2029년)
• 인도 : 시장 규모와 예측(2024-2029년)
• 프랑스 : 시장 규모와 예측(2024-2029년)
• 이탈리아 : 시장 규모와 예측(2024-2029년)
• 일본 : 시장 규모와 예측(2024-2029년)
• 시장 기회 : 지역 상황별

제12장 촉진요인·과제·기회·억제요인

• 시장 성장 촉진요인
• 시장이 해결해야 할 과제
• 촉진요인과 과제의 영향
• 시장의 기회·억제요인

제13장 경쟁 구도

• 개요
• 경쟁 구도
• 파괴적 변화 상황
• 업계의 리스크

제14장 경쟁 분석

• 기업 개요
• 기업 순위 지수
• 기업의 시장 포지셔닝
• Amway Corp.
• Coty Inc.
• Godrej and Boyce Manufacturing Co. Ltd.
• Henkel AG and Co. KGaA
• John Paul Mitchell Systems
• Kao Corp.
• LOreal SA
• Madison Reed Inc.
• MOROCCANOIL
• NATULIQUE
• Natura and Co Holding SA
• NATURIGIN
• Revlon Inc.
• Shiseido Co. Ltd.
• The Estee Lauder Co. Inc.

제15장 부록

영문목차

Hair Color Market 2025-2029

The hair color market is forecasted to grow by USD 11441 mn during 2024-2029, accelerating at a CAGR of 6.3% during the forecast period. The report on the hair color market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by innovation in product formulation and formats, rising demand for novelty hair colors leading to segment premiumization, and influence through social media and blogging.

Technavio's hair color market is segmented as below:

By Product

• Permanent
• Semi-permanent
• Temporary
• Highlights and bleach

By End-user

• Women
• Unisex
• Men

By Geographical Landscape

• Europe
• North America
• APAC
• South America
• Middle East and Africa

This study identifies the rising popularity of vibrant and unconventional hair colors as one of the prime reasons driving the hair color market growth during the next few years. Also, growing prominence of online shopping and growing adoption of home salon services will lead to sizable demand in the market.

The report on the hair color market covers the following areas:

• Hair Color Market sizing
• Hair Color Market forecast
• Hair Color Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading hair color market vendors that include Amway Corp., Cadiveu Professional, Chatters GP Inc., Coty Inc., Godrej and Boyce Manufacturing Co. Ltd., Henkel AG and Co. KGaA, Honasa Consumer Pvt. Ltd., John Paul Mitchell Systems, Kao Corp., LOreal SA, Madison Reed Inc., MOROCCANOIL, NATULIQUE, Natura and Co Holding SA, NATURIGIN, Revlon Inc., Shiseido Co. Ltd., Surya Brasil, The Estee Lauder Co. Inc., Tints of Nature, and Tish and Snooky NYC Inc.. Also, the hair color market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by Product
  • Executive Summary - Chart on Market Segmentation by End-user
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
  • Overview on criticality of inputs and factors of differentiation
• 2.3 Factors of disruption
  • Overview on factors of disruption
• 2.4 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

• 3.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 3.2 Market characteristics
  • Market characteristics analysis
• 3.3 Value chain analysis
  • Value chain analysis

4 Market Sizing

• 4.1 Market definition
  • Offerings of companies included in the market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2024
• 4.4 Market outlook: Forecast for 2024-2029
  • Chart on Global - Market size and forecast 2024-2029 ($ million)
  • Data Table on Global - Market size and forecast 2024-2029 ($ million)
  • Chart on Global Market: Year-over-year growth 2024-2029 (%)
  • Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

• 5.1 Global Hair Color Market 2019 - 2023
  • Historic Market Size - Data Table on Global Hair Color Market 2019 - 2023 ($ million)
• 5.2 Product segment analysis 2019 - 2023
  • Historic Market Size - Product Segment 2019 - 2023 ($ million)
• 5.3 End-user segment analysis 2019 - 2023
  • Historic Market Size - End-user Segment 2019 - 2023 ($ million)
• 5.4 Geography segment analysis 2019 - 2023
  • Historic Market Size - Geography Segment 2019 - 2023 ($ million)
• 5.5 Country segment analysis 2019 - 2023
  • Historic Market Size - Country Segment 2019 - 2023 ($ million)

6 Qualitative Analysis

• 6.1 Impact of AI On The Global Hair Color Market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2024 and 2029
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2024 and 2029
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2024 and 2029
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2024 and 2029
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2024 and 2029
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2024 and 2029
• 7.7 Market condition
  • Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Product

• 8.1 Market segments
  • Chart on Product - Market share 2024-2029 (%)
  • Data Table on Product - Market share 2024-2029 (%)
• 8.2 Comparison by Product
  • Chart on Comparison by Product
  • Data Table on Comparison by Product
• 8.3 Permanent - Market size and forecast 2024-2029
  • Chart on Permanent - Market size and forecast 2024-2029 ($ million)
  • Data Table on Permanent - Market size and forecast 2024-2029 ($ million)
  • Chart on Permanent - Year-over-year growth 2024-2029 (%)
  • Data Table on Permanent - Year-over-year growth 2024-2029 (%)
• 8.4 Semi-permanent - Market size and forecast 2024-2029
  • Chart on Semi-permanent - Market size and forecast 2024-2029 ($ million)
  • Data Table on Semi-permanent - Market size and forecast 2024-2029 ($ million)
  • Chart on Semi-permanent - Year-over-year growth 2024-2029 (%)
  • Data Table on Semi-permanent - Year-over-year growth 2024-2029 (%)
• 8.5 Temporary - Market size and forecast 2024-2029
  • Chart on Temporary - Market size and forecast 2024-2029 ($ million)
  • Data Table on Temporary - Market size and forecast 2024-2029 ($ million)
  • Chart on Temporary - Year-over-year growth 2024-2029 (%)
  • Data Table on Temporary - Year-over-year growth 2024-2029 (%)
• 8.6 Highlights and bleach - Market size and forecast 2024-2029
  • Chart on Highlights and bleach - Market size and forecast 2024-2029 ($ million)
  • Data Table on Highlights and bleach - Market size and forecast 2024-2029 ($ million)
  • Chart on Highlights and bleach - Year-over-year growth 2024-2029 (%)
  • Data Table on Highlights and bleach - Year-over-year growth 2024-2029 (%)
• 8.7 Market opportunity by Product
  • Market opportunity by Product ($ million)
  • Data Table on Market opportunity by Product ($ million)

9 Market Segmentation by End-user

• 9.1 Market segments
  • Chart on End-user - Market share 2024-2029 (%)
  • Data Table on End-user - Market share 2024-2029 (%)
• 9.2 Comparison by End-user
  • Chart on Comparison by End-user
  • Data Table on Comparison by End-user
• 9.3 Women - Market size and forecast 2024-2029
  • Chart on Women - Market size and forecast 2024-2029 ($ million)
  • Data Table on Women - Market size and forecast 2024-2029 ($ million)
  • Chart on Women - Year-over-year growth 2024-2029 (%)
  • Data Table on Women - Year-over-year growth 2024-2029 (%)
• 9.4 Unisex - Market size and forecast 2024-2029
  • Chart on Unisex - Market size and forecast 2024-2029 ($ million)
  • Data Table on Unisex - Market size and forecast 2024-2029 ($ million)
  • Chart on Unisex - Year-over-year growth 2024-2029 (%)
  • Data Table on Unisex - Year-over-year growth 2024-2029 (%)
• 9.5 Men - Market size and forecast 2024-2029
  • Chart on Men - Market size and forecast 2024-2029 ($ million)
  • Data Table on Men - Market size and forecast 2024-2029 ($ million)
  • Chart on Men - Year-over-year growth 2024-2029 (%)
  • Data Table on Men - Year-over-year growth 2024-2029 (%)
• 9.6 Market opportunity by End-user
  • Market opportunity by End-user ($ million)
  • Data Table on Market opportunity by End-user ($ million)

10 Customer Landscape

• 10.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

• 11.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2024-2029 (%)
  • Data Table on Market share By Geographical Landscape 2024-2029 (%)
• 11.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 11.3 Europe - Market size and forecast 2024-2029
  • Chart on Europe - Market size and forecast 2024-2029 ($ million)
  • Data Table on Europe - Market size and forecast 2024-2029 ($ million)
  • Chart on Europe - Year-over-year growth 2024-2029 (%)
  • Data Table on Europe - Year-over-year growth 2024-2029 (%)
• 11.4 North America - Market size and forecast 2024-2029
  • Chart on North America - Market size and forecast 2024-2029 ($ million)
  • Data Table on North America - Market size and forecast 2024-2029 ($ million)
  • Chart on North America - Year-over-year growth 2024-2029 (%)
  • Data Table on North America - Year-over-year growth 2024-2029 (%)
• 11.5 APAC - Market size and forecast 2024-2029
  • Chart on APAC - Market size and forecast 2024-2029 ($ million)
  • Data Table on APAC - Market size and forecast 2024-2029 ($ million)
  • Chart on APAC - Year-over-year growth 2024-2029 (%)
  • Data Table on APAC - Year-over-year growth 2024-2029 (%)
• 11.6 South America - Market size and forecast 2024-2029
  • Chart on South America - Market size and forecast 2024-2029 ($ million)
  • Data Table on South America - Market size and forecast 2024-2029 ($ million)
  • Chart on South America - Year-over-year growth 2024-2029 (%)
  • Data Table on South America - Year-over-year growth 2024-2029 (%)
• 11.7 Middle East and Africa - Market size and forecast 2024-2029
  • Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
• 11.8 US - Market size and forecast 2024-2029
  • Chart on US - Market size and forecast 2024-2029 ($ million)
  • Data Table on US - Market size and forecast 2024-2029 ($ million)
  • Chart on US - Year-over-year growth 2024-2029 (%)
  • Data Table on US - Year-over-year growth 2024-2029 (%)
• 11.9 Germany - Market size and forecast 2024-2029
  • Chart on Germany - Market size and forecast 2024-2029 ($ million)
  • Data Table on Germany - Market size and forecast 2024-2029 ($ million)
  • Chart on Germany - Year-over-year growth 2024-2029 (%)
  • Data Table on Germany - Year-over-year growth 2024-2029 (%)
• 11.10 China - Market size and forecast 2024-2029
  • Chart on China - Market size and forecast 2024-2029 ($ million)
  • Data Table on China - Market size and forecast 2024-2029 ($ million)
  • Chart on China - Year-over-year growth 2024-2029 (%)
  • Data Table on China - Year-over-year growth 2024-2029 (%)
• 11.11 UK - Market size and forecast 2024-2029
  • Chart on UK - Market size and forecast 2024-2029 ($ million)
  • Data Table on UK - Market size and forecast 2024-2029 ($ million)
  • Chart on UK - Year-over-year growth 2024-2029 (%)
  • Data Table on UK - Year-over-year growth 2024-2029 (%)
• 11.12 Canada - Market size and forecast 2024-2029
  • Chart on Canada - Market size and forecast 2024-2029 ($ million)
  • Data Table on Canada - Market size and forecast 2024-2029 ($ million)
  • Chart on Canada - Year-over-year growth 2024-2029 (%)
  • Data Table on Canada - Year-over-year growth 2024-2029 (%)
• 11.13 Brazil - Market size and forecast 2024-2029
  • Chart on Brazil - Market size and forecast 2024-2029 ($ million)
  • Data Table on Brazil - Market size and forecast 2024-2029 ($ million)
  • Chart on Brazil - Year-over-year growth 2024-2029 (%)
  • Data Table on Brazil - Year-over-year growth 2024-2029 (%)
• 11.14 India - Market size and forecast 2024-2029
  • Chart on India - Market size and forecast 2024-2029 ($ million)
  • Data Table on India - Market size and forecast 2024-2029 ($ million)
  • Chart on India - Year-over-year growth 2024-2029 (%)
  • Data Table on India - Year-over-year growth 2024-2029 (%)
• 11.15 France - Market size and forecast 2024-2029
  • Chart on France - Market size and forecast 2024-2029 ($ million)
  • Data Table on France - Market size and forecast 2024-2029 ($ million)
  • Chart on France - Year-over-year growth 2024-2029 (%)
  • Data Table on France - Year-over-year growth 2024-2029 (%)
• 11.16 Italy - Market size and forecast 2024-2029
  • Chart on Italy - Market size and forecast 2024-2029 ($ million)
  • Data Table on Italy - Market size and forecast 2024-2029 ($ million)
  • Chart on Italy - Year-over-year growth 2024-2029 (%)
  • Data Table on Italy - Year-over-year growth 2024-2029 (%)
• 11.17 Japan - Market size and forecast 2024-2029
  • Chart on Japan - Market size and forecast 2024-2029 ($ million)
  • Data Table on Japan - Market size and forecast 2024-2029 ($ million)
  • Chart on Japan - Year-over-year growth 2024-2029 (%)
  • Data Table on Japan - Year-over-year growth 2024-2029 (%)
• 11.18 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ million)
  • Data Tables on Market opportunity By Geographical Landscape ($ million)

12 Drivers, Challenges, and Opportunity/Restraints

• 12.1 Market drivers
• 12.2 Market challenges
• 12.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2024 and 2029
• 12.4 Market opportunities/restraints

13 Competitive Landscape

• 13.1 Overview
• 13.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 13.3 Landscape disruption
  • Overview on factors of disruption
• 13.4 Industry risks
  • Impact of key risks on business

14 Competitive Analysis

• 14.1 Companies profiled
  • Companies covered
• 14.2 Company ranking index
  • Company ranking index
• 14.3 Market positioning of companies
  • Matrix on companies position and classification
• 14.4 Amway Corp.
  • Amway Corp. - Overview
  • Amway Corp. - Product / Service
  • Amway Corp. - Key news
  • Amway Corp. - Key offerings
  • SWOT
• 14.5 Coty Inc.
  • Coty Inc. - Overview
  • Coty Inc. - Business segments
  • Coty Inc. - Key news
  • Coty Inc. - Key offerings
  • Coty Inc. - Segment focus
  • SWOT
• 14.6 Godrej and Boyce Manufacturing Co. Ltd.
  • Godrej and Boyce Manufacturing Co. Ltd. - Overview
  • Godrej and Boyce Manufacturing Co. Ltd. - Product / Service
  • Godrej and Boyce Manufacturing Co. Ltd. - Key offerings
  • SWOT
• 14.7 Henkel AG and Co. KGaA
  • Henkel AG and Co. KGaA - Overview
  • Henkel AG and Co. KGaA - Business segments
  • Henkel AG and Co. KGaA - Key news
  • Henkel AG and Co. KGaA - Key offerings
  • Henkel AG and Co. KGaA - Segment focus
  • SWOT
• 14.8 John Paul Mitchell Systems
  • John Paul Mitchell Systems - Overview
  • John Paul Mitchell Systems - Product / Service
  • John Paul Mitchell Systems - Key offerings
  • SWOT
• 14.9 Kao Corp.
  • Kao Corp. - Overview
  • Kao Corp. - Business segments
  • Kao Corp. - Key news
  • Kao Corp. - Key offerings
  • Kao Corp. - Segment focus
  • SWOT
• 14.10 LOreal SA
  • LOreal SA - Overview
  • LOreal SA - Business segments
  • LOreal SA - Key news
  • LOreal SA - Key offerings
  • LOreal SA - Segment focus
  • SWOT
• 14.11 Madison Reed Inc.
  • Madison Reed Inc. - Overview
  • Madison Reed Inc. - Product / Service
  • Madison Reed Inc. - Key offerings
  • SWOT
• 14.12 MOROCCANOIL
  • MOROCCANOIL - Overview
  • MOROCCANOIL - Product / Service
  • MOROCCANOIL - Key offerings
  • SWOT
• 14.13 NATULIQUE
  • NATULIQUE - Overview
  • NATULIQUE - Product / Service
  • NATULIQUE - Key offerings
  • SWOT
• 14.14 Natura and Co Holding SA
  • Natura and Co Holding SA - Overview
  • Natura and Co Holding SA - Business segments
  • Natura and Co Holding SA - Key offerings
  • Natura and Co Holding SA - Segment focus
  • SWOT
• 14.15 NATURIGIN
  • NATURIGIN - Overview
  • NATURIGIN - Product / Service
  • NATURIGIN - Key offerings
  • SWOT
• 14.16 Revlon Inc.
  • Revlon Inc. - Overview
  • Revlon Inc. - Business segments
  • Revlon Inc. - Key offerings
  • Revlon Inc. - Segment focus
  • SWOT
• 14.17 Shiseido Co. Ltd.
  • Shiseido Co. Ltd. - Overview
  • Shiseido Co. Ltd. - Product / Service
  • Shiseido Co. Ltd. - Key news
  • Shiseido Co. Ltd. - Key offerings
  • SWOT
• 14.18 The Estee Lauder Co. Inc.
  • The Estee Lauder Co. Inc. - Overview
  • The Estee Lauder Co. Inc. - Product / Service
  • The Estee Lauder Co. Inc. - Key news
  • The Estee Lauder Co. Inc. - Key offerings
  • SWOT

15 Appendix

• 15.1 Scope of the report
• 15.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 15.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 15.4 Research methodology
  • Research methodology
• 15.5 Data procurement
  • Information sources
• 15.6 Data validation
  • Data validation
• 15.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 15.8 Data synthesis
  • Data synthesis
• 15.9 360 degree market analysis
  • 360 degree market analysis
• 15.10 List of abbreviations
  • List of abbreviations